2013 ]âÄç]âÄç]âÄç]âÄç

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_xààxÜ yÜÉÅ exz|ÉÇtÄ W|ÜxvàÉÜ Losing bids, not clients… Recently, while vacationing I learned that I lost a bid of an event to another fashion show coordinator. While losing bids is never fun, I have accepted that it is a part of business. As the old adage says, “You can’t win ‘em all”. Well, I don’t know about you, but I detest the phrase. I think that I am capable, hard-working, and dedicated enough to be able to “win ‘em all”, so I seem to take it personal when I don’t. It’s probably not only about not getting to work with that particular client, but also about the “losing” aspect. I HATE losing. I tend to be a black and white person… there is right/ wrong, good/ bad, winning/ losing, etc. But despite this poor-losing spirit that I seem to have, losing this particular bid was more painful than usual. As I mentioned, I bid many fashion shows throughout the year. I win some, I lose some. I always reassure the potential client when they call to “let me down gently” that they are making the best decision for their organization and that I hope to work with them in the future. The punch to the gut reaction that I want to share with them is never known to these letter-downers making what I’m sure is a dreaded phone call. I cheerfully take it like a champ and leave them wanting more of my cheerful attitude. Well, its been almost 6 weeks since learning I lost a bid to a client I was sure I would be working with next spring. I still am having a hard time swallowing that jagged-pill because of how another coordinator (that did get the show) acted…. I think most would consider it unethical to copy-cat what another coordinator plans and call it your own, but not this individual! I decided to take the high-road, wishing that potential client the very best in their endeavors with their coordinator rather than bashing this Person’s ethics like I wanted. You know… What goes around, comes around and I’m sure my positive attitude is what will stick with this client. Hopefully I will be working with them soon. I think each of us has been in difficult situations where we have had to swallow our pride and stuff our real-feelings. You are all to be commended! This takes a lot of effort, but know that in the long-run you are doing EXACTLY what you should in order lose only a bid, rather than a client. Cheers,

]âÄ|x YÉâz{à FGI San Diego Regional Director

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gtuÄx Éy VÉÇàxÇàá Letter from Regional Director…………………………………………………………………………………..2 Letter from Editor………………………………………………………………………………………………..3 Table of Contents………………………………………………………………………………………………..3 About FGI………………………………………………………………………………………………………...4 La Jolla Fashion Film Festival-Schedule of Events……………..................……………………………....5 Margaret’s-The Couture Cleaner…………………………………………..……………………………….…6 Upcoming Events……………………………………………………………………………..…...……………7 Erin Fader Jewelry Design………………………………………………………………..…………………...8 Membership Contests..…………………………………………….…………….…………………………….9 Five Loaves Two Fish...………….………………………….………………………………………………..10 Fashion Week San Diego....……………………………………………...…………………………………..11 Blogging Seminar featuring RichSkinnyPretty.com…………………………..……………………………12 FGI Job Bank…………………………………………………………………………………………………..13 Art in the Find-Stylist…………………………………………………………………………………...……..14 Diana Cavagnaro Couture Millinery………………………………………………………...……………….15 Cover Credits…………………………………………………………………………………………...……...16 Gretchen Productions……………………………………………………………………………..…………..17 FGI San Diego Board Members…………………………………………………………………….………..18

Hello FGI San Diego! Let’s just start by saying that June was an interesting month. Things happened that are making me think about the good things in life and the good people in life. I want to dedicate this issue to all of the amazing FGI San Diego members that I have had the privilege and pleasure of working with since I joined this prestigious organization a few years ago. I’ve asked a small portion of our membership to contribute to this issue and hope to get the rest of the membership featured in issues through the end of the year (when I get to officially retire from the newsletter, passing it on to the uber-fabulous Jeanie Haddox and take the reins as Regional Director giving our beloved Julie Fought a MUCH deserved break). So, think about those things in life that are important to you and do them. Think about those people in your life that are important to you and do something to show you appreciate them. Because you never know when it all might end. And with that...here’s to an AMAZING July! Full of warm summer weather, cool ocean breezes and to-die-for maxi-dresses! Have a fashionabulous month!!! Until next time…

]xtÇxààx VÜâàv{y|xÄw FGI San Diego Board Member-Communications Chair/RD-Elect

_xààxÜ yÜÉÅ Xw|àÉÜ

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WHO we are already…

The Fashion Group International is a

global non-profit association with a

network of over 5,000 dynamic

professionals of achievement and

influence from all areas of fashion

and related industries including

apparel, accessories, beauty,

publishing, retailing and interior

design.

