Facebook Advertising in the · Facebook Advertising in the GCC Here is some information that can...
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Facebook Advertising in the GCC Here is some information that can help you plan your Facebook advertising campaign in the GCC.The infographic highlights the demographics of the Facebook audience in each of the GCC countries, in addition to the ranking for each country in terms of advertising cost, conversion rate, and ad viewing frequency. Sources: Facebook IQ, Facebook Ads Manager GCC Ranking KSA - 25m Audience UAE - 9.5m Kuwait - 3.8m Qatar - 2.8m Oman - 2.5m Bahrain - 1.3m 74% 26% 72% 78% 69% 78% 77% 68% 31% 22% 23% 32% 28% Male Female Gender split Audience under 21yrs KSA boasts the largest population, the second highest conversion rate, and the 4th most expensive ad prices in the GCC. Cost*: 4 | Conversion*: 2 | Competitiveness*: 4 UAE is the most expensive country to advertise in and shows the highest ad frequency per capita in the GCC. Cost*: 1 | Conversion*: 5 | Competitiveness*: 1 Kuwait has the lowest ad frequency to its population and offers the highest conversion rate in the GCC. Cost*: 2 | Conversion*: 1 | Competitiveness*: 6 Despite having the smallest population, Bahrain is the 2nd most competitive GCC country to advertise in, and has the lowest conversion rate. Cost*: 5 | Conversion*: 6 | Competitiveness*: 2 Oman has the lowest ad prices and is the 5th most competitive GCC country to advertise in. Cost*: 6 | Conversion*: 3 | Competitiveness*: 5 Qatar is ranked 3rd in the GCC when it comes to ad prices and ad display frequency per capita. Cost*: 3 | Conversion*: 4 | Competitiveness*: 3 18% KSA 14% UAE 13% Kuwait 17% Qatar 20% Oman 16% Bahrain *Conversion: how well people convert in the country *Cost: how expensive it is to advertise in the country *Competitiveness: how frequently people see ads in this country
Transcript of Facebook Advertising in the · Facebook Advertising in the GCC Here is some information that can...
Facebook Advertising in the GCCHere is some information that can help you plan your Facebook advertising campaign in the GCC.The infographic highlights the demographics of the Facebook audience in each of the GCC countries, in addition to the ranking for each country in terms of advertising cost, conversion rate, and ad viewing frequency.
Sources: Facebook IQ, Facebook Ads Manager
GCC Ranking
KSA - 25m
Audience
UAE - 9.5m
Kuwait - 3.8m
Qatar - 2.8m
Oman - 2.5m
Bahrain - 1.3m
74% 26%
72%
78%
69%
78%
77%
68%
31%
22%
23%
32%
28%
Male FemaleGender split
Audience under 21yrs
KSA boasts the largest population, the second highest conversion rate, and the 4th most expensive ad pricesin the GCC.Cost*: 4 | Conversion*: 2 | Competitiveness*: 4
UAE is the most expensive country to advertise in and shows the highest ad frequency per capita in the GCC.Cost*: 1 | Conversion*: 5 | Competitiveness*: 1
Kuwait has the lowest ad frequency to its population and offers the highest conversion rate in the GCC.Cost*: 2 | Conversion*: 1 | Competitiveness*: 6
Despite having the smallest population, Bahrain is the 2nd most competitive GCC country to advertise in, and hasthe lowest conversion rate.Cost*: 5 | Conversion*: 6 | Competitiveness*: 2
Oman has the lowest ad prices and is the 5th most competitive GCC country to advertise in.Cost*: 6 | Conversion*: 3 | Competitiveness*: 5
Qatar is ranked 3rd in the GCC when it comes to ad prices and ad display frequency per capita.Cost*: 3 | Conversion*: 4 | Competitiveness*: 3
18%
KSA
14%
UAE
13%
Kuwait
17%
Qatar
20%
Oman
16%
Bahrain
*Conversion: how well people convert in the country*Cost: how expensive it is to advertise in the country*Competitiveness: how frequently people see ads in this country
