EXCELLENCE IN LEADERSHIP...

EXCELLENCE IN LEADERSHIP DEVELOPMENT

MARCH 8 – 13, 2015 | THE WHARTON SCHOOL, PHILADELPHIA

PROGRAMSECURITIES INDUSTRY INSTITUTE®

2015 Securities Industry Institute® 15

YEAR ONESUNDAY, MARCH 8, 2015

12:00 p.m. – 8:00 p.m.

REGISTRATION FOR ALL PARTICIPANTSAll Hotels

7:00 p.m. – 9:00 p.m.

OPENING NIGHT DINNER EVENT Philadelphia Marriott, Grand Ballroom, 5th Floor

ALL PARTICIPANTS (ADVANCE SIGN UP REQUIRED.)

DINNER EVENT HOSTED BY NASDAQ OMX

WELCOMING REMARKSCarolyn TobinChair, Securities Industry Institute® Board of TrusteesManaging Director, Deposit ProductsPromontory Interfinancial Network, LLC

Jeremy J. Siegel, Ph.D.Academic Director, Securities Industry Institute® Russell E. Palmer Professor of FinanceThe Wharton School

SPIRITUAL GENETICS AND THE AMERICAN DREAMChristopher P. Gardner Author, Pursuit of Happyness and Start Where You Are: Life Lessons in Getting From Where You Are to Where You Want to Be

Inspiration for the movie “The Pursuit of Happyness”Chris Gardner will share some of the steps that he had to take and obstacles he overcame in order to get from where he was to creating the life that he wanted to live right now. Through his presentation, he will introduce you to the concept of Spiritual Genetics or the You in You, that has nothing to do with blood type, DNA or pigmentation. Chris will also identify the importance of the “P’s” in our life —finding your passion, being practical, and having a plan. He will explain how the plan has to have, what he calls, the C-5 Complex (Clear, Concise, Compelling, Consistent and Committed to the plan). The only thing he wants you to leave with is to know that if Chris Gardner can do it, so can you.

MONDAY, MARCH 9, 2015

7:15 a.m. – 8:00 a.m.

BREAKFASTYour Hotel

WELCOME BREAKFAST HOSTED BY INTERNATIONAL SECURITIES EXCHANGE (ISE)

Please join the Securities Industry Institute® Board of Trustees for breakfast and a brief preview of the week. They will share their experiences and highlight events of the week.

8:30 a.m. – 10:00 a.m.

STACKING THE DECK: HOW TO LEAD BREAKTHROUGH CHANGE AGAINST ANY ODDSAnnenberg Center

David S. PottruckChairmanHighTower Advisors and CorpU

Change is a constant, and leaders must do more than keep up – they must innovate and accelerate to succeed. Yet people are often unnerved by change. In this session David Pottruck will overview the proven and practical approach for inspiring meaningful, lasting change across an organization based on his New York Times best seller, Stacking the Deck: How to Lead Breakthrough Change Against Any Odds. David’s experiences leading change as the CEO of Charles Schwab and later a Chairman of CorpU and HighTower Advisors, allow him provide a guide to ensure that your change initiative and your team have the best possible shot at success.

16 2015 Securities Industry Institute®

10:20 a.m. – 11:50 a.m.

CRITICAL THINKINGGolkin Hall / Fitts Auditorium

Roch Parayre, Ph.D.Senior PartnerDecision Strategies InternationalTeaching Fellow The Wharton School

The critical thinking sessions are engaging and interactive, focusing on common systematic biases that afflict even the best decision makers. A variety of decision-making biases will be illustrated in the context of day-to-day judgments that we make in both our professional and personal lives. Through a series of examples and case studies specific decision failures are identified and analyzed. The implications of these decision traps are examined, and recommendations on how to improve our decision skills are offered.

LEARNING OBJECTIVES:

• To illustrate and then examine subtle barriers to good decisions that trip up even the best decision makers.

• To learn how to recognize these traps and counter them to ensure good results when managing decisions on the job.

• To describe the limits and pitfalls of intuition.

12:00 p.m. – 1:10 p.m.

LUNCHInn at Penn

1:30 p.m. – 3:00 p.m.

USING TECHNICAL ANALYSIS TO IMPROVE PORTFOLIO PERFORMANCEGolkin Hall / Fitts Auditorium

CFP ELIGIBLE

Ralph AcamporaSenior Managing DirectorAltaira Limited Learn why technical analysis is so logical, so easy to understand and so important to use. Learn why it should be integrated with economics and, fundamental and quantitative analysis. Together, all four disciplines will help you provide more value-added service to your clients.


• Be better equipped to identify market trends.• Able to apply the same disciplines to fixed income,

commodities, currencies and foreign markets.• Learn “Fusion Analysis” - combining the best of

corporate fundamentals with the best timing of purchases and sales techniques.

3:20 p.m. – 4:20 p.m.

THE WASHINGTON UPDATE: AN OVERVIEW OF THE POLITICAL ENVIRONMENT, PROSPECTIVE LEGISLATION, AND STRATEGIES FOR INVESTMENT AND RETIREMENT PLANNINGAnnenberg Center

Andrew FriedmanPrincipalThe Washington Update

The new Republican Congress faces a number of deadlines as it begins deliberations in 2015. In March, the borrowing authority of the United States runs out; Congress will have to agree on an extension to avoid default on the national debt. In May, Congress must appropriate highway funds to permit states to undertake summer infrastructure repairs. And in September, Congress must fund government operations to avoid a shut down. Congress also must consider how (or whether) to fund the country’s burgeoning military operations abroad.

At the same time, the Republican Congressional leadership has set out a number of legislative goals, including addressing energy policy, contending with the President on immigration policy, curtailing the Affordable Care Act (which in 2015 requires large employers for the first time to offer health coverage or pay a penalty for not doing so), and developing a plan for comprehensive tax reform aimed at simplifying the tax code and stopping the spate of corporations moving their headquarters overseas.

Overhanging all of these deliberations will be the ramp-up to the presidential election campaign, as various individuals announce (or renounce) their candidacies. To the extent candidates are current members of Congress, their desire for advancement will have an effect on Congressional deliberations.

Andy Friedman, an expert in political and legislative affairs, will discuss these matters and their likely effect on investors and the markets. The ongoing budget battles and deadlines are likely to spark more market fluctuations. Tax reform could have a significant impact on investors, as it could alter current exemptions, deductions, and preferential rates for capital gains and dividend income on which investors rely. And corporate tax reform – aimed at stopping the exodus of companies overseas – could have an outsized effect on particular industries as well as the market in general. Andy will provide strategies that investors and financial advisors can consider to take advantage of (or protect against) changes arising from the above initiatives, including specific strategies for investment, wealth transfer, and retirement planning.



4:30 p.m. – 6:00 p.m.

YEAR 1 WELCOME RECEPTIONHuntsman Hall, 8th Floor

YEAR ONE PARTICIPANTS ONLY

(ADVANCE SIGN UP REQUIRED.)

YEAR ONE WELCOME RECEPTION HOSTED BY FEDERATED INVESTORS

A special welcome reception for Year One participants hosted by the SII Board of Trustees.

TUESDAY, MARCH 10, 2015

7:15 a.m. – 8:00 a.m.

BREAKFASTYour Hotel

8:30 a.m. – 10:50 a.m.

HISTORY OF BUSINESSClaire Fagin Hall

CFP ELIGIBLE

Paul Tiffany, Ph.D.Senior Lecturer, Haas School of BusinessUniversity of California, Berkeley

Professor Tiffany reviews the historical evolution of the American economy, with an initial emphasis on the growth of the large firm at the end of the 19th century. The class will look at the “Schumpeterian” scenario of entrepreneurs and new technologies, and how they profoundly transformed America and laid the groundwork for the next 100 years of economic activity in both this nation and the world. Professor Tiffany will then bring the discussion up to the present time, in which we are witnessing a second “Schumpeterian era of creative destruction,” again with entrepreneurs and new technologies creating the “new economy.” Finally, he will draw comparisons and contrasts between the two periods, and from that, draw conclusions about where the economy is today and what changes/directions we might expect in the future.


• To inform participants of the broader economic trends of the past and how these trends can affect the direction of the American economy in the 21st Century.

• To provide participants with an appreciation of how business development and economic progress in America are closely related to the broader political, social, and legal trends that have evolved in this nation over its historical evolution.

• To stimulate participant thinking about how the changing global political-economic environment will affect economic progress in the United States in the coming decades.

11:10 a.m. – 12:10 p.m.

ETHICS AND MOTIVATIONClaire Fagin Hall

Amy WrzesniewskiAssociate Professor of Organizational BehaviorYale School of Management

This presentation on the nature of motivation, incentives, and their impact on long-term individual and institutional outcomes will use data from a number of studies to ask


thought-provoking questions of participants regarding the nature of the motivations that underpin their working lives. Participants will (1) learn about the difference between internal and instrumental motives in work and life, (2) consider the impact of these motives in longitudinal research and in their own career trajectories, and (3) consider the managerial implications of these results for how best to manage and motivate employees in their firms.

12:20 p.m. – 1:20 p.m.

LUNCHInn at Penn

1:40 p.m. – 3:10 p.m.

INDIVIDUAL THINKING STYLES: HOW THEY INFLUENCE OTHERSClaire Fagin Hall

Anthony Palombit, Ph.D.Executive Coach and Consultant

The Herrmann Brain Dominance Instrument (HBDI™) is a 120-question diagnostic survey, the answers to which indicate an individual’s thinking style preferences. Our minds have preferred modes of operating that impact how we see the world, how we interpret what we see, and how we communicate with others who are also operating from their own preferred modes of thinking and speaking. Thinking preferences influence communication, decision-making, problem solving, and management styles. By understanding their thinking style preferences, participants will gain a new perspective of themselves and the people with whom they interact each day. In this HBDI session, a series of interactive exercises is used to get participants comfortable with the model, conversant about each of the 4 styles, and aware of the dangers of over-simplifying the process. This session offers a wide range of exercises and will choose a combination of exercises specific to each group’s needs. Participants will also explore when thinking styles are problematic. Through development of self-inventory, participants will learn about their own hot buttons and the hot buttons of others and develop strategies for addressing these situations in a constructive manner. This course will require a 120-question survey to be completed prior to the participants’ arrival.


• Realize increased self awareness by identifying their preferred thinking styles and the thinking styles of others.

• Recognize when their thinking styles are problematic and how to put a corrective strategies in place to get back on course.

3:25 p.m. – 4:55 p.m.

YOUR LEADERSHIP BLUEPRINTClaire Fagin Hall

Dafna Eylon, Ph.D.Academic Director, Aresty Institute for Executive EducationThe Wharton SchoolLeaders and their organizations grow when leaders understand who they are, how they lead and what are the needs of the situation. In this session we will identify key effective leadership characteristics while engaging in interactive exercises and real world examples. Tools to help build on strengths and develop talent will be introduced including asking the right questions versus providing right answers.


• Identify key leadership characteristics • Provide tools and mindset for developing others• Recognize and build on your effective leadership

behaviors

5:00 p.m. – 6:30 p.m.

NETWORKING COCKTAIL RECEPTIONInn at Penn


A networking reception for all years hosted by the SII Board of Trustees and SIFMA.



WEDNESDAY, MARCH 11, 2015

7:15 a.m. – 8:00 a.m.

BREAKFASTYour Hotel

8:30 a.m. – 9:30 a.m.

STRATEGIZE TO WINAnnenberg Center

Carla HarrisVice Chairman, Global Wealth ManagementManaging Director, Senior Client AdvisorMorgan Stanley

In this session, Carla Harris will discuss the following:• How to position yourself for the role that you want

• Understanding the difference between performance

• Three essential skills industry leaders possess (and how to get them)

• And thriving through change

9:50 a.m. – 10:50 a.m.

CRAFTING CONTAGIOUS CONTENTClaire Fagin Hall

Jonah BergerJames G. Campbell Associate Professor of MarketingThe Wharton School

Why do certain products and ideas catch on and become popular while others fail? This session will cover some of the insights from Jonah Berger’s New York Times bestseller, Contagious: Why Things Catch On, which reveals the secret science behind word-of-mouth and social transmission. Through rigorous academic research, he put together a framework for crafting contagious content using the acronym STEPPS: social currency, triggers, emotion, public, practical value, and stories. Discover how these principles drive all sorts of things to become popular. If you’ve ever wondered why certain stories get shared, brands get more word of mouth, or videos go viral, this session explains why, and shows how to leverage these ideas to craft contagious content.

PLEASE NOTE THAT PROFESSOR BERGER WILL BE GIVING A

DEEPER DIVE ON THIS TOPIC DURING THE 11:10AM-12:40PM

ELECTIVE SESSION.


• Learn how to leverage presented concepts to craft contagious content.

• Learn actionable techniques for helping information spread—for designing messages, advertisements, and information that people will share.

11:10 a.m. – 12:40 p.m.

WEDNESDAY ELECTIVESHuntsman Hall or Steinberg / Aresty Center (please consult your personalized schedule)

12:50 p.m. – 2:00 p.m.

LUNCHInn at Penn

2:15 p.m. – 3:45 p.m.


4:00 p.m. – 5:00 p.m.

COURAGE, TEAMWORK AND LEADERSHIPAnnenberg Center

Staff Sergeant Salvatore GiuntaMedal of Honor Recipient Author, Living with Honor

Sal Giunta’s courage and leadership while under extreme enemy fire were integral to the team’s survival and led to his selection of being the first living recipient of the Medal of Honor since the Vietnam War. A true American hero and the author of Living with Honor (Fall 2012), Giunta inspires audiences with his story of unwavering courage, dedicated teamwork and decisive leadership.


THURSDAY, MARCH 12, 2015

7:15 a.m. – 8:00 a.m.

BREAKFASTYour Hotel

8:30 a.m. – 10:00 a.m.

FUNDAMENTALS OF MARKET RETURNSGolkin Hall / Fitts Auditorium

CFP ELIGIBLE

Jeremy J. Siegel, Ph.D.Russell E. Palmer Professor of FinanceThe Wharton School

This session will explain the long-term risks and returns of the bond and stock markets, market valuations and present other timely topics such as the Fed, quantitative easing, and the federal deficits.


• Understand the Importance of the Central Bank’s Balance Sheet.

• Know the long term historical returns and risks on assets classes.

• Determine Valuations and P-E ratios.

10:20 a.m. – 11:50 a.m.

LEADERSHIP & DIVERSITY: MICROINEQUITIES – THE POWER OF SMALLGolkin Hall / Fitts Auditorium

Stephen YoungFounder and Senior PartnerInsight Education Systems

This session will focus on the effects of micro-messages in the workplace. Typically, we send between 2,000 and 4,000 positive and negative micro-messages each day. These have a powerful influence on driving the behavior of all those with whom we interact. How we send messages across businesses, borders and cultures will also be addressed. This session will instruct participants how to drive rapid behavior change, incorporate this skill into the realm of routine management, and measurably raise business diversity performance.


• Establish the definitive link between diversity and leadership effectiveness.

• Uncover the ways micromessages impair or enhance workplace performance.

• Create a team culture that recognizes how differences lead to discovery.

• Develop skills that change the ways we send messages in order to motivate and inspire performance.

• Achieve a level of acceptance by senior leaders to embrace the concepts and act as change agents by modeling the prescribed behaviors.

• Forge systemic acceptance and behavior change that drive diversity and inclusion at all levels.

12:00 p.m. – 1:10 p.m.

LUNCHInn at Penn



1:30 p.m. – 3:00 p.m.

TAKE CONTROL OF YOUR FUTUREGolkin Hall / Fitts Auditorium

Mark TibergienChief Executive Officer and Managing DirectorPershing Advisor Solutions LLC, a BNY Mellon company

The business of financial advice is becoming increasingly complex. There is the challenge of managing multiple client segments with very different expectations as baby boomers occupy one end of the spectrum and millennials the other both moving at different speeds and craving different client experiences. There is a question of value and trust which has made business more difficult with regulation, fee compression and a less than enthusiastic public support. At the same time, wealth managers around the globe face many common challenges inside their business. All must find ways to gather new assets, create profitable businesses, manage costs, understand and maximize technology, comply with regulators, find investment solutions that work and create service experiences that lead to deep and long-standing client relationships.

The increasingly complex industry landscape will intensify but is considerably offset by the opportunities that exist to achieve success. This session will explore assumptions for optimism, the key trends that are shaping the industry, offer a thoughtful discussion of issues that will impact financial services, and most importantly will call on the audience to collectively create a vision for the future.


• To understand key trends and their implications for your business.

• To translate critical assumptions into action steps for you personally and your firm.

• To challenge conventional wisdom about the direction of the business.

3:20 p.m. – 4:50 p.m.

3 GAPS- THE JOURNEY TO INNER PEACEGolkin Hall / Fitts Auditorium

Hyrum SmithCo-Founder FranklinCovey Co.

Productivity is driven by top performers. Engaging top performers is foundational to business success. Top performers have intelligence and passion but, like all people, need constant motivation. Sometimes money, in itself, is not sufficient motivation - especially in the long term. Doing something you value, something consistent with what you deeply believe in and in concert with your goals and dreams is a powerful motivator. Knowing what you value, what you truly believe, and what your dreams are is key to remaining a top performer.

Most people have gaps in these areas. Closing those gaps - between what I am doing or planning to do and my values, my beliefs, and my goals is critical in creating powerful outcomes.

Through the steps called The Reality Model, Hyrum illustrates the how-to process of understanding why we do what we do and the tools for removing the gaps in our lives.

Discover why your clients do what they do, why your family does what they do, and how you can constructively help your clients and your family make better choices. .

6:30 p.m. – 9:00 p.m.

THURSDAY NIGHT DINNER & RECEPTIONThe Franklin Institute

DINNER & RECEPTION HOSTED BY BROADRIDGE FINANCIAL SOLUTIONS, INC.

ADVANCE SIGN-UP REQUIRED.

BUSES WILL DEPART HOTELS AT 6:00 P.M.

DINNER AND DRINKS WILL BE SERVED. BUSINESS CASUAL

ATTIRE IS ACCEPTABLE FOR THIS EVENT.


FRIDAY, MARCH 13, 2015

7:15 a.m. – 8:00 a.m.

BREAKFASTYour Hotel

8:30 a.m. – 9:35 a.m.

OPENING REMARKSAnnenberg Center

Kenneth E. Bentsen, Jr.President & CEOSIFMA

AN OVERLAP OF OPPORTUNITIES FROM WASHINGTON AND WALL STREETAnnenberg Center

Robert HormatsVice ChairmanKissinger Associates

Robert Hormats is Vice Chairman of Kissinger Associates, an international investment consulting firm founded by Henry Kissinger. As former Vice Chairman of Goldman Sachs Int’l, and more recently Under Secretary of State, Bob has a unique understanding of both Washington and Wall Street. What’s more, he knows what will work, and what won’t.

Today, Bob will talk about four broad themes:• The rising power and role of the Treasury and the

dollar in America’s National Security and Sanctions Policy – and how they affect investors.

• The 2016 Presidential election and the American Economy – Can Business and Government find new ways to broaden participation in and benefits from economic growth?

• Riding the wave of foreign investment – especially watch China because you ain’t seen nuthin’ yet!

• China involvement in America’s Industrial Renaissance – and America’s involvement in China’s reforms. What these mean to investors.

9:40 a.m. – 10:45 a.m.

INNOVATION, DISRUPTION AND BUSINESS TRANSFORMATION IN THE DIGITAL AGEAnnenberg Center

Anita Sands, PhDBoard DirectorSymantec Board DirectorService Now - The Enterprise IT Cloud Company

We are living in one of the most exciting, disruptive and transformative times the world has ever seen. Technologies such as mobile, social, cloud and big data are transforming the way we live, work and play. New digital players, are changing customers’ expectations, altering the competitive landscape, and ensuring that business will never be done the same again – no more so than in financial services. Layer on top the ever-increasing threat of Cybersecurity, and the complexity of regulatory reform, which extends both the opportunities and risks, and the challenge compounds. With so much change across our industry, leaders, companies and regulators have no choice but to evolve in order to meet the demands brought about by technological innovation – but what’s the best approach? What does it all mean for us as employees, clients, citizens? And how can we ensure that we not only survive, but thrive in this digital age?

10:50 a.m. – 12:00 p.m.

CAPSTONE PRESENTATIONSAnnenberg Center

Imagine if you and a team of five of your peers were handed a blank sheet of paper, given four days, and asked to design your best solution to a question facing the financial services industry. How would you approach the issue? How would you organize the work group? How would the team problem solve the issue? How would you present your best ideas? Nineteen of your Year 3 Classmates were presented with this challenge when last Sunday afternoon they were presented with a selection of industry challenges, derived from the input of our Year 2 and Year 3 participants in the IdeaMachine Challenge. Working together with their team supported by the direct coaching of a Wharton professor and an SII trustee, they have leveraged what they have learned over their SII experience including team building, problem solving, stress management, blue ocean thinking and more to resolve an issue facing our industry. What you are about to hear is the fruits of their week long efforts in a highly condensed presentation.

In a TED talk format, each of the three teams has been given 7½ minutes to present their challenge and their recommendations to you, their peers, for review and questioning. They look forward to the opportunity to present their work to you and respond to any questions you may have regarding their solutions.



YEAR TWOSUNDAY, MARCH 8, 2015

12:00 p.m. – 8:00 p.m.

REGISTRATION FOR ALL PARTICIPANTSAl Hotels

7:00 p.m. – 9:00 p.m.

OPENING NIGHT DINNER EVENTPhiladelphia Marriott, Grand Ballroom, 5th Floor



WELCOMING REMARKSCarolyn G. TobinChair, Securities Industry Institute® Board of TrusteesManaging Director, Deposit ProductsPromontory Interfinancial Network, LLC

Jeremy J. Siegel, Ph.D.Academic Director, Securities Industry Institute®

Russell E. Palmer Professor of FinanceThe Wharton School

SPIRITIUAL GENETICS AND THE AMERICAN DREAMChristopher P. Gardner Author, Pursuit of Happyness and Start Where You Are: Life Lessons in Getting From Where You Are to Where You Want to BeInspiration for the movie “The Pursuit of Happyness”

Chris Gardner will share some of the steps that he had to take and obstacles he overcame in order to get from where he was to creating the life that he wanted to live right now. Through his presentation, he will introduce you to the concept of Spiritual Genetics or the You in You, that has nothing to do with blood type, DNA or pigmentation. Chris will also identify the importance of the “P’s” in our life —finding your passion, being practical, and having a plan. He will explain how the plan has to have, what he calls, the C-5 Complex (Clear, Concise, Compelling, Consistent and Committed to the plan). The only thing he wants you to leave with is to know that if Chris Gardner can do it, so can you.


7:15 a.m. – 8:00 a.m.

BREAKFAST Your Hotel



8:30 a.m. – 10:00 a.m.




10:20 a.m. – 11:50 a.m.

MONDAY ELECTIVESHuntsman Hall or Steinberg / Aresty Center (please consult your personalized schedule)

12:00 p.m. – 1:10 p.m.

LUNCHInn at Penn


1:30 p.m. – 3:00 p.m.


3:20 p.m. – 4:20 p.m.








7:15 a.m. – 8:00 a.m.


8:30 a.m. – 11:50 a.m.

SCENARIO PLANNINGGolkin Hall / Fitts Auditorium

Roch Parayre, Ph.D.Senior PartnerDecision Strategies InternationalTeaching Fellow The Wharton School

This session will introduce a scenario-based methodology for strategic planning under conditions of high uncertainty. Topics covered will include how firms respond to change and why great companies fail; capturing strategic uncertainty through scenarios; performing strategic segmentation to choose the right battles; and developing a strategic vision from robust, flexible capabilities. The link will also be made to more traditional planning and budgeting processes. LEARNING OBJECTIVES:

• To recognize the pitfalls associated with planning for a single future.

• To learn a systematic process that enables the construction of scenarios about the future.

• To learn how to use scenarios in developing strategic competencies and options.

12:00 p.m. – 1:10 p.m.

LUNCHInn at Penn



1:30 p.m. – 3:00 p.m.

RETURN OF STOCKS AND BONDSHuntsman Hall, Room G06

CFP ELIGIBLE

Jeremy J. Siegel, Ph.D.Russell E. Palmer Professor of FinanceThe Wharton School

What now for the capital markets? By using long-term historical data from his bestselling book, Stocks for the Long Run, Professor Siegel will describe the long term risks and returns of major assets classes, how their correlations change over time, how to determine the right valuation of the market, and the CAPE ratio Methodology. Professor Siegel will also hazard a projection for equity and bond returns over the next several years.


• Understand historical risks, returns and correlations between Asset Classes.

• Use various Price-Earning methodologies to determine the valuation of the market.

• What variables to use to forecast future real stock returns.

3:20 p.m. – 4:50 p.m.

DYNAMIC CAPABILITIES (PART 1)Huntsman Hall, Room G06

Paul Tiffany, Ph.D.Senior Lecturer, Haas School of BusinessUniversity of California, Berkeley This course is about the new model of strategic management termed the “Dynamic Capabilities” approach, with a specific emphasis on how it can be applied to managerial efforts to determine the future directions of market demand. The dynamic capabilities model is based on three key foundations: “sensing, seizing, and transforming.” Sensing refers to the ability of the organization to perceive emerging new directions in the market, while seizing and transforming deal with how these identified opportunities are then grasped and exploited for advantage and how the firm subsequently re-aligns its capabilities for long-term success in its new direction. While these latter two structures will be introduced in the session and briefly explicated, the focus will be on sensing: what can the organization do to improve its capabilities in this vital requirement for sustained success? Our starting premise will be that

most firms generally fail to recognize major shifts in their customer segment demands. We will explain why this occurs, and then suggest improved means by which this market sensing capability can be factored in to organizational routines and behaviors. The session will be highly interactive, and participants will be expected to have read a brief assignment prior to attendance that will illustrate the concepts under discussion (distributed well in advance of the course).


• Become acquainted with the emerging new strategic model of “Dynamic Capabilities” and how it compares to traditional approaches to strategic management for business organizations.

• Develop insight about how business leaders can improve their ability to “sense” market shifts and direction, in financial service industries as well as others, through a better understanding of the recent revolutionary breakthroughs in neuro-cognitive science and its application to business market scanning.

• Be challenged to consider how their current firms and organizations go about understanding the potential future direction of their industries and their customers-- and whether or not those current approaches are still valid in light of modern management insight and knowledge about this topic.

5:00 p.m. – 6:30 p.m.



A networking reception for all years hosted by the SII Board of Trustees and SIFMA.



