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    One year Price Chart

    Exide Industries Ltd (Exide) is a leading manufacturer of lead acid batteries for

    automotive, telecommunications, UPS, naval and power applications. Exide

    manufacture the widest range of storage batteries in the world like lead acid

    batteries that ranged from 2.5 Ah to 20,400 Ah capacity. Exide enjoys a

    dominant position in the automotive battery segment with 72% market share

    in automotive batteries and 71% for Motorcycle Batteries and ~30% market

    share in the auto replacement. It also has ~30% market share of the power

    back-up segment.

    Investors Rationale

    We expect Exide to post a CAGR revenue growth of ~19% over FY 12-

    FY14 driven by strong replacement demand for batteries to commence for

    automobiles sold between FY10-FY12. Exide reported a strong sales growth of

    26% YoY in 9MFY13that reflects the replacement demand remains buoyed.

    Exide continues to witness strong growth in the auto and industrial

    battery segments, led by robust demand-pull on account of higher auto and

    industrial production and increased consumer spending. The company is also on

    an expansion spree and is expanding capacities across segments. Exide has

    expanded the two-wheeler, four wheeler and industrial battery capacity to 22.8mn, ~10mn and 2,500mnAH respectively in FY13. We believe the capacity

    addition help Exide to meet the rising auto battery demand going forward.

    Exide has displayed a considerable amount of pricing power and has

    increased prices in the recent times to offset the impact of higher lead prices and

    also plans to take further hikes in the range of 5-6%. The full benefit of the price

    hikes should help margin performance going forward.

    Exide has agreed to acquire the remaining 50% stake in ING Vysya Life

    Insurance for `5.5 bn. Going ahead the company intends to find another

    strategic partner for the life insurance business to cap its further investment in

    the insurance business.

    Improvement in sales of diesel cars has helped to boost the realisation of

    Exide as the diesel vehicle batteries are sold at premium to the petrol variant

    batteries. Enhancement in dieselisation of domestic passenger vehicle would

    help to maintain the realisation growth. Further, most of two wheelers are now

    coming with electric start and use VRL batteries which have short replacement

    cycle and thus the volume from the two-wheeler segment is expected to grow at

    a better pace.

    Rating

    CMP ()Target ()Potential Upside

    Duration

    Face Value (`)

    52 week H/L (`)

    Adj. all time High (`)

    Decline from 52WH (%) Rise from 52WL (%)

    Beta

    Mkt. Cap (` bn)

    Enterprise Value (` bn)

    Promoters 45.99 45.99

    FII 16.69 17.57

    DII 13.29 13.84

    Others 24.03 22.6

    Shareholding Pattern Dec12 Sep12

    Market Data

    Y/E FY11A FY12A FY13E

    Net Sales (`bn) 45.5 51.1 61.7

    EBIDTA (`bn) 8.8 6.8 8.0

    PAT (`bn) 6.6 4.6 5.1

    EPS (`) 7.8 5.4 6.1

    P/E (x) 16.6 25.6 22.8

    P/BV (x) 4.3 3.9 3.4

    EV/EBIDTA(x) 13.4 17.2 14.7

    ROA (%) 24.9 15.9 15.6

    ROE (%) 26.0 15.1 15.1

    Fiscal Year Ended

    April 29, 2013

    BSE Code: 500086 NSE Code: EXIDEIND Reuters Code: EXID.BO Bloomberg Code: EXID:IN

    Exide Industries Ltd.

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    Exide Industries: a leading battery maker of India

    Exide Industries Ltd., manufacture the widest range of storage batteries in the world

    acid batteries that ranged from 2.5 Ah to 20,400 Ah capacity, covering the broadest s

    of application. Exide supplies batteries to automotive, industrial, infrastructure devel

    information technology and defense sectors. Exide has 7 battery manufacturing facIndia, which excludes two Home UPS manufacturing facilities. During FY12, the c

    acquired home UPS system business of M/S Kevin Power Solutions Limited. Exide e

    dominant position in the automotive battery segment with72% market share in aut

    batteries and 71% for Motorcycle Batteries and ~30% market share in the auto replace

    also has ~30% market share of the power back-up segment. The company also ex

    products to Europe, South and South East Asia and other overseas markets either dir

    through its subsidiaries. Exide sells its products under Exide, SF, Sonic and Standard Fu

    brands. In the international market, the products are sold under Dynex, Index an

    brands.