Established in 1930, The Fashion

Group International was founded on

the idea that it takes an exceptional

woman to flourish and succeed in the

challenging world of fashion. That

year, seventeen women gathered by

Edna Woolman Chase, editor-in-chief

of VOGUE, met for lunch in New

York City. They had three things in

common: each held a job of

consequence in fashion, each

respected every member of the group

and each held a common belief.

They agreed that fashion needed a

forum for the expression and

enhancement of the American fashion

business and the increasingly

important role women played in the

industry. Ever since, the organization

has brought the best and the brightest

in the industry together in unique

ways that provide an unrivaled

support system, while facilitating the

exchange of ideas and resources.

Elizabeth Arden, Edith Head and

Eleanor Roosevelt were among the

founding members. Eight decades

later, the names have changed, but

the energy, talent and commitment

remains the same.

WHAT we do in the present…

The Fashion Group International

works to promote the advancement of

every member, while addressing

issues that affect the entire industry.

Our commitment to the industry is

evident in our proactive approach to

business. Our events provide a forum

for the exchange of ideas and

information with industry leaders on

a wide array of topics.

WHERE we are headed in the

future…

Cognizant of the ever-changing

nature of the industry, and the

increasingly turbulent nature of

business, the Fashion Group

International addresses issues

relevant to the future of the industry.

Our events encourage thinking

outside the box, both for members

and non-members alike. As we begin

the twenty-first century, the role of

our organization will be more

relevant than ever. Even conducting

“business as usual” will require

foresight and knowledge of “big

picture” issues that are the hallmark

of our events.

Global communications and the New

Media revolution are an integral part

of our commitment to being at the

cutting edge. Fashion Group

International’s online presence as

well as localized blogs and social

media is the industry’s number one

cyber-destination for a wealth of

information about fashion and

fashion-related industries. Fashion

Group International’s web site is an

ever-evolving resource for industry

professionals.

FGI Mission Statement…

The FGI mission is to be the

pre-eminent authority on the business

of fashion and design and to help its

members become more effective in

their careers. To do this, FGI

provides insights on major trends in

person, online and in print; access to

business professionals and a gateway

to the influence fashion plays in the

marketplace.

The goals of the organization

are…

To advance professionalism in

fashion and its related lifestyle

industries.

To provide a public forum for

examination of important,

contemporary issues in the business

of fashion.

To present timely information

regarding national and global trends

that have an effect on the fashion

industries.

To provide activities and programs

which enhance networking skills and

encourage interpersonal contacts so

as to further the professional, social

and personal development of

members.

For More Information on Fashion

Group International, please visit our

local web site:

www.fgisandiego.org

or our New York web site at:

www.fginewyork.org

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Schedule of EventsSchedule of EventsSchedule of EventsSchedule of Events Thursday, July 25thThursday, July 25thThursday, July 25thThursday, July 25th

8 pm to 11 pm

Opening Night Reception at Prospect Bar & Grill

Sponsored by San Diego Model Management

Friday, July 26thFriday, July 26thFriday, July 26thFriday, July 26th 1 pm to 2:30 pm

Networking Soiree at Scripps Park

3:15 pm to 4:45 pm

Creation Acceleration Lab in Coast Room of MCASD

3:30 pm to 5 pm

Karl Lagerfeld Fashion Film Retrospective

in Theater at MCASD

6 pm to 7:45 pm

Red Carpet

8 pm to 10:30 pm

Screening Program

11 pm to 1 am

After Party at Barfly

Saturday, July 27thSaturday, July 27thSaturday, July 27thSaturday, July 27th 1 pm to 2:30 pm

Networking Soiree at Club M at Amaya

3:30 pm to 4 pm

Directors Panel in Theater at MCASD

4:15 pm to 4:45 pm

Hollywood Producer Adam Leipzig presents

Career Acceleration in theater at MCASD

6 pm to 7:45 pm

Red Carpet

8 pm to 10:30 pm

IFFA Awards

11 pm to 1 am

After Party at Barfly

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Join us for a fashionable luncheon pre-celebration for Opening Day of the Del Mar Races!

Find the perfect accessory for the season during

an elegant three-course luncheon and fashion show with a fabulous oceanfront view.

Featuring exclusive handmade collections of

Diana Cavagnaro Couture Millinery and Greenpacha hats.

Dress to impress! The guest with the best hat will

WIN two tickets to the Del Mar Races. Join us in the Green Dragon Lounge to mix,

mingle and shop!