7:15 a.m. – 8:00 a.m.


8:30 a.m. – 9:30 a.m.

STRATEGIZE TO WIN Annenberg Center






9:50 a.m. – 10:50a.m.

ETHICS & CORP SOCIAL RESPONSIBILITYGolkin Hall / Fitts Auditorium

William LauferAssociate Professor of Legal Studies and Business Ethics and Director of the Zicklin Center for Business Ethics ResearchThe Wharton School

This session explores the ways in which ethical behavior and values underwrite successful, ethical companies. Participants engage in moral reasoning as they consider solutions to significant business challenges in their companies. A central, organizing question for the session will be: what values are important for leaders in fashioning an organization with integrity? Finally, the class explores the challenges of implementing governance, risk, and compliance (GRC) metrics and solutions while building an ethical corporate culture.

11:10 a.m. – 12:40 p.m.


12:50 p.m. – 2:00 p.m.

LUNCHInn at Penn

2:15 p.m. – 3:45 p.m.


4:00 p.m. – 5:00 p.m.







7:15 a.m. – 8:00 a.m.


8:30 a.m. – 10:00 a.m.DISRUPTIVE TECHNOLOGY- FLEX- CORE (CHOOSE 1 OF 2) (please consult your personalized schedule)

CYBER SECURITY WAR GAMESClaire Fagin Hall

Tom PattersonVice President, Security SolutionsUnisys

Steven P. Brennen Cybersecurity Consulting CSC

Edward J. Liebig Cybersecurity Consulting CSC

Ideal for: General Audience

This is an interactive and informative cyber war game led by global security expert Tom Patterson, along with Steven Brennen and Ed Liebig, from CSC’s Cybersecurity team that is focused on the Banking and Capital Markets sector. Two teams of 7-10 volunteers each will be formed, creating a ‘Blue Team’ of defenders and a ‘Red Team’ of attackers. Each team will be led by CSC’s highly experienced war game veterans, and supported by the FBI’s elite Cyber Squad. Because actions speak louder than words, the war game will demonstrate the six most common attack vectors for a financial company, key ways to defend, and a spy-vs-spy scenario to see if good can triumph over evil. The audience will follow along on big screens with each creative attack, and see firsthand how simple things you do every day are easily exploited by your adversary, and just as easily defended against.


• See 3 ways adversaries are exploiting your daily habits.• See 3 things any company can do to defeat these

attacks.• Take these changes that you’ve seen with your own

eyes back into your organizations.

ROBO ADVICE: DISRUPTIVE TECHNOLOGY AND THE BIRTH OF THE ALGORITHMIC ADVISORSteinberg-Dietrich Hall, Room 350

MODERATOR

Gerald C. SchreckCFA, Head of Advisory & Sales UBS AG

PANELISTS:

Marco De FreitasMD Retail Products and StrategyTD Ameritrade

Fred DudenPresidentSchwab Wealth Investment Advisory, Inc.

Jon SteinFounder and CEOBetterment

Aaron TaylorSenior Manager of Advice Operations and TechnologyVanguard

Ideal for: Individuals with roles involving strategy, technology or Client Experience with an interest in integrating technology to enhance their client offerings. With disruptive technology becoming the new normal in the marketplace the panel will discuss the competitive advantage and potential impact that these new models present, helping you to think how your firm can game-plan around the impact of these new technologies.

Technology continues to play an increasingly important role in the relationship clients have with their advisor. Today, the technology platform has the ability to become the advisor or at a minimum, take on the heavy lifting of investment management including portfolio allocation, tax loss harvesting and ongoing rebalancing. Concepts once thought of as key to the advisor’s value add. In this session, a panel of experts, currently leveraging technology to engage clients in managing their portfolios, will discuss how investors at all levels of affluence and experience are choosing technology as their “advisor” or leveraging technology along with an advisor to plan their financial futures.


• Understand the impact that “Robo” advice, is having on the marketplace

• Engage in Q&A with an entrepreneur and three firms who are leaders in this space

• Hear from experts on the future of technology as the center of the advisor relationship


10:20 a.m. – 11:50 a.m.

A FRESH LOOK AT PORTFOLIO THEORYClaire Fagin Hall

CFP ELIGIBLE

Christopher Geczy, Ph.D.Adjunct Associate Professor of FinanceAcademic Director, The Wharton Wealth Management InitiativeThe Wharton School

Many analysts and investors have questioned the familiar tenets of portfolio theory and diversification during and following the bull and bear markets over the last half decade. This session will examine whether the fundamental theory has failed investors. It will discuss a broader array of investment options besides the standard asset classes. It will also analyze the so-called Endowment Model and other models of risk diversification and whether they have provided safe harbor for investors.


• Understand the tenets of the Endowment Model and other paradigms for strategic asset allocation.

• Examine evidence of time-varying volatility and correlation in financial markets and their implications.

• Compare and contrast traditional, alternative risk and factor-based asset allocations.

12:00 p.m. – 1:10 p.m.

LUNCHInn at Penn

1:30 p.m. – 3:00 p.m.

LINKING FINANCE & STRATEGYClaire Fagin Hall

Jules Van BinsbergenAssociate Professor of FinanceThe Wharton School

The key to a company’s financial success is strategy execution. Companies that have success in long term value creation have a passion for execution This session will use financial tools to analyze the differences between value creating and value destroying companies and show that the pattern is the same in every industry and in every part of the world. At the strategy formulation stage, it is important to select a strategy that the company has the capabilities to execute more effectively than completion. It is important to realize that profitability is wonderful but it is very fragile and it can disappear rapidly. It is important to be vigilant about the changes taking place in your industry.


• Learn the financial tools that are useful in identifying value creating companies

• Learn about companies that have a passion for effective strategy execution

• Learn about the importance of anticipating change and making change happen



3:20 p.m. – 4:50 p.m.

STRATEGIC AGILITYClaire Fagin Hall

Kathy PearsonSenior Fellow, Leonard Davis Institute of Health EconomicsThe Wharton School

Today’s business environment is no longer described as having an “ebb and flow”, but rather a permanent “whitewater” condition. This increased speed of change has caused a movement from discrete-event strategic planning to more dynamic planning – the quarterly strategy “refresh”, for example. However, many organizations struggle with the ability to stay nimble to respond to rapid market changes because of a variety of factors. This session explores the common barriers to agility, provides tools to overcome these barriers, and describes three concrete actions in achieving strategic agility.


• Understand the importance of establishing concrete strategic decision rights.

• Identify key future trends and uncertainties for the organization.

• Develop a system of dynamically scanning for leading indicators.

• Build adaptability into the strategic planning process by rapid experiments and small bets.

6:30 p.m. – 9:00 p.m.

THURSDAY NIGHT DINNER & RECEPTIONThe Franklin Institute



BUSES WILL DEPART ALL HOTELS AT 6:00 P.M.




7:15 a.m. – 8:00 a.m.


8:30 a.m. – 9:35 a.m.






Today, Bob will talk about four broad themes:• The rising power and role of the Treasury and the dollar

in America’s National Security and Sanctions Policy – and how they affect investors.

• The 2016 Presidential election and the American Economy – Can Business and Government find new ways to broaden participation in and benefits from economic growth?




9:40 a.m. – 10:45 a.m.




10:50 a.m. – 12:00 p.m.






YEAR THREESUNDAY, MARCH 8, 2015

12:00 p.m. –8:00 p.m.

REGISTRATION FOR ALL PARTICIPANTSAll Hotels

1:00 p.m. – 4:00 p.m.

YEAR 3 CAPSTONE PROJECTSteinberg/Aresty, 1st Floor

ADVANCE SIGN-UP REQUIRED. YOU MUST SELECT

CAPSTONE AS ONE OF YOUR ELECTIVES.

Ethan MollickEdward B. and Shirley R. Shils Assistant Professor of ManagementThe Wharton School

GROUP ACTIVITY

TACKLING AN INDUSTRY CHALLENGE Ideal for: Third year participants looking to engage in a team activity to tackle a current industry challenge and who desire a deeper level of networking through solving a challenge with industry peers. This session will require an extended commitment from all participants; however you will be rewarded with a challenging experience supported directly by top Wharton Professors.

One challenge facing every SII participant is to generate new ideas: ideas to improve our jobs, our companies, and our industry. This may be new innovations, products, or services, or plans for new markets or better ways to accomplish everyday tasks. The Capstone Challenge is your chance to integrate everything you have learned over your time in SII and to think about the future of your job, your company, and your industry. Starting with a set of interactive idea generation exercises, you, and a team of six of your peers, will go from a blank sheet of paper to a presentation in front of the SII Trustees and SII participants following Friday’s final session.

With the efforts of the team supported by the direct coaching of a Wharton professor we hope that you will be able to synthesize much of what you have learned at SII, and we believe you will deliver unique and effective solutions to the challenges we are facing today.

4:30 p.m. – 7:00 p.m.

DEAR WORLD PRESENTATION & RECEPTION Philadelphia Marriott, Grand Ballroom, 5th Floor (Salon A-D)

YEAR THREE PARTICIPANTS ONLY (ADVANCE SIGN UP RE-

QUIRED.)

Robert FogartyFounderDear World

Robert X. Fogarty founded Dear World, a portrait project that unites people through pictures in his distinct message-on-skin style. Its precursor, Dear New Orleans, became an alternative platform for people to write love notes to their city. Before launching Dear World, Fogarty noticed that the simple portraits could be a vehicle for shared communication no matter race, religion or language.

During his keynote addresses, Fogarty tells some of the stories behind his favorite subjects. Often these are people he meets on his “field projects” like in Joplin or Breezy Point.

Fogarty’s award winning keynote address and portrait shoot explores the subtle and powerful connections that colleagues, clients and staff in business and in life at annual corporate events around the country and the world. Fogarty photographs over one or a series of days and he also gives an emotionally stimulating address where he shares portraits and stories behind them that will make you smile, cry, and laugh out loud.

7:00 p.m. – 9:00 p.m.

OPENING NIGHT DINNER EVENTPhiladelphia Marriott, Grand Ballroom, 5th Floor (Salon E-F)



WELCOMING REMARKS

Carolyn TobinChair, Securities Industry Institute® Board of TrusteesManaging Director, Deposit ProductsPromontory Interfinancial Network, LLC

Jeremy J. Siegel, Ph.D.Academic Director, Securities Industry Institute®

Russell E. Palmer Professor of FinanceThe Wharton School


SPIRITUAL GENETICS AND THE AMERICAN DREAM

Christopher P. Gardner Author, Pursuit of Happyness and Start Where You Are: Life Lessons in Getting From Where You Are to Where You Want to BeInspiration for the movie “The Pursuit of Happyness”

Chris Gardner will share some of the steps that he had to take and obstacles he overcame in order to get from where he was to creating the life that he wanted to live right now. Through his presentation, he will introduce you to the concept of Spiritual Genetics or the You in You, that has nothing to do with blood type, DNA or pigmentation. Chris will also identify the importance of the “P’s” in our life —finding your passion, being practical, and having a plan. He will explain how the plan has to have, what he calls, the C-5 Complex (Clear, Concise, Compelling, Consistent and Committed to the plan). The only thing he wants you to leave with is to know that if Chris Gardner can do it, so can you.


7:15 a.m. – 8:00 a.m.

BREAKFASTYour Hotel



8:30 a.m. – 10:00 a.m.




10:20 a.m. – 11:50 a.m.




12:00 p.m. – 1:10 p.m.

YEAR 3 LUNCHSteinberg/Aresty, 2nd Floor

LUNCH WITH THE FACULTYSteinberg/Aresty, 2nd Floor (please consult your personalized schedule)

*ADVANCE SIGN-UP REQUIRED.

Kaihan KrippendorfCEOOutthinker LLC

Roch Parayre, Ph.D.Senior PartnerDecision Strategies InternationalTeaching FellowThe Wharton School

Please refer to your personalized schedule for your pre-selected session. Lunch will be in groups to allow interaction with some of the prominent SII faculty members to whom they have been previously exposed. The faculty will introduce topics of interest and encourage the discussion around those subjects.

1:30 p.m. – 3:00 p.m.


3:20 p.m. – 4:20 p.m.









7:15 a.m. – 8:00 a.m.

BREAKFASTYour Hotel

8:30 a.m. – 10:00 a.m.

LEADING CHANGEHuntsman Hall, Room G06

Dafna Eylon, Ph.D.Academic Director, Aresty Institute for Executive EducationThe Wharton School

Leaders need to lead change, not just manage it. To this end, business leaders must know when and how to effectively create change in their organization. During this session we will examine the steps involved in the process of effective organizational change and how to prepare for smoother transitions. We will identify key roles and opportunities leaders face during change as well as obstacles they may encounter and how to overcome them. Using examples, discussion and video clips we will also explore how employees experience change, and what effective leaders do to guide them through it. Learning Objectives After this session you should be able to: - Identify key leadership roles you can expect to take on for creating effective change. - Use a framework introduced in the session to guide you through the process of organizational change. - Have an effective plan to overcome the challenges of changing people’s behaviors.

10:20 a.m. – 11:50 a.m.

ECONOMIC, FINANCIAL, AND DEMOGRAPHIC TRENDS IMPACTING GLOBAL INVESTING Huntsman Hall, Room G06

CFP ELIGIBLE

Jeff RosensweigDirector, Global Perspectives ProgramGoizueta Business School at Emory University

The past 18 years have seen nearly unprecedented volatility in both economies and asset markets worldwide. We witnessed the hype of the dot.com bubble and its subsequent bursting, leading to a global recession. The global economy and asset markets then boomed along with the debt-fueled global real estate bubble. The bursting of that speculative bubble caused both a worldwide stock market crash and “Great Recession.” Investors who did not panic have gained from a strong recovery in global asset markets starting in March 2009. In the past year, we have seen gyrations in asset markets globally, including a precipitous fall in oil prices. What scenarios could now occur, and how can investors deal with the current high level of uncertainty and likely volatility?

This session will separate fact from fiction about the potential of a new global economy and the implications of global linkages for investors. The uncertainty regarding the U.S. and global economies, commodity prices, interest rates and exchange rates, job markets and monetary policy, and the sustainability of government debt levels, all point toward the need for a truly global diversification strategy. This session, while portraying the short-term outlook, will also feature a strategic look at more enduring economic, financial, and demographic trends in the nations likely to be the most crucial for the future of global investing.


• Analyze the global economic outlook and longer-term trends in this time of uncertainty

• Analyze global financial trends and their linkages to the volatile economic and policy picture

• Portray and contrast global and U.S. demographic trends and their investment implications

• Understand how government monetary and fiscal policy impacts the global economy.

• Help participants form global investing strategies based on the four preceding objectives.



12:00 p.m. – 1:10 p.m.


YEAR 3 CAPSTONE LUNCHSteinberg/Aresty, Capstone Workrooms

*ADVANCE SIGN-UP REQUIRED. YOU MUST SELECT CAP-

STONE AS ONE OF YOUR ELECTIVES.

LUNCH WITH THE FACULTYSteinberg / Aresty Center (please consult your personalized schedule)



1:30 p.m. – 4:50 p.m.

ADVANCED SCENARIO PLANNINGGolkin Hall / Fitts Auditorium

CFP ELIGIBLE

Roch Parayre, Ph.D.Senior Partner, Decision Strategies InternationalTeaching Fellow, The Wharton School

This half-day session will be a continuation of the Scenario Planning course from last year. Topics covered will also include strategic segmentation, core competencies and determining key success factors for a strategic vision.


• To remember the pitfalls associated with planning for a single future.

• To explore various future scenarios about the Securities industry and the resulting implications to your firm’s strategy.

• To use these scenarios in developing strategic competencies and options.

5:00 p.m. – 6:30 p.m.



A NETWORKING RECEPTION FOR ALL YEARS HOSTED BY

THE SII BOARD OF TRUSTEES AND SIFMA.


7:15 a.m. – 8:00 a.m.

BREAKFASTYour Hotel

8:30 a.m. – 9:30 a.m.

STRATEGIZE TO WINAnnenberg Center






9:50 a.m. – 10:50 a.m.

NAVIGATING PUZZLES AND TENSIONSHuntsman Hall, Room G06

Amy WrzesniewskiAssociate Professor of Organizational BehaviorYale School of Management

Ethics seems like a simple topic with obvious prescriptions for the behavior of organizations and their members. As former Associate Justice of the Supreme Court, Potter Stewart noted, “Ethics is knowing the difference between what you have a right to do and what is right to do.” However, prescriptive norms about ethical behavior quickly become complicated when two competing values – say, for honesty and loyalty – point to different decisions and courses of action. In this highly interactive seminar, Professor Wrzesniewski will outline helpful frameworks for creating ethical decision-making processes that are sensitive to the complexities of organizational life.


• Understand the difference between ethical and legal considerations.

• Develop a deeper appreciation for the ethical puzzles created by conflicting values and goals in organizational contexts.

• Identify strategies for avoiding unanticipated ethical failures.


11:10 a.m. – 12:40 a.m.


12:50 p.m. – 2:00 p.m.


LUNCH WITH THE FACULTYSteinberg/Aresty Center (please consult your personalized schedule)


Bobbi BlockInstructor

Kathy Pearson, Ph.D.Senior Fellow, Leonard Davis Institute of Health EconomicsThe Wharton School

Yael C. SiviManaging PartnerCollaborative Coaching, LLC

Please refer to your personalized schedule for your pre-selected session. Lunch will be in groups to allow interaction with some of the prominent SII faculty members to whom they have been previously exposed. The faculty will introduce topics of interest and encourage the discussion around those subjects.

2:15 p.m. – 3:45 p.m.


4:00 p.m. – 5:00 p.m.







7:15 a.m. – 8:00 a.m.

BREAKFASTYour Hotel

8:30 a.m. – 10:00 a.m.

ORGANIZATIONAL & TEAM READINESS FOR THE NEXT GENERATIONHuntsman Hall, Room G06


Many organizations function in the same way they have for decades, expecting that the next generation of workers will simply accept long-standing corporate values and norms. While it may be tempting to think “this is just the way we do things around here”, such a mindset lacks the imagination needed to create an organizational culture where the youngest generation of workers will wish to contribute their best—and where young clients will be engaged. In this presentation, we will discuss the elements of a collaborative environment for the next generation of workers, and we will explore how you, as leaders, can help co-create an organization, and a team culture, that will more effectively engage your next generation of contributors, leaders, and clients.


• Become aware of their own generational values that inform how they see the world and what they expect from organizations.

• Learn about what informs other generations’ values and behaviors—ideally with less negative judgment.

• Identify ways to be more flexible in their approach toward leadership, teamwork, and client management—so as to engage and retain the next generation of employees and clients.

10:20 a.m. – 11:50 a.m.

CHANGING DEMOGRAPHICS- FLEX CORE (CHOOSE 1 OF 2)(please consult your personalized schedule)

THE FUTURE OF ADVICE: RESEARCH FROM THE MIT AGELAB

WHO WILL CHANGE MY LIGHTBULBS? HOW WILL I GET AN ICE CREAM CONE? WHO WILL I HAVE LUNCH WITH?Huntsman Hall, Room G06

CFP ELIGIBLE

Bill McManusDirector, Strategic MarketsHartford Funds

The business of financial advice is set for disruption. Client’s needs and expectations are changing. Financial advisors must understand the implications of changing demographics, technology, family structure, and longer lived lives in order to continue to bring value to current and future generations. Research from Hartford Funds and MIT AgeLab suggests starting retirement conversations with the three questions above can spark engaging conversations with clients about how to plan for their most important future needs. As we address those questions, we’ll discuss how to engage with different generations—specifically, the differences between the baby boomers and the World War II generation. As the demographics have shifted, ushering in Gen X and Gen Y, new needs and expectations of a new four-generation marketplace have become more complex. They have also presented new challenges as well as opportunities for financial advisors.


• Understand trends in longevity and the financial impact of longer lifespans

• Examine needs of clients as they age in relation to housing, transportation and social networks

• Learn what makes different generations tick and how advisors can effectively engage all four generations

• Provide insights to transform retirement advice into a foundation for longevity planning

WHY SOCIAL SECURITY MATTERSHuntsman Hall, Room F95

CFP ELIGIBLE

Rob KronDirector, Value Add and Retirement MarketingBlackRock


Ideal for: All industry professionals or anyone interested in learning about the US Social Security system.

With limited other resources, clients are turning to their financial professionals for advice on Social Security. Advisors who can provide education and guidance on Social Security as part of the retirement planning process are more likely than their peers to retain retiring clients, grow share of wallet and gain referrals.


• Understand the fundamental rules • Recognize the options and benefits available• Incorporate the collection decision into retirement plans

12:00 p.m. – 1:10 p.m.

LUNCH Aresty, 2nd Floor

YEAR 3 CAPSTONE LUNCHSteinberg/Aresty, Capstone Workrooms

1:30 p.m. – 3:00 p.m.

DISCUSSION WITH JEREMY SIEGELHuntsman Hall, Room G06

CFP ELIGIBLE

Jeremy Siegel, Ph.D.Russell E. Palmer Professor of FinanceThe Wharton School What now for the capital markets? By using long-term historical data from his bestselling book, Stocks for the Long Run, Professor Siegel will describe the long term risks and returns of major assets classes, how their correlations change over time, how to determine the right valuation of the market, and the CAPE ratio Methodology. Professor Siegel will also hazard a projection for equity and bond returns over the next several years.


• Understand historical risks, returns and correlations between Asset Classes.

• Use various Price-Earning methodologies to determine the valuation of the market.

• What variables to use to forecast future real stock returns.

3:20 p.m. – 4:50 p.m.

CYBER SECURITYHuntsman Hall, Room G06

Tom Patterson Vice President, Security SolutionsUnisys

In this lecture, noted security expert Tom Patterson leverages his decades fighting cyber criminals and foreign spies to take us on an insider’s tour through today’s cyber threats against the financial industry, giving a face to our enemies, and laying bare their sources and methods. In this highly interactive session, Tom tells inside stories of current real world attacks you’ve read about, dispels myth’s and misperceptions, and encourages active discussions on how, why and what’s happening, and who is really behind it all. Armed with this information, Tom then illuminates both mistakes and successes or your financial peers, and highlights the three specific keys to defense in this time of highly disruptive cyber attacks that we work in.


• Understand how today’s threats require new thinking to defend.

• Learn from other’s mistakes, and avoid their own.• Become security evangelists armed with persuasive

stories for their own financial organizations

6:30 p.m. – 9:00 p.m.

THURSDAY NIGHT DINNER & RECEPTIONFranklin Institute



BUSES WILL DEPART ALL HOTELS AT 6:00 P.M.






7:30 a.m. – 8:15 a.m.

GRADUATION BREAKFASTInn at Penn

HOSTED BY SCIVANTAGE

Carolyn TobinChairSecurities Industry Institute® Board of TrusteesManaging Director, Deposit ProductsPromontory Interfinancial Network, LLC

Jeremy J. Siegel, Ph.D.Academic DirectorSecurities Industry Institute®Russell E. Palmer Professor of FinanceThe Wharton School


Join us for a special commencement of the Year 3 student into the SII alumni.

BUSINESS CASUAL ATTIRE IS ACCEPTABLE FOR THIS EVENT.

ADVANCED SIGN-UP REQUIRED.

8:30 a.m. – 9:35 a.m.






Today, Bob will talk about four broad themes:• The rising power and role of the Treasury and the dollar

in America’s National Security and Sanctions Policy –

and how they affect investors.• The 2016 Presidential election and the American

Economy – Can Business and Government find new ways to broaden participation in and benefits from economic growth?



9:40 a.m. – 10:45 a.m.





10:50 a.m. – 12:00 p.m.






MONDAY ELECTIVESADVANCED SIGN-UP REQUIRED

*YEAR 2 & 3 ONLY (UNLESS OTHERWISE NOTED)


10:20 a.m. – 11:50 a.m.

YEAR THREE CAPSTONE PROJECTSteinberg / Aresty - Capstone Work Rooms

* YEAR 3 ONLY

LIMITED SEATING AVAILABLE (MAX 48)

GROUP ACTIVITY

TACKLING AN INDUSTRY CHALLENGE Ideal for: Third year participants looking to engage in a team activity to tackle a current industry challenge and who desire a deeper level of networking through solving a challenge with industry peers. This session will require an extended commitment from all participants; however you will be rewarded with a challenging experience supported directly by top Wharton Professors.

One challenge facing every SII participant is to generate new ideas: ideas to improve our jobs, our companies, and our industry. This may be new innovations, products, or services, or plans for new markets or better ways to accomplish everyday tasks. The Capstone Challenge is your chance to integrate everything you have learned over your time in SII and to think about the future of your job, your company, and your industry. Starting with a set of interactive idea generation exercises, you, and a team of six of your peers, will go from a blank sheet of paper to a presentation in front of the SII Trustees and SII participants following Friday’s final session.

In this challenge you will learn how to apply your skills and knowledge in a time pressured situation, how to construct a high performing team with little ramp-up time, best practices around problem solving, and preparing and delivering with impact; skills that you will leverage often in your career. This is an opportunity to experience small group executive education with some of the brightest minds Wharton has to offer.

CAVIAR OR CAT FOOD? GENERATING CASH FLOW FOR RETIREMENTHuntsman Hall F45

CFP ELIGIBLE

Bryan PiskorowskiManaging Director, Director of Markets & Product StrategyWells Fargo Advisors, LLC


In theory, retirement begins on the day an employee receives their last paycheck—that is also the day that they begin to looking at their investments differently. The paycheck is, in essence, an investment safety net and one that no longer exists for a retiree. Shifting demographics, elongated lifespans, increasing inflation expectations, the decline in pensions, and secular changes in the interest rate environment are just some of the issues forcing the financial services industry to redraw the playbook for retirement income. This session will explore the differences between the accumulation and distribution phases of the investing cycle. It will detail the history of retirement cash flow generation and introduce a new, more diversified approach using a wide array of investment solutions available in today’s marketplace. With more than $2.5 trillion in self-managed 401k assets preparing for rollover in the next decade, professional advice has never been more needed. For many, particularly the underfunded, it could be the difference between eating caviar or cat food.

DISCUSSION TOPICS:

• Differentiating strategies for asset accumulation versus distribution

• Equities—the difference between dividend producers and dividend growers

• Fixed income investing in a low interest rate environment

• Alternative income: Real Estate Investment Trusts (REITs), Master Limited Partnerships (MLPs) and Business Development Companies (BDCs)

• Impact of annuities on retirement cash flow and portfolio construction


CUSTOMER CENTRICITY: OUTSIDE-IN MARKETING STRATEGYHuntsman Hall F50

Patricia WilliamsIra A. Lipman Associate Professor of MarketingThe Wharton School


This session focuses on developing a customer-centric organization that develops marketing strategy from “outside in” thinking. Rather than looking for new markets to sell more as a way to find growth, outside in thinking begins with the value proposition desired by customers and then leveraging and building capabilities to deliver those valued propositions


• Develop an understanding of “outside-in” based strategy versus “inside-out” based strategy—understanding value creation from the customer perspective.

