Facebook Vietnam Updates April 2015

9
Facebook Updates April 2015

Transcript of Facebook Vietnam Updates April 2015

Page 1: Facebook Vietnam Updates April 2015

Facebook Updates April 2015

Page 2: Facebook Vietnam Updates April 2015

What’s new on Facebook?

Page 3: Facebook Vietnam Updates April 2015

Customize  your    a.ribu0on  window  by  1  day,  7  days,  28  days  in  the  Report  for  more  precise  data  and  analysis.  

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Power  Editor  (PE)  

Although  PE  carries  some  bugs,  it’s  is  great  for  adver0ser  who  has  to  deal  with  a  lot  of  campaigns/  ad  sets.  Extremely  useful  for  agencies  for  maximizing  their  performance.  

Page 5: Facebook Vietnam Updates April 2015

Mul0-­‐product  ads  (MPA)  

Now  available  in  PE,  and  coming  soon  on  Ads  Manger  for  limited  accounts.  

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Reach  and  Frequency  

Advantage:  -­‐  More  accurately  plan  and  predict  the    reach  of  a  campaign  -­‐  Reach  unique  people  across  your  

target  audience  -­‐  Manage  the  frequency  of  your  

campaign    Who  should  use:  -­‐  Brand  awareness    à  Reach  more  people  across  target      

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Reach  and  Frequency  

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Blueprint  (h>ps://www.facebook.com/blueprint)  

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