Wednesday, July 10, 2013

11:30am-2:00pm

Eddie V's Prime Seafood

1270 Prospect Street

La Jolla, California 92037

To reserve your seat at this special event, please call 858.459.5500

India Culinary & Fashion Tour

October 11-20, 2013

10 Days / 9 Nights

Delhi, Udaipur, Jaipur, Agra

2 Other Optional Dates & Tours

Delhi, Agra, Jaipur only October 4-11 (8 days / 7 nights) &

September 28-October 4 (7 days / 6 nights)

See pricing below at www.pinnacleluxurytours.com

10% Discount to FGI members.

Indian Cuisine & Wine has emerged as a delectable experience. Pinnacle has created a unique Tour of Northern India, where you will dine in some of the finest Restaurants, amidst fabulous settings & taste great Indian Wines. Of course, ample time to dis-

cover Indian Fashion & some amazing Shopping.

Description of various Sites & other dates daily activity, available upon request!

Invite courtesy ofInvite courtesy ofInvite courtesy ofInvite courtesy of

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Become a member of FGI San Diego by July 23rd and

be entered to winner a FREE ticket to the

La Jolla Fashion Film Festival!

Did you know… that if you refer 4 people to become members of

FGI San Diego, then your next year is on US!!!

Who do you want to be a part of

this prestigious group?

Share! Sandiego.fgi.org

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Fiveloave Twofish is a fashion driven lifestyle brand for girls, tweens, and young contemporaries. The collection is an all encompassing look, attitude, and way of life. Each season the design team creates a collection based on a theme derived from popular books, politics, and pop culture.

We are a “transition” brand for girls caught between “little” girlhood and “juniors.” It is an age of explora-tion. Fiveloaves twofish provides girls with rich collec-tion full of varying attitudes to allow them to play with who they will be each and every day. Girls have their whole lives to find their “look.” For now, we say EMBRACE Experimentation; PLAY WITH FASHION.

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APA Business Consulting, Inc is the presenting sponsor of Fashion Week San Diego. The firm specializes in startups within the fashion industry.

Fashion Week San Diego ® is a collaborative entertainment fashion event to celebrate emerging designers by showcasing

and highlighting the pulse of these entrepreneurs and what they are creating.

The event will take place SEPT 30TH, 2013 – OCT 6TH, 2013.

This is a industry respected and traditional fashion week, helping launch new talent. Last year five designers were asked to participate in NYC fashion week after their experience in FWSD.

This year there are five days of events, three days of runway shows and projected attendance of over 5,000.

This event is open to booth industry and general public. Tickets on sale now and for FGI members use promo code: ILOVEFWSD to receive $20.00 off any ticket.

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As the founder of RichSkinnyPretty.com

and as an acclaimed fashion blogger

selected by HUDSON Jeans, Teen Vogue

and Rip Curl for official blogger

campaigns, Gray is also a style expert for

eHow.com. She has appeared on Wealth

TV as a guest style expert, styled look

books for Audrey Kitching and has

produced the SD Polo Club Opening Day

Fashion Show presented by Riviera

magazine in Rancho Santa Fe.

August 29th, 2013August 29th, 2013August 29th, 2013August 29th, 2013

6:30 pm to 8:30 pm6:30 pm to 8:30 pm6:30 pm to 8:30 pm6:30 pm to 8:30 pm

Stay tuned for more information!Stay tuned for more information!Stay tuned for more information!Stay tuned for more information!

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Ytá{|ÉÇ ZÜÉâÑ]Éu UtÇ~ Need some help around the office?

Have a project coming up and need help?

Have a position open in your company?

Need interns?

If you are a member of FGI San Diego,

then you are able to advertise your

job openings (paid or not) in the

FGI newsletter for FREE!

Email your job description with

contact information to

fgisandiegonewsletter@gmail.com

Interested in becoming more involved with FGI San Diego?

We are currently looking people to fill a couple of vacancies in our board.

Secretary for 2014-2015 Responsibilities include taking notes at every board meeting,

typing them up and sending them to the Regional Director in a timely manner, etc.

Treasurer-Elect for 2014 (Would also be Treasurer for 2015-2016) Responsibilities include maintaining our financial books on a monthly basis,

create financial reports monthly, maintain transparency in our organization

with regards to finances, keep the organization on budget, etc.

Membership Chair 2014-2015 (But would start immediately) Assist other membership chair with member renewals,

brainstorm and implement ways to increase membership, ensure member satisfaction, etc.

