Executing Digital Transformation · Executing Digital Transformation The Business, The data, The...

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Executing Digital Transformation The Business, The data, The People Erik Meijer – Deutsche Telekom [email protected]

Transcript of Executing Digital Transformation · Executing Digital Transformation The Business, The data, The...

Page 1: Executing Digital Transformation · Executing Digital Transformation The Business, The data, The People Erik Meijer –Deutsche Telekom ... STRATEGY BRAND MANAGEMENT ECOSYSTEM MANAGEMENT

Executing Digital TransformationThe Business, The data, The People

Erik Meijer – Deutsche [email protected]

Page 2: Executing Digital Transformation · Executing Digital Transformation The Business, The data, The People Erik Meijer –Deutsche Telekom ... STRATEGY BRAND MANAGEMENT ECOSYSTEM MANAGEMENT
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Page 4: Executing Digital Transformation · Executing Digital Transformation The Business, The data, The People Erik Meijer –Deutsche Telekom ... STRATEGY BRAND MANAGEMENT ECOSYSTEM MANAGEMENT
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PRODUCT -> SERVICE -> CUSTOMER CENTRICFUTURE WORK /AMBIDEXTROUS

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SMART DIALOGUE SMART PROCESSSMART DECISION

SMART NETWORKSMART SECURITYSMART….

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•HIRE REBELLIOUS / SMART

•BUILD CULTURE NOT PROCESS

•HOLISTIC MARKETING PLAN

•TAKE SMART RISKS

•CUSTOMER CONVERSATION

•REMOVE PAIN-POINTS

•BE AMBIDEXTROUS

•OUTSIDE IN

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THANK YOU!

[email protected]/in/meijererik/


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