Facebook & Libraries 2008

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A presentation on Facebook and Libraries for the Unconference in Perth, Western Australia, 22 August 2008. The theme of the Unconference was Library 2.0 and beyond: getting our hands dirty

Transcript of Facebook & Libraries 2008

  • 1. Facebook and libraries Julia Gross and Lutie Sheridan ECU Library

2. Net Gen Source: BdwayDiva1's photostream http://www.flickr.com/photos/bdwaydiva1/ 3. Pulling users into our space Source: carinemily's's photostream. Licensed under Creative Commons 4. Why do libraries need to be there?

  • Size and importance of the networks
  • Push services out to our users
  • Reach users who dont visit the library
  • We need to think outside the box
  • Need to market the library

5.

  • libraries core skill is not delivering information ... libraries are about learning and building communitiesStephen Abrams of Sirsidynix

6. So What is Facebook?

  • Facebook is a social network
    • like MySpace
    • targeting college students initially
  • Friends upload photos, share links and videos, play games
  • Free
  • Mobile

7. its pervasive 8. The Facebook story

    • 2004 begun by Harvard studentMark Zuckerberg
    • 2006 extended to anyone with email
    • 2007 developers invited in
    • Facebook applications took off !!

9. The Face of Facebook FounderMark Zuckerberg Source: kk+'s photostream. Licensed under Creative Commons 10. Who is using Facebook?

  • 90 million active users worldwide
  • Average age 24+
  • ECU Facebook network has 3000+ users

11. Fun stuff 12. Facebook friendsSource: ABC http://www.abc.net.au/abccontentsales/programsalesworldwide/download/thelibrarians 13. What are libraries doing there?

  • Professional interest groups
    • Libraries Using Facebook Pages
    • Librarians and Facebook
  • Outreach to users
    • Facebook pages
    • Library Applications
    • Catalogue & Database searches

14. What are libraries doing there?

    • Australian Library Facebook pages
      • Yarra Plenty Public Library
      • National Library of Australia
      • Deakin University
      • University of Adelaide
      • Edith Cowan University

15. Library events, chat, photos, videos 16. Facebook Library Applications

    • Catalogue & Database searches

17. Web 2.0 integration

  • Facebook integrates with other Web 2.0 applications
    • Flickr and Del.icio.us
  • Can be put onto blogs, and websites,
  • Extends and connects all Library 2.0

18. How to measure success?

  • Facebook Stats
  • Number of fans
  • Wall postings
  • Return on Investment ROI vs Innovation

19. Lutie will now do a DEMO

  • Edith Cowan University Library page
  • http://www.facebook.com/pages/Perth-Australia/Edith-Cowan-University-Library/9885748046

20. And finally was it worth it? 21. References Abrams, Stephen http://www.sirsidynix.com/Resources/Pdfs/Company/Abram/State_Libraty_of_Victoria.pdf Chu, Melanie &Meulemans, Yvonne Nalani The Problems and Potential of MySpace and Facebook Usage in Academic LibrariesInternet Reference Services Quarterly, Vol. 13(1), 69-85, 2008 Farkas, Meredith http://meredith.wolfwater.com/wordpress/index.php/2006/05/10/libraries-in-social-networking-software/