Interested? Send us an email to set up an interview!

FGIsandiego@yahoo.com

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The name and brand Art in the Find

comes from my love of finding that something

that is just right for you. Whether it is a new place to explore, a new space to admire, or discovering your own personal style. I love helping people find those moments. The photos reveal the excitement and joy I find for styling a great-looking outfit. It makes you feel better both inside and out.

That's the art. That's the find. www.artinthefind.com

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Diana CavagnaroDiana CavagnaroDiana CavagnaroDiana Cavagnaro---- Couture MillineryCouture MillineryCouture MillineryCouture Millinery

Diana Cavagnaro operates Diana Cavagnaro-Couture Millinery, which is a successful millinery business in San Diego’s Historic Gaslamp Quarter. In addition, Diana is a Freelance Writer & Photographer who photographs and writes “Fashion Files” a column covering San Diego fashion events, is an Adjunct Professor in the Fashion Department at San Diego Mesa College and West City Adult Education teaching hatmaking, and is a professional Interviewer skilled at interviewing celebrities, socialites, and philanthropists at high-profile events. Celebrities interviewed include Jane Seymour, Issey Mi-yaki, Trina Turk, Vittoria Missoni, Tadashi, Naeem Khan, Dita Von Teese, Grace Slick, and Rachel Zoe to name a few. Diana is a fashion expert

appearing on Television and Radio shows over fifty times discussing upcoming trends, fads, styles and millinery. Charitable Events Co-founder of the Easter Parade & Hat Contest for pediatric cancer research at UCSD for thirteen years. Volunteer for cancer patients with the "Look Good Feel Better "for 20 years along with co-chairing of the group for two years. Diana was also past Regional Director of the Fashion Group International San Diego along with co-chair of the FGI "Night of Stars" three different years raising funds for Fashion Students and other non-profit groups in San Diego. What is Diana Cavagnaro-Couture Millinery? A work of art that happens to be worn on your head is the best way to describe the creations of milliner Diana Cavagnaro whose atelier/fashionable loft is located in the heart of the Historic Gaslamp Quarter in San Diego, California. Diana is a national celebrity whose credits include numerous appearances on television, as well as articles in newspapers and magazines discussing the Art of Millinery, Fashion, and Hat Making. Diana’s creations have adorned the heads of many stars, celebrities, and socialites. In her 30 years in the hat business Diana has gained a wealth of knowledge, which she shares with the hundreds of students who come from all over the United States to study millinery with her. She is currently writing a how to book and producing a series of instructional videos on hat making.

Where to find: 311 4th Avenue Suite 417, San Diego, CA 92101 Tele: (619) 239-4287 Email: Diana@DianaCavagnaro.com

Why: Just for the beauty of it!

How: (Social Media)

www.DianaCavagnaro.com

https://www.facebook.com/DianaCavagnaroCoutureMillinery

https://twitter.com/hatchic

http://pinterest.com/dianacavagnaro/

http://www.linkedin.com/pub/diana-cavagnaro/4/a53/421/

http://dianacavagnarocouturemillinery.blogspot.com/

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Special thanks to our front cover feature: Danny Juare (photographer), Robin Lynn Senne (model),

Jeanette Crutchfield (make-up/hair artist) and Jose Maria (fashion designer).

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“We have a passion for presenting fashion!”

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UÉtÜw `xÅuxÜá Regional Director…………………………………………………….Julie Fought

Secretary…………………………...………………………………Jeanie Haddox

Secretary-Elect……………………………………………….…...Currently Open

Treasurer…………………………………………………………Sushmita Utpala

Programs Co-Chair……………………………………………………Lena Evans

Programs Co-Chair…………………………………………………Kit Kuriakose

Programs Co-Chair………………………………………….……..Melissa Lewis

Membership Co-Chair.……..…………………….………………Currently Open

Membership Co-Chair…………………………….………………….Liza Pinard

Public Relations Chair………………………………………...……Vanessa Diaz

Publicity Chair…………………………………………………..Kailynn Bowling

Hospitality Chair……………………………………………………..Marie Green

Sponsorship Chair…………………………………………..……….Paola Casale

Communications Chair/RD-Elect……………………………Jeanette Crutchfield

Communications-Elect…………………………………...…...…...Jeanie Haddox

District Director……………………………………………………...Pam Iannota

P.O. Box 86545

San Diego, CA 92138

Interested in becoming a board member? You must serve on a committee before consideration.

Contact FGISanDiego@yahoo.com for more information.