• Develop an understanding of the marketing planning process, beginning with segmentation on the basis of customer wants and needs.

• Practice developing a positioning statement that reflects outside-in perspective and customer segmentation.

EMERGING REGULATORY ISSUESHuntsman Hall F70

CFP ELIGIBLE

Jesse Hill Joan SchwartzDirector of Regulatory Relations Chief Legal OfficerEdward Jones Pershing, a BNY Mellon Company


The regulatory environment is quickly evolving post-Dodd-Frank. Financial services firms must adopt a proactive approach to compliance in identifying and implementing sound business practices, policies and procedures to promote a good working relationship with industry regulators. This course will focus on pending and current rulemaking that will impact the financial services industry, examination priorities that you will be tested on in 2015 and best practices for interacting with industry regulators (i.e. FINRA’s CARDS proposal and SEC/DOL fiduciary).


• Understand current regulatory examination priorities from the SEC, FINRA and NASAA

• Build awareness of emerging regulatory rulemaking and initiatives

• Best practices for developing strong working relationships with industry regulators

GLOBAL AND US JOB MARKET TRENDS: THE GOOD, THE BAD, AND THE UGLY Huntsman Hall 240

CFP ELIGIBLE



The most important economic or financial report is issued the first Friday of every month: the employment summary. More than any other market, the job market is impacting asset markets in the US and globally. One reason is that the job market is the leading concern for policymakers such as the Federal Reserve. However, debate rages about the actual health of the employment picture both in the US and in other major economies that investors focus upon.

This session will present alternative ways to analyze the state of the job market, beyond the usual measures. We will see that mixed signals are coming from different aspects of the job market and these varying trends have made investors worried about the employment situation’s impact on Central Banks’ policies and on asset prices globally. The picture has certainly improved in the US in the past five years since the days of 10% unemployment, yet we will see that for the US and for many of the world’s largest economies job trends can be categorized into the good, the bad, and the ugly.


• Learn about a range of useful indicators of the health of the US job Market

• Analyze recent trends in these labor market indicators• Understand how the recent and forecast movements in

the job market will impact policy, especially the widely-anticipated start of interest-rate increases

• Apply what we have learned about a variety of labor market indicators to the situation in crucial economies worldwide.

• Think more expertly about how the contrasting trends in US and global job markets can impact monetary policies and asset markets globally.



MARKET STRUCTURE Huntsman Hall F60

CFP ELIGIBLE

Lawrence LeibowitzInterim CEOIncapture Technologies


There is currently considerable debate about market structure reform and both the industry and the regulators are weighing in. This session will focus on how and why we arrived at this current market structure and explore why reforms are being discussed and how this all connects to increasing investor confidence. The session will provide background on how the market structure evolved to what it is today and perhaps more importantly, why it evolved that way, what were the intentions of the legislation and rule making that shaped it and what were some important unintended consequences.


• Explore the symptoms of the current market structure that are occurring and that have led to market structure reform now becoming so topical.

• Identify what are the problems the regulators and industry are trying to solve or should be trying to solve.

• Discuss the real benefits of the current market structure and the potential drawbacks, all through the lens of regaining trust and confidence of the public in the markets and the industry.

MODERN PORTFOLIO THEORYHuntsman Hall F36

CFP ELIGIBLE

Christopher Geczy, Ph.D.Adjunct Professor of FinanceAcademic Director, The Wharton Wealth Management InitiativeAcademic Director, Jacobs Levy Equity Management Center for Quantitative Financial ResearchThe Wharton School


Modern Portfolio Theory (MPT) has revolutionized investment thinking. This session covers the three cornerstones of MPT which are (1) The nature of risk: How to think about risk conceptually and how to measure risk, (2) Efficient asset selection: Efficient frontiers and (3) Beta: What beta is and how beta is used.


• Why standard deviation is the standard approach to measuring risk

• How the efficient frontier is constructed and used

NEGOTIATIONHuntsman Hall F65

Maurice SchweitzerProfessor of Operations and Information ManagementThe Wharton School


This session explores the basic mechanics of negotiation. We will learn how to prepare for a negotiation, when and how to make the first offer, how to make concessions, and how to make sure your counterpart walks away from the table satisfied with the deal.


• How to prepare for a negotiation• When and how to make the first move • How to influence your counterpart’s satisfaction

STEPPING INTO YOUR POWERHuntsman Hall G55

Gail BlankePresident & Chief Executive OfficerLifedesigns, LLC


Gail Blanke, the award winning author of Throw Out Fifty Things; Clear the Cutter, Find Your Life, will speak about “Stepping Into Your Power...flourishing in a whole new world of possibilities.” She’ll enable participants to see themselves as uniquely ready to step forward into the challenges and opportunities of the moment, to let go of the past and create a bold, new future for themselves - both professionally and personally. Gail’s simple steps describe how to tap into the incredible power of a vision, how to let go of the negative assumptions that curb your confidence and discover the courage to create a career that’s successful and a life that’s fulfilling.


TAKING THE MYSTERY OUT OF THE DERIVATIVES MARKETHuntsman Hall F38

CFP ELIGIBLE

Krishna RamaswamyProfessor of FinanceThe Wharton School

Ideal for: Industry professionals interested in learning more about derivatives and their use; this is a basic to intermediate-level session.

This class will focus on OTC derivatives with discussion on their role in the current market situation. In this session we will explore the hedging and speculative uses derivatives, both OTC and listed, how their use has evolved over the last five years, their impact on overall risk and valuations in the market and the role they played (or did not play) in some corporate defaults, near misses and government rescues. You will learn a great deal about this institutional market and be able to explain to retail customers how it impacts them, even though they do not directly participate.• Exchange traded/OTC• Types: equity/interest rates/credit/commodities

(specifically energy - oil, gas, power)• Plain vanilla contracts vs. the complex • Market size/volumes etc.• Types of investors by product• Key market trends• Key regulations governing the markets (including

current regulatory concerns): US/Europe/Asia • Key risks to manage: market/counterparty/operational• Separating myth from facts on Credit Default Swaps:

– What actually happens amongst CDS market participants when a corporate bond defaults?

– Case studies on: • Their use to hedge risk • Their role in some recent market events • Potential losses for firms that do not

process or manage risks appropriately– How can you help your clients understand the

impact of derivatives market investments by firms they invest in?


• Gain an understanding of the role of derivative securities

• Recognize the costs and benefits of the use of derivatives by firms in which clients invest

• Become informed about the future of regulation in the global marketplace for derivatives

THE OUTTHINKER PROCESSHuntsman Hall G50

Kaihan KrippendorffCEOOutthinker LLC


To win in today’s fast-based, complex environment requires being able to outthink the competition. This means being able to rapidly respond to emerging opportunities strategically and creatively. History’s most successful companies – from Wal-Mart and Dell to Google and Facebook - disrupted their markets making a set of seemingly simple strategic choices that their competitors, though smart and well-funded, were unwilling to copy. They did this, not during annual strategic planning sessions, but real-time, as their markets evolves. Innovative organizations, similarly, are such because they enable their people to see and strategic choice others overlook. They identify “winning moves,” apparently simple strategic choices, that competitors resist replicating.


• Understand the key habits and steps of innovative strategic thinkers

• Learn a process for continually generating innovative strategic options

• Gain experience applying key steps of this process to a business case

10:20 a.m. – 3:00 p.m.*

*ELECTIVES IN THIS TIME FRAME SPAN BOTH THE MORNING

AND THE AFTERNOON (BREAK FOR LUNCH).

ATTENDANCE IS REQUIRED FOR BOTH PART 1 & PART 2.



CHANGING THE GLOBAL ENVIRONMENT & BUSINESS MODELSHuntsman Hall F92

Mauro GuillenDirector of the Joseph H. Lauder InstituteThe University of Pennsylvania Ideal for: General Audience This 3-hour session on the Changing Global Environment & Business Models offers an analysis of major global turning points and future scenarios with an emphasis on actionable issues by business. This is not about projecting past trends into the future, but an analysis of the major global turning points, namely, the game-changing events and trends that are transforming the business world beyond recognition. Emerging economies now represent half of the global economy, and their companies are taking over major industries, even in high-technology fields. For the first time in human history, more people live in cities than in the countryside, and greater numbers suffer from obesity than from hunger. There are more failed states in the world than countries ruled by dictators. Income inequality is rising while poverty is on the decline. Food and water shortages will likely become humankind’s most important challenges. During the next few decades, India will be the biggest country in terms of population, China the largest in output, and the United States the richest among the major economies on a per capita income basis. The world is replete with uncertainty and complexity, and we do not seem to have in place the economic, political and geopolitical institutions to cope with it all. These challenges are not just threats; they also hide important opportunities for business. The session will be run in an interactive way, asking participants to react to the major global turning points, and to propose business solutions.


• Identify and quantify the most important demographic, geopolitical, and economic trends affecting financial markets.

• Examine the implications for different types of financial services.

• Develop initial future scenarios for financial services.

JUDGMENT & DECISION MAKINGHuntsman Hall G90

Cade MasseyProfessor of the PracticeWharton School


Chance plays a profound role in our lives and yet is underappreciated by most people. Decades of research have shown that people are biased in their perceptions of chance, making systematic errors with important consequences in a wide range of personal and professional domains. In this session we will discuss the psychological biases driving these errors. We also illustrate them in a high-stakes situation via a case study of the National Football League draft. We then consider numerous examples of organizations and industries that have successfully adapted to high-chance environments. We use these examples to build a set of principles for better navigating the inevitable role of chance in our lives. This is the Logic of Chance.


• To better appreciate the role chance plays across many domains.

• To understand the many psychological traps people fall into by neglecting chance.

• To acquire decision-making strategies to better navigate uncertainty.

MASTERING STRESS, RESILIENCE & CHANGEHuntsman Hall G65

Andrew BernsteinPresident & CEOResilience Academy

Ideal For: General Audience

What if your entire understanding of how stress works is wrong?

In this eye-opening interactive session, you’ll see how stress research pioneers made a fundamental error when formulating the stress concept, and why this has had disastrous consequences on the way we live and work today.

Then you’ll learn the truth about where stress really comes from, and discover a powerful approach to taking apart personal and professional challenges faster, without jargon, stigma, or “touchy-feeliness.” This process has been beloved by thousands of skeptical, Type A financial services leaders because it’s smart, it’s simple, and it works.



• Understand how stress really works, and why we’ve misunderstood it for so long

• See why stress management techniques like breathing, exercise, and meditation tend to produce only temporary results

• Discover why there’s no such thing as a stressor• Learn a flexible 7-step framework for transforming

challenges faster so you can maintain a high-performance mindset in the face of change

ATTENDEES WILL ALSO RECEIVE A SPECIAL THREE MONTHS

OF ACCESS TO THE RESILIENCE ACADEMY, A UNIQUE

ONLINE PLATFORM THAT HELPS YOU CONTINUE TO BUILD

YOUR RESILIENCE SKILLS PRIVATELY AND CONVENIENTLY

ONCE YOU RETURN TO DAILY LIFE.

STRATEGIC PERSUASION: ART OF WOOHuntsman Hall F55

*YEAR 3 STUDENTS ONLY

Mario MoussaAdjunct Senior FellowThe Wharton School Ideal for: General Audience This workshop will help strengthen your influence and persuasion skills -- skills you need to win support for important initiatives, achieve organizational alignment, and implement strategies. Through a series of interactive discussions and role-plays, you will answer four key questions: What is your communication style? What is your organizational culture? What is the optimal way to achieve buy-in for your ideas? How do you generate lasting commitment? The workshop content is drawn from the book The Art of Woo: Using Strategic Persuasion to Sell Your Ideas (Portfolio/Penguin), co-authored by G. Richard Shell and Mario Moussa.


• Learn about the six channels of influence and how to use them effectively.

• Optimize each message so it appeals directly to your counterpart’s style and interests.

• Measure your progress on real problems you bring to the program and see immediate results.

• Map the political landscape of your organization to see where the landmines are buried and where your allies can help you.

• Experience enhanced self-awareness, including emotional intelligence.

• Utilize heightened organizational intelligence, including the skills needed to assemble winning coalitions.

• Improved idea-selling skills.Participants will be asked to complete a survey and to read a chapter of “The Art of Woo” prior to attending this session.

1:30 p.m. – 3:00 p.m.

AMERICA’S MINORITY MARKET, A $4 TRILLION+ OPPORTUNITYHuntsman Hall F45

Loui Olivas, Ph.D.Professor Emeritus, W.P. Carey School of BusinessArizona State University Ideal for: Security professionals who want to understand the changing U.S. demography and psychographic characteristics of this new market as ethnic minorities are poised to dominate the future workforce. This minority market has a combined purchasing power of $4.1 Trillion and over the past decade has grown at twice the rate of total U.S. purchasing power. Determine the implications for this changing demography.

This session is a “must” for understanding the rapidly emerging minority market and the opportunity this market presents this industry. Based on census data, it’s clear that America’s population is dramatically shifting and changing. This population paradigm is an “untapped” source for growing new markets. Future bottom line results will be intricately tied to the changing workforce and workplace, led by minorities who are replacing a predominately White, non-Hispanic population.


• Understand the demographic imperative transforming America.

• Comprehend the key drivers transforming the U.S. market.

• Identify key emerging market segments.• Utilize key cultural venues for reaching a young and

predominately ethnic minority market.

BEING UNFORGETTABLE: EIGHT STEPS TO PRESENTING YOURSELF POWERFULLYHuntsman Hall G55

Gail BlankePresident & Chief Executive OfficerLifedesigns, LLC


Gail has coached everyone from presidential candidates to CEO’s, to be compelling, effective speakers by focusing on a few simple but powerful techniques that can move any audience to action.

1. Conviction. You’ve got to believe that you are exactly the right person at the right place at the right time to be walking into this room, up to this microphone, into this interview or onto this stage; that you are exactly the right person to be telling this story, making this pitch, asking for this order. You are.



2. Courage. Stepping out of the stands and onto the field takes courage. And you’ve got it. Take another look at your “Defining Moments.” Remember that you already have what it takes to be bold, to have a point of view, to make a powerful request. Remind yourself of your finest moment, your best shot, and the time you pulled it out of the fire. Walk in with that moment all over you. Wear it; own it; revel in it.

3. Passion. Charisma is nothing more or less than passion demonstrated. Everything starts with passion. In the end, passion drives profits. Believe in your vision of what good looks like and let your passion show. We believe people who are passionate. We trust them. Simply put, passionate people are unforgettable – whether they’re, CEO’s, singers or stand-up comics. Passion wins.

4. Let Go. Let go of any negative thoughts or fears of not being good enough; review your list of Fifty Things. Pay special attention to your “mental throwaways.” Let go of trying to be perfect or thinking you have to please everybody. Remember, the world belongs not to the one who fits in but to the one who stands out.

5. Shift Your Attention to Your Audience. It’s ironic, isn’t it? It’s not about you; it’s about them. And that, my friend, is why you don’t have to be nervous. Go from thinking, “How am I doing, do they like me, how do I look?” To: “How are they doing, what do they need, how can I give that to them?” You’ll feel your attention floating back to yourself from time to time; send it right back out there. Make it your business to connect with each person in the room.

6. Motivate and Inspire. Never teach or preach. Nobody really wants to be taught or lectured to. It’s true; people don’t care how much you know until they know how much you care. The minute you catch yourself in a “teaching

mode,” stop. The difference between Bill Clinton and Al Gore is that one teaches and one inspires. Guess which is which? And guess which one takes the day?

7. Speak into the “Listening” of Your Audience. You’ve got to know what your audience is out for, whether it’s one person, or a whole roomful of people. What are they committed to? What worries them, delights them, moves them? If you’re asking for their approval, fashion your request as a means to bring their vision to life. When they know you “get it” about them; and what they want or are interested in, they’ll relax and actually start listening to you. The moment that happens, you’ve got ‘em.

8. Anticipate that your Request will be Granted. Walk into every room with energy and optimism. Think: Cher. Whenever she walks out onto the stage, she makes a fundamental decision that she’ll connect, that the audience will know she loves them and that they’ll love her right back. Exuding positive energy can turn the tide in your direction. Remember, this is your moment. Why shouldn’t you win the day? Why should it be somebody else? You’re worthy, you’re ready and you’re unforgettable.

BLUE OCEAN STRATEGY WORKSHOPSteinberg / Aresty 136


LIMITED SEATING AVAILABLE (ALSO OFFERED WEDNESDAY

AT 11:10AM AND 2:15PM)

Roch Parayre, Ph.D.Senior Partner, Decision Strategies InternationalTeaching Fellow, The Wharton School

Ideal for: Decision makers or others who develop or implement strategic decisions.

In today’s economic climate, most organizations compete in red oceans, stained by the blood of competition. We fight for market share, try to maintain prices, and execute more efficiently than others. Blue Ocean Strategy suggests an alternative. It urges us to explore how we can make our value offering so distinctive that we find the blue waters of new, uncontested market space… and make the competition irrelevant. It offers a systematic approach to creating that new market space. In this workshop, we will introduce the Blue Ocean methodology, and teams will work to map a creative, visual exploration of new market opportunities against current industry realities. Tools covered will include the Pioneer-Migrator-Settler Map, The Strategy Canvas, The Buyer Experience Cycle, and The Six Paths for Exploring new market space.


• Understand the Blue Ocean Strategy framework, and the core tools associated with it.

• Develop a deeper customer-centric view of the industry and its offerings.

• Identify obstacles to strategic innovation.


CROWDFUNDING, CROWDSOURCING, AND COMMUNITIES FOR INNOVATION AND PROBLEM SOLVINGHuntsman Hall F50



Innovation and entrepreneurship are increasingly becoming democratized. In this session we will explore the latest trends in how organizations are tapping into global online communities and individuals to solve problems, generate Innovations, and seed new ventures. We will cover a variety of emerging trends, including the latest research on user innovation, crowdsourcing, mass customization, and crowdfunding. We will discuss how to use these techniques to overcome Joy’s Law (“No matter who you are, the smartest people always work for someone else”), and examine cases where established organizations have reached out to online communities to innovate, develop new products, and create important partners.


• Understand when “the crowd” might offer a better solution to issues facing your organization.

• Evaluate crowdfunding and crowdsourcing efforts.• Understand how to use toolkits, communities, and

customization to encourage external sources of innovation and problem solving.

FINDING NEW GROWTH OPPORTUNITIESHuntsman Hall F70

Jim AustinPrincipalDecision Strategies International In the bestselling book, In Search of Excellence: Lessons from Americas Best Run Companies, 43 “best-in-class” companies were profiled some 30 years ago. Of the 32 public-traded entities, only eight subsequently surpassed the growth rates of their peer group while six disappeared in the intervening years—and these were the “best-run” companies! Clearly, sustained competitive advantage, Michael Porter’s definition of “strategy”, is difficult to attain. Failures of strategy are often failures to anticipate a reality different than what organizations are prepared or willing to see. In this highly interactive seminar, Mr. Austin will outline key frameworks for identifying innovative, new avenues for growth.


• Understand the difference between “inside-out” vs. “outside-in” thinking and what it means to be “customer-centric”.

• Develop a deeper, customer-centric view of the industry and growth opportunities.

• Identify obstacles to strategic growth and approaches for overcoming.

INSPIRATIONAL LEADERSHIPHuntsman Hall 245

Todd HenshawDirector of Executive Leadership ProgramsThe Wharton School

Leaders inspire, build capacity in others, lead change, and motivate employees to do more than they thought possible. This session includes a short exercise where we watch film clips to identify inspirational leadership behaviors. The team exercise involves teams participating in a video case about the Civil War Battle of Gettysburg, a dynamic and situation where they must determine how to inspire soldiers to overcome their frustrations to fight along with their unit. Each team presents an inspiring vision and employs inspirational behaviors to respond to the crisis. Selected individuals deliver the team’s vision statement to the class. Learning Objectives After this session, you should be able to: - Discuss the impact of ambiguity and uncertainty on individual psychology and performance - Recognize the components and leader behaviors associated with inspirational leadership: leadership that promotes a personal connection, builds confidence, demonstrates a caring attitude, and includes great expectations - Employ these behaviors in a video case, and learn how to construct and effectively communicate a vision for followers




• We will discuss how visionary leaders inspire people to connect to the organization’s purpose

• We will understand where their particular contributions fit into the vision and how they belong to something larger than themselves.

RETIREMENT CHALLENGESHuntsman Hall F65

CFP ELIGIBLE

Olivia MitchellProfessor and Executive Director of the Pension Research CouncilWharton School

Ideal for: General Audience, especially sales and sales managers with clients entering retirement.

Social Security and Defined Benefit plans which traditionally replaced a large share of pre-retirement income, no matter how long a person lived, are both shrinking. As a result, more responsibility has been shifting to individual Americans to save, plan, and invest for their own retirements. Unfortunately, just as the people who control a major amount of America’s wealth are aging and their financial needs are changing, many find themselves ill-prepared to manage their money for lifetime income. Professor Mitchell will discuss these Retirement Challenges.


• Understand the dimensions of retirement risk management;

• Explain why corporate and public retirement systems have underperformed

• Evaluate media reports regarding retirement system challenges

TALENT MANAGEMENTHuntsman Hall F60

Matthew BidwellAssociate Professor of ManagementThe Wharton School

The effectiveness of any organization depends on its ability to have the right people in the right jobs at the right time, equipped with the right skills. Some organizations have been much better at doing this than others. This session examines some of the practices and behaviors necessary to develop high performing talent within a firm. We discuss the case of GE, an organization that is renowned above almost any other for the ability to develop excellent leaders. We also focus on how participants’ existing employers compare to GE, and some of the most important barriers to developing effective talent development practices.

LEARNING OBJECTIVES

• Learn some of the practices involved in high investment talent management systems, and what it takes to make them successful.

• Build appreciation of major barriers to effective talent management within organizations and how they can be overcome

• Explore tradeoffs between developing talent internally versus hiring from outside

THE POWER OF A BRANDHuntsman Hall G50

Keith E. NiedermeierDirector of the Undergraduate Marketing Program and an Adjunct Assistant Professor of MarketingThe Wharton School

Ideal for: Sales and sales management professionals, financial advisors, and wealth managers seeking to strengthen personal and corporate brand to gain more customers. This session focuses on establishing brand and reputational awareness, creating a differentiated value proposition, and understanding brand positioning. We will also discuss client psychology and segmentation. The goal is to understand and analyze the elements needed to build an actionable marketing plan for you and your team.

LEARNING OBJECTIVES

• Take control of your brand• Understand the needs of your customers• Market you and your team in the best possible way


THE UNCERTAIN FUTURE OF THE US ECONOMYHuntsman Hall 240

CFP ELIGIBLE



This session will focus on the U.S. economy within a globalizing economy. We will assess the relative strengths and weaknesses of the U.S. into the future. The implications of issues deemed most relevant for attendees will be discussed, ranging from fiscal and monetary policy to education to aging. Along with portraying trends which can help a longer-term view, we will examine the short-run prospects. For example, the “good news and the bad news” stemming from recent economic reports and asset prices. Wall Street analysts and economists are tripping over each other to offer their own views of where the economy is headed and we face nearly unprecedented uncertainty in the economic outlook. Given this, possible scenarios and their implications will be presented and discussed in this session. Professor Rosensweig and the attendees will explore the possible paths taken by asset markets such as the stock market, interest rates, and exchange rates. Further, these different paths influence, and are in turn influenced by, policies regarding money, credit, taxes and government spending.

One thing is certain: the US will continue to experience government and trade deficits. Thus the government and nation will continue to pile on debt. A key question is whether the federal and the foreign debts are sustainable. Will U.S. debt accumulation lead to tax increases, to inflation, to a decline in value of the U.S. dollar in global markets? Clearly, we will have much to discuss together.


• Examine the short-term outlook for the US economy, including factors supporting the general optimism

• Analyze Factors that could lead to either more optimistic or pessimistic scenarios than the general outlook

• Understand possible paths for the government and trade deficits. Linkages to asset prices

• Be able to discuss the sustainability of US debt, aspects of monetary policy, and long-range growth prospects for the US economy



WEDNESDAY ELECTIVESADVANCED SIGN-UP REQUIRED.

*ALL YEARS (UNLESS OTHERWISE NOTED)


11:10 a.m. – 12:40 p.m.

BEHAVIORAL FINANCE: DECISION MAKING & MONEYHuntsman Hall 240

Joseph HartConsultantVertical Capital Markets Group


This presentation is an introduction to the practical understanding how past experiences impacts the manner in which we process information and make decisions – in general and specifically regarding investment portfolios. During this presentation, we will explore a few of the most commonly found biases combined with real life experiences to gain better insights into practical decision making.


• Have an introductory understanding of “irrational investor behavior”

• Gain exposure to an alternative – if not complimentary – aspect of standard finance to help build better asset allocation portfolios

• Have a desire to further investigate the importance of behavioral finance and its impact on long term investment success



LIMITED SEATING AVAILABLE (ALSO OFFERED MONDAY AT

1:30PM AND WEDNESDAY 2:15PM)

Roch Parayre, Ph.D.Senior PartnerDecision Strategies InternationalTeaching FellowThe Wharton School Ideal for: Decision makers or others who develop or implement strategic decisions.

In today’s economic climate, most organizations compete in red oceans, stained by the blood of competition. We fight for market share, try to maintain prices, and execute more efficiently than others. Blue Ocean Strategy suggests an alternative. It urges us to explore how we can make our value offering so distinctive that we find the blue waters of new, uncontested market space… and make the competition irrelevant. It offers a systematic approach to creating that new market space. In this workshop, we will introduce the Blue Ocean methodology, and teams will work to map a creative, visual exploration of new market opportunities against current industry realities. Tools covered will include the Pioneer-Migrator-Settler Map, The Strategy Canvas, The Buyer Experience Cycle, and The Six Paths for Exploring new market space.