    Exide currently owns 50% stake in ING Vysya Life Insurance Company (IVL) and has deacquire the remaining 50% stake in IVL for `5.5 bn.

    Exide is a leading battery maker of

    India with the widest range of

    storage batteries in the world like

    lead acid batteries that ranged

    from 2.5 Ah to 20,400 Ah capacity.

    Exides product mix

    Auto and industrial batteries demand scenario to remain robust

    EIL continues to witness strong growth in the auto and industrial battery segments p

    economic downturn, led by robust demand-pull on account of higher auto and in

    production and increased consumer spending. This has been proved from the fact th

    realizations has improved across the auto and industrial battery segments, that has

    offset the movements in input prices. Besides, EIL has planned to raise prices for repla

    auto batteries by ~5-6% due to rising input costs (continuous hike in lead prices whic

    main raw material). This reflects the companys strong pricing power and should h

    company to improve margins.

    EIL is concentrating to increase 2-

    wheeler VRLA batteries to meet the

    rising auto battery demand going

    forward and improve the forgoing

    realisation.

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    EIL has been operating at ~90% utilization levels over the past five years. In order to m

    robust battery demand from both the automotive and industrial segment, the compa

    increased the two-wheeler and industrial battery capacity by ~6% (to 22.8 mn) and

    2,500mnAH) respectively in FY13. The expected four-wheeler battery capacity is to be

    in FY13 from 7.8 mn units in FY12. As a result of increased capacity, we believe EIL

    placed to meet the rising auto battery demand going forward.

    Replacement demand is expected to remain robust

    Strong replacement demand from automobiles (likely from cars, trucks and two-whee

    set to benefit the battery manufacturers. Post the global economic turmoil, the dema

    automobiles was strong, with the automobile sector sales posting a CAGR of ~19% ove

    FY12. So we expect the replacement demand from the vehicles sold during this pe

    remain sturdy over the next two years, as the life of battery continues over a period of

    three years. During FY11, two wheeler sales grew ~24% YoY while, the passenger vehic

    grew by ~29% YoY. So the strong replacement demand for batteries is round the corne

    spread over FY13-FY15 from automobiles sold in FY10-FY12. Thus, we expect repla

    demand to remain strong in FY13-FY15.

    EIL, being the market leader, is likely to reap maximum benefits out of the replacdemand. EIL has high exposure to the OEM segment, which has a very thin marg

    continuously focuses towards improving the exposure in the replacement market which

    high margin. With the reputation of having richer product mix, EIL is better placed am

    peers to exploit the expected replacement demand for batteries from two wheelers

    FY10-11 that may come in the next two quarters and would inturn boost the margins

    company in FY14-FY15. Thus, we expect the companys EBITDA margin and PAT ma

    improve to 13.9% and 9.2% YoY in FY14 against 13.4% and 9.0% in FY12.

    Exide to benefit from the strong

    replacement demand for

    batteries from two wheelers sold

    in FY10-11 that may come in the

    next two quarters and would

    inturn boost the margins of the

    company in FY14-FY15.

    EILs automotive batteries volume trend

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    Emphasis on batteries intended for diesel cars and two-wheelers to

    improved realisation

    Structural shift in demand from petrol cars to diesel cars following the de-regulation o

    prices has increased the demand of batteries meant for diesel cars. Significant increase

    petrol prices has severely impacted the sales of petrol based vehicle models. While the

    marginal increase in the diesel price is a step to narrow down the gap between price p

    of diesel and petrol, still the difference is huge, ~`22/lt. We expect higher sales of die

    will proved to be a major catalyst towards growth for the companies indulge in

    manufacturing, as diesel car batteries require higher cranking power compared to pe

    batteries. The average price of diesel car batteries are also sold at a ~70-100% pr

    compared to petrol car batteries, which will further boost the realisation.

