Fighting Commoditization with Branding from DRS, 7.28.14

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Ann Von Germeten from Bank of the West presentation deck from Digiday Retail Summit, 7.28.14

Transcript of Fighting Commoditization with Branding from DRS, 7.28.14

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UNIT COMMODITIZATION OF Handicrafts HANDICRAFTSsmartprep.in/.../uploads/2016/12/Commoditization-of-Indian-Handicrafts.pdf · The urban artisans were organized in guilds. We find accounts

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