CAPITAL MARKETS & GLOBAL GOVERNANCE: THE GOOD, THE BAD & THE UGLYHuntsman Hall F45

Christopher Geczy, Ph.D. Adjunct Professor of Finance Academic Director, The Wharton Wealth InitiativeThe Wharton School


This class provides an overview of trends in global finance, and corporate governance. Specific focus is on capital markets developments in Anglo-Saxon systems of governance, e.g., the U.S., Asian systems, e.g. Keiretsus and Chaebols, State Capitalism systems of governance, e.g., China and Russia, Universal Banking systems, e.g. Continental Europe and Family Dominated System such as those found in parts of the Middle East and South America. Trends in capital raising, including Rule 144A IPOs. Private Equity, Venture Capital, and merger and acquisition activity in BRIC and other emerging economies; the “Rise of the East;” internationalization of the renminbi, and the emergence of sovereign wealth funds, including adoption of the International Monetary Fund’s Santiago Principles, are discussed.


• Learn about various systems of corporate governance• The impact governance has on capital formation and

efficiency • Trends in global finance


COLLABORATION SKILLS DEVELOPMENTSteinberg / Aresty - Sweetbaum

*PLEASE BE ADVISED THAT THIS IS SESSION IS HIGHLY IN-

TERACTIVE AND PARTICIPANTS WILL BE ON THEIR FEET FOR

A LARGE PORTION OF THE SESSION

Bobbi BlockInstructor Ideal for: General Audience

Utilizing experiential methodology, this session will explore techniques to work with others effectively. The atmosphere of this session is lighthearted and fun, utilizing activities developed from traditional and non-traditional training methodology, including exercises based in improvisational theatre training. The facilitator creates a comfortable atmosphere in which all participants are supported and encouraged to take risks and laugh with each other. Every exercise has a specific objective and will be debriefed as the participants explore a series of collaboration skills easily applicable back in the workplace.


• Increase effectiveness in workplace collaboration by recognizing one’s strengths and challenges

• Recognize and capitalize on a group’s similarities and differences

• Increase awareness of one’s ability to be “present,” focused and energized while working with others

• Explore listening skills• Practice letting go of one’s agenda and building upon

others’ ideas• Explore the concept of ‘true collaboration’ in equal

partnership toward reaching a goal• Explore the concepts of ‘Perception trumps Intention’

and ‘Emotional Congruency builds Trust’• Explore the benefits of risk-taking and recovery from

mistakes• Collaboratively innovate• Increase confidence in spontaneous behavior

CONSUMER FACING TRENDS IN FINANCEHuntsman Hall 260

Kartik HosanagarAssociate Professor of Internet Commerce The Wharton SchoolCo-founderYodle Inc

The rapidity of technological innovation has changed the way financial services are conceived, delivered, and analyzed. The focus of this session will include a review of new trends in how consumers leverage Internet tools, social trends and personalization of finance. Specific sectors we will look into include payment technologies, investment management and P2P lending services

CRAFTING CONTAGIOUS CONTENT WORKSHOP (DEEP DIVE)Huntsman Hall F60

THIS WORKSHOP IS A DEEP DIVE OFF OF THE YEAR ONE

CORE SESSION AS WELL AS LAST YEAR’S KEYNOTE AD-

DRESS.

Jonah BergerJames G. Campbell Associate Professor of MarketingThe Wharton School

Ideal for: Participants who would like a deep dive on this topic.

This workshop will help people apply the word of mouth framework from Professor Berger’s keynote/core session to their own initiatives. Participants will work through a variety of exercises that will help them apply the concepts to make their own products and ideas catch on.

Jonah Berger combines groundbreaking research and powerful stories as he addresses why ideas spread, some products get more word of mouth than others, and certain online content goes viral. Professor Berger will discuss the science behind word of mouth and the six key factors that push people to share content and demonstrate how to leverage the concepts to craft viral messages.


• Learn how to leverage presented concepts to craft contagious content.

• Learn actionable techniques for helping information spread—for designing messages, advertisements, and information that people will share.



DYNAMIC CAPABILITIES (PART II)Huntsman Hall F65



This course is about the new model of strategic management termed the “Dynamic Capabilities” approach, with a specific emphasis on how it can be applied to managerial efforts to determine the future directions of market demand. The dynamic capabilities model is based on three key foundations: “sensing, seizing, and transforming.” Sensing refers to the ability of the organization to perceive emerging new directions in the market, while seizing and transforming deal with how these identified opportunities are then grasped and exploited for advantage and how the firm subsequently re-aligns its capabilities for long-term success in its new direction. While these latter two structures will be introduced in the session and briefly explicated, the focus will be on sensing: what can the organization do to improve its capabilities in this vital requirement for sustained success? Our starting premise will be that most firms generally fail to recognize major shifts in their customer segment demands. We will explain why this occurs, and then suggest improved means by which this market sensing capability can be factored in to organizational routines and behaviors. The session will be highly interactive, and participants will be expected to have read a brief assignment prior to attendance that will illustrate the concepts under discussion (distributed well in advance of the course).


• Become acquainted with the emerging new strategic model of “Dynamic Capabilities” and how it compares to traditional approaches to strategic management for business organizations.

• Develop insight about how business leaders can improve their ability to “sense” market shifts and direction, in financial service industries as well as others, through a better understanding of the recent revolutionary breakthroughs in neuro-cognitive science and its application to business market scanning.

• Be challenged to consider how their current firms and organizations go about understanding the potential future direction of their industries and their customers-- and whether or not those current approaches are still valid in light of modern management insight and knowledge about this topic.

EXTERNAL SOURCES OF INNOVATIONHuntsman Hall G55


Ideal for: Individuals with roles that involve innovation, managers looking to increase innovation in their teams.

Increasingly, the most important sources of innovation are outside of companies. Studies have shown that lead users, innovative communities, and user entrepreneurs are proving to be the vital source of key innovations in fields ranging from medical equipment to consumer goods. In this session, we will delve into the theory and practice of user innovation, and understand how the nature of innovation is increasingly decentralized. We will concentrate on a variety of techniques designed to capture usable breakthrough innovations from outside of the organization, and discuss how to build mechanisms to encourage others to innovate on your behalf.


• Understand the external sources of innovation, and why they are important

• Engage in a lead user process• Understand how to use toolkits, communities, and

customization to encourage user innovation

FINANCIAL MANAGEMENT: MANAGING GROWTH Huntsman Hall F38

Joe PerfettiLearning Director, Wharton Executive EducationPartner, CEP LLC

CFP ELIGIBLE

Although strong growth can lead to tremendous gains in shareholder value, it can put a strain on a company’s resources. In fact, many companies have grown themselves into bankruptcy. During this session, we construct an integrated set of financial statements in order to determine its potential for future growth. We identify financial levers to further enable additional growth and discuss why these levers often conflict with a company’s market positioning. We close the session by deriving a simple formula that can predict a company’s sustainable growth.

LEARNING OBJECTIVES

• Develop a set of pro-forma financial statements• Determine the sustainable growth rate for any

company, given its financial performance and sources of financing

• Evaluate the effects of a company’s strategic actions on revenue growth and market positioning


INTRODUCTION TO ENTERPRISE RISK MANAGEMENTHuntsman Hall F70

CFP ELIGIBLE

Yousef ValineExecutive Vice President and Chief Risk OfficerFirst Horizon National Corporation Ideal for: General Audience

All businesses are subject to both explicit and implied risks. However, in an ever-changing and increasingly more complex, regulated, and competitive environment – analyzing, planning for and managing the risks are essential to every company, its long-term strategy and sustainability. This course will introduce participants to the discipline of enterprise risk management (ERM) and the critical role it plays in managing and minimizing an organization’s risk. The course provides a high-level view of the relevant risks (credit, liquidity, strategic, reputational, market, operational, compliance, financial, and capital) and Enterprise Risk Management capabilities which include formulation of business strategy, development of a risk appetite, governance and policies, risk data infrastructure, risk measurement and evaluation, the internal control environment, management response, stress testing, and culture.. Participants that take this class will better understand Enterprise Risk Management strategies and practices.


• Understand the discipline of Enterprise Risk Management

• Explore core competencies required for a robust Enterprise Risk Management program

• Execute challenges and common sense solutions in building an Enterprise Risk Management program

MASTERING TEAM DYNAMICSHuntsman Hall 245


Ideal For: General Audience

Working on a closely-knit team is one of the great joys of professional life, while working on a divisive team can feel like one of the great burdens. What separates the two, and how do you make a bad team better?

In this session, we’ll start the dialogue with Patrick Lencioni’s bestselling book The Five Dysfunctions of a Team, but quickly go much deeper into the nature of the five dysfunctions. We will see that the real dysfunctions aren’t the five external behaviors that Lencioni highlights but an underground pool of assumptions and beliefs that produce them.

We then learn a unique process that helps participants identify and transform underlying beliefs quickly and without stigma, rebuilding a team from the inside. This goes way beyond trust falls or superficial solutions. It’s a shortcut to greater accountability, surprising compassion, and practical change for those who are ready to jumpstart a team revolution.


• Discussing The Five Dysfunctions of a Team• Seeing why these five dysfunctions are only symptoms,

not causes• Learning the importance of mindset and underlying

beliefs in creating or transforming team challenges• Discovering a 7-step process that makes transforming

mindset much more practical

THE SESSION WILL BE FOLLOWED BY THREE MONTHS OF

ACCESS TO THE RESILIENCE ACADEMY, A UNIQUE ONLINE

PLATFORM THAT HELPS YOU CONTINUE TO DRIVE TEAM

CHANGE ONCE YOU RETURN TO DAILY LIFE.



A MOCK SECURITIES ARBITRATION: AS CLOSE AS YOU WANT TO GETHuntsman Hall 250

CLE ELIGIBLE

MODERATOR:

Anne CooneyManaging Director and General CounselMorgan Stanley Wealth Management

PRESENTERS:

Tracy GerberShareholderGreenberg Traurig, LLP

Michael UngarPartnerUlmer and Berne, LLP Ideal for: General Audience This session will simulate a real securities arbitration. Participants will watch a condensed proceeding based on common investor disputes, with experienced trial attorneys playing the roles of Claimant’s and Respondents’ counsel. A discussion of case, and of best practices to prevent litigation and client disputes, will follow. Participants will receive a one page background fact document prior to attending this session.


• Evaluate the pros and cons of this method of dispute resolution, and understand how arbitration differs from court litigation.

• See, up close and personal, the arbitration process from opening statements to conclusion.

• Learn what issues create problems for investors, financial firms, investment professionals and supervisory/compliance/risk and support personnel.

• Learn how to avoid problems that lead to arbitration and keep records to assist in defending claims.

POWER & SOCIAL INFLUENCEHuntsman Hall G60



This session will spotlight personal sources of power and influence, that allow individuals to effectively and ethically accomplish their goals. Using discussion and video clips,

we examine different approaches to effectively utilizing your social influence so that you can create the change you wish to see in your personal and professional lives. Participants will also identify their influence profile as well as how to develop and use additional effective influence tactics.


• Gain an understanding of a variety of influence tactics needed to reach organizational goals.

STRATEGY EXECUTION Huntsman Hall F85



Effective leaders understand that building a robust strategy is necessary but not sufficient to performing at the highest level. The strategy must be implemented across the organization. Four primary filters or perspectives are essential in strategic execution: the people involved, the organizational culture, the entire enterprise, and a sense of urgency. This session provides best practices through these filters, exploring specific behaviors for short-term results and for longer-term execution.


• Understand the relationship between strategic decision making and decision making in implementation.

• Assess the readiness of the organization for execution of a strategic initiative

• Determine the gaps between the current state of the organization and the optimal readiness state of the organization and develop actions to reduce the gaps


THE ECONOMY AROUND USHuntsman Hall 255

CFP ELIGIBLE

Pedro VidelaProfessor of EconomicsIESE Business School


This session will cover the following:• Economic situation in emerging and industrialized

countries• Actions of the main Central Banks (Fed, ECB, BoJ)• Impact of policies on main assets class• Headwinds ahead

Why do we disagree? (Main current economic debates): • Secular stagnation (slow recovery in industrialized

countries)• Impact of Fed tapering on the markets• Impact of China’s (Asia´s) slowdown in emerging

markets and commodity prices • Rising world (American) income inequality?

Can a bad marriage survive? (Future of the EURO):• What are the problems that the common currency

system is suffering?• What are the solutions proposed?• Difference between two common currencies (dollar vs

euro)• Economic imperatives vs political feasibility

Where are we going? (Major long term trends):• Remerging markets and the raise of Asia• Trade and technology• Population• You haven’t seen anything yet

THE NEW NORMALHuntsman Hall G65

Richard J. CapalboManaging MemberRichard Capalbo Enterprises


In this course we will rethink and challenge our past beliefs given we now all reside in a New Normal. We will look into the following five propositions and how they affect our business and personal lives:

• There is a war going on between Economics and Politics and it is changing the Investment Landscape.

• There has never been a time in history where there is

more of a premium on being the best at what you do.• Time management techniques are no longer effective.• There is more than one right answer and we must

search for less obvious right answers• Individuals must create a robust capacity to enjoy the

process.

THE PRACTICAL APPLICATION OF TECHNICAL ANALYSISHuntsman Hall F92

CFP ELIGIBLE

Ralph AcamporaSenior Managing DirectorAltaira Ltd.

Ideal for: Investment professionals that want to better utilize technical analysis in their investment strategy. This session will demystify technical analysis and the use of charts to study the markets for forecasting future trends; provide a hands-on experience; and include a real time look at the markets through the eyes of a professional technician. You will learn how to use the technical information so readily available through Bloomberg and other market data providers.


• Understand how the Dow Theory defines whether we are currently in a primary bull or bear market

• Better comprehend how Relative Strength identifies today’s leading and lagging stocks and sectors

• Realize how Market Sentiment/Behavioral Finance answers the question

11:10 a.m. – 3:45 p.m.*

*ELECTIVES IN THIS TIME FRAME SPAN BOTH THE MORNING

AND THE AFTERNOON (BREAK FOR LUNCH).

ATTENDANCE IS REQUIRED FOR BOTH PART 1 & PART 2.

INNOVATION TOURNAMENTSHuntsman Hall G90

*YEAR 2 & 3 STUDENTS ONLY

Christian TeriewschAndrew M. Heller ProfessorThe Wharton School

Despite this fundamental importance of innovation, most firms treat innovation more as an art than a science. Structured processes are used for everything from



sales-force management to budgeting or recruiting. Only innovation is left out as a “fuzzy” piece of management beyond process discipline. Innovation tournaments provide a new process driven approach to innovation. Professor Terwiesch’s book on innovation tournaments was listed by BusinessWeek as one of the best innovation books.


• This active innovation work shop gives participants an active understanding of the power of tournaments and a chance to experience a tournament first hand. At the end of the day, the class will have generated more than one hundred new opportunities. Each opportunity will be screened, prioritized, and then have teams built around the best opportunities reflecting the skills and interests of the group.

STRATEGIC PERSUASION: ART OF WOOSteinberg / Aresty - Parkinson


Mario MoussaAdjunct Senior FellowThe Wharton School

Ideal for: General Audience This workshop will help strengthen your influence and persuasion skills -- skills you need to win support for important initiatives, achieve organizational alignment, and implement strategies. Through a series of interactive discussions and role-plays, you will answer four key questions: What is your communication style? What is your organizational culture? What is the optimal way to achieve buy-in for your ideas? How do you generate lasting commitment? The workshop content is drawn from the book The Art of Woo: Using Strategic Persuasion to Sell Your Ideas (Portfolio/Penguin), co-authored by G. Richard Shell and Mario Moussa. Learning Objectives After this session you should be able to: - Experience enhanced self-awareness, including emotional intelligence. - Utilize heightened organizational intelligence, including the skills needed to assemble winning coalitions. - Improved idea-selling skills.


• Learn about the six channels of influence and how to use them effectively.

• Optimize each message so it appeals directly to your counterpart’s style and interests.

• Measure your progress on real problems you bring to the program and see immediate results.

• Map the political landscape of your organization to see where the landmines are buried and where your allies can help you.

PARTICIPANTS WILL BE ASKED TO COMPLETE A SURVEY AND

TO READ A CHAPTER OF “THE ART OF WOO” PRIOR TO AT-

TENDING THIS SESSION.

STRESS MANAGEMENTSteinberg / Aresty - Hattersley


Bena LongPresidentBena Long Associates


No matter where we go or what we do, our two most powerful resources are the mind and body. This session addresses how to - Live without stress - Respond to challenge with clarity, creativity and balance; - Work with vision, confidence, and enthusiasm; - Act with integrity, commitment and compassion. It will help participants enhance their self-management skills to better cope with stress, anger and frustration. The approach has immediate application with strategic, long-term results. Participants won’t have to change their life-styles but will acquire skills to maintain inner balance and mental clarity. The learning objectives of the session include: - Develop skills in neurological self-management to optimize mind/body balance and flexibility - Eliminate the deep tension, emotional frustration and anger that lead to high blood pressure and headaches - Sleep peacefully every night - Control emotional reactions - Maintain mental balance and self-control under critical situations such as client presentations, negotiations and deadlines - Create a clear, calm mind for clarity and effectiveness Participants will be provided the necessary educational and training materials to continue their practice after the session.


• Develop skills in neurological self-management to optimize mind/body balance and flexibility;

• Work without chronic stress and tension in any situation;• Apply the techniques of the great martial artists to

maintain mental balance and self-control under critical situations such as client presentations, negotiations and deadlines.

• Become skilled in specific techniques to create a clear, calm mind for clarity and effectiveness.

• Enhance instinctual skills - know who to trust and when;• Understand and enhance crucial concentration skills

for greater mental clarity, insight and creative problem solving;

• Access inner strength for enhanced self-confidence and a powerful will


2:15 p.m. – 3:45 p.m.

ACHIEVING SUSTAINABLE RESULTSHuntsman Hall F85


Ideal for: General Audience Every organization, whether for-profit or not-for-profit, whether publicly traded or privately held, whether large or small, must balance the need for positive short-term results and positive long-term results. Fundamentally, the management behaviors and practices for meeting short-term objectives are vastly different than those necessary to meet long-term objectives. Often mid-level managers must excel in both areas. This session explores best practices in achieving these results. This session explores behaviors for predicting versus managing the uncertainty of the future and building adaptability into longer-term strategic initiatives.


• Understand the difference between behaviors and mindset for running the current business versus preparing for the future.

• Define processes within the organization that enable this preparation for future success of the business.



LIMITED SEATING AVAILABLE (ALSO OFFERED MONDAY AT

1:30PM AND WEDNESDAY 11:10AM)

Roch Parayre, Ph.D.Senior PartnerDecision Strategies InternationalTeaching FellowThe Wharton School Ideal for: Decision makers or others who develop or implement strategic decisions. In today’s economic climate, most organizations compete in red oceans, stained by the blood of competition. We fight for market share, try to maintain prices, and execute more efficiently than others. Blue Ocean Strategy suggests an alternative. It urges us to explore how we can make our value offering so distinctive that we find the blue waters of new, uncontested market space… and make the competition irrelevant. It offers a systematic approach to creating that new market space. In this workshop, we will introduce the Blue Ocean methodology, and teams will work to map a creative, visual exploration of new market opportunities against current industry realities. Tools

covered will include the Pioneer-Migrator-Settler Map, The Strategy Canvas, The Buyer Experience Cycle, and The Six Paths for Exploring new market space.





CHINA: FUTURE PROSPECTS AND THEIR ECONOMIC IMPLICATIONS FOR THE U.S.Huntsman Hall 240

CFP ELIGIBLE


Ideal for: Participants who want to improve their appreciation of and insights regarding the current political economy of the Peoples Republic of China, and the relationship between that nation›s recent economic expansion and prospects for the future of the United States of America.

This elective session will first briefly review the remarkable rise of the Chinese economy from the rise of Mao in the mid-20th Century into the current era of 2015. We will focus on the historical roots of that transformation, and how these have shaped the current attitudes and perspectives of the Chinese leadership towards economic priorities, growth, and relations with off-shore business entities. We will then turn specific attention to the prospects for future political-economic relations between the PRC and the USA as the “American Century” winds down. Participants will be challenged to consider how the many benefits of “doing business with China” for American firms must be balanced against the ultimate ends and goals of that nation as they relate to the value proposition of the United States and its own ambitions in the decades ahead.


• Have a better understanding of the evolution of the contemporary Chinese economy and how that historical development has shaped the attitudes and perspectives of China’s leadership toward business and investment activities within the country, and abroad.

• Increase their awareness of the opportunities and threats posed to US-based investors who choose to operate within the confines of the Chinese economy today.

• Better comprehend the looming challenge that China represents to the long-standing hegemony of the United States as the world’s leading nation-- and what implications for America stem from the recent “rise of China.”



CONSUMER BEHAVIORHuntsman Hall 245

Gal ZaubermanProfessor of Marketing and PsychologyThe Wharton School Ideal for: General Audience

To design effective marketing strategies, it is important to understand the determinants of customer behavior. This session provides an overview of various aspects of customer behavior, including consumer perception, memory, the customer-decision making process, and social influences. Real world examples to be included.


• Have enhanced awareness of key concepts in consumer psychology and be able to apply these concepts to real-life situations.

• Understand the extent to which and the ways in which consumer perceptions of value can be influenced.

CULTIVATING COLLABORATIVE TEAMSHuntsman Hall 250



Collaboration is voluntary – it cannot be mandated. While most of us aspire to be “collaborative” at work, many leaders and teams struggle to implement the right skills and practices that the unrestrained sharing of work, ideas, and inspiration. How many of us feel we are actively cultivating the kind of environment where new ideas – and new value – can be created freely? And how many of us experience work and leadership cultures that can truly leverage the differences and similarities present in their teams? In this class, we will explore conditions, skills, and attitudes necessary for successful collaboration. We will discuss the contributions each of us can make – as peer and as leader – to bring collaboration to life. Participants will discuss case studies, explore assumptions about organizational and leadership practices, and leave with concrete ideas to foster collaboration in their work contexts.


• Understand critical elements that contribute to a collaborative team environment—including the awareness of what highly collaborative companies practice on a regular basis

• Identify where their own team culture is strong and in need of improvement with respect to collaborative behaviors

• Leave with a few critical ideas about how they could help their own teams to be more collaborative moving forward

FOUR SCENARIOS FOR THE WORLD ECONOMYHuntsman Hall F45

CFP ELIGIBLE

Witold HeniszDeloitte & Touche Professor of Management in Honor of Russell E. Palmer, former Managing PartnerThe Wharton School Ideal for: General Audience

This session draws upon a number of scenario forecasting exercises from the private and public sectors to explore the major uncertainties faced by the world economy. The focus is on highlighting that not only is the world not flat or flattening but that the level of economic interdependence and collaboration we have today is under theat. Four future scenarios and their implications for investment strategies are explored.


• Gain insight into the profound changes in the locus of economic activity across time and countries

• Understanding the challenges and opportunities of continued internationalization, especially in emerging markets

• Explore the risks and opportunities of a step back from internationalization


FUNDAMENTALS OF SECURITIES OPERATIONSHuntsman Hall 255

CFP ELIGIBLE

Thomas GooleySenior Managing Director & Chief Risk Officer, Retirement & Individual Financial ServicesTIAA CREF

Ideal for: Non-operations professionals in the securities industry.

This course provides a broad perspective of brokerage operations covering Global Markets across a range of products, functions and services. Topics will include the life cycle of securities transactions from execution through clearance/settlement and custody, as well as critical client service and operations risk management functions. Operations will be discussed from both a macro industry perspective and the inner workings of individual broker/dealers.


• Develop a basic understanding of brokerage operations• Describe the life cycle of a standard trade in Fixed

Income and Equities • Understand how regulations impact the brokerage

industry

GAMIFICATION Huntsman Hall G55



Many organizations have begun to use games to revolutionize the way they interact with customers and employees, becoming more competitive and more profitable as a result, a process sometimes called gamification. Startups are turning financial management into a game, motivating behavior changes among consumers. Microsoft has used games to painlessly and cost-effectively quadruple voluntary employee participation in important tasks. Amateurs playing a game about protein synthesis figured out the structure of a strain of AIDS virus in three weeks, a task that had eluded scientists for fifteen years. A recruiting game developed by the U.S. Army, for just 0.25% of the Army’s total advertising budget, has had more impact on new recruits than all other forms of Army advertising combined. And Google is using video games to turn its visitors into a giant, voluntary labor force— encouraging

them to manually label the millions of images found on the Web that Google’s computers cannot identify on their own. In this session, we will discuss how leading-edge organizations are using video games to reach new customers more cost-effectively; to build brands; to recruit, develop, and retain great employees; to drive more effective experimentation and innovation; to supercharge productivity… in short, making it fun to do business.


• Understand the types of games available to reach customers and employees.

• Be able to apply games and game techniques to your business

• Harness the power of games to motivate, innovate, market and trade.

HEALTHCARE SPENDING: WHAT BENDS THE TRENDS BY HOW MUCH, AND FOR HOW LONGHuntsman Hall F50

CFP ELIGIBLE

Lawton R. Burns, Ph.D.Chair, Health Care Management DepartmentJames Joo-Jin Kim Professor of Health Care ManagementProfessor of ManagementThe Wharton School


This session will analyze a central problem facing the US health care system: the inexorable increase in health spending. The problem has existed for decades, as there are many persistent drivers. Prior solutions to cost containment, including both regulatory and market approaches, have generally failed. Today there is a menu of approaches now being pursued to deal with the problem, now labeled as “bending the trend” in costs. These include wellness and prevention, value-based purchasing, care coordination, and patient centered medical homes. The White House is claiming that the rollout of the Patient Protection & Affordable Care Act (PPACA) has succeeded in bringing down costs. This session will analyze the cost-containment potential of these efforts and assess the likely trend in future healthcare spending. The session will also show how trends in healthcare spending relate to trends in GDP.


• Understand why health care costs persistently rise over time

• Appreciate why it has been so hard to tame these costs• Understand the role of market versus structural

solutions to cost containment



HEDGE FUNDS IN MUTUAL FUND CLOTHING-LIQUID ALTSHuntsman Hall F55

CFP ELIGIBLE

Kristi KuechlerManaging DirectorLattice Strategies


Many investors in traditional hedge funds accept illiquidity, high fees and an asymmetric return pay off as the “cost of entry”. Into this environment comes the explosive growth of liquid hedge fund strategies – actively managed strategies that have, in the past, been organized as limited partnerships – now made available in an open end, ’40 act regulated mutual fund. These new liquid alt strategies provide daily liquidity, pricing transparency, lower management fees, and no performance fee/carry. However, as much is gained, what is lost with these new funds? This session will explore the recent experience of investors in traditional hedge funds, discuss the impact of fees and taxes to investors’ returns, and explain the increasing interest in liquid alt funds. We will then assess how liquid alt funds have performed in the recent past and if and when they may be an appropriate addition to an investors’ portfolio.