    Consequently, the twowheeler segment witnessed a demand shift to automatic-start v

    from kick-start vehicles. The two wheeler vehicles with kick-start facility are now havin

    (valve regulated lead acid) batteries. The batteries have a shorter replacement cycle

    average price of VRLA batteries are priced at a ~50-60% premium compared to pet

    batteries, which will further aid the revenues of batteries manufacturers. In order to

    the burgeoning opportunities in the two-wheeler battery space, EIL has increased its c

    in two-wheeler batteries to 22 mn from 14 mn in FY13.

    Exide is continuously focusing

    towards technology

    upgradation and also acquiring

    new technology to meet the

    increasing demands of the

    customers and to maintain its

    dominancy.

    Sales trend of Passenger and Commercial vehicle

    Estimated automotive battery demand

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    Hike in lead price and Rupee depreciation impacted the business

    Lead is the main raw material for the battery manufacturers and constitutes ~75% of t

    raw material cost. Overall 50-60% of the price is passed on to the customers. The harde

    prices of lead coupled with the high depreciation in the value of the Rupee against US

    always a major concern and has a serious impact on the cost of the products andmargins. However, considering the robust volume growth in replacement segment has

    offset the margin pressure. With the companys ability to pass on the increase in mater

    to the customers has helped offset sharp volatility in lead prices.

    Robust Q3FY13 performance on healthy replacement demand

    Exides overall sales growth during Q3FY13 was ~17% YoY to `14.6 bn, led by 25% YoY

    growth in the replacement market for automotive batteries. In two-wheeler repla

    market, the company witnessed a 53% volume growth, however the OE segment

    subdued, though in line with the two wheeler vehicle Industry. Business for solar b

    recorded healthy growth of almost ~100 % while, demand for UPS batteries remained

    to the adverse weather condition during the period. Further, the volumes were hamp

    slowdown in the economic growth and lower investment from the bulk customers lik

    and other major players in the service sector.

    Operating profits however remain muted as it grew 1.3% YoY at `1.6 bn, while, OPM dec

    11.3% against 13.0% YoY, impacted by higher raw material cost as well as adverse c

    movement.

    Flat operating profit growth coupled with rise in depreciation resulted to a marginal de

    PAT by 0.2% YoY to `1.04 bn. The sharp rise in the other income by 22.1% YoY to `121

    restricted the further decline in the bottomline.

    Exide has been able to take

    price increases to offset the

    impact of higher lead prices

    that reflects the companysstrong pricing power.

    EIL recorded decent revenue

    growth 17.4% YoY for Q3FY13

    mainly on back of healthy

    replacement demand,

    although OEM demand

    declined YoY.

    Lead price and Indian Rupee trend

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    in mn Q3FY13 Q3FY12 YoY (%) 9MFY13 9MFY12

    Total Revenue 14,632 12,467 17.4 45,345 36,638

    EBITDA 1,647 1,625 1.3 5,857 4,751

    EBITDA Margin (%) 11.3 13.0 - 12.9 13.0

    Other Income 121 99 22.1 394 486

    Depreciation 289 250 15.5 847 734

    Interest 11 14 (25.5) 34 43

    PBT 1,469 1,460 0.6 5,370 4,460

    Tax 428 417 2.5 1,607 1,274

    PAT 1,041 1,043 (0.2) 3,763 3,187

    PAT Margin % 7.1 8.4 - 8.3 8.7

    Performance analysis:

    Exide over the past two years has gone through a rough phase viz; loss of market shar

    replacement segment, high cost inventory, contracting margins and the slowdown in the

    demand, affecting the companys performance. As a result, the financial performance

    company impacted significantly as the lower sales volume and realisation dragged the

    margin consequently impacting the net profitability.

