Faking the Evidence: Raising our game in the creative industries
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Transcript of Faking the Evidence: Raising our game in the creative industries
Faking the Evidence: Raising our game in the creative industriesPhilip Ely & Calum Mackenzie
@ucapely #creativeecosystem
Contents
• Ubiquitous enterprise • Getting the message across• Being more influential• Creative enterprise pedagogy• Stakeholders• Designing the ecosystem
Ubiquitous enterprise
Live projects, work placements, staffconsultancy, spin-out support,
incubationspaces, visiting professional lectures
and thecurriculum
What do our students have access to now?
• Innovative projects• Specialist skills in design and creative
practice• Experimental space• Project management skills• Creative challenge• Historical and theoretical subject
knowledge
Live eventsvintage at goodwwod
Networking at the Fashion and Textile museum
Erdem. Industry speakers
Opportunism
Professional competitionsgfw and river island
Engaging in current issuesmake do and mend
Internship through external competition. Peter jensen
University figure heads and role models.
Industrial liaison groups
Getting the message across
• UCA/NCGE Survey: 75 business startups (2008/9); 86 in 2009/10
• ADM-HEA Subject Centre:– Creating Entrepreneurship:
entrepreneurship education for the creative industries (2007)
– Creative Graduates, Creative Futures (2010)
Being more influential
• At national and international level• Using our networks?• Higher-level champions?
Creative enterprise pedagogy• Courses still subject-centred courses
Stakeholders
• NESTA, HEA-ADM, NCGE, GuildHE, CHEAD, CIHE, Design Council, Crafts Council, UUK
• Sector skills councils• Local councils• Banks• Coalition Government
Designing the ecosystem
Design time.
The Entrepreneur
University
The Creative Entrepreneur
Business Support Agencies
Funding Sources
Partners
Make connections
Knowledge & Asset register
Understand what mentoring is
Lower boundaries
Learn the language of creatives
Facilities: short-term, permanent & pay-as-you-go
Role models & mentors
Business advice & guidance
Inter-discipline
Alumni
External partners
Knowledge exchange & transfer
Exploitation of [existing] links with supported businesses
Access to equipment for graduates at ‘off-peak’ times
Utilising resources (projects) that only HEI can access to enable CE to travel, network & pursue opportunities
Community Angle: Access funding from Arts Council(could be tricky!)
Membership feesEmerging Designers pay for Advertising/Feature
Creative Enterprise Fund
Proof of Concept Fund Sponsorship