Fair Observer Sponsorship Benefits

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Sponsorship Benefits

Transcript of Fair Observer Sponsorship Benefits

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Sponsorship  Benefits  

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In  the  beginning…a  few  were  connected  with  a  few  

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Today...everyone  is  connected  with  everyone...  

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...and  we  have  a  perversity  of  choices  

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We  s;ll  talk  &  trade  and  we  have  a  perversity  of  choices  In  the  age  of  the  Internet,  we  are  deluged  with  informa6on  

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Today´s  media  challenge  isn´t  distribu;on,  it´s  dis6lling  

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Fair  Observer  is  not  about  news,  it  is  about  the  deeper  issues  behind  the  news  

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Fair  Observer  is  not  about  one  definite  view,  it’s  about  a  plurality  of  perspec6ves  from  around  the  world  

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Fair  Observer  cuts  out  the  noise  of  an  open  plaEorm  through  an  editorial  filter  based  on  analy;cal  rigor  and  factual  accuracy  

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How  does  it  work?    

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How  does  it  work?    Through  360°  Analysis  

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Who  does  Fair  Observer  compete  with?  

News  sources  

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How  does  Fair  Observer  compete?  

News  sources  

More    in-­‐depth-­‐analysis  

Non  anonymity:  world    class  contributors  placing  reputa6on  in  the  line  

Global  view  from    on-­‐the-­‐ground    contributors  

Open  access  for  be@er  content  

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Eminent  Advisors  

Donald  Marron  Washington  D.C.,  USA  

 Former  Member  of  the  US  President’s  Council  of  Economic  Advisers  and  Ac;ng  Director  of  Congressional  Budget  office  

Who  are  the  people  behind  Fair  Observer?  

Jaswant  Singh  New  Delhi,  India  

 Former  Foreign  Minister  of  India  who  improved  ;es  with  US  and  China,  and  author  of  18  books  

John  Bruton  Dublin,  Ireland  

 Former  Prime  Minister  of  Ireland  and  former  EU  Ambassador  to  the  USA,  who  played  a  leading  role  in  the  Northern  Ireland  peace  process  

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800+  Contributors  from  40+  countries  

Who  are  the  people  behind  Fair  Observer?  

Noura  Erakat  Washington  D.C.,  USA  

 Founder  &  Co-­‐Editor  of  Jadaliyya,  a  leading  publica;on  on  the  Middle  East,  human  rights  a[orney  and  professor  at  Georgetown  University  

Tony  Elumelu  Lagos,  Nigeria  

 Leading  African  business  leader  and  philanthropist,  who  was  named  one  of  the  Top  100  Most  Influen;al  Africans  in  the  area  of  business  and  finance  by  New  African  

Vikram  Sood  New  Delhi,  India  

 Former  Chief  of  RAW,  India’s  foreign  intelligence  agency,  interna;onal  security  expert  and  noted  author  

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Who  are  the  people  behind  Fair  Observer?  

Atul  Singh  Founder  &  Editor  in  Chief  

Nomad    Scholar,  lawyer,  writer,  orator,  and  former  poet  who  fought  corrup;on  as  a  young  officer  and  stood  up  to  the  Prime  Minister's  Office  in  India  

15+  Editors  from  6  con;nents  

Anna  Pivovarchuk  Deputy  Managing  Editor  

London,  UK    Previous  experience  with  the  BBC  and  the  United  Na;ons,  with  an  MA  from  the  King’s  College  London,  and  a  BA  from  Edinburgh  University  

Abul-­‐Hasanat  Siddique  Managing  Editor  London,  UK  

 Co-­‐Author  of  The  Arab  Uprisings:  An  Introduc@on  with  an  MSc  in  Middle  East  Poli;cs  and  previous  experience  at  the  Gorkana  Group  

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Fair  Observer  Evolu;on  

35,000    unique  visitors  a  month  from  +160    countries  

2011  

Beta    version    launched  

German    Silicon  Valley  Accelerator    Award  

2013  

100,000  unique    visitors  a  month    Availabilty  across  all  channels    Website  has  become  a  dynamic  plaEorm    for  a  global  community  

2012   by  end  of  2014  

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Our  Audience…  ...is  influen;al,  global,  diverse,  well  traveled  and  highly  educated.  

43%  30%   28%   22%  

57%  

45%  39%  

18%  

25%  

15%  

15%  

5%  

7%  3%  

13%  

35%  

0%  

20%  

40%  

60%  

80%  

100%  

Gender   Profession   Age   Geography  

female  

female  

male  

Senior  Management  

Young  Professionals  

18  –  24  years  

Academics  &  Students  

25  –  34  years  

35  –  44  Years    

45  –  55  years  

55  &  over    

USA  

India  

Germany  

UK  

other  

Egypt  

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Our  audience…  

Abhishek  Jain  Indian  Ins;tute  of  

Technology,  McKinsey  &  Wharton  trained  Investor  

in  Hong  Kong    

Angela  Lyonsjustus  Poli;cal  Campaigner  in  Boston,  formerly  at  The  

White  House  

Ying  Zhou  MBA  Harvard  Business  School  &  Business  

Execu;ve  in  Silicon  Valley    

…lives  in  metros  like  New  York,  London  &  Mumbai.  …cares  about  knowledge,  environment  &  explora;on.  …aspires  to  self-­‐improvement,  social  impact  &  world  travel.  

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Sponsorship  Benefits                            

Silver    For  $5,000  a  year  you  get  a  logo  in  the  sponsors  box  on  the  main  page  with  ~100,000  unique  visitors  a  month  &  on  the  sponsors  page  

Gold    For  $10,000  a  year  you  get  a  logo  in  the  sponsors  box  on  the  main  page  with  ~100,000  unique  visitors  a  month  &  on  the  sponsors  page    plus    Facebook  &  Twi[er  

Pla6num    For  $25,000  a  year,  you  get  a  logo  in  the  sponsors  box  on  the  main  page  with  ~100,000  unique  visitors  a  month  &  on  the  sponsors  page    plus    Coverage  on  newsle[er  that  goes  to  ~10,000  people  every  week  (5%  growth  per  month)    

Note:  Your  logos  will  be  linked  to  your  website,  so  you  get  SEO  op;miza;on  +  brand  associa;on  +  access  to  our  audience.    Final  Word:  We  are  open  to  other  offers.  You  could  have  your  logo  on  our  weekly  reports  and  other  publica;ons.  

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Join  us  in  Making  Sense  of  the  World    

email:    [email protected]    phone:      +1  202  306  3584  &  +91  997  153  7996  

Thank  You!