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Fashion Forecast Summer 2014 

Transcript of fashion_forecast_summer_2014.pdf

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Fashion Forecast

Summer 2014 

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SPARKLING SHIMMERY

TROPICAL EXOTIC

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STATEMENTS

* LOOKING FORWARD TO THE FUTURE AND ADMIRING THE ANCIENT

* TRANSLATING SKY INTO MATERIALS AND COLOURS THAT RESEMBLE LIGHTNESS

* OUR IMAGINATION BECOMES THE TRANSLATOR OF NEW DEVELOPMENTS

* LIGHTER THAN LIGHT

* EMBRACE TECHNICAL DEVELOPMENTS SUCH AS NEWLY DEVELOPED SYNTHETIC FIBERS

* WE’RE INSPIRED BY MATERIALS THAT REFLECT THE EARTH, DRY OR WET 

* WE PLAY WITH DELICATE LAYERINGS IN DISCRETE TEXTURES

* CELEBRATION OF LIGHT AND SOPHISTICATED MATERIALS

* SOFTEN ALL MATERIALS, COLOURS AND TEXTURES TO CREATE REFINEMENT.

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SPARKLING 

This is a theme that is inspired by sports and leisure

time. Luxury holiday resorts. Long Island NY with itsvast, white beaches. A mix of active sports and

modern casual classics created in high-quality

materials that can be combined excellently with

one another. A modern, fresh approach to using

materials that are modern and technologically

developed, therefore always comfortable to wearbecause of a durable and sustainable composition.

Sun-bleached pastel colours are bright and fresh. Lemonade colours such as violet and cerise

alongside clear blue colours of the sea and the sky. Many floral colours in pink tones with

fresh grass green colours and lemon accents.

Materials are soft and fresh, elastic and thin. Refined silk and nylon in addition to 100% cottonand ultra fine wool crepe fabrics. Furthermore, there is a revival of high-quality synthetic

materials in cellophane, plastic or flimsy transparent parachute nylon mixtures.

Styles are uncomplicated, forming modern basics. Inspired by active sports, aerodynamics and

body fit. Expressive through colours and materials often used in a mix with one another.

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SPARKLING COLLAGE

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SPARKLING COLORS

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SPARKLING KNIT MATERIALS

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SPARKLING KNIT MATERIALS

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SPARKLING WOVEN MATERIALS

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SPARKLING WOVEN MATERIALS

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SPARKLING DETAILS

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SHIMMERY 

Refinement in shapes, colours and materials is the

key word for this theme. An emotional fashion

experience in contrasting elements that softly

transfer from transparent and flowing into opaque

and stiff. These are new and modern classics

translated into newly developed fabrics that allow

for an aesthetic amalgamation of subtle colours

and sophisticated details.

A filtered colour palette with subtle tone in tone shades. Sophisticated, neutrals, powdered

with a light hint of grey. Grey hues change from pearl into charcoal or from ivory into

various tints of pink. Brushed silver and old copper are used as luminating accents.

The materials are light-weighted and often transparent. Soft cashmere, fine wool and silk in

addition to lacquered cotton and pearlish-glimmered nylon. Surfaces are treated with a

latex or opalescent film which gives a reflection of light.

Transparent layers in simple but subtly defined silhouettes. Modern fashion classics such as

trench coats, twinsets, pleated trousers, one button blazers made from new fabrics. Often

unlined and made with excellent craftsmanship.

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SHIMMERY COLLAGE

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SHIMMERY

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SHIMMERY KNIT MATERIALS

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SHIMMERY WOVEN MATERIALS

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SHIMMERY WOVEN MATERIALS

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SHIMMERY DETAILS

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EXOTIC

Authenticity serves as inspiration for hand-made

products. A theme that refers to heritage andtraditional values. Inspiration derived from exotic

cultures where handicraft tradition plays a central

role in development of products. Hand-painted

artworks on silk or handmade body-shaped

knitwear. Decorated with embroidery adds luxury

to the style mix. 

Milky pastel colours as apricot, lilac, mandarin and off-whites. Accents of azure blue or

purple. Ivory as a major color provides a neutral balance.

Traditional brocade fabrics in silk and beautifully hand-painted floral patterns on viscose

form the basis. In addition, rough linen and cotton are used to create a contrast. Materials

are bleached or washed-out and sometimes have a vintage character.

Wrapped shapes and straight tunics, wide leg trousers and shirt dresses. The kimono as a

new fashion item. Layer on layer, with many sleeveless items or pieces with different

lengths, creating an abundance of artwork mixes.

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EXOTIC COLLAGE

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EXOTIC COLORS

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EXOTIC KNIT MATERIALS

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EXOTIC KNIT MATERIALS

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EXOTIC WOVEN MATERIALS

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EXOTIC WOVEN MATERIALS

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EXOTIC DETAILS

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TROPICAL COLLAGE

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TROPICAL COLORS

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TROPICAL KNIT MATERIALS

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TROPICAL KNIT MATERIALS

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TROPICAL WOVEN MATERIALS

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TROPICAL WOVEN MATERIALS

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TROPICAL DETAILS