Fandom Marketing Intro
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Transcript of Fandom Marketing Intro
HI, WE’RE FANDOM.
the un-agency
FANDOM MARKETING is an enterprise social media agency.
INTEGRATING to all of your channels to create a social ecosystem.
THE SOCIAL BRAND
ORGANIC SOCIAL MEDIA
PAID SOCIAL MEDIA
WORD OF MOUTH
ENGAGEMENT
We build online communities for BRANDS.
strategy
• Community management • Influencer outreach • Event activation • Social media contests • Long tail SEO • WordPress web design • Email markeEng
• Blogging • White papers • Infographics • Social media photos • Social media posts • Multi-touch point messaging
• Social media audit • Social media strategy • Content plan • Social media for events • Lead and CRM integration • Measurement
management
content marketing
advertising
• Facebook advertising • Twitter advertising • LinkedIn advertising • A/B testing • Creative • Media planning
A BREADTH of digital agency services, with DEPTH in social media.
Except, we’re the un-agency.
Fandom Big Agencies Specialized experts Generalized “one-stop shop”
Strategic consultants Account managers
Reasonable hourly rates Heavy overhead blended rates
Hire social marketing pros Hire interns
What’s best for your business How to best spend the budget
Share our secret sauce Proprietary processes
Support in-house collaboration Want full ownership
Integrated marketing Siloes competing for budget
Direct access to do-ers Layers of handlers
Service what we know
Sell everything, while figuring it out on your tab
vs.
Our deep expertise in WORDPRESS and SOCIAL TECHNOLOGY makes for
smart implementation & analytics.
WE SPEAK GEEK!
¨ WordPress experts ¨ Efficient web design using high
quality themes ¨ Fully leverage the WordPress CMS
and platform features ¨ User experience and IA planning ¨ CRM, Salesforce.com, email
platform, and other integrations ¨ WordPress customization ¨ WordPress for enterprise ¨ eCommerce ¨ BuddyPress community, forums ¨ Social media, Google Analytics
and SEO are standard ¨ Professional hosting and
maintenance if needed ¨ Social media feeds and display ¨ Social media contest apps
Let’s see the work.
• Social website integration
• Community management
• Influencer outreach
• Content marketing
brand community [Sport Chalet]
Blogging
Influencer outreach
Tweeting
Facebooking
Pinterest & Instagram pics
community management [Sport Chalet]
contests & promotions [Sport Chalet]
Social Design Social Advertising
Social media photo contest landing page
Event Tweets
social media activation for events [NetApp Insight]
event marketing [NetApp Insight]
Foursquare
Lanyrd
Facebook event
Slideshare Content Marketing
b2b community building [NetApp Insight]
Live event tweeting
Vine videos
b2b integrated content marketing [Blue Rocket]
Google+
White Papers
CRM integration: Salesforce.com > WordPress > email
Blogging
PR distribution
Contact us today to learn how we can make your business social.