FACE TO FACE EMAIL MARKETING SELF …...Veeva CRM webinar Veeva CRM for portals Integrated Surveys &...

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A True Multichannel Customer Journey With usacd ® FACE TO FACE EMAIL MARKETING SELF DETAILING REMOTE DETAILING Product efficacy MSL SCREEN HCP SCREEN Product efficacy Dear Dr. X Please find attached documentation requested on our last meetin g ABC Study Lorem ipsum dolor sit a met, consectetur adipiscing elit, aliquam dictum. Product efficacy Lorem ipsum dolor sit amet. Webinar Lorem ipsum dolor sit amet. Lorem ipsum dolor sit a met, consectetur adipiscing. Webinar producto Lorem ipsum dolor sit a met, consectetur adipiscing elit, aliquam dictum. Product News Product efficacy olor sit amet, dipiscing elit, CHAT CHAT olo scing elit, or sit amet, cing elit, CHAT CHAT lor cing e The HCP accesses content specially tailored for self detailing in the online channel. 4 Eventually, the HCP can transition to a “live” remote call with an MSL to request some additional information. 5 The MSL can control the HCP screen and both can interact online to explore the content together. 7 The HCP receives a personalized, high open-rate email with links to the content. 3 During or after the call, the Rep can select some content or resource of special interest to the HCP for email delivery. 2 Interaction between the HCP and the Rep takes place in the iPad using compelling, relevant and interactive content to gather HCP’s interests and deliver the right key messages. 1 HCP SALES REP SALES REP PDF CoBrowse Content Repository HCP LANDING PAGES MSL HCP Alternatively, the remote call could be the result of a previous appointment. 6 SALES REP Multichannel orchestration CLM

Transcript of FACE TO FACE EMAIL MARKETING SELF …...Veeva CRM webinar Veeva CRM for portals Integrated Surveys &...

Page 1: FACE TO FACE EMAIL MARKETING SELF …...Veeva CRM webinar Veeva CRM for portals Integrated Surveys & Target Profiling Real-time Access to Salesforce from CLM Dynamic Content Personalization

A True Multichannel Customer Journey With usacd®

FACE TO FACE EMAIL MARKETING SELF DETAILING REMOTE DETAILING

Product efficacy

MSL SCREEN HCP SCREEN

Product efficacyDear Dr. X

Please find attached documentation requested on our last meetin g

ABC StudyLorem ipsum dolor sit a met, consectetur adipiscing elit, aliquam dictum.

Product efficacyLorem ipsum dolor sit amet.

Webinar Lorem ipsum dolor sit amet.

Lorem ipsum dolor sit a met, consectetur adipiscing.

Webinar producto

Lorem ipsum dolor sit a met, consectetur adipiscing elit, aliquam dictum.

Product News

Product efficacy

CHATCHAT

olor sit amet, dipiscing elit,

CHATCHAT

oloscing elit,

or sit amet,cing elit,

CHATCHATCHATCHAT

lorcing e

The HCP accesses content specially tailored for self detailing in the online channel.

4Eventually, the HCP can transition to a “live” remote call with an MSL to request some additional information.

5 The MSL can control the HCP screen and both can interact online to explore the content together.

7

The HCP receives a personalized, high open-rate email with links to the content.

3

During or after the call, the Rep can select some content or resource of special interest to the HCP for email delivery.

2

Interaction between the HCPand the Rep takes place in theiPad using compelling, relevantand interactive content to gather HCP’s interestsand deliver the right keymessages.

1

HCP

SALESREP

SALESREP

PDF

CoBrowse

Content Repository

HCP

LANDING PAGES MSLHCP

Alternatively,the remote call could be the result of a previous appointment.

6

SALESREP

Multichannel orchestration

CLM

Page 2: FACE TO FACE EMAIL MARKETING SELF …...Veeva CRM webinar Veeva CRM for portals Integrated Surveys & Target Profiling Real-time Access to Salesforce from CLM Dynamic Content Personalization

Customer Experiences That Transform HealthcareVeeva Level 4 Certified Multichannel Digital Agency

CLM Design & Programming From a carefully crafted CLM piece, up to a Digital factory approach for high throughput assignments

Be Relevant Intelligent content & flow

Responsive according to device

Content dynamically personalized to Veeva CRM profile

Gather Insights Rich, interactive content with data capture

Integrated surveys & target profiling

App-like interactions with feedback to Veeva CRM

Collect & Integrate Mobile and web integration with Veeva CRM

Real-time access to Salesforce from anywhere

Unify customer access and usage data across channels

Stay on Top Data input/output and systems integration via Salesforce API

Web pages and forms integrated into Veeva CRM

In-place content tracking

Orchestrate True end-to-end Veeva Multichannel Campaigns

Approved Email & CLM Integration

Call extension with new Veeva CRM Engage suite

Veeva CRM Approved Email Approved Email Template & Fragment design and programming

Veeva Vault Management

Veeva CRM Events Manager Approved email templates for invitation to private events

Landing & registration pages for public events

Veeva CRM Engage Veeva CRM meeting

Veeva CRM webinar

Veeva CRM for portals

Integrated Surveys & Target Profiling

Real-time Access to Salesforce from CLM

Dynamic Content Personalization

Interactive CLM Content

Approved Email & CLM Integration

Call Extension with Engage & Co-browse

In-place Content TrackingFor more information, please contact

Eva Trilles ([email protected]) or

call us at +34 936 354 500

Pl. Europa 9-11, 14th floor

08908 Barcelona

www.usacd.com