Facebook LIVE Video Marketing - Part 3 of 4 CONDUCTING INTERVIEWS - with BeLive.tv

@MariSmith BeLive.tv

CONDUCTING INTERVIEWS

by Mari Smithin Partnership with BeLive.tv

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PART 3 of 4

Facebook LIVE Video Marketing

Talk Show Tips, Visuals & More!


#1. Prep & Gear

Lighting, Mic, Camera & more

#2. Content That Converts

Which problems does your expertise solve? What’s your FOCUS?

Hot topics = FOOD, fashion, DIY, humor

Include CTA, run contests

Messenger bot integration!

Conversational commerce

The fortune is in the follow up!

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Part 1 & 2 – Brief Review

@MariSmith BeLive.tv 3

Hot topics


So, you’d love to host your own talk show?

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How To with BeLive.tv


BeLive.tv Examples


Who is most likely to get featured on Watch?

Blue check verified

Well known, celebrity, public figure

Large following

Minimum 2,000 followers (profile or page)

Weekly show (series, episodes)

Well produced, quality, professional

High audience retention

Minimum 300 concurrent viewers

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Facebook Watch Tips


The Dave Ramsey Show

#AskGaryVee

Guy Kawaski’s “Wise Guy”

Top shows:

Sports

Reality TV

Comedy

Scripted Shows…

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Examples


Promotion


Show name

Map out a series

Facebook Page (Show Pages)

Build followers, viewers

Guests

Brainstorm a long list!

Don’t be afraid to approach people

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Prep


Summary

1. Plan for a regular SHOW.

2. Start using BeLive.tv Talk Show format

3. Make an epic list of guests

4. Practice with BeLive.tv in a private group and/or use testingmode.


Video Training Series

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Facebook: @marismith

Twitter: @marismith

Instagram: @mari_smith

LinkedIn: marismith

Web: marismith.com

Part #1 of 4PREPARATION & GEAR:Getting Started & Getting The Right Equipment

Part #4 of 4AMPLIFY REACH & RESULTS: How To Fully Optimize Your Broadcasts

NEXT:

Part #2 of 4CONTENT THAT CONVERTS:What To Say, and How To Generate Leads & Sales

Part #3 of 4CONDUCTING INTERVIEWS: Talk Show Tips, Visuals & More!

Facebook LIVE Video Marketing - Part 3 of 4 CONDUCTING INTERVIEWS - with BeLive.tv

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Transcript of Facebook LIVE Video Marketing - Part 3 of 4 CONDUCTING INTERVIEWS - with BeLive.tv