Fb speech presentation

14
BY: DANA BARNES Facebook Privacy Breech

description

http://www.youtube.com/watch?v=O6nBhhnnuOM

Transcript of Fb speech presentation

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BY: DANA BARNESFacebook Privacy Breech

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COMPANYOVERVIEW

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APPROXIMATELY

1 IN EVERY 13 PEOPLE

ON THIS ENTIRE EARTH

ARE ON FACEBOOK

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IF FACEBOOK WERE A COUNTRY

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OVERVIEW

THE OFFICIAL FACEBOOK COMPANY WEBSITE REPORTS:

OVER 750 MILLION ACTIVE USERS.

50% OF USERS LOG INTO FACEBOOK EVERYDAY.

PEOPLE SPEND OVER 700 BILLION MINUTES A MONTH ON FB.

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OVERVIEWTHE AVERAGE USER:

HAS 130 FACEBOOK FRIENDS

CREATES 90 PIECES OF CONTENT EACH MONTH

IS CONNECTED TO 80 COMMUNITY PAGES, GROUPS AND EVENTS

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ALL OF THESE STATISTICSATTRACT

ADVERTISERSWIDE REACH

HEAVY USAGE

ACCESS TO AN EXTENSIVE AMOUNT OF PERSONAL INFORMATION

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FACEBOOK CLAIMS….

“FACEBOOK DOESN’T SELL YOUR INFORMATION TO

ADVERTISERS.”

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BUT… IN 2010…THE WALL STREET JOURNAL DISCOVERED

“Many of the most popular applications, or

"apps," on the social-networking site Facebook

Inc. have been transmitting identifying

information—in effect, providing access to

people's names and, in some cases, their

friends' names—to dozens of advertising and

Internet tracking companies.”– WSJ

INCLUDING– THOSE WHO SET THEIR FACEBOOK

PRIVACY SETTINGS TO THE STRICTEST

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WHAT THEY KNOW SERIES.

WSJ HAS BEEN DEVELOPING…

INVESTIGATING THE GROWING FIELD OF COMPANIES THAT BUILD DETAILED DATABASES ON PEOPLE IN

ORDER TO TRACK THEM ONLINE

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THE WSJ’S INVESTIGATION FOUND…

THE APPS REVIEWED BY THE JOURNAL WERE SENDING

FACEBOOK ID NUMBERS TO AT LEAST 25 ADVERTISING

AND DATA FIRMS, SEVERAL OF WHICH BUILD PROFILES

OF INTERNET USERS BY TRACKING THEIR ONLINE

ACTIVITIES.

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CLASSICAL LIBERALISM

INTELLECTUALISM FACEBOOK USERS DESERVE TO BE AWARE OF WHO GETS ACCESS TO THEIR PERSONAL INFORMATION IN

ORDER TO MAKE INFORMED DECISIONS ABOUT

WHAT THEY POST ON FACEBOOK.

“We encourage you to read the Privacy Policy, and to use it to help make informed

decisions”-facebook.com/terms

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MY THOUGHTS…USERS SHOULD BE MORE AWARE THAT THE CONTENT THEY POST…

EVEN WITH PRIVACY SETTINGS… IS NOT ALWAYS PRIVATE… SO BE

CAREFUL WHAT YOU PUT ON THE INTERNET

IF FACEBOOK WANTS TO CONTINUE ITS SUCCESS IT NEEDS TO MAKE SURE THEIR USERS ARE PROTECTED AND THAT THEY

FEEL SAFE

STOP SPENDING SO MUCH TIME STALKING PEOPLE ON FACEBOOK!

AND MAYBE THIS WOULDN’T BE SUCH AN ISSUE

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QUESTIONS???