    However, EILs balance sheet remains strong as the company does not have debt on it

    Thus, despite operating margin contraction, the net margins are at reasonable 8-9%

    ratios continues to be above 15%. The company has done capacity expansion in

    capitalise on the strong replacement demand.

    We expect EILs performance to improve as the company has regained market share

    replacement segment in 9MFY13. EIL has increased prices in last Nov12 and in Feb13 a

    to take further hikes in the range of 5-6%. The price hike impact has yet to translate fu

    the financials. Hence we expect realisations to improve in next 3-4 months.

    Performance ratios trend

    Exides capacity addition

    programme and the price hike

    initiative will help to boost

    realisation further.

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    Y/E (mn) FY11A FY12A FY13E FY14E

    Share Capital 850 850 850 850

    Reserve and surplus 26,575 29,724 33,442 38,645

    Net Worth 27,425 30,574 34,292 39,495

    Long term debt 33 41 42 43

    Long Term Provisions 465 542 676 795

    Current liabilities 7,472 8,962 11,158 10,496

    Deferred Tax

    Liabilities675 825 953 910

    Total liabilities 36,070 40,944 47,120 51,738

    Fixed Assets 8,833 9,932 11,605 12,582

    Non-Current

    Investment8,748 9,066 9,066 9,066

    Loans & Advances(LT) 312 175 494 580

    Other Non-current

    Assets3 9 10 11

    Current Assets 18,174 21,762 25,946 29,500

    Total assets 36,070 40,944 47,120 51,738

    Y/E (mn) FY11A FY12A FY13E

    Net Revenue 45,473 51,070 61,705

    Expenses 36,688 44,232 53,745

    EBITDA 8,786 6,839 7,960

    EBITDA margin

    (%)19.3 13.4 12.9

    Other Income 1,041 673 526

    Depreciation 835 1,007 1,127

    EBIT 8,993 6,505 7,359

    Interest 60 53 45

    Profit Before

    Tax8,932 6,452 7,314

    Tax 2,738 1,840 2,142

    Net Profit 6,664 4,612 5,172

    NPM (%) 15.7 9.0 8.4

    Y/E FY11A FY12A FY13E FY14E

    EBITDA Margin (%) 19.3 13.4 12.9 13.9

    EBIT Margin (%) 19.8 12.7 11.9 13.2

    NPM (%) 15.7 9.0 8.4 9.2

    ROCE (%) 31.4 20.3 20.5 23.2

    ROE (%) 26.0 15.1 15.1 16.9

    EPS (`) 9.4 6.6 7.4 9.3

    P/E (x) 16.6 25.6 22.8 17.7

    BVPS (`) 32.3 36.0 40.3 46.5

    P/BVPS (x) 4.3 3.9 3.4 3.0

    EV/Operating Income (x) 12.0 15.7 13.8 10.8

    EV/EBITDA (x) 13.4 17.2 14.7 11.6

    Key Ratios (Standalone)

    Profit & Loss Account (Standalone)Balance Sheet Standalone

    Valuation and view

    Strong replacement demand will be the key trigger towa

    companys volume growth and realization. We expect EIL r

    to grow at a CAGR of ~19% over FY12-14. The focus on two-

    VRLA batteries and diesel vehicle batteries is likely to improve

    product mix and will further aid the revenues. During 9MFY

    companys flagship products like Automotive Batteries, Mot

    Batteries and ion ( applic12V-7/9Ah SMF VRLA Batteries) co

    robust performance and are expected to maintain the mo

    going forward.

    We believe the company is in a transitory phase to regain its

    share and improve profitability and is a good long te

    considering the leadership position.

    Considering the above aspects, we rate the stock as BUY

    current market price of `139, which implies a P/E of ~22.8x

    EPS of `7.4 and 17.7x on FY14E EPS of `9.3 respectively.

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