Fighting the Hidden Costs of Data Storage
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Transcript of Fighting the Hidden Costs of Data Storage
Jon ToigoChairman, Data Management Institute
Ibrahim “Ibby” RahmaniDirector of Product MarketingDataCore
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Today’s Presenters
Before you got into the “ring”…• You probably wish that someone had told you…
• That to realize the promised value of server virtualization you would need to “rip and replace” your storage infrastructure
• You would need to isolate the data from workload virtualized using one hypervisor from all other data from other hypervisors and non-virtualized workloads
• You would need separate storage infrastructure with separate management for each storage silo
• And that, until the above were accomplished, you would realize only minimal CAPEX/OPEX gains from your virtualization initiatives…
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Now your questions are pretty straightforward…• What kind of storage do you need to
make your virtual applications more performant and available?
• How do you justify budget requests for replacing “legacy” storage you only bought a few days/months/years ago?
• Is there any guarantee that this software-defined storage thing is going to make any difference?
• How can you evaluate the contribution that SDS can make to bending the storage cost curve?
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Some tips to get you started• Analyze what your storage is
currently costing you so you have some baseline data to measure the impact of change…
• Not just how much capacity you are adding…
• How you move data around on infrastructure to optimize its use…
• How you manage the allocation and deallocation of resources and services…
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Storage costs a lot of money (in case you didn’t know) and it is growing…• Between .33 and .75 of every dollar, euro, pound spent
annually on IT hardware • Capacity demand is growing with virtualization according to
IDC and Gartner…• Partly a result of data growth…• Partly from inefficient use and poor management…• Partly a function of server virtualization…
IDC, 2011 IDC, 2014 Gartner, 2014
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How does server virtualization contribute to storage expense?• Three basic ways…
• Hypervisor vendors villianizing “legacy” storage, arguing for rip and replacement…
• “New” storage topologies preferred by hypervisor vendors require minimum of three storage nodes with data replicated on each node…
• “New” storage topologies are collapsing storage tiers into a flat infrastructure…
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So, what’s wrong with “legacy” storage?• Blamed, often incorrectly, for
slow application performance in virtualized environments…
• Has its share of issues too…• High cost despite commoditization
of component parts• On-array controller software
licenses and fees add cost, limit manageability
• No common management method, even when all gear comes from a single vendor
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Capacities grow, cost per GB decreases…
Yet the cost of an array grows by as much as 120% per year…
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Value-add software adds cost and resource/service isolation…
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Adding to OPEX (administration and management) cost!
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OPEX is an important part of total cost of ownership (TCO)…• But not necessarily a cost readily discovered in
budget reports…
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Administering the storage resource is a key stumbling point…• Storage lacks a common set of management
protocols (because the hardware industry doesn’t want one and users don’t press for one)
• As a result, storage is oversubscribed and underutilized…
The old 1-2…
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Meanwhile, capacity is being wasted…
• We don’t manage data very well and we are losing the concept of storage tiering for capacity allocation and utilization efficiency…
On average, 70% of the capacity of a disk drive is wasted…
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And tiering will soon follow…
• According to Horison Information Strategies, a well-disciplined storage infrastructure leverages tiering to control storage costs…
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Otherwise, you have a problem of balance…
Cost for 100 TB of Storage CapacityUsing Tiers 0 through 3:
$482,250
Cost for 100 TB of Storage CapacityUsing Only Tiers 1 and 2:
$765,000
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Strategy? Option 1:Keep your defenses up and try not to get hit.
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Option 2: Go homogeneous.• Use only one vendor’s storage and/or• Use only one vendor’s hypervisor and storage
software stack and/or• Manage storage services better…
Like shadow boxing, it worksin practice, but not necessarily inoperation…
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Option 3• Get real, power up, and take the problem head on…
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Simple to conceptualize…• First, go to a real software-defined
storage stack…one that includes storage virtualization
• May be able to retain legacy infrastructure, saving CAPEX
• Can centralize storage services and capacity management, lowering OPEX
• Can tier storage as virtual pools, preserving cost-savings, and optimize performance using DRAM and Flash memory
• Can deliver availability from a single console
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Thank you.• The demand for more storage capacity is inevitable:
data growth is inevitable• Storage costs, however, cannot be allowed to
accelerate at the same rate• A software-defined storage architecture, leveraging
storage capacity virtualization, can help to bend the storage cost curve
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Copyright © 2015 DataCore Software Corp. – All Rights Reserved.