• Understand the growth of liquid alternative mutual funds and how advisors are using liquid alts in portfolios

• Recognize when liquid alternatives may be a suitable replacement or complement to traditional hedge fund strategies

• Clarify the risks associated with liquid alternative mutual funds – and better understand when these funds would not be an appropriate investment for a client

HOW TO EXCEL IN THE SECURITIES INDUSTRY: WHAT ELITE ADVISORS DO THAT AVERAGE ADVISORS DON’T DO Huntsman Hall G65

Richard J. CapalboManaging MemberRichard Capalbo Enterprises

Donald A. ConnellyCo-FounderDon Connelly & Associates

Ideal for: Financial Advisors, Branch Managers, District Directors, Mutual Fund Wholesalers, and Others in Retail or Wealth Management

In this session, Don Connelly and Rich Capalbo use their 90 years of collective experience and insight to teach what elite advisors do that average advisors don’t do. This session is not just for the advisor and will benefit branch managers, district directors, mutual fund wholesalers, and others in retail or wealth management.


• How to spend 75% of your time doing the few things that make a difference in your success.

• How to create a repeatable process to keep you aligned and reach your goals.

• How to become a great communicator and create conversational competence, using stories and analogies.

• How to create a rigorous client acquisition and retention plan and let go clients who do not fit your business model; acquiring the right clients and keeping them over the long run is the basis for a great business.

• How to master a sophisticated but easily communicated asset management philosophy. There is the classic argument in the financial service industry as to whether it is more important to manage the client’s assets or to manage the clients.

• How to refine your relationship skills to gain trust, be likable and constantly exceed client expectations. Trust is something that is earned over time and understanding client expectations is the key to building trust.

• How to differentiate yourself from the growing competition.


LEADING THROUGH TRANSITIONHuntsman Hall 260

Janet GrecoAcademic DirectorWharton Executive EducationCo-PresidentTransition One Associates


How, really, do you help people change, as a leader and manager? What are the conditions that make real change likely? What do we do that hinders others, even ourselves, from fully adopting new behaviors or attitudes? This session “explodes” the idea of resistance by recognizing that others you seek to lead (engage in change) have serious and reasonable needs they seek to address before jumping, so to speak, on your bandwagon with a joyous heart. We explore several dynamics at play in ourselves and others during change, then examine ways to offer a robust environment for the changes that you as a leader are offering as key to individual and/or organizational success.


• Understand a model and a protocol for enabling healthy transition.

• De-personalize the lack of whole-hearted change and enhance possible approaches for fostering its likelihood.

• Create a repertoire of anecdotes and antecedents to use as tools for leading change.

THE MYTH OF DIVERSITYHuntsman Hall F60


Contrary to popular belief, diversity conflicts don’t come from race, age, gender, culture, sexuality, or health status. They come from the subconscious beliefs people have about these things. Unless we learn to address the underlying beliefs that drive diversity challenges, change tends to be superficial. In this session, participants see for themselves where conflict really comes from and why most diversity trainings fail to produce lasting change. This is followed by an introduction to a new process called ActivInsight that safely and directly addresses even the most divisive beliefs, and truly resolves them. An anonymous online survey before the workshop ensures that the session content is customized for participants, and online post-work facilitates deeper integration. Participants walk away with a completely different understanding of diversity issues, and an intelligent and effective new way to resolve them.

ORGANIZATIONAL CULTUREHuntsman Hall G60

*YEAR 1 & 2 STUDENTS ONLY

Dafna Eylon, Ph.D.Academic DirectorAresty Institute for Executive Education, The Wharton School

Organizational culture is an important driver of employee behavior in organizations. Culture filters the way people see the organizational world, including impacting performance, commitment and attitudes toward the workplace. In this session participants develop an understanding of culture, how to identify its key characteristics and how they influence behavior. In addition, the relationship between organizational culture and strategy is explored. Together we also explore the significant impact culture has on decision making and the role and impact of sub-cultures. The topic(s) are introduced, explored and experienced using small group discussion, clips, and an interactive group exercise.


• Understand the importance of Organizational Culture as an important driver of employee behavior in organizations.

• Begin to understand the nature of organizational culture; how it operates; the role of organizational artifacts, symbolism and leader behavior; the importance of fit between an employee and an organization’s culture; elements of strong cultures; drawbacks to strong cultures.



TOTAL LEADERSHIPHuntsman Hall F95

Stewart D. FriedmanPractice Professor of ManagementDirector, Work/Life Integration ProjectThe Wharton School


Leadership isn’t just about business, it’s about life. Today’s business environment demands that leaders at all levels find better ways to align their vision, values, and everyday actions to perform well not only at work but also at home, in the community and society, and for the self -- that is, mind, body, and spirit. In this interactive session, participants acquire practical tools for improving performance as a leader in all parts of life.


• Reframe the meaning of leadership by seeing it in the context of the whole person

• Give and receive coaching on the alignment of your actions and values

• Transform the way you allocate attention, skills, and resources to work, home, community, and self

• Learn practical strategies for engaging others in producing sustainable change

• Take a systems view of the performance expectations of key stakeholders in all life domains

• Design experiments to pursue four-way wins®

BIOGRAPHIESSECURITIES INDUSTRY INSTITUTE®


RALPH ACAMPORA, CMT - Senior Managing Director, Altaira Limited Ralph is a pioneer in the development of market analytics and has a global reputation as a market historian and a technical analyst. He is former Director of Technical Research at Smith Barney and Prudential Securities, and is a published author and popular lecturer consulted by financial experts and journalists worldwide. He has lectured at the New York Institute of Finance for over 40 years and cofounded the Market Technicians Association (MTA). He helped create the Chartered Market Technician (CMT) designation which is now recognized by

FINRA as the equivalent of a Chartered Financial Analyst (CFA).

JIM AUSTIN, a former senior executive at Baxter Healthcare, combines business strategy and organizational development theory with extensive industry experience. His expertise is in working with senior management on strategic planning, organizational change, strategy execution and new business growth. He is skilled in coaching executives, facilitating board meetings, and delivering executive development programs in strategy, marketing and plan execution. As an Adjunct Faculty member of the Aresty Institute of Executive Education at the Wharton Business School, he tailored and delivered senior-

level seminars on Strategic Execution, Scenarios for the Future and Critical Thinking for a number of leading companies including Boston Scientific, Coca-Cola. Lincoln Financial, GE and Hitachi. Jim is a Business Management Professor at the Lake Forest Graduate School of Management where he recently received the “Most Distinguished Corporate Education Faculty Member” award. He also teaches an Ethics in Healthcare seminar for graduate students in the Department of Health Systems Management, Rush University Medical Center. As a subcontractor at Decision Strategies International, Inc., he led projects on: R&D strategies for SCJohnson; scenarios of the future for US Medical Devices; a strategic plan for the American College of Radiology; scenarios of the future for AHIMA (including organizational implications); and a new vision/strategic priorities at RAND Health. Prior to joining Decision Strategies, Jim worked for 12 years at Baxter Healthcare, the last four as Vice President of Strategy Development for the Renal Division. Jim identified new business opportunities, facilitated annual strategy planning processes and worked with senior management on organizational development for this rapidly growing, nearly $2B Division. Before Baxter, Jim was Assistant to the President for ANCHOR HMO, a subsidiary of Rush Medical Center, Chicago. Prior to his move to Chicago, Jim worked as a Consultant for Arthur D. Little, Inc., where he led a number of large-scale planning, business development and strategic positioning studies. Between college and graduate school, Jim spent four years as an Economist/Planning Officer in the Ministry of Finance, Botswana. Jim holds a B.A. in Economics and Politics from Yale University. He was a Special Student at the Massachusetts Institute of Technology in the Urban Studies Department, and received a joint Masters in Public Affairs (MPA) and a Masters in Urban and Regional Planning (MURP) from the Woodrow Wilson School, Princeton University. Jim was past Chairman of the Strategic Leadership Forum, a recent Board Member of the National Kidney Foundation of Illinois, a past Member of the Board of Directors for the University Club of Chicago, Treasurer of LaSalle Language Academy and Member of the Admissions Committee for the Latin School of Chicago.

KENNETH E. BENTSEN, JR. is President and CEO of SIFMA. Previously, Mr. Bentsen served as President, and earlier as the Executive Vice President of Public Policy and Advocacy for SIFMA, responsible for SIFMA’s legal, regulatory, and legislative affairs and advocacy initiatives. Prior to joining SIFMA, Mr. Bentsen was president of the Equipment Leasing and Finance Association (ELFA), where he led the 700-member financial services trade association representing commercial and investment banks, financial services companies and manufacturers in the commercial finance sector. In that role he

developed and implemented a new strategic direction for this principal industry association. From 2003 to 2006, Mr. Bentsen was a Managing Director at Public Strategies, Inc. where he was a strategic and management consultant principally to the firm’s financial services clients. From 1995 to 2003, Mr. Bentsen served as a Member of the United States House of Representatives from Texas, where he sat on the House Financial Services Committee (and its predecessor House Banking and Financial Services Committee), and separately on the House Budget Committee. Mr. Bentsen was an active participant in the drafting and enactment of the Sarbanes-Oxley Act, the Gramm-Leach-Bliley Act, the Terrorism Risk Insurance Act and the Commodities Futures Modernization Act. During his tenure in the Congress, he played an active role in legislation and oversight of regulations affecting bank and thrift charters, federal deposit insurance, securities law, derivatives, and the federal government sponsored enterprises (Fannie Mae, Freddie Mac, and the FHLB system). Mr. Bentsen was also instrumental in the passage of the landmark Balanced Budget Act of 1997, particularly with respect to health care policy. Prior to his service in Congress, Mr. Bentsen was an investment banker at both a major Wall Street firm and a large regional firm, where he specialized in municipal and mortgage finance. Mr. Bentsen holds a B.A. from the University of St. Thomas and an M.P.A. from American University.


JONAH BERGER is a marketing professor at the Wharton School at the University of Pennsylvania and author of the recent New York Times and Wall Street Journal bestseller Contagious: Why Things Catch On. Dr. Berger has spent over 15 studying how social influence works and how it drives products and ideas to catch on. He’s published dozens of articles in top-tier academic journals, consulted for a variety of Fortune 500 companies, and popular outlets like the New York Times and Harvard Business Review often cover his work.

ANDREW BERNSTEIN is the founder of ActivInsight, a process that is changing the way Fortune 500 companies approach resilience, organizational development, and leadership training. Clients include Merrill Lynch, U.S. Trust, UBS, Raymond James, and other organizations committed to leadership development. Andrew also teaches pro bono at not-for-profits like Phoenix House and City Year. His first book, The Myth of Stress, was published by Simon & Schuster. For more information, visit resilienceacademy.com.

MATTHEW BIDWELL is an Associate Professor of Management at The Wharton School, the business school at the University of Pennsylvania. His research examines new patterns in work and employment, focusing in particular the causes and effects of more short-term, market oriented employment relationships. He has conducted detailed research on different forms of worker mobility, comparing the effects of promotion versus internal mobility for firms and workers, and the conditions under which is most likely to happen. He has also worked extensively on outsourcing and contracting, publishing papers on

how contractors are used within firms, on the effects of their relationships with staffing firms, and on who goes into contracting. Professor Bidwell holds a Ph.D. from the MIT Sloan School, an S.M. in Political Science from MIT, and an M.Chem from Oxford. He is the recipient of “Outstanding Scholar Awards” from the Academy of Management’s Human Resources Division and from the Labor and Employment Research Association. He is also a senior editor at the Journal Organization Science.

GAIL BLANKE is founder, president, and chief executive officer of Lifedesigns, LLC, a company whose vision is to empower men and women worldwide to live truly exceptional lives. A best selling author, Ms. Blanke’s latest book, Throw Out Fifty Things - Clear the Clutter, Find Your Life, was published in hard cover March 20th, 2009, by Grand Central Publishing and has been featured frequently on The Today Show, CNN International, CBS Sunday Morning, Fox & Friends, Chuck Scarborough, Good Day New York and NPR’s “Tell Me More” with Michel Martin. The paperback version came out in March, 2010. The book

won the prestigious “Books-for-a-Better-Life” award from the Multiple Sclerosis Society. Ms. Blanke’s book, Between Trapezes: Flying into a New Life with the Greatest of Ease, about thriving on change and mastering the art of self re-invention, was published by Rodale in August 2004. The website www.oprahselects.com included Between Trapezes on its list of “must have” books. In My Wildest Dreams, Living the Life You Long For, was published by Simon & Schuster in June, 1998 and appeared on Amazon.com’s Best Selling Books list and the New York Times Business Best Seller List. Ms. Blanke was the sole guest on the Oprah Winfrey Show in October 1998 where she used concepts from the book to help empower audience members to create the lives of their dreams. Ms. Blanke’s first book, Taking Control of Your Life:The Secrets of Successful Enterprising Women, sold more than a half million copies. Her column, “The Motivator” appeared monthly for two years in Real Simple magazine. Ms. Blanke has also appeared monthly on Martha Stewart Whole Living Radio, as well as on CNN International and CBS 2 Sunday Morning. She has appeared on ABC World News with Diane Sawyer, discussing the need for women to take control of their heart health and can be heard frequently on NPR. She most recently appeared on the Today Show on March 28th, 2013 in a segment called “Frazzled to Focused.” Ms. Blanke’s weekly blog, “The Monday Morning Motivator” has been read by thousands of loyal fans for nearly five years, inspired segments on the Today Show – and has provided the contents for Gail’s fifth book to be published on Amazon for Christmas 2014: THE MONDAY MORNING MOTIVATOR…How Good Could You Make It? If you visit gailblanke.com you can see Gail’s media clips as well as other motivational videos and listen to audio recordings of her “Motivators.” Ms. Blanke was one of the youngest female senior vice presidents of Avon Products, Inc., where, in addition to her responsibilities as head of global communications, she motivated and inspired Avon’s millions of sales representatives to live the lives of their wildest dreams. A member of the Chairman’s Executive Council, she led the re-positioning of Avon as the world’s premier direct selling company for women and launched the widely acclaimed Avon Breast Cancer Awareness Crusade, which has raised nearly $100 million to date. Prior to her experience at Avon, Ms. Blanke held numerous executive positions at CBS including manager of special promotions for the New York Yankees.Ms. Blanke is a past president of the New York Women’s Forum and the only member to hold that position for two terms. She is a past



chairman of the board of Fashion Group, International. In 1997, she was elected a corporate director of Sweetheart Paper Holdings, which was one of the country’s leading paper suppliers.Ms. Blanke has received the International Women’s Forum “Women Who Make a Difference Award,” the prestigious Matrix Award for Public Relations presented by New York Women in Communications, Inc. and the Star Award presented by the New York Women’s Agenda. She is a past president of the New York Women in Communications Foundation and was in the first wave of women to be inducted into the YWCA Academy of Women Achievers.Ms. Blanke is a graduate of Sweet Briar College in Virginia and majored in acting at Yale University Graduate School of Drama. She’s related to the orator and presidential candidate, William Jennings Bryan and the beloved stripper, Gypsy Rose Lee. She and her husband, F. James Cusick, a writer, have two grown daughters, Kate and Abigail, and live in New York City. Please visit her website at www.gailblanke.com.

BOBBI BLOCK is an experiential Facilitator and Coach with a unique background in both training and the performing arts, specializing in Leadership, Collaboration, Creativity, Relationship-Building and Presentation Skills Development. In addition to her independent consulting work, Bobbi works extensively as Independent Faculty for The Wharton School’s Executive Education Institution. She is also a Senior Affiliate with The Ariel Group, an award-winning training and development firm that uses theatrical approaches to teach Leadership Presence and authentic connection to executives around the globe.

Also, Bobbi is a Human Strategy Consultant for Bracken Leadership, and a Lead Facilitator for the training firm Performance of a Lifetime. Bobbi teaches and performs Improvisational Theatre in Philadelphia and is an Adjunct Professor in the Theatre Department at Temple University, Drexel University, and The University of Otago in New Zealand. Bobbi began her training career by teaching teambuilding and collaboration skills to corporate and nonprofit organizations utilizing improvisational theatre techniques she acquired through producing, performing and teaching with ComedySportz Improvisational Theatre Company. Bobbi then worked for Team Builders Plus, an international Training and Development firm, where she complemented her Applied Improv techniques with a variety of experiential learning approaches, and worked extensively with communication assessment tools including DiSC. Bobbi received two Bachelor’s degrees from the University of Pennsylvania, one in English and one in Development through Creative Expression. She received a Masters degree in Theatre from Villanova University, and trained with master improvisers at renowned theater centers in Chicago and NYC. In addition to co-founding and performing with Barrymore Award-winning ComedySportz Philadelphia for 20 years, Bobbi founded and is the Producing Artistic Director of critically-acclaimed spontaneous theater company, Tongue & Groove. She is a founding member of the popular longform improv group, LunchLady Doris, and performed with the interdisciplinary improv company Playback Philadelphia. Bobbi co-founded and performed with the body percussion troupe People Percussion Project, and plays drums in the Brazilian percussion troupe Unidos da Filadelfia. In addition to her current appointments at Temple, Drexel and Otago, Bobbi has taught Improvisation at numerous theatres and colleges including The University of the Arts, The Wilma Theatre, University of Pennsylvania, The Wharton School, and Villanova University. She has worked extensively with Philadelphia Young Playwrights, teaching playwriting to young people and training teachers and teaching artists on the integration of theatre in the classroom, and from whom she received the Adele Magner Memorial Award for excellence in Collaborative Teaching. Bobbi has worked with: ABC Television, Abington Hospital, American Express, Accenture, Andersen Consulting, AstraZeneca, Booz Allen Hamilton, Bristol Myers Squibb, Campbell Soup, Capitol One, Cendant Mortgage, The CIA, Coca Cola, Comcast, Commerce Bank, Coopers & Lybrand, Deloitte, Disney, Emtec, Exelon, Federal Reserve Bank, Fox School of Business, General Electric, Honeywell, IKEA, Kaiserman Company, KPMG, L’Oreal, Maersk, Merrill Lynch, Neiman Group, Oliver Wyman, Pew Charitable Trusts, Philadelphia Museum of Art, Philadelphia Workforce Development, Praxair, SAP, Schering Plough, Scratch, Sun Company, US Trust, The Wright Center for Medical Education.

LAWTON ROBERT BURNS, PH.D., MBA, is the Chair of the Health Care Management Department, the James Joo-Jin Kim Professor, a Professor of Health Care Management, and a Professor of Management in the Wharton School at the University of Pennsylvania. He is also Director of the Wharton Center for Health Management & Economics, and Co-Director of the Roy & Diana Vagelos Program in Life Sciences and Management. He received his doctorate in Sociology and his MBA in Health Administration from the University of Chicago. Dr. Burns taught previously in the Graduate School of Business at the University of

Chicago and the College of Business Administration at the University of Arizona. Dr. Burns teaches courses on healthcare strategy, strategic change, strategic implementation, organization and management, managed care, and integrated delivery networks. He is an expert on the organization of healthcare providers (hospital systems, physician groups, ACOs), the economic customer that now confronts healthcare product suppliers, and the overview of the healthcare systems in the US/China/India.


RICHARD CAPALBO is the Principal in Richard Capalbo Enterprises LLC, a Southern California consulting firm specializing in both the Financial Service Industry and in bringing access to all aspects of the Financial Service Industry to corporations. He lectures extensively throughout the securities, mutual fund, banking and insurance industries. He is the Founder of the Quantum Leap Institute and specializes in enhancing Individuals Behavior by analyzing changing trends and helping individuals adjust to these changes. He coaches CEO’s in several technology firms on all aspects of corporate finance and marketing

issues. He also coaches financial advisors and their teams. He has co-authored two books in the areas of Investment Management and Customer Service. His third and most recent book is, “The Ultimate Customer Service Model.” He has written over twenty white papers on practice management and customer service issues. Mr. Capalbo served as District Sales and Marketing Manager for Merrill Lynch and as Co-Manager of their Flagship Southern California Office. Previously he was Chairman, President and Chief Executive Officer of Batemam, Eichler, Hill Richards, Incorporated where he directed its expansion into seven western states, making it the largest regional brokerage firm headquartered on the West Coast. He also served on the Kemper Financial Board of Directors. He was a Senior Vice President of Drexel Burnham Lambert with responsibility for the firm’s marketing department, which he founded. In addition to his role as Marketing Director, Mr. Capalbo also served as a director of many of Drexel Lambert’s subsidiaries. He also founded Broad Street Productions, the firm’s audio-visual subsidiary and directed the firm’s entry into the business brokerage market. He began his career in the securities industry as one of the pioneers in the use of Modern Portfolio Theory and lectured on that topic during its developmental years to Institutional Portfolio Managers. From 1979 to 1987, he was an active member of the SIA’s Sales and Marketing Committee and in 1986-87 served as its co-chairman. Mr. Capalbo has served as a trustee of the Securities Industry Institute for over two decades; he was Curriculum Chair from 1995 to 1997 and was Chairman of the Institute in 1998 and 1999. He lectures at numerous Universities and Executive Education programs. He holds a Bachelor’s Degree in Economics from Fordham University in New York and a Master’s Degree in Finance from the Wharton School of Finance and Commerce of the University of Pennsylvania.

DONALD A. CONNELLY is perhaps the financial industry’s most successful speaker, story teller, motivator and mentor to Advisors. His career on Wall Street spans more than 45 years and includes positions as stock broker, financial planner, branch manager, wholesaler, national sales manager and for nearly 19 years, company spokesperson, Senior V. P. and Senior Marketing Officer for an internationally renowned money management firm. Don has lectured to tens of thousands of investors and financial services professionals in large cities, small towns, boardrooms, and universities. Audiences at England’s

CambridgeUniversity, Harvard, Wharton School of Business, ChapmanCollege and Pepperdine have all benefited from his presentations. He’s shared his wisdom with Investment professionals abroad in New Zealand, Australia, Spain, Canada, England, Ireland and South Korea. In the past few years he has given several presentations to the prestigious Million Dollar Roundtable as both a main platform and workshop speaker. Each of his audiences is left with great ideas and a memorable experience. As co-founder of Don Connelly 24/7 (www.donconnelly247.com), Don’s timely and provocative sales ideas are offered through an extraordinary learning center and mentoring program available to financial professionals 24/7. Don is a guru on managing client relationships and inspires financial Advisors to achieve great accomplishments. He educates, entertains and motivates audiences with an extraordinary flair, using compelling storytelling and anecdotes

ANNE COONEY is a Managing Director and is the General Counsel of Morgan Stanley Wealth Management (WM), the wealth management division of Morgan Stanley. Anne leads a team of approximately 65 professionals who advise the business on legal issues and regulatory requirements involving the division’s broad product and services offerings. Anne previously served as head of Client Litigation for the Wealth Management business. Anne is a member of the WM Operating Committee and serves on the Board of Trustees for the Securities Industry Institute, a securities education program

conducted in partnership with the Wharton School of Business. She is a member of the SIFMA Compliance and Legal Society’s Executive Committee. Prior to joining Morgan Stanley in 1999, Anne practiced as a securities litigator with a leading Florida law firm, where she specialized in representing financial institutions in court litigation, arbitrations, and regulatory proceedings before the SEC and the self-regulatory organizations. She holds a J.D. with honors from the University of Florida and a B.S. in Business Administration from the University of North Carolina, Chapel Hill.



MARCO DE FREITAS is Managing Director of Retail Products & Strategy at TD Ameritrade and is responsible for the development and implementation of all investment and banking products, as well as solutions for the workplace. Marco also leads the strategy and analytics functions within the Retail organization. In his current role, Marco oversees TD Ameritrade’s offering and value proposition for managed products, mutual funds and ETFs, fixed income, cash management solutions, retirement products, annuities, margin, designated brokerage and stock plans. His organization also encompasses

specialized sales teams for fixed income and servicing teams for managed products. Marco also leads the Retail Strategy team which is responsible for data and analytics capabilities, setting strategic direction for the business and leading key growth initiatives. Prior to leading Retail Product & Strategy, Marco worked with business leaders across the Company to implement Lean methodologies throughout their organizations. He also led the strategy and client experience team. Marco joined TD Ameritrade from McKinsey & Co, where he was an associate partner in their Wealth Management and Banking practices. In addition, he has worked as a consultant for The Boston Consulting Group and Arthur D. Little. He started his career as a quality and application engineer at the leading aluminum producer Alcoa. Marco has a B.S. in Electrical Engineering from Escola Politécnica, University of São Paulo. He also holds an M.A. in International Studies from the Lauder Institute/S.A.S at the University of Pennsylvania, an M.B.A. in Finance from The Wharton School, as well as Series 7, 24, 63, and 66 licenses. Marco resides in New Jersey with his wife and two children.

FRED DUDEN is in his eleventh year at Schwab and is currently the President of Schwab Wealth Investment Advisory, Inc. whose public facing product is known as Schwab Intelligent Portfolios. Prior to his current role, Fred has had several leadership roles including Schwab’s Active Trader and Global Products team and Corporate Development. Fred led the team responsible for the design, build and launch of Schwab’s multi-currency trading account, the Schwab Global account. In his role within corporate development he was responsible for all aspects of mergers, acquisitions, strategic partnerships,

investments and divestitures for the company. In this role Fred has lead several key initiatives for Schwab including the divestiture of US Trust and the acquisition of Windhaven and OptionsXpress. Prior to joining Schwab, Fred held various business development positions within MCI Corporation where he was responsible for the development of Fortune 100 clients. Fred also has extensive experience in the public finance area from his work as a consultant with Black & Veatch. Fred earned a Bachelor of Science degree from the Wheeling Jesuit University and an MBA from Villanova University in Philadelphia.

DAFNA EYLON works with senior executives and management teams to enhance leadership and organizational effectiveness. She serves as Academic Director for programs at Wharton’s Aresty Institute for Executive Education at the University of Pennsylvania, and is a former Senior Fellow at Wharton. She previously served as the F. Carlyle Tiller Chair of Business at the Robins School of Business and Associate Professor of Psychology at the University of Richmond. Dr. Eylon has extensive experience in organizational consulting and executive coaching. She specializes in enabling executives to realize

opportunities for professional growth as they face key leadership challenges such as managing change, strengthening communication, increasing emotional intelligence, and enhancing organizational culture and workplace empowerment. Dr. Eylon’s clients around the world include: American Standard, Capital One, Deloitte, Estee Lauder, FAO United Nations, Intel, Invensys, General Electric, Marathon Oil, Medtronic, Merrill Lynch, SanDisk, Shell International, Raytheon, VA Medical Centers, and WABCO. A popular keynote speaker at organizational and industry events around the world, Dr. Eylon integrates her industry experience and academic background on topics such as Leading Change, Your Leadership Blueprint, Effective Ethical Decision Making in the Global Context, Social Influence and Executive Communication. Dr. Eylon is the recipient of numerous professional awards including the State Council of Higher Education for Virginia Outstanding Faculty Award, and her work has been profiled in the highly regarded multi-disciplinary journal Science. She has also served as representative-at-large for the Academy of Management, Organizational Behavior Division. Dr. Eylon’s current research interests and publications are in the areas of workplace empowerment, use of ambiguous information in organizational settings, posthumous impressions of organizational leaders, and negotiation. Dr. Eylon earned her Ph.D. in Organizational Behavior from the University of British Columbia.


