Falling Skies: The Last Resistance - A Social Game
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21-Oct-2014 -
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Transcript of Falling Skies: The Last Resistance - A Social Game
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Social App Combined with Gamification for AXN
Falling Skies – The Last Resistance
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The Brief
• The Last Resistance, a series by Steven Spielberg focuses on the aftermath of a global invasion by several races of extra-terrestrials
• Create a virtual version of the Last Resistance by getting users to enlist armies and battalions to both JOIN and FIGHT the resistance
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The Solution A Social Game that enables users to both FIGHT and RECRUIT friends to the Last Resistance, awarding points for each of these activities.
Falling Skies – The Social GameEnlist Play
Win
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A Short Summary Video: https://www.facebook.com/photo.php?v=10150428819979102
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Create Your Profile | Recruit Friends
Get Points through a Game and through Recruitments
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Interface: Leaderboard and Invite Friends
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Go to Battle and Unlock Badges as you Fight The Resistance
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The Game: Start Screen
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The Game: How to Play
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The Game: Main Interface
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Functionality:
Buy Lives with Points | Buy Ammo by inviting Friends
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The Results
• 1 Week | 1000+ Recruits and counting• Over 12 Minutes average time spent
• Perfect Engagement hook to all ‘Falling Skies’ Content for AXN India
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