Fii eficient in afiliere cu AdWords&Facebook Ads
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Transcript of Fii eficient in afiliere cu AdWords&Facebook Ads
![Page 1: Fii eficient in afiliere cu AdWords&Facebook Ads](https://reader033.fdocuments.net/reader033/viewer/2022052505/55559ac8d8b42a8e1f8b4fac/html5/thumbnails/1.jpg)
Fii eficient in afiliere prin Adwords si Facebook
Cristian Ignat
![Page 2: Fii eficient in afiliere cu AdWords&Facebook Ads](https://reader033.fdocuments.net/reader033/viewer/2022052505/55559ac8d8b42a8e1f8b4fac/html5/thumbnails/2.jpg)
1. Tracking eficient in afiliere
2. Unelte si strategii Google Adwords
3. Afilierea prin Facebook Ads
Agenda
![Page 3: Fii eficient in afiliere cu AdWords&Facebook Ads](https://reader033.fdocuments.net/reader033/viewer/2022052505/55559ac8d8b42a8e1f8b4fac/html5/thumbnails/3.jpg)
1. Tracking eficient in afiliere
![Page 4: Fii eficient in afiliere cu AdWords&Facebook Ads](https://reader033.fdocuments.net/reader033/viewer/2022052505/55559ac8d8b42a8e1f8b4fac/html5/thumbnails/4.jpg)
Folosirea grupurilor in 2Parale
http://event.2parale.ro/events/click?ad_type=quicklink&aff_code=ec9d4a6f7&unique=04dd73cf6&st=NUMEGRUP1,NUMEGRUP2,NUMEGRUP3&redirect_to=http%253A%252F%252Fwww.tuatara.ro
1. Tracking eficient in afiliere
![Page 5: Fii eficient in afiliere cu AdWords&Facebook Ads](https://reader033.fdocuments.net/reader033/viewer/2022052505/55559ac8d8b42a8e1f8b4fac/html5/thumbnails/5.jpg)
1. Tracking eficient in afiliere
Exemple de folosire in Adwords
http://event.2parale.ro/events/click?ad_type=quicklink&aff_code=ec9d4a6f7&unique=04dd73
cf6&st=TUATARA_ADW_HAINE_BARBATI,TUATARA_ADW_SEARCH&redirect_to=
http%253A%252F%252Fwww.tuatara.ro%252FTricouri-c14.htm
http://event.2parale.ro/events/click?ad_type=quicklink&aff_code=ec9d4a6f7&unique=04dd73
cf6&st=TUATARA_ADW_HAINE_FEMEI,TUATARA_ADW_SEARCH&redirect_to=
http%253A%252F%252Fwww.tuatara.ro%252FTopuri-Fashion-c57.htm
st=nume campanie st=display/search
st=nume grup st=remarketing campaign
st=cuvant cheie st=laptop/mobile device
st=reclama text
![Page 6: Fii eficient in afiliere cu AdWords&Facebook Ads](https://reader033.fdocuments.net/reader033/viewer/2022052505/55559ac8d8b42a8e1f8b4fac/html5/thumbnails/6.jpg)
1. Tracking eficient in afiliere
Exemple de folosire in Facebook
http://event.2parale.ro/events/click?ad_type=quicklink&aff_code=ec9d4a6f7&unique=04dd73
cf6&st=TUATARA_FB,TUATARA_FB_BARBATI,TUATARA_FB_BARBATI_21ANI&redirect
_to= http%253A%252F%252Fwww.tuatara.ro%252FTricouri-c14.htm
http://event.2parale.ro/events/click?ad_type=quicklink&aff_code=ec9d4a6f7&unique=04dd73
cf6&st=TUATARA_FB,TUATARA_FB_FEMEI,TUATARA_FB_21ANI&redirect_to=
http%253A%252F%252Fwww.tuatara.ro%252FTopuri-Fashion-c57.htm
st=campanie st=relationship
st=sex st=interest
st=varsta
st=reclama text
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1. Tracking eficient in afiliere
![Page 8: Fii eficient in afiliere cu AdWords&Facebook Ads](https://reader033.fdocuments.net/reader033/viewer/2022052505/55559ac8d8b42a8e1f8b4fac/html5/thumbnails/8.jpg)
2. Strategii si unelte Adwords
![Page 9: Fii eficient in afiliere cu AdWords&Facebook Ads](https://reader033.fdocuments.net/reader033/viewer/2022052505/55559ac8d8b42a8e1f8b4fac/html5/thumbnails/9.jpg)
2. Strategii si unelte Google Adwords
Ce este remarketing/retargeting?
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2. Strategii si unelte Google Adwords
Cum pot folosi remarketing in afiliere?
- Remarketing pe categorii
- Remarketing pt advertiserul click-uit
![Page 11: Fii eficient in afiliere cu AdWords&Facebook Ads](https://reader033.fdocuments.net/reader033/viewer/2022052505/55559ac8d8b42a8e1f8b4fac/html5/thumbnails/11.jpg)
2. Strategii si unelte Google Adwords
Cum pot folosi remarketing in afiliere?
- Remarketing pt advertiseri IT&C
![Page 12: Fii eficient in afiliere cu AdWords&Facebook Ads](https://reader033.fdocuments.net/reader033/viewer/2022052505/55559ac8d8b42a8e1f8b4fac/html5/thumbnails/12.jpg)
2. Strategii si unelte Google Adwords
Cum pot folosi remarketing in afiliere?
Cei care fac direct linking ar ar putea sa ruleze un script de remarketing pentru a-i urmari ulterior. Scopul este de a crea o baza de date cu profile in Adwords pe care o putem folosi ulterior pentru mai multi advertiseri.
![Page 13: Fii eficient in afiliere cu AdWords&Facebook Ads](https://reader033.fdocuments.net/reader033/viewer/2022052505/55559ac8d8b42a8e1f8b4fac/html5/thumbnails/13.jpg)
2. Strategii si unelte Google Adwords
Sitelinks in Google Adwords
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2. Strategii si unelte Google Adwords
Sitelinks in Google Adwords
- pretul: Masini de spalat <1,000RON, Masini de spalat 1,000-2,000RON, Masini de spalat 2,000-3000RON (cautarea masini de spalat)
- Tipul produsului: Rochii Online, Bluze Online, Blugi Online, Camasi Online (cautarea haine online)
- Beneficii produs: Livrare Rapida, Toate produsele pe stoc, 10% Reducere, Voucher 10RON la Prima Comanda
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3. Afiliere prin Facebook Ads
![Page 16: Fii eficient in afiliere cu AdWords&Facebook Ads](https://reader033.fdocuments.net/reader033/viewer/2022052505/55559ac8d8b42a8e1f8b4fac/html5/thumbnails/16.jpg)
3. Afiliere prin Facebook Ads
Tracking eficient al campaniei FB
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3. Afiliere prin Facebook Ads
Promovarea pe interese si categorii prin FB