ROBERT X. FOGARTY founded Dear World, a portrait project that unites people through pictures in his distinct message-on-skin style. Its precursor, Dear New Orleans, became an alternative platform for people to write love notes to their city. Before launching Dear World, Fogarty noticed that the simple portraits could be a vehicle for shared communication no matter race, religion, or language. His work is seen now over two million times per month, and he has photographed Nobel Peace prize winner Muhammad Yunus, Academy Award winner Susan Sarandon, and Super Bowl MVP Drew Brees. He’s

also photographed Lorraine Powell Jobs, and Peter Thiel, as well as the executives of several major companies including Pacific Life and UBS. His work has been featured by the Washington Post, PBS and CNN.

ANDREW FRIEDMAN According to CNBC, Andy Friedman is “one of the nation’s most sought-after speakers on all things political.” An expert on political affairs, Andy is known for predicting the outcomes of Washington deliberations and providing financial advisors and investors with strategies to consider in light of the changing political landscape. Andy was a senior partner with the law firm of Covington & Burling in Washington, D.C., where he practiced for almost thirty years, serving as head of the tax and corporate groups. He received his bachelor degree as valedictorian from Trinity College in Hartford,

Connecticut, and his law degree from the Harvard Law School. Andy also served as tax counsel to Major League Baseball, the National Football League, the National Basketball Association, and the National Hockey League. Andy appears on CNBC, which refers to him as “Wall Street’s Tax Expert” and calls him “one of Washington’s savviest political observers.” Andy also has appeared on the Larry Kudlow Show, the Fox Business Channel, and POTUS radio, has been profiled in the Washington Post and Research Magazine, and is quoted extensively in publications ranging from the Wall Street Journal to USA Today. Andy is included in Best Lawyers in America and Chambers’ America’s Leading Lawyers for Business, which notes that “Andy’s ability to combine vast knowledge and a practical mindset permits him to convey the most complex of tax concepts in layman’s terms. He is the expert’s expert. If every lawyer were like him, the world would be a much better place.”

STEWART D. FRIEDMAN has been on the Wharton faculty since 1984. He is the Practice Professor of Management. In 1991 he founded both the Wharton Leadership Program, initiating the required MBA and Undergraduate leadership courses, and the Wharton Work/Life Integration Project. Stew served for five years in the mental health field before earning his PhD in organizational psychology from the University of Michigan. In 2001 Stew concluded a two-year assignment (while on leave from Wharton) at Ford, serving as the senior executive for leadership development. In partnership with the CEO, he

launched a portfolio of initiatives to transform Ford’s culture; 2500+ managers per year participated. Following these efforts, a research group (ICEDR) described Ford as a “global benchmark” in leadership development. Stew’s most recent book is Baby Bust: New Choices for Men and Women in Work and Family (Wharton Digital Press, 2013). He is author of the award-winning bestseller, Total Leadership: Be a Better Leader, Have a Richer Life (Harvard Business, 2008). It describes his challenging Wharton course (originally produced at Ford), in which participants do real-world exercises to increase their leadership performance in all parts of their lives by better integrating them, while working in peer-to-peer coaching relationships and using an innovative social learning site. The Total Leadership program – which marries the work/life and leadership development fields – is now used by individuals and organizations worldwide, including in an NIH-funded project on improving the careers and lives of women in medicine. The Total Leadership Web site was chosen as one of Forbes’ best for women. Stew’s other publications include the widely-cited Harvard Business Review articles, “Work and life: the end of the zero-sum game” (1998) and “Be a better leader, have a richer life” (2008), and “The Happy Workaholic: a role model for employees” (Academy of Management Executive, 2003). His Work and Family – Allies or Enemies? (Oxford, 2000) was recognized by The Wall Street Journal as one of the field’s best books. In Integrating Work and Life: The Wharton Resource Guide (Jossey-Bass, 1998), Stew edited the first collection of learning tools for building skills for integrating work and life. He has advised many organizations, including the U.S. Departments of Labor and State, the U.N., and two White House administrations. He gives high-energy keynotes, conducts interactive workshops, and is an award-winning teacher. The New York Times cited the “rock star adoration” he inspires in students. He was chosen by Working Mother as one of America’s 25 most influential men to have made things better for working parents, and by Thinkers50 as one of the “world’s top 50 business thinkers.” The Families and Work Institute honored him with a Work Life Legacy Award in 2013. Stew blogs at hbr.org and you can follow him on Twitter @StewFriedman.



CHRISTOPHER GARDNER is an Entrepreneur, Author, Philanthropist, and single parent whose work has been recognized by many esteemed organizations. Gardner is the author of the 2006 autobiography, The Pursuit of Happyness, a New York Times and Washington Post #1 bestseller that has been translated into over forty languages. Gardner is also the inspiration for the acclaimed movie “The Pursuit of Happyness” for which Will Smith, starring as Gardner, received Golden Globe, Screen Actors Guild and Academy Award nominations for his performance. Gardner’s second bestselling book, Start Where You Are: Life

Lessons in Getting from Where You Are to Where You Want to Be, was published in May 2009. In the fall of 2010, Gardner was named the Ambassador of Pursuit and Happyness for AARP, which has nearly 40 million members worldwide. Always hard working and tenacious, a series of adverse circumstances in the early 1980’s left Gardner homeless in San Francisco and the sole guardian of his toddler son. Unwilling to give up Chris Jr. or his dreams of success, Gardner climbed the financial industry ladder from the very bottom. He worked at Dean Witter Reynolds and Bear Stearns & Co before founding the brokerage firm Gardner Rich in Chicago in 1987. Chris Gardner’s aim, through his speaking engagements and media projects, is to help others achieve their full potential. He is a passionate philanthropist committed to organizations combating violence against women, homelessness, financial illiteracy and providing access to medical care and treatment; issues of the utmost importance to Gardner.

CHRISTOPHER C. GECZY is Adjunct Professor of Finance at Wharton. He regularly teaches investment management and co-created Wharton’s first full course on hedge funds, a course on Impact Investing, and a number of executive education courses. He recently became Academic Director of the Jacobs Levy Equity Management Center for Quantitative Financial Research. Dr. Geczy has been the Academic Director of a number of Wharton Executive Education programs including the Wealth Management Initiative, the 2009 Securities Industry Institute in partnership with SIFMA, the Private Wealth Management

program in partnership with The CFA Institute, and programs focused on advanced strategies, endowments and foundations, alternatives and hedge funds in partnership with the Investment Management Consultants Association (IMCA). In addition, he has taught Investment Management in the Penn-Securities Association of China (Penn-SAC) program for a number of years. He received the Best Elective Course Teaching Award in the Wharton Executive MBA Program. Dr. Geczy’s current research focuses on various topics including multifactor models, wealth management, risk management, asset allocation, the performance of managed funds, and various aspects of equity lending and short-selling. His work has appeared in numerous books and scholarly journals including the Journal of Finance, Journal of Financial Economics, The Society for Industrial and Organizational Psychology and the Journal of Political Economy. It has also been covered in the Wall Street Journal, the New York Times, the Financial Times, Forbes, NPR, on CNBC’s Squawk Box and in numerous other media outlets. He currently consults with and advises a number of private and institutional investors including pension plans, insurance companies and ultra-high net worth families in the area of portfolio construction, management and evaluation, asset allocation, investment selection, alternative investments including private equity, infrastructure, hedge funds, and risk management. He has a B.A. in economics from the University of Pennsylvania and a Ph.D. in finance and econometrics from the Graduate School of Business at the University of Chicago.

TRACY L. GERBER is a shareholder of Greenberg Traurig, LLP, where she is a member of the firm’s national securities litigation practice group. She also serves as the administrative shareholder of the West Palm Beach office. Ms. Gerber has acted as lead counsel in the defense of major broker-dealers in hundreds of sales practice and employment arbitrations. In the sales practice arena, Ms. Gerber has specific experience litigating product related controversies, pension fund consultant cases, failure to hedge matters, failure to supervise actions, churning and unauthorized trading complaints, and fiduciary

claims involving managed accounts. Ms. Gerber’s broker-dealer employment practice includes all aspects of employment litigation, including federal and state statutory discrimination, wrongful termination, U5 defamation, retaliation, protection of proprietary information, and enforcement of promissory notes. Ms. Gerber serves as an industry arbitrator for the Financial Industry Regulatory Authority, and is a frequent speaker on the subject of securities arbitration. Ms. Gerber is the author of “FINRA Arbitration In the Modern Era: A Defense Practitioner’s Perspective,” The Review of Securities & Commodities Regulation (Vol. 44, No. 14), August 2011. Ms. Gerber was selected for inclusion in The Best Lawyers in America 2014 in the field of Securities Litigation, has been recognized by Super Lawyers magazine as a Florida Super Lawyer in both the Securities Litigation and Employment Litigation fields and has received Martindale-Hubbell’s AV Preeminent Peer Review Rating.


SALVATORE “SAL” AUGUSTINE GIUNTA was born on January 21, 1985 in Clinton, Iowa. The oldest of three children of Steven—a medical equipment technician and Rosemary—a pre-school teacher, Giunta grew up in Cedar Rapids and Hiawatha, Iowa. At age 18, while working in a Subway sandwich shop, he decided to enlist and he joined the Army in November 2003. He attended Infantry One Station Unit Training and the Basic Airborne Course at Fort Benning, Georgia, before being assigned to the 173rd Airborne Brigade Combat Team, Vicenza, Italy, on May 24, 2004. Promoted to the rank of Staff Sergeant

in 2009, Giunta completed two combat tours to Afghanistan totaling 27 months of deployment. On October 25, 2007, while conducting a patrol as team leader, Giunta and his team were navigating through the treacherous terrain of Afghanistan’s Korengal Valley when they were ambushed by a well-armed and well-coordinated insurgent force. While under heavy enemy fire, Giunta immediately sprinted towards cover and engaged the enemy. Seeing that his squad leader had fallen and believing that he had been injured, Giunta exposed himself to withering enemy fire and raced towards his squad leader, helped him to cover and administered medical aid. While administering first aid, enemy fire struck Giunta’s body armor and his secondary weapon. Without regard to the ongoing fire, Giunta engaged the enemy before prepping and throwing grenades, using the explosions for cover in order to conceal his position. Attempting to reach additional wounded fellow soldiers who were separated from the squad, Giunta and his team encountered a barrage of enemy fire that forced them to the ground. The team continued forward and upon reaching the wounded soldiers, Giunta realized that another soldier was still separated from the element. Giunta then advanced forward on his own initiative. As he crested the top of a hill, he observed two insurgents carrying away an American soldier. He immediately engaged the enemy, killing one and wounding the other. Upon reaching the wounded soldier, he began to provide medical aid, as his squad caught up and provided security. For his extraordinary gallantry, unrivalled courage and selfless leadership in action on October 25, 2007, Giunta was awarded the Medal of Honor by President Barack Obama in a White House ceremony on November 16, 2010. Staff Sgt. Giunta was the first living recipient of the Medal of Honor for service in Iraq or Afghanistan, the first living service member to be awarded the Medal of Honor since the Vietnam War and the eighth service member to receive the nation’s highest military decoration for valor in Iraq and Afghanistan. His other military decorations include the Bronze Star, Purple Heart, Army Commendation Medal w/oak leaf cluster, Army Achievement Medal, National Defense Service Medal, two Army Good Conduct Medals and the Global War on Terrorism Service Medal to name a few. He retired from the Army in June 2011 and is the author of Living with Honor (2012).

THOMAS GOOLEY is a Senior Managing Director and Chief Risk Officer for Retirement & Individual Financial Services at TIAA CREF where he drives the risk management strategy and framework for the organization. Tom’s team oversees risk identification, analysis, measurement and mitigation in alignment with corporate standards and prescribed risk appetite. Tom has nearly 20 years of experience in brokerage and banking operations with expertise in managing large, complex organizations through transformational change. Prior to TIAA CREF, Tom was the Managing Director and Global Head of

Operations for the Wealth and Investment Management Groups at Morgan Stanley, where he defined and implemented the vision and strategy for the groups from a people, infrastructure, controls, product and stakeholder perspective and revitalized the control program, providing transparency on risk within the organization. Additionally, Tom co-led the integration of Smith Barney and Private Wealth Management positions and accounts onto the Morgan Stanley retail platform – the largest conversion of its kind in the industry today. Prior to Morgan Stanley, Tom held management positions in operations at Bank of America Securities and Goldman Sachs as well as serving on the SIFMA Ops and Tech Steering Committee, the DTCC Ops Advisory Council and is currently an advisor to the SIFMA Securities Operations Section. Tom has a B.A. from the University of California, Berkeley, and an M.B.A. from The Wharton School, University of Pennsylvania.



JANET GRECO is co-president of Transition One Associates, a management consulting firm that specializes in transforming leadership intent into organizational momentum. She provides leadership and management development, through coaching individual executives and through consulting with management teams. Her clients have included Checkpoint Systems, Children’s National Medical Center, Comcast, GMAC, Johnson & Johnson, State Street Global Advisors, Merck and Company, the Pew Charitable Trusts, individual and various industry associations. She currently serves on the advisory board

of Alternative Workstations in Education. Her public service work includes having served on the boards of The Friends of the Free Library and the Philadelphia Clearinghouse, as well as pro bono consulting. Dr. Greco is an academic director and faculty member of several Wharton School Executive Education programs and of the Organizational Dynamics masters program in the University of Pennsylvania’s Graduate School of Arts and Sciences. Her research into the use of narrative and organizational politics for executive development was conducted with participants of the J&J/Wharton Fellows program, where she was a faculty member. Results of this study were published in the Journal of Organizational Change. Before joining Transition One, Dr. Greco was a line manager. As vice president of a large regional advertising agency, she managed a department responsible for providing communications programs to clients in retail, finance, manufacturing, and health care on a regional and national level. Dr. Greco holds a BA cum laude, membership in Phi Beta Kappa and Phi Kappa Phi honors societies, an MA from Cornell University, and an MA in Organizational Development and Ph.D. in Human and Organizational Systems from The Fielding Graduate University.

MAURO F. GUILLÉN is the Director of the Joseph H. Lauder Institute at Penn, a research-and-teaching program on management and international studies. He holds the Dr. Felix Zandman Endowed Professorship in International Management at the Wharton School of the University of Pennsylvania. He is a member of the advisory board of the Escuela de Finanzas Aplicadas (Grupo Analistas), and serves on the World Economic Forum’s Global Agenda Council on Emerging Multinationals. He has received a Wharton MBA Core Teaching Award, a Wharton Graduate Association Teaching Award, a Wharton

Teaching Commitment and Curricular Innovation Award, the Gulf Publishing Company Best Paper Award of the Academy of Management, the W. Richard Scott Best Paper Award of the American Sociological Association, the Gustavus Myers Center Award for Outstanding Book on Human Rights, and the President’s Book Award of the Social Science History Association. He is an Elected Fellow of the Macro Organizational Behavior Society and of the Sociological Research Association, a former Guggenheim and Fulbright Fellow and a Member in the Institute for Advanced Study in Princeton. In 2005 he won the IV Fundación Banco Herrero Prize, awarded annually to the best Spanish social scientist under the age of 40. His current research deals with the internationalization of the firm, and with the impact of globalization on patterns of organization and on the diffusion of innovations. His most recent books are Global Turning Points (2012) and Emerging Markets Rule (2012). He is also the author or co-author of The New Multinationals (2010), Green Products (2011), Building a Global Bank: The Transformation of Banco Santander (2008), The Rise of Spanish Multinationals (2005), The Taylorized Beauty of the Mechanical (2006), The Limits of Convergence: Globalization and Organizational Change in Argentina, South Korea, and Spain (2001), Models of Management (1994), and The AIDS Disaster (1990). He was a member of the University of Oviedo team that won the Spain National Basketball University Championship in 1987. His personal website is at: http://www-management.wharton.upenn.edu/guillen/


CARLA HARRIS is a Vice Chairman, Global Wealth Management, Managing Director and Senior Client Advisor at Morgan Stanley. She is responsible for increasing client connectivity and penetration to enhance revenue generation across the firm. She formerly headed the Emerging Manager Platform, the equity capital markets effort for the consumer and retail industries and was responsible for Equity Private Placements. Ms. Harris has extensive industry experiences in the technology, media, retail, telecommunications, transportation, industrial, and healthcare sectors. In August 2013, Carla Harris was

appointed by President Barack Obama to chair the National Women’s Business Council. For more than a decade, Ms. Harris was a senior member of the equity syndicate desk and executed such transactions as initial public offerings for UPS, Martha Stewart Living Omnimedia, Ariba, Redback, the General Motors sub-IPO of Delphi Automotive, and the $3.2 Billion common stock transaction for Immunex Corporation, one of the largest biotechnology common stock transaction in U.S. history. Ms. Harris was recently named to Fortune Magazine’s list of “The 50 Most Powerful Black Executives in Corporate America”, U. S. Bankers Top 25 Most Powerful Women in Finance (2009, 2010, 2011), Black Enterprise’s Top 75 Most Powerful Women in Business (2010), to Black Enterprise Magazine’s “Top 75 African Americans on Wall Street” (2006 – 2011), and to Essence Magazine’s list of “The 50 Women Who are Shaping the World”, Ebony’s list of the Power 100 and “15 Corporate Women at the Top” and was named “Woman of the Year 2004” by the Harvard Black Men’s Forum and in 2011 by the Yale Black Men’s Forum. Ms. Harris began her career with Morgan Stanley in the Mergers & Acquisitions department in 1987. Prior to joining Morgan Stanley, Carla received from Harvard Business School an MBA, Second Year Honors and an AB in economics from Harvard University, Magna Cum Laude. Carla has also received Honorary Doctorates of Laws, Humanities and Business from Marymount Manhattan College, Bloomfield College, Jacksonville University, Simmons College, the College of New Rochelle, St. Thomas Aquinas College and Fisk University respectively. Carla Harris is actively involved in her community and heartily believes that “we are blessed so that we can be a blessing to someone else.” She is the immediate past Chair of the Board of the Morgan Stanley Foundation and sits on the boards of the Food Bank for NYC, The Executive Leadership Council, The Toigo Foundation, Sponsors for Educational Opportunity (SEO), A Better Chance, Inc, Mt. Sinai and St. Vincent’s Hospitals, Xavier University, and is an active member of the St. Charles Gospelites of the St. Charles Borromeo Catholic Church and the Mark Howell Singers. Ms. Harris is co-chair of the National Social Action Commission of Delta Sigma Theta Sorority, Incorporated and was a member of the Board of Overseers’ Committee on University Resources, Harvard University. She has received the Bert King Award from the Harvard Business School African American Alumni Association, the 2005 Women’s Professional Achievement Award from Harvard University, the Pierre Toussaint Medallion from the Office of Black Ministry of the Archdiocese of New York, the Women of Power Award given by the National Urban League, the Women of Influence Award from The Links, Incorporated and many other awards. In her other life, Carla is a singer, and has released her third gospel CD “Unceasing Praise” (2011) , her second CD, a gospel album titled, “Joy Is Waiting”, was featured on BET Nightly News while her first CD entitled, “Carla’s First Christmas”, was a bestseller on Amazon.com in New York and in record stores, and was featured on the CBS Evening News with Dan Rather in his “American Dream” segment. She is also the author of the newly released book, Strategies to Win and of Expect to Win (2009) (Hudson Press).

JOSEPH M. HART is an industry veteran of more than 27 years, Mr. Hart has been serving the needs of financial advisors and intermediaries, currently as Executive Vice President – Institutional Sales for Realty Capital Securities and most recently as Senior Vice President and Head of Sales for ING Investment Management. In addition to working with industry giants like these, Joe has worked with some of the brightest names in the asset management business representing open end mutual funds, closed end mutual funds, offshore investments, separately managed accounts, variable and fixed annuities among

other investment solutions. Prior to ING, Joe worked with Prudential Investments, Banc of America, Wachovia (formerly First Union), and Fidelity Investments. Joe applies his unique background to assist investment professionals in developing their practice by understanding their clients’ inherent decision making challenges. He is especially noted for his energetic and informative presentations to independent, traditional wire house, bank, and family office advisors, as well as to the general investing public. Mr. Hart earned his BA in business from Western Michigan University in Kalamazoo (MI) and is series 7, 63, 65, 24 licensed and holds his Certified Investment Management Analyst (CIMA) designation.



WITOLD J. HENISZ is the Deloitte & Touche Professor of Management in Honor of Russell E. Palmer, former Managing Partner at The Wharton School, The University of Pennsylvania. He received his Ph.D. in Business and Public Policy from the Haas School of Business at University of California, Berkeley and previously received a M.A. in International Relations from the Johns Hopkins School of Advanced International Studies. His research examines the impact of political hazards on international investment strategy including efforts by multinational corporations to engage in corporate diplomacy to win the hearts

and minds of external stakeholders. In an ongoing National Science Foundation funded project he shows that markets value stakeholder engagement twice as much as the net present value of the gold ostensibly controlled by 19 publicly traded gold mining companies. He then assesses the contingencies that influence the choice of which stakeholder these firms should reach out to in order to positively influence valuation as well as how to best develop a cooperative relationship with that stakeholder. He draws upon these insights as well as examples from large scale construction management, sustainable tourism, development and military counterinsurgency in his book project Corporate Diplomacy: Engaging Global Stakeholders. Witold has won multiple teaching awards at the undergraduate and graduate levels for his elective courses that highlight the importance of integrating a deep understanding of political and social risk factors into the design of an organization’s global strategy. He teaches sessions on Global Policy Risk and Stakeholder Engagement for multiple open enrollment and custom Executive Education programs at the Wharton School. He co-lead the redesign of the global required course in the Wharton curriculum. Witold has served as a consultant for Shell Corporation, Maritime Financial Group, The World Bank, The Inter-American Development Bank, The Rand Corporation, The Central Intelligence Agency, Computer Sciences Corporation (CSC), Science Applications International Corporation (SAIC), Department Of Homeland Security, The Conference Board, Eurasia Group, Hynix Semiconductor, Willkie Farr & Gallagher LLP and Philippine Long Distance Telephone Company (PLDT). He previously worked for The International Monetary Fund. He is currently a principal in the political risk management consultancy PRIMA LLC.

TODD HENSHAW is currently serves as Director of Executive Leadership Programs at the Wharton School, University of Pennsylvania. His prior assignments included service as Professor at Columbia University, and Academy Professor and Director of Leadership Programs at the United States Military Academy at West Point. A key architect of West Point’s Leader Development System, Todd also served as the inaugural Director of the Eisenhower Leader Development Program, a graduate partnership with Columbia University that prepares Army captains to develop future officers. Dr. Henshaw teaches

leadership and leader development at The Wharton School and around the world to executives and MBA students, and consults with organizations desiring improvement in leadership at all levels. Over the past several years, he has worked to enhance leadership capacity in the following global organizations: General Electric, Alcatel-Lucent, KPMG, Glaxo Smith Kline, Ericsson, Panasonic, Coca-Cola, Andritz, Bao Steel, Kuwait Ministry of Finance, Huawei, IBM, National Military Academy of Afghanistan, World Economic Forum, Columbia University, MIT, Dartmouth, Evonik, Penske, Samsung, Hitachi, Citigroup, Boston Consulting Group, McKinsey, ADP, Boston Scientific, BM&F BOVESPA, and National Institute of Development Administration (Thailand). Dr. Henshaw has extensive experience developing leaders for financial service organizations including banks and insurance companies around the world. Recent banking clients include: Morgan Stanley, Bank of America, Citi, Bank of China, Sumitomo (Japan), Westpac (Australia), Chinatrust, (Taiwan), CITIC, and Minsheng (China). Insurance clients include: Tokio Marine Group, Axis, Chubb, RCM & D, Council of Insurance Agents and Brokers, Woodruff-Sawyer, Cottinham & Butler, Philadelphia Insurance, Insurance CFOs Group, and Regions Insurance. Todd earned his MBA from The University of Texas at Austin in 1995, concentrating in Executive Leadership and Strategy, and a Ph.D. in Business at the University of Kansas in 2003, examining leadership development and organizational culture.

JESSE HILL joined Edward Jones in 1996 and is currently a Principal in the firm’s Legal Department responsible for government and regulatory relations. In this capacity, he is responsible for the development and implementation of the firm’s public policy initiatives and interactions with key regulatory and elected officials. In addition to his role at Edward Jones, Jesse is a member of the Securities Industry Financial Markets Association’s Government Representatives Committee, Financial Services Roundtable Lawyer’s Council and the FINRA Membership Committee. In St. Louis, Jesse serves on the board of the

Missouri Chamber of Commerce as well as the Public Policy Committee for the St. Louis Regional Chamber. Jesse graduated from the University of Illinois in 1993 and obtained his J.D. from the University of Missouri in 1996.


ROBERT HORMATS is Vice Chairman of Kissinger Associates Inc. the New York based strategic international consulting firm that assesses and navigates emerging market geopolitical and macroeconomic risk for its clients. Previously Bob served as Under Secretary of State for Economic, Energy and Environmental Affairs from September 2009 to July 2013. Before this Bob was vice chairman of Goldman Sachs (International) for 25 years. Earlier, Bob served as Assistant Secretary of State for Economic and Business Affairs from 1981 to 1982, Ambassador and Deputy U.S. Trade Representative from 1979 to 1981, and Senior Deputy Assistant Secretary for Economic and Business Affairs .He served

as a senior staff member for International Economic Affairs on the National Security Council from 1969 to 1977, where he was senior economic advisor to Dr. Henry Kissinger, General Brent Scowcroft and Dr. Zbigniew Brzezinski. Bob has worked extensively in Western Europe, China, India, Russia, the Middle East and South East Asia. His areas of expertise and experience include international trade and investment, intellectual property, foreign investment in the US, protection of trade secrets and global energy issues. Bob has been a visiting lecturer at Princeton and served on the Board of Visitors of the Fletcher School of Law and Diplomacy and the Dean’s Council of the John F. Kennedy School of Government at Harvard. He is also a member of the Council on Foreign Relations and the Economic Club of New York. Bob’s publications include The Price of Liberty: Paying for America’s Wars from the Revolution to the War on Terror; Abraham Lincoln and the Global Economy. Bob earned a BA from Tufts University in 1965, and an MA in 1966, and a PhD in 1970 International Economics from the Fletcher School of Law and Diplomacy.

