Facebook for cvgt
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Transcript of Facebook for cvgt
![Page 1: Facebook for cvgt](https://reader035.fdocuments.net/reader035/viewer/2022070302/546f6b0eaf795976298b5ac4/html5/thumbnails/1.jpg)
Welcome to the 3rd largest country in the world
![Page 2: Facebook for cvgt](https://reader035.fdocuments.net/reader035/viewer/2022070302/546f6b0eaf795976298b5ac4/html5/thumbnails/2.jpg)
Social media is 21st century word of mouth
And 25% of all online word of mouth is happening on Facebook
![Page 3: Facebook for cvgt](https://reader035.fdocuments.net/reader035/viewer/2022070302/546f6b0eaf795976298b5ac4/html5/thumbnails/3.jpg)
Facebook in US
• 74% of 16 to 34 year olds• 47% of 35 to 44 year olds• 41% of 45 to 54 year olds• 24% of 55 plus
• (9 million a/c in OZ)
![Page 4: Facebook for cvgt](https://reader035.fdocuments.net/reader035/viewer/2022070302/546f6b0eaf795976298b5ac4/html5/thumbnails/4.jpg)
• 1 in 4 of every webpage view on the internet is on a Facebook page
![Page 5: Facebook for cvgt](https://reader035.fdocuments.net/reader035/viewer/2022070302/546f6b0eaf795976298b5ac4/html5/thumbnails/5.jpg)
Personal Profile Vs Business Page
• Set up personal profile• Then create a business page– Allows multiple administrators– Provides analytics– Custom landing tabs– Updates to fans (like doing an email burst)– Create ads– Run contests
![Page 6: Facebook for cvgt](https://reader035.fdocuments.net/reader035/viewer/2022070302/546f6b0eaf795976298b5ac4/html5/thumbnails/6.jpg)
![Page 7: Facebook for cvgt](https://reader035.fdocuments.net/reader035/viewer/2022070302/546f6b0eaf795976298b5ac4/html5/thumbnails/7.jpg)
Things to keep in mind
• 90% of FB fans are lurkers• 1% actively participate• 9% occasionally participate• Biggest FB days – Tuesday & Wednesday• Next highest Sunday & Monday• Update content• Set up conversation