Enterprise-class Storage without the Enterprise CostIbrahim “Ibby” RahmaniDirector, Product & Solutions Marketing
Today’s IT Administrator’s Challenges
Storage Challenges
Business Challenges
Customers expectation
Limited budgets
Limited resources (people)
Meeting application
performance and SLA
Dealing with data growth
Managing different
storage silos
Storage accounts for more than 40% of IT hardware cost & is growing (Gartner)
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Address key cost challenges
Performance Capacity Management
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Accelerate application performance► DRAM for caching
• Different types (read vs write)
• Mixed (random vs sequential) IOPS
Optimize database performance► Random write accelerator*
• SATA performance: 33x faster
• SSD performance 3.6x faster
Cost-efficient performance allocation► Storage Tiering
• Fluidly Migrates data fluidly between
tiers of storage
Adaptive PerformanceMaximize the hardware throughput
Automated Storage Tiering
Hosts
EMC HP Commodity Storage
*http://www.datacore.com/products/features/random-write-accelerator
Caching Random write accelerator
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Performance benefits
Performance Capacity Management
Get more performance out of existing storage
Meet diverse application performance requirements
Increase performance without incurring cost
O
C
Capital Expense (CAPEX)
Operational Expense (OPEX)
CO
C
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Address key cost challenges
Performance Capacity Management
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Enhance storage capacity► Deduplication/ Compression reduces data
footprint
• Up to 3x capacity reduction
• Up to 10x reduction of backup data
Eliminate oversubscription of storage► Thin Provisioning reduces storage costs by
up to 3 times
Efficient use of Tier 1 capacity► Space efficient snapshots from Tier 1
storage to commodity storage
Maximize Capacity UtilizationData reduction technology on heterogeneous storage
Hosts
EMC HP Commodity Storage
Snapshot
Thin Provisioning
Deduplication/Compression
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Capacity benefits
Performance Capacity Management
Retain existing storage by extending life of storage by 3-5 years
Free up Tier 1 storage capacity by leveraging commodity storage
Leverage commodity storage without incurring management
penalty
C
C
C
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Capital Expense (CAPEX)
Operational Expense (OPEX)
CO
Address key cost challenges
Performance Capacity Management
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Reduce Operational Expense► Single management console with
enterprise capability
• All storage under one management
• No additional software fees
Consolidate diverse storage► Flexibility through pooling of storage
(including commodity storage)
Extend the life of existing storage► One time software investment
► No software charge for storage upgrades
Unified storage managementEnterprise-class services across heterogeneous storage
Hosts
EMCHP
Hosts
Commodity Storage
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Management benefits
Performance Capacity Management
Single console to manage heterogeneous storage
One storage platform for all virtualized and non-virtualized
workloads
No new software licensing for changing storage
O
O
C
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Capital Expense (CAPEX)
Operational Expense (OPEX)
CO
DataCore SDS platform provides availability,performance, efficiency & management
DataCore Software-defined Storage Platform
AVAILABILITY PERFORMANCE EFFICIENCY
MANAGEMENT
HYPER-CONVERGED SAN CLOUD
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DataCore Software-defined Storage Platform
And, all storage vendors
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25,000 + Deployments Worldwide
10,000 + Customers 10th Gen Technology
SMB to Large Enterprise
Market: Software-defined Storage
Technology: Storage Virtualization
Major Support Centers: Japan
UKUSA
Proven. Globally.
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• Get free trial now• Virtual SAN (hyper-converged)• SANsymphony-V (SAN and Cloud)
• Contact us: 877-780-5111 • [email protected]• www.datacore.com
Summary & Next Steps
75%reduction in
storage costs
10xperformance
increase
4xcapacity
utilization
100%reduction in
storage-related downtime
90%decrease in time spent on routine
storage tasks
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QUESTIONS?
Contact: [email protected]
© 2015 DataCore Software Corporation. All Rights Reserved. DataCore, the DataCore logo and SANsymphony are trademarks or registered trademarksof DataCore Software Corporation. All other products, services and company names mentioned herein may be trademarks of their respective owners.