KARTIK HOSANAGER is a tenured Associate Professor of Internet Commerce at The Wharton School of the University of Pennsylvania. Kartik’s research work focuses on Internet media and Internet marketing. Kartik has been recognized as one of the world’s top 40 business professors under 40. He has received several teaching awards including the MBA and Undergraduate Excellence in Teaching awards at the Wharton School. His research has received several awards including the best paper award at the Consortium on Technology Policy and Management. Kartik is a cofounder of Yodle Inc, a venture-backed firm that has been listed among the top 50 fastest growing private firms in the US. He has served

on the advisory board of Milo Inc (acq by eBay) and is involved with other startups as either an investor or board member. His past consulting and executive education clients include Google, Nokia, American Express, Citi and others. Kartik graduated at the top of his class with a Bachelors degree in Electronics and a Masters in Information Systems from Birla Institute of Technology and Sciences (BITS, Pilani), India, and he has an MPhil in Management Science and a PhD in Management Science and Information Systems from Carnegie Mellon University.

WILLIAM JANNACE is an attorney with over 25 years of experience in the securities industry, where he has worked in various legal and compliance capacities for various regulators and investment banking firms. Before becoming a lawyer, Mr. Jannace was involved in proxy-fights and tender-offers as an account executive at Georgeson & Co. and D.F. King & Co., Inc., proxy-solicitation firms. Mr. Jannace is an Adjunct Professor of Law at New York Law School, where he teaches courses on Broker-Dealer Regulation and the Securities Act of 1933. He previously taught securities regulation, capital markets, and corporate governance courses at several other universities and business/professional schools,

including Georgetown Global Education Institute, Drexel University/Lebow College of Business, New York University-SCPS, Pace University, Baruch College, The New York Institute of Finance and the New York Society of Security Analysts. Most recently, he lectured at the Securities Industry Institute/Wharton Business School on Global Capital Markets and Corporate Governance and at Fordham Law School’s Corporate Compliance Institute on securities regulation. Mr. Jannace also lectures internationally, conducting training programs for foreign stock exchanges, including seminars on Corporate Governance and Securities Regulation for the Russian Securities Commission and Stock Exchange in Moscow, and on Capital Market Development and Oversight for the East African Securities Regulatory Authority in Uganda. He has participated in technical assistance missions with the SEC in partnership with several foreign regulators including the Saudi Arabian Capital Markets Authority in Riyadh; the Securities and Exchange Board of India in Mumbai and New Delhi; the Ukrainian Securities & Stock Market State Commission in Kiev; the Romanian Securities Commission in Bucharest; the Jordanian Securities Commission in Amman; the Capital Markets Authority in Istanbul; and the Albanian Financial Supervisory Authority in Tirana. In addition, he conducted training programs in Beijing, China for various investment firms and in Taipei, Taiwan for the Taiwan Stock Exchange. Mr. Jannace also conducts training programs domestically for foreign regulators who participate in the United States Department of State’s International Visitor Leadership Program. Mr. Jannace received his JD from New York Law School in 1992, and his LL.M. in Corporate, Banking, and Finance Law from Fordham Law School in 1996, where he wrote his Masters Thesis on Corporate Governance and Institutional Shareholder Activism. He is a member of the State Bars of New York and Connecticut.



KAIHAN KRIPPENDORFF is the CEO of Outthinker LLC (www.outthinker.com), a former McKinsey consultant and author of four business strategy books (most recently Outthink the Competition). He writes one of the most popular blogs on Fastcompany.com and is the founder of the Outthinker Network, a global community of creative innovators. Nobel Peace Prize winner Mohammad Yunus has said, “Kaihan shows that with a compelling idea anyone can change the world” and that message has made Kaihan one of the most sought-after public speakers on the topics of business, strategy, and innovation. Through his

firm, Outthinker, he helps leading firms including Red Bull, Microsoft, VMware, Nestle Purina, L’Oreal, TIAA-CREF, Aetna, Experian, Johnson & Johnson, and Citibank generate innovative growth ideas build strategic-thinking capacity. He earned his BS in Finance from Wharton Business School, BS in Mechanical Engineering from the University of Pennsylvania, MBA from Columbia Business School, and Doctorate of Science in Economics from Abo Akademie.

ROB KRON has been in the financial services industry for more than 20 years and has extensive expertise and experience in all aspects of financial planning and retirement benefits. Currently, Rob is the head of Value Add and Retirement Marketing for BlackRock and is responsible for the development and delivery of practice management, wealth management and market insight programs. Prior to joining BlackRock, Rob spent 17 years at Merrill Lynch. He was most recently the Director of Equity Awards supporting large public company stock option, restricted and performance share plans as well as services designed to help

senior corporate executives manage their benefits. His experience at Merrill Lynch also included managing the Individual Retirement Account platform, developing and supporting innovative, industry-changing investment advice and web-based initiatives to assist plan participants in planning and investing for their retirement. Rob also played a key role in the development of a comprehensive suite of financial planning tools. Rob graduated magna cum laude from the University of Colorado.

KRISTI KUECHLER is Managing Director, heads the private investor, family office and advisor businesses for Lattice Strategies. She was recently President of the Institute for Private Investors, an educational organization with more than 1,100 investor members and a separate membership of 140 advisory firms. As President, Ms. Kuechler oversaw all issues relating to IPI membership and was also responsible for content and curriculum, developing topics and recruiting speakers for IPI programs around the country. She created and developed the Wealth Management program at Stanford University and ran the program

the past three years. She brings two decades of experience in real estate, finance, and education to her role at Lattice. She is a graduate of Stanford University, where she received an M.A. in Administration and Policy Analysis, School of Education. She holds a B.A. from the University of California at Davis.

WILLIAM S. LAUFER is Associate Professor of Legal Studies and Business Ethics and Director of the Zicklin Center for Business Ethics Research at the Wharton School of the University of Pennsylvania. William’s work has been published in many law reviews and scholarly journals, including the Journal of Personality and Social Psychology, Law and Human Behavior, Journal of Business Ethics, and Business Ethics Quarterly,. He has authored or edited ten books on moral development, values, psychology and law, and criminology, including the Handbook of Psychology and Law. His current research interests focus

on theories of corporate criminal law. William recently completed a large-scale survey of corporate compliance programs in small businesses for the United States Sentencing Commission. William was a 2003 recipient of the Wharton Graduate Division Miller-Sherrerd MBA Core Teaching Award. He also received the David W. Hauck Award for Outstanding Teaching and The Excellence in Teaching Award in past years.


LAWRENCE LEIBOWITZ is a financial markets and technology entrepreneur. He is currently the Interim CEO of Incapture Technologies, an enterprise software company. Previously, he was the Chief Operating Officer and Member of the Board of Directors of NYSE Euronext, leaving in December of 2013 following the acquisition by Intercontinental Exchange. At NYSE Euronext, he was responsible for Global Listings and Trading for all stock exchanges, and had also been Global Head of Technology for the company. Before joining NYSE Euronext, Leibowitz was Chief Operating Officer of UBS Americas Equities. He joined

UBS Americas Equities as a Managing Director in 2004 when the firm acquired Schwab Capital Markets. He was responsible for several areas including market structure, strategic planning, business analysis, regulatory control, and the broker services functions for the equities division. At Schwab, he was co-head of Schwab Capital Markets. Before joining Schwab in October of 2001, Leibowitz co-founded Bunker Capital, a quantitative hedge fund in 1996. He also served as CEO of REDIBook ECN and as Managing Director and Head of Program and Quantitative Trading at Credit Suisse First Boston. In addition to chairing the Nasdaq quality of market committee and serving on the Securities Industry and Financial Markets Association’s (SIFMA) market structure committee, Leibowitz has been a speaker at numerous industry forums related to market structure, and has appeared in numerous SEC and congressional hearings on market structure topics. Mr. Leibowitz graduated from Princeton University with a degree in Economics.

Bena is President of Bena Long Associates where the focus is on developing an executive team of high performing minds - lifting the leaders of your company with the practices to access multiple intelligences to get the job done while improving health and well being.

A founding partner of Leading Edge Performance Institute® with a focus on combining professional objectives with personal wellness to measurably improve performance.

She has advised executives and corporate employees in personal leadership, from 5 continents – Australia, Europe, Asia, North America, and South America. Her clients have

included Fortune 100 companies in a range of industries from the financial industry for Merrill Lynch, Bank of America, Raymond James and U.S. Treasury; to bio-tech pharmaceutical, human focused global companies like GUNA, Inc.

Bena has pioneered M.B.A. courses that integrate stress management and performance into Developing Intercultural Competence and Balance Point Leadership. She is a visiting presenter at the Aresty Institute for Executive Education at Wharton, University of Pennsylvania since 2006, and adjunct faculty and guest lecturer at DeSales University since 2000. !An NCAA Division One gymnast with 15 years of dedicated training and state ranking. Bena is also a life-time practitioner of the yogic sciences including Hatha Yoga and Meditation. She is a colleague of the pioneer of stress management, Dr. Phil Nuernberger. She is happily married and the mother of an inspiring son.!

BENA LONG is President of Bena Long Associates where the focus is on developing an executive team of high performing minds - lifting the leaders of your company with the practices to access multiple intelligences to get the job done while improving health and well being. A founding partner of Leading Edge Performance Institute® with a focus on combining professional objectives with personal wellness to measurably improve performance. She has advised executives and corporate employees in personal leadership, from 5 continents – Australia, Europe, Asia, North America, and South America. Her clients

have included Fortune 100 companies in a range of industries from the financial industry for Merrill lynch, Bank of America, Raymond James and U.S. Treasury; to biotech pharmaceutical, human focused global companies like GUNA, Inc. Bena has pioneered M.B.A. courses that integrate stress management and performance into Developing Intercultural Competence and Balance Point Leadership. She is a visiting presenter at the Aresty Institute for Executive Education at Wharton, University of Pennsylvania since 2006, and adjunct faculty and guest lecturer at DeSales University since 2000. An NCAA Division One gymnast with 15 years of dedicated training and state ranking. Bena is also a life-time practitioner of the yogic sciences including Hatha Yoga and Meditation. She is a colleague of the pioneer of stress management, Dr. Phil Nuernberger.

CADE MASSEY is a Professor of the Practice at the University of Pennsylvania’s Wharton School. He completed his doctoral work at the University of Chicago and taught at Duke University and Yale University before moving to Penn. Massey’s research focuses on judgment under uncertainty – how, and how well, we predict what will happen in the future. He works at the intersection of economics and psychology, drawing on experimental research and “real world” data such as employee stock options, 401k savings, and the National Football League draft. His research has led to long-time collaborations

with Google, Merck and multiple National Football League franchises. Additionally, he has consulted to Fortune 100 clients in the energy, software and computer industries. He frequently conducts workshops on negotiation, influence and decision-making for a wide range of organizations. Massey’s research has been covered by the New York Times, Wall Street Journal, Washington Post, The Economist, The Atlantic, ESPN Magazine, Bloomberg News, and National Public Radio. He has co-authored editorials in the Wall Street Journal and New York Times. He co-developed the Massey-Peabody NFL Power Rankings for the Wall Street Journal, where they have been published since 2010. Massey is a co-founder of Wharton’s People Analytics Conference, first held in March 2014. He is also a co-host and co-creator of “Wharton Moneyball” on Sirius’ Business Radio, a weekly talk show on sports analytics, broadcast since March 2014. Massey has taught MBA and Executive MBA courses for over 13 years. He has received teaching awards from Duke, Yale and Penn for courses on negotiation, power & politics, organizational behavior and human resources. Massey is from San Angelo, Texas, and attended the University of Texas as an undergraduate.



BILL MCMANUS is part of the Strategic Markets Team for Hartford Funds. In his current position, Bill is responsible for engaging and educating both financial advisors and their clients about current and emerging opportunities in the financial-services marketplace. These opportunities range from tactical strategies in areas such as retirement-income planning, investment planning, and charitable planning, to anticipating and preparing for long-term demographic and lifestyle changes. Bill joined the organization in 2003 as an advisor consultant responsible for marketing Hartford Funds in Virginia and West Virginia. Bill earned his Certified Investment Management Analyst (CIMA®) designation, is FINRA Series 7 and 63

registered, and holds his life and variable insurance licenses. Originally from Smithville, New Jersey, Bill attended the University of Pennsylvania where he earned a bachelor’s degree in political science. He currently lives in Ardmore, Pennsylvania.

OLIVIA MITCHELL is the International Foundation of Employee Benefit Plans Professor at the Wharton School, as well as Professor of Insurance/Risk Management and Business Economics/Policy; Executive Director of the Pension Research Council; and Director of the Boettner Center on Pensions and Retirement Research; all at the Wharton School of the University of Pennsylvania. Concurrently Dr. Mitchell serves as a Research Associate at the NBER; Independent Director on the Wells Fargo Advantage Fund Trusts Board; Co-Investigator for the Health and Retirement Study at the University of Michigan; and Executive Board Member of the Michigan Retirement Research Center. She is also a Senior Research

Fellow at the SKBI Institute of the Singapore Management University. Dr. Mitchell’s main interests are public and private pensions, insurance and risk management, financial literacy, and social insurance. She was awarded the Fidelity Pyramid Prize for research improving lifelong financial well-being; the Carolyn Shaw Bell Award of the Committee on the Status of Women in the Economics Profession; and the Roger F. Murray First Prize from the Institute for Quantitative Research in Finance. She was also honored with the Premio Internazionale Dell’Istituto Nazionale Delle Assicurazioni (INA) from the Accademia Nazionale dei Lincei in Rome. Her Social Security reform study won the Paul Samuelson Award for “Outstanding Writing on Lifelong Financial Security” from TIAA-CREF. She received the MA and PhD degrees in Economics from the University of Wisconsin-Madison, and the BA in Economics from Harvard University. She has published 27 books and almost 200 articles, and she speaks Spanish and Portuguese, having lived and worked in Latin America, Europe, and Australasia.

ETHAN MOLLICK is the Edward B. and Shirley R. Shils Assistant Professor of Management at The Wharton School. He studies innovation and entrepreneurship, and the ways in which an individual’s actions can affect firms and industries. His research includes the early stage entrepreneurship and crowdfunding; the way in which communities of users come together to innovate; and the factors that drive the performance of entrepreneurial companies. Professor Mollick also co-authored a book on the intersection between video games and business that was named one of the American Library Association’s top ten business books of the year, and has studied the way that games can be used to

motivate performance and education. He has published papers in leading academic journals, and he was among the 100 most downloaded authors (out of over 230,000) on the Social Science Research Network in 2012 and 2013. Prior to his academic career, he was co-founder of a company and a management consultant. Professor Mollick has worked with organizations ranging from DARPA to General Mills on topics of innovation and entrepreneurship. Ethan Mollick received his PhD (2010) and MBA (2004) from MIT’s Sloan School of Management and his bachelor’s degree from Harvard University, magna cum laude, in 1997.

MARIO MOUSSA is Co-Director of the Wharton Strategic Persuasion Workshop. He has also led the design of many customized Wharton leadership development programs for executives in the pharmaceutical, insurance, banking and energy industries, corporate security managers, non-profit executive directors, and physicians. In addition, he is an Adjunct Senior Fellow at the University of Pennsylvania’s Leonard Davis Institute of Health Economics and a Senior Consultant at Penn’s Fels Institute of Government. He regularly delivers keynote presentations and workshops for clients around the world. He has spoken to thousands of executives in Hong Kong, Shanghai, Istanbul, Sao Paolo, Delhi,

Mumbai and Paris, as well as cities across the U.S. He has been a featured speaker at national conferences held by Cigna, Disney, and Morgan Stanley and at a global conference of McKinsey partners. In 2003 he was a visiting scholar of negotiation at the Medical University of South Carolina. A widely published author and public speaker, Dr. Moussa co-wrote (with G. Richard Shell) The Art of Woo: Using Strategic Persuasion to Sell Your Ideas (Portfolio/Penguin, 2007). A recent Soundview publication indentified Dr. Moussa as one of the world’s leading “Success Gurus.” His work has been featured on National Public Radio and in print publications around the world, including Time Magazine, Business Week, U.S. News and World Report, HR Magazine, and The Harvard Management Update. Dr. Moussa graduated from the Wharton MBA program and holds a Ph.D. from the University of Chicago’s Committee on Social Thought.


KEITH E. NIEDERMEIER is currently the Director of the Undergraduate Marketing Program and an Adjunct Assistant Professor of Marketing at the Wharton School, University of Pennsylvania. He was previously a Visiting Assistant Professor of Marketing at the Wharton School and spent five years as an Assistant Professor of Marketing at Penn State University. He was also a Visiting Professor at Peking University, Beijing International MBA Program in 2011 and 2012. Furthermore, Keith is a past-president of the American Marketing Association Collegiate Chapters Division, serving eight years on the Collegiate

Chapters Council. Dr. Niedermeier received his Ph.D. in Social Psychology from Michigan State University in 1999. Before going into academics, he worked in advertising at a large Midwest firm specializing in the automotive industry and business-to-business marketing. Dr. Niedermeier’s research focuses on the social cognitive elements of consumer decision-making. His specific interests involve consumers’ use of statistics, regret, branding, financial decision-making, and the role of possessions in consumers’ self-concept. Dr. Niedermeier’s research has been published in the Journal of Public Policy & Marketing, Journal of Personality and Social Psychology, Journal of Applied Social Psychology, Psychology and Marketing, as well as several other journals and conferences proceedings. He is also the co-author of two books: Marketing for Financial Advisors and Statistical Analysis of Longitudinal Categorical Data in the Social and Behavioral Sciences. Additionally, Dr. Niedermeier has been recognized as an outstanding teacher and advisor, receiving the prestigious Wharton MBA Excellence in Teaching Award, the Whitney Award for outstanding undergraduate teaching, and AMA Hugh G. Wales Outstanding Advisor Award. He teaches Introductory Marketing, Consumer Behavior, Advertising, and Marketing Strategy at the undergraduate and MBA levels. In the past, he has taught courses in Social Psychology, Statistics, and Interpersonal Relationships and Group Dynamics. Dr. Niedermeier has also taught specialized executive education sessions to firms such as Merrill Lynch, Bank of America, Janney Montgomery Scott, AXA/Equitable, Pfizer, and GlaxoSmithKlein.

LOUI OLIVAS joined Arizona State University (ASU) in 1979 as the assistant director of the Center for Executive Development and served as the director from 1982-86. Dr. Olivas served as the assistant vice president for academic affairs at ASU for seventeen years until his appointment to his current position in 2006. As a tenured professor in the Department of Management in the W. P. Carey School of Business, his teaching and research emphasis is in entrepreneurship, small business management, and Hispanic demographics–marketing perspectives. Published work by Dr. Olivas focuses on personnel, management,

training, and small business operations. Since 1993, Dr. Olivas has authored the annual DATOS Report, Arizona Hispanic Chamber of Commerce, and since 1991, he has published the Annual Survey of Minority-Owned Businesses in Arizona. He is also the editor of the 81st Arizona Town Hall Report entitled Arizona Hispanics: The Evolution of Influence. Prior to coming to ASU, Dr. Olivas served as the director of Executive Development and Education for the former Western Savings and Loan Association; director of Employee Development with the City of Phoenix, Arizona; and as a consultant, instructor, and developer of various other executive development programs involving Fortune 500 companies. In addition to the numerous national and local awards he has received for his work in business, education and the community, honors given to Dr. Olivas include the “Outstanding Teaching Award” by ASU undergraduate students and the “Teaching Excellence Award” for ASU’s Center for Executive Development. AZ LULAC also named him “Educator of the Year.” The Be A Leader Foundation has established an Endowed Scholarship in his name in honor of his sustained efforts in mentoring business students. The American Higher Education Association bestowed upon him their prestigious “Higher Education Leadership Award.” Dr. Olivas has provided leadership and service to numerous national and local boards and commissions, such as the founding dean of the National Hispanic Corporate Council Institute; the founding president of the American Association of Hispanics in Higher Education; secretary-treasurer for Project ChalleNGe Foundation; director of the U.S./Mexico Solidarity Foundation; member of the U.S. Hispanic Chamber of Commerce, Council of Economic Advisors; board member of Angelita’s Amigos Inc. and board member of St. Joseph’s Hospital Foundation. He is also a founding board member for the following: Construct Net International, QuePasa.com, a publicly traded company, NASDAQ and Sonoran Bank, Arizona (Manhattan Bank of Kansas City). In addition, Dr. Olivas is a retired colonel from the Arizona Air National Guard, having served a distinguished 29-year military career.



ANTHONY PALOMBIT, Ph.D., brings more than three decades of corporate and consulting experience in the areas of executive coaching, organizational effectiveness and leadership development. His client list includes: BlackRock, Gymboree, Blue Cross and Blue Shield, Coca Cola, Nike, Kaiser Permanente, McKesson, MTV, Cirque du Soleil, IBM, EBay, PayPal, Microsoft, Target, Pfizer, Johnson & Johnson, Eli Lilly, the UN, the CIA, the Department of Defense, Victoria’s Secret, Cisco and Clear Channel. Anthony specializes in coaching executives in mid-cap firms. In the past three years, he has coached over twenty

executives – CEOs and members of their executive teams. These coaching engagements run from a minimum of six months to two years. Anthony has extensive expertise in the field of leadership development assessments (personality, emotional intelligence, leadership impact, 360s and thinking styles) and has trained over 2,000 facilitators, executive coaches and therapists in use of these technologies. He has led efforts in the design, development and delivery of customized, enterprise-wide leadership development programs. Some of the courses he developed and delivered include: Sets Strategy and Drives Results, Brings Out the Best in People, Client and Market Insight and Builds Process and Organizational Excellence. He spent six years working abroad in Europe, Asia and the Caribbean coaching leaders how to effectively manage in global environments. He speaks French fluently. Anthony has a clinical practice in San Francisco and works with individuals and couples in a therapeutic capacity. Anthony received a B.S. degree in Chemical Engineering from Rutgers College of Engineering, a B.A. in Biochemistry from Rutgers University, an M.A. in Graphic Arts from New York University, an M.A. in French Literature from Middlebury College and a Ph.D. in Depth Psychology from Pacifica Graduate Institute.

ROCH PARAYRE is a Senior Partner with Decision Strategies International (www.DecisionStrat.com) and a Teaching Fellow at the Aresty Institute of Executive Education at the Wharton School, University of Pennsylvania. An award-winning teacher and world-class speaker, Dr. Parayre speaks, consults and facilitates strategy sessions with senior executives. His focus is on impacting how people and organizations think, decide, compete, and innovate. He teaches executives at the Wharton School, for Duke Corporate Education, at the Tuck School of Business at Dartmouth College, and at INSEAD in

France. He has consulted and given executive education seminars on 4 continents, on the topics of innovation, decision making, scenario planning, and strategy. He is Academic Director of Wharton’s Full-Spectrum Innovation program, is a core Faculty member at the Securities Industry Institute at Wharton, and is an affiliate of the Blue Ocean Strategy Network, an exclusive, certified group of experts on the topic of Blue Ocean Strategy. His client list at DSI spans various industries, including health care, information technology, financial services, energy, consumer goods, and defense. He has consulted with organizations in health care (Abbott Laboratories, Alcon, AstraZeneca, Baxter Healthcare, Bristol Myers Squibb, Children’s Hospital of Philadelphia, GlaxoSmithKline, Hospital of the University of Pennsylvania, Humana, J&J, Mayo Clinic, Medtronic, Novartis, Pfizer, Schering-Plough, UnitedHealth Group, Wyeth); in information technology and telecommunications (3Com, Alcatel, Comcast, EDS, Lucent Technologies, MCI, Microsoft, Progress Software, Texas Instruments); in financial services (American Re-Insurance, Bank of Montreal, Chubb, Credit Suisse, Investors Group, Liberty Mutual, Merrill Lynch, National Australia Bank, New York Life, Pershing, PNC Bank, Selective Insurance, US Federal Reserve, Wells Fargo, and numerous credit unions); and in a variety of other industries such as aviation (American Airlines, Cessna), defense (BAE Systems, Litton Industries, Lockheed Martin), retail and consumer goods & services and food (ARAMARK, Cargill, Coca Cola, CVS, Givaudan, InBev, Pepsi Bottling, SC Johnson, Walgreens), energy (Citgo, Conoco Philips, Entergy, Marathon Oil, US BioEnergy), as well as Ace Hardware, BASF, Bethlehem Steel, Brunswick Corporation, The Conservation Fund, Disney, GE, Illinois Tool Works, John Deere, Knight Ridder, NBC Universal, Philips, The US Olympic Committee, and others. He was previously a Senior Fellow in the Mack Center for Technological Innovation at the Wharton School, and was on the faculty at the Cox School of Business at SMU, where he won numerous MBA teaching awards. His research work has been published in a variety of academic journals, industry reports, and trade publications. He holds an undergraduate degree in operations research and mathematics magna cum laude from the University of Ottawa, a Master’s degree in engineering-economic systems from Stanford University, and a Ph.D. in business strategy from the University of British Columbia.


TOM PATTERSON is the Vice President for Security Services at Unisys, where he leads the development and delivery of high end security products and services globally. A proven security leader, Tom has been working for three decades on all facets of cybersecurity including: hardware, software, managed services, policy, privacy, threat mitigation, compliance, and governance. Initially trained by the intelligence community, Tom has been named a 2015 Top Thought Leader in Trust, has numerous keynote speeches, a well reviewed book (used at Wharton), and regular guest expert appearances on television. Tom

maintains a Top Secret security clearance with the Government, and is active in the fight to defend critical infrastructure enterprises from all threats, foreign and domestic. In addition to recently speaking at the FBI’s ICCS conference, Tom has keynoted the Counter Intelligence Joint Task Force annual meeting on cyber threats and the Department of Justice’s annual cyber security conference. Tom has served as a Chief Security Officer (CSO) twice (Financial and High Tech sector’s), testified to the U.S. Congress on security, briefed the FDIC, NCIX and US Secret Service on the latest in fraud countermeasures, and briefed the White House on critical infrastructure protection. Throughout his career, Tom has worked on security for a space shuttle launch (STS-37), a United Way telethon (9/11), and the launch of an aircraft carrier (CVN73), as well as developing security architectures for the use of mobile and cloud services in the payment ecosystem. Tom has also developed mobile security architectures and cloud security transitions for Fortune 500 companies. Earlier Tom served as the CSO for the team that developed the Internet’s first directory search engine, secure browsers, and certificate authority, and has served in executive security roles for KPMG, Deloitte, and IBM. He currently advises Federal law enforcement on the latest threat and countermeasure activity in his field through his service on several classified Federal Government working groups. Tom is based in CSC’s California offices, and travels frequently on behalf of CSC and our clients around the world. A television drama based on his activities is currently under development in Hollywood for the fall season. Tom is a frequent guest security expert in the media including CNBC, CNN, and Fox News, blogs frequently on www.TomTalks.com & twitter.com/tomtalks and can be reached directly at [email protected].

KATHY PEARSON, Ph.D., is Founder and President of Enterprise Learning Solutions, a firm focused on executive development and learning across industries. She is a Senior Fellow at the Leonard Davis Institute of Health Economics at the University of Pennsylvania and has also served as an adjunct associate professor in the Operations and Information Management Department at The Wharton School. In this academic capacity Kathy taught operations management courses in the MBA program and Executive Master’s of Technology Management programs as well as Probability and Statistics, Simulation

Modeling, and other courses for the department and the University of Pennsylvania. An award-winning educator, Kathy is heavily involved in Executive Education at The Wharton School, Duke CE, and the Institute for Management Studies, teaching on a variety of topics such as Complex Decision Making, Strategic Agility, The Enterprise Mindset, Stakeholder Management, Operational Excellence, and Strategic Execution. As Academic Director for many programs, she is responsible for the design of the academic curriculum, the integration of the material, and the overall educational quality of the program. Many of Kathy’s clients are in the health care and financial services fields, but she has also worked with executives from a wide variety of global industries, including professional services, the technology field, consumer products, and the manufacturing sector. Her client list includes organizations as diverse as Cardinal Health, Children’s Miracle Network, Chubb Group of Insurance Companies, Coca-Cola, Comcast, The Estee Lauder Companies, GlaxoSmithKline, India Tax Department within the India Ministry of Finance, Merck, Novartis, Novo Nordisk, Organization for Economic Co-operation and Development (OECD), Royal Bank of Scotland, Schneider Electric, Siam Commercial Bank, UnitedHealthGroup, Westpac Bank Australia, and the World Bank. In addition to her executive development work, Kathy’s industrial and consulting experience includes consulting to senior leadership teams in the areas of strategic formulation, complex decision making under uncertainty, and strategic execution. She currently serves on the Board of Summer Search Philadelphia, a non-profit organization that works with disadvantaged youth to prepare them for college and beyond. Kathy received her B.S. degree in theoretical mathematics from Auburn University, her M.S. degree in Decision Sciences from Georgia State University, and her Ph.D. in industrial engineering (concentration in statistics) from Northwestern University.



JOSEPH PERFETTI is a subject matter expert in corporate finance and strategy who has delivered over 1200 teaching days over the past 21 years for leading corporations and consulting firms including McKinsey & Co, Morgan Stanley, Santander, BBVA, Royal Bank of Scotland, Citibank, Standard Chartered, China Merchants Bank, UnitedHealth Group, Shire, GlaxoSmithKline, Eisai, Johnson & Johnson, Sanofi-Aventis, Medtronic, Eli Lilly, West Pennsylvania Allegheny Health System, University of Pennsylvania Health System, Royal Caribbean, Lands’ End, Hughes, AT&T, Entergy, Black & Decker, Sprint, General

Electric, Ingersoll Rand, Novelis, Dow Chemical, Lockheed Martin, Raytheon, United Technologies, Force 3, Nestle, ABB, Motorola, Chevron, Sun Microsystems, Worldspan and Delta Air Lines. Mr. Perfetti is a partner in the consulting firm CEP LLC focusing on financial consulting, analysis and education for large organizations. Mr. Perfetti is a Learning Director with Wharton Executive Education. He has taught in numerous open enrollment and custom programs including the Wharton Executive Development Program. Mr. Perfetti was on the team at Wharton that won the 2011 Excellence in Practice Award from European Foundation for Management Developement for work at the Royal Bank of Scotland. Mr. Perfetti also serves as a Lecturer at the RH Smith School of Business at the University of Maryland, College Park and teaches Equity Analysis at the MBA and undergraduate level, as well as Corporate Finance in the MBA program. Mr. Perfetti was previously an Adjunct Faculty at Emory University where he taught in the MBA program and in various executive education programs. Mr. Perfetti has authored 3 financial CD ROMs including the award winning Why Finance Matters. A serial entrepreneur, he started Intelliworks Inc., a venture-backed CRM company focused on higher education and an online knowledge sharing company. While at Intelliworks, Mr. Perfetti helped raise $19mm of venture financing through several rounds of financing. Mr. Perfetti is a graduate of the Wharton School of Business of the University of Pennsylvania where he was a Teaching Assistant in the EMBA program. An avid debater, he participated in the 1989 world debate championships in Glasgow, Scotland.

BRYAN PISKOROWSKI, Managing Director and Director of Markets & Product Strategy, has been with Wells Fargo Advisors and predecessor firms for almost 20 years. The Markets & Product Strategy team follows market trends and uses Wells Fargo’s research to pinpoint investment solutions for Financial Advisors and their clients. The team publishes daily and weekly sales pieces as well as a daily market overview for Financial Advisors entitled Pisko Notes. He is a member of Wells Fargo’s Investment Strategy Committee, the Investment Policy Committee, and the Product Committee and sits on the Senior

Leadership Board. Prior to the formation of Wells Fargo Advisors in 2009, Bryan held several management roles in research, sales and marketing for Wachovia Securities in Richmond, Virginia and for Prudential Securities in New York City. He serves as a spokesman for Wells Fargo Advisors, lecturing extensively across the United States and in the financial media including CNBC, Fox News, the Associated Press and The Wall Street Journal. Pisko received his B.A from Colgate University with an honors degree in history. He is also a graduate of the Securities Industry Institute® at The Wharton School of The University of Pennsylvania. He is on the Board of Trustees for the Saint Michael School of Clayton, is a member of United Way’s Alexis de Tocqueville Society and is sits on the Annual Giving Committee for Colgate University.

DAVID S. POTTRUCK is the Chairman of HighTower Advisors, a $25 billion wealth management firm that he helped launch in 2008. He serves on the Board of Directors of Intel Corporation, where he is a member of the Executive Committee, Chairman of the Compensation Committee, and Chairman of the Retirement Plan Investment Committee. In addition, he is on the Board of Directors of several early-stage companies, including CorpU, a 21st-century leadership development company, where he is chairman. Dave was formerly a Trustee of the University of Pennsylvania and Chair of the San Francisco Committee on Jobs.

Dave joined The Charles Schwab Corporation in 1984 as Executive Vice President of Marketing and led its innovative direct response advertising campaigns. Under his marketing leadership from 1984 to 1987, when the company went public, Schwab’s revenues tripled in size. He became Schwab’s President in 1992, co-CEO with Chuck Schwab in 1998, and CEO in 2002. During this period, Dave and Chuck worked shoulder to shoulder, together focusing on leading the company through more than a decade of incredible growth and corporate transformation. Over Dave’s 20-year tenure at Schwab, the company’s assets in custody grew from $5 billion to over $1 trillion and the equity value of Schwab grew from roughly $50 million to approximately $16 billion. During Dave’s leadership, Schwab refocused its business model entirely on the Internet, a radically transformative move that drove the company’s explosive growth. Schwab also led a reinvention of the no-load mutual fund industry with the introduction of the no-fee “mutual fund supermarket” concept, and introduced the RIA servicing business; both innovations are now cornerstones of the discount brokerage industry. Dave is the coauthor with Terry Pearce of Clicks and Mortar: Passion Driven Growth in an Internet Driven World. A top-ten best seller in BusinessWeek and on Amazon, Clicks and Mortar has been translated into six languages and was on the


best seller list in Germany. In the fall of 2014 Dave launched his new book, Stacking the Deck, How to Lead Breakthrough Change Against Any Odds, recently named to the New York Times Bestseller list. He is a Senior Fellow and adjunct faculty member at the Wharton School’s Center for Leadership and Change Management. In 2010 and again in 2012, he received Wharton San Francisco’s Outstanding Teaching Award for his course focused on leading breakthrough change. Dave has taught change leadership to hundreds of executives from around the world via programs tailored for specific corporations and in courses offered online through CorpU. Dave has received accolades and recognition from numerous organizations and publications. He has been named one of the “Top 15 CEOs” by Worth; “CEO of the Year” by Information Week; “Executive of the Year” by the San Francisco Business Times; and “CEO of the Year” by Morningstar. He was named by Smart Money as one of the three most influential executives in the world of investing and by Institutional Investor as the number one most influential executive in the world of online finance. In 1999 he was appointed by Congress and then-President Clinton to serve as one of 19 Commissioners on the Advisory Commission on Electronic Commerce, which was tasked with producing recommendations on electronic commerce and tax policy, arguably one of the most important policy initiatives of the Information Age. Dave graduated with a BA from the University of Pennsylvania, and earned his MBA with honors from Wharton. A native of New York, Dave now resides in San Francisco.

KRISHNA RAMASWAMY is Professor of Finance at the Wharton School of the University of Pennsylvania. From 1985 to 1990 he was the Banker’s Trust Term Associate Professor of Finance at the Wharton School. His research interests include corporation finance, investment management in stock and bond markets, and the valuation and use of options and futures contracts. His current research includes tests of models of the term structure of interest rates; the relation between futures markets and cash markets, and the use of binomial models as approximations in valuing financial securities. His work

has appeared in the Journal of Finance, the Journal of Financial Economics, and The Review of Financial Studies. Krishna received his Ph.D. in Finance from Stanford University. He has an M.B.A. from Duke University, and a B.Tech. (Honors) from the Indian Institute of Technology at Kharagpur. He has served as a financial economist at the Economics Research Group at Bell Laboratories, and on the faculty of the Graduate School of Business at Columbia University. He has been a consultant to the World Bank, Bankers Trust and the International Monetary Fund, among other financial institutions. From 1979 to 1988, he served as Research Coordinator to the Institute of Quantitative Research in Finance. Krishna has taught graduate level courses on risk management, options and futures trading, and derivatives in the United States and Latin America (with the assistance of the World Bank), in Singapore (in connection with The Aresty Institute of Executive Education at The Wharton School), and in India (for the Wharton Alumni Association of India).

JEFFREY ROSENSWEIG Rosensweig is the Director of the Global Perspectives Program at Goizueta Business School of Emory University. Previously, he served for six years as an Associate Dean. An international business and finance professor, he focuses on global investing and business in the global economy. He also specializes in financial, macroeconomic, and business forecasting. A frequent keynote speaker on topics related to global economic and financial trends and forecasts, he is selected annually as the global-investing keynoter at the Securities Industry and Financial Markets Association’s Annual

Institute. In 2000, Dr. Rosensweig was elected to the Council on Foreign Relations. Professor Rosensweig is often quoted in the national business press, including FORBES, FORTUNE, and BUSINESSWEEK. He has appeared nationally on ABC WORLD NEWS TONIGHT and GOOD MORNING AMERICA, the NBC TODAY SHOW, NBC National Nightly News, NigHTLINE, BLOOMBERG TV, and he is a frequent economic commentator for CNN. He has published numerous papers in academic and business journals. He has written three books, including the critically-acclaimed Winning the Global Game: A Strategy for Linking People and Profits. Active in executive education, Dr. Rosensweig was recently selected by the Wall Street Journal as one of the 12 favorite professors in all Executive MBA Programs worldwide. Dr. Rosensweig received his M.A. and B.A. in economics (summa cum laude) from Yale University and a Ph.D. in economics from Massachusetts Institute of Technology (MIT). Further, he received a master’s degree in philosophy, politics, and economics as a result of two years of study at Oxford University as a Marshall Scholar. The British Government has selected him to serve on the Marshall Scholarship Selection Committee for 16 years, and during the past four years has appointed him Chairman for the Southeast. Before Emory, Dr. Rosensweig served as senior global economist in the Research Department of the Federal Reserve Bank of Atlanta. Other previous experience includes serving as an economic consultant to the Government of Jamaica and teaching international finance at Yale’s School of Management. Elected by the faculty in 1996, Professor Rosensweig served for 12 years as Chairman of Emory University’s Center for Ethics. He has also been the Pack Leader for a multicultural group of over 100 Cub Scouts.



ANITA SANDS, Ph.D. is a global technology and business leader, public speaker, and advocate for the advancement of women. She is currently a member of the Board of Directors of two public companies – Symantec Corporation, the world’s leader in computer security, a Fortune 500 company; and Service Now, the enterprise IT cloud company. Her career to date in Financial Services saw her being appointed as the youngest ever Senior Vice President at the Royal Bank of Canada, where she served as the Head of Innovation and Process Design. At Citigroup, as Managing Director and Head of Transformational

Management, she helped transform their $20B global operations and technology organization. She joined UBS Wealth Management Americas at age 33, as the Chief Operating Officer, where she was responsible for over three thousand technology, operations and corporate services professionals. Then as Group Managing Director and Head of Change Leadership, she lead the development and execution the organization’s transformational strategy, through the introduction of innovative processes and industry leading technology platforms. Anita holds a Ph.D. in Atomic and Molecular Physics and a First Class Honors degree in Physics and Applied Mathematics from Queen’s University Belfast. She was a Fulbright and O’Reilly Foundation Scholar at Carnegie Mellon University in Pittsburgh, where she graduated with highest distinction with a Masters in Public Policy and Management. She was then awarded a research fellowship from the Sloan Foundation and served as Executive Director of Carnegie Mellon’s Software Industry Centre, and as a Visiting Research Fellow at the Munk Center for International Studies at the University of Toronto. Anita has been named one of the “Elite 8” by Bank Systems and Technology, an award recognizing the eight most innovative executives in the North American financial services industry and as one of “The TEN to Watch for 2012” by Registered Rep, a leading finance publication. In 2011, 2012, Anita was named to the Irish American “Top Forty Under Forty”, and “Woman of Influence” lists and has been a three time honoree among the “Wall Street 50”, which recognizes the best and brightest Irish and Irish-American leaders. Most recently, she was recognized as the “Graduate of the Year” by her Alma Mater, Queens University Belfast. On three occasions, Anita has been invited by the Irish Prime Minister to participate in the Global Irish Economic forum, a gathering of the most influential members of the global Irish Diaspora and the Irish Cabinet to formulate approaches to Ireland’s economic recovery. She is also a member of Enterprise Ireland’s Financial Services Advisory Board, which aids Irish start-up companies seeking to expand into international markets and of the Dean’s Advisory Council of Heinz College, at Carnegie Mellon University. She is a former board member of the Ireland Fund of Canada, The Ireland Canada Chamber of Commerce, and Ireland Park Foundation. Her career has been further distinguished by a commitment to the advancement of women, a topic she speaks on regularly. She is a member of the International Women’s Forum, a mentor for W.O.M.E.N. in America, a member of the advisory committee for the Women Inspiration & Enterprise Network, and has been an attendee at the Fortune Most Powerful Women’s Summit. In 2012, the international humanitarian organization, Concern Worldwide honored Anita with their Women of Concern award, for her leadership, contribution to public service, and efforts to empower women throughout the world. Anita holds a diploma in piano from the London School of Music, has travelled to all seven continents, most recently Antarctica, and is a former all-Ireland public speaking champion. She is a frequent commentator on digital transformation and women’s leadership.

JOAN SCHWARTZ is Chief Legal Officer and a Managing Director for Pershing LLC, a BNY Mellon company. Since joining Pershing in July 2008, Ms. Schwartz has been responsible for supervising the Legal Department staff, litigation, employment matters, regulatory inquiries, anti-money laundering-related issues and inquiries from law enforcement. She is also chief advisor to Pershing’s Executive Committee and business units and lead counsel representing Pershing in compliance and regulatory inquiries from law enforcement. Ms. Schwartz began her career as an attorney in the financial services industry with

Prudential Securities Inc. and was with Wachovia Securities LLC and First Clearing LLC before joining Pershing. Ms. Schwartz is a member of SIFMA’s Compliance and Legal Division and vice chair of SIFMA Clearing Firm Committee. She earned a Bachelor of Arts degree from Binghamton University and a Juris Doctorate degree from Brooklyn Law School

MAURICE SCHWEITZER is a Professor of Operations and Information Management at the Wharton School. His research interests include negotiations and behavioral decision research. He has studied deception in negotiations as well as the role of alcohol in negotiations. He has also published work on the status quo bias and health care decision making. His work has appeared in a number of journals and books including Organizational Behavior and Human Decision Processes, Management Science, the International Journal of Conflict Management, the Academy of Management Executive, Advances in

Organizational Quality, Medical Care, Medical Care Research and Review, and the American Journal of Public Health.


JEREMY J. SIEGEL is the Russell E. Palmer Professor of Finance at The Wharton School at the University of Pennsylvania. Professor Siegel taught for four years at the Graduate School of Business of the University of Chicago before joining the Wharton faculty in 1976. Professor Siegel has written and lectured extensively about the economy and financial markets, has appeared frequently on CNN, CNBC, NPR and other networks. He is a regular columnist for Kiplinger’s and contributor to national and international news media, including The Wall Street Journal, Barron’s and The Financial Times. Professor Siegel has authored

numerous professional articles and three books. His bestselling, Stocks for the Long Run, now in its fifth edition, was named by the Washington Post and Business Week as one of the ten-best investment books of all time. The Future for Investors: Why the Tried and the True Triumph over the Bold and New was named one of the best business books published in 2005 by BusinessWeek, the Financial Times, and Barron’s. Professor Siegel has received many awards and citations for his research and excellence in teaching. In November 2003 he received the Distinguished Leadership Award from the Securities Industry Association and in May 2005 he was presented the prestigious Nicholas Molodovsky Award by the Chartered Financial Analysts Institute to “those individuals who have made outstanding contributions of such significance as to change the direction of the profession and to raise it to higher standards of accomplishment.” In 1994 Professor Siegel received the highest teaching rating in a poll ranking business school professors conducted by Business Week magazine and in 2012 CNN.com and Fortune magazine named Jeremy Siegel world’s top business school professor. Professor Siegel served 15 years as head of economics training at JP Morgan Professor Siegel is currently the Academic Director of the Securities Industry Institute and currently serves as Senior Investment Strategy Advisor of WisdomTree Investments, Inc., consulting the firm on its proprietary stock indexes. He graduated from Columbia University in 1967, received his Ph.D. in Economics from the Massachusetts Institute of Technology in 1971, and spent one year as a National Science Foundation Post-Doctoral Fellow at Harvard University.

YAEL C. SIVI is a consultant and executive coach with over twelve years experience working in Fortune 1000 companies and public sector/governmental agencies on projects relating to individual and team effectiveness. Her focus is on helping leaders and teams create environments that promote engagement and growth. Yael has worked on numerous global and domestic assignments— in the role of executive coach, team coach/facilitator, curriculum designer, trainer, and presenter. Her clients have included American Express, Allianz, Battelle, Boehringer Ingelheim, Citibank, Coca-Cola, Commerzbank,

Convergys, Deutsche Bank, Genentech, Goldman Sachs, JPMorgan Chase, NASA, NYSE/Euronext, Securities Industry Institute, United Nations, US Forest Service, WL Gore, among others. Yael’s areas of expertise include emotional intelligence, team collaboration, conflict management, virtual teamwork, mentoring, as well as diversity and inclusion. She has spoken publicly about current dynamics related to the changing workforce and workplace, including generational differences and collaboration on teams. As an executive coach, Yael helps individuals reach higher levels of authenticity, effectiveness, and fulfillment in their personal and professional lives. As a team coach, Yael works with teams to understand the multiple realities alive in their unique team dynamic—related to interpersonal issues as well as structural challenges. She works with leaders and team members to find more effective ways of communicating, resolving conflict, and getting work accomplished. Yael holds a Master of Science in Social Work from Columbia University with an emphasis in industrial social work. She earned her BA in Urban Studies at Macalester College. She has been trained as a coach through the Coaches Training Institute and has done additional training in team coaching, conflict resolution, and Gestalt psychotherapy. Before co-founding Collaborative Coaching, Yael worked as a senior consultant and executive coach with The FutureWork Institute and Towers Perrin. In addition to Collaborative Coaching, Yael also has a part-time private psychotherapy practice in New York City.

HYRUM W. SMITH is Co-Founder of Franklin Covey Co. Hyrum W. Smith is a highly sought after keynote speaker and author. For nearly three decades he has been motivating people to see reality more clearly and to gain better control of their personal and professional lives. Hyrum’s speeches and presentations have been acclaimed by American and international audiences. Hyrum is the author of several nationally published and acclaimed books, including The 10 Natural Laws of Successful Time and Life Management, What Matters Most, The Advanced Day Planner User’s Guide, The Modern Gladiator, and is coauthor of

Excellence Through Time Management. www.hyrumwsmith.com



JON STEIN is the CEO and founder of Betterment. Passionate about making life better, and with his experience from his career of advising banks and brokers on risk and products, he founded Betterment in 2008. Jon is a graduate of Harvard University and Columbia Business School, and he holds Series 7, 24, 63, and is a CFA, Chartered Financial Analyst. His interests lie at the intersection of behavior, psychology, and economics. What excites him most about his work is making everyday activities and products more efficient, accessible, and easy to use.

AARON TAYLOR is a Senior Manager in Vanguard’s Retail Advice business. He oversees both advice operations and advice technology including the delivery of Personal Advisor Services technology. Prior to his current role Aaron spent 5 years leading user experience design and technology delivery in Vanguard’s Information Technology group and 7 years as a Naval Submarine Officer. Aaron is a graduate of the U.S. Merchant Marine Academy and earned his MS from MIT in Systems Design and Management.

CHRISTIAN TERWIESCH is the Andrew M. Heller Professor at the Wharton School of the University of Pennsylvania. He is a Professor in Wharton’s Operations and Information Management department, co-director of Penn’s Mack Institute of Innovation Management, and also holds a faculty appointment In Penn’s Perelman School of Medicine. His research on Operations Management and on Innovation Management appears in many of the leading academic journals ranging from Management Science to The New England Journal of Medicine. Professor Terwiesch is the co-author of Matching Supply with Demand,

a widely used text-book in Operations Management that is now in its third edition. Based on this book, Professor Terwiesch has launched the first Massive Open Online Course (MOOC) in business on Coursera. By now, well over 250,000 students enrolled in the course, most of them working professionals from around the world. His latest book, Innovation Tournaments, was published by Harvard Business School Press. The novel, process-based approach to innovation outlined in the book was featured by BusinessWeek, the Financial Times, and the Sloan Management Review and has lead to innovation tournaments in organizations around the world. Professor Terwiesch has researched with and consulted for various organizations. From small start-ups to Fortune 500 companies, he has helped companies become more innovative, often by implementing innovation tournament events and by helping to restructure their innovation portfolio. Most of his current work relates to healthcare and innovation management. In the healthcare space, some of Professor Terwiesch recent projects include the design of patient centered care processes in the VA hospital system, the impact of emergency room crowding on hospital revenues and the patient experience at Penn Medicine, and the usage of patient portals and remote patient monitoring. In addition to his teaching and his research, Professor Terwiesch is experimenting with a new career as a host of a national radio show on Sirius XM 111. Also, after 20 years of Ironman racing, he is trying to become a competitive rower, a transition that unfortunately turns out to be harder than expected.

MARK TIBERGIEN is Chief Executive Officer of Pershing Advisor Solutions, a BNY Mellon company. Pershing Advisor Solutions is one of the country’s leading custodians for registered investment advisors and family offices. Mr. Tibergien is also a Managing Director of Pershing, a BNY Mellon company, and a member of Pershing’s Executive Committee and BNY Mellon’s Operating Committee. Mr. Tibergien joined Pershing in 2007. Prior to joining Pershing, Mr. Tibergien was a principal at the accounting and consulting firm, Moss Adams LLP, where he was partner-in-charge of the Business Consulting group, chairman of the

Financial Services Industry group and partner-in-charge of the Business Valuation group. Previously, he was president of a nationally recognized bank and business training and consulting firm, a principal in an investment management and business valuation firm, a writer for a financial trade magazine and a general assignment newspaper and radio reporter. Mr. Tibergien has been working with public and private companies on matters related to business management, transition planning and strategy formulation since 1976. He has worked closely with hundreds of independent registered investment advisors, broker-dealers, investment managers, insurance companies and other financial services organizations in the United States, Australia, Europe, the Middle East and Canada. For eight consecutive years, Accounting Today recognized Mr. Tibergien as one of the “100 Most Influential” people in the accounting profession. In 2013, Investment Advisor magazine recognized him for the eleventh consecutive year as one of the “25 Most Influential” people in the financial services industry and in 2012 InvestmentNews named him to their list of “The Power 20.” He is the author of three books published by Bloomberg Press, Practice Made Perfect, How to Value, Buy or Sell a Financial Advisory Practice and Practice Made (More) Perfect. He has also been a regular columnist for Investment Advisor magazine on management issues since 2005.


PAUL A. TIFFANY, PH.D., is a highly experienced business consultant and an acclaimed facilitator of management training and development programs for leading firms and organizations throughout the world. He currently serves as a Senior Lecturer at the Haas School of Business of the University of California, Berkeley, where he teaches courses in Business Policy & Strategy and International Management. Prior to this Professor Tiffany taught as a Lecturer at Stanford University, and he also currently serves as a Visiting Professor at Sasin, the Graduate Institute of Business at Chulalongkorn

University in Thailand; IOMBA, the International Organizations MBA program at the University of Geneva; AVT Business School in Copenhagen; China Minzu University in Beijing; and the Cezanne School of Business at the University of Marseilles in Aix en Provence, France. Professor Tiffany earned an MBA from Harvard University and his Ph.D. from the University of California at Berkeley. Dr. Tiffany also authored several books: The Decline of American Steel was published by Oxford University Press in 1988, and appeared in a Japanese edition in 1989. Business Plans for Dummies (John Wiley & Sons), co-authored with Dr. Steven Peterson, was published in 1997 and again in 2005 in a new 2nd Edition. A world-wide Top-Five finalist in the Booz Allen/Financial Times “Best Business Book of 1998” competition, the first edition went through fifteen printings and was available in ten languages. He is currently at work on a new book titled The Dynamic Capabilities Approach to Strategic Management (co-authored with Professor David Teece of the Haas School). Professor Tiffany has also been recognized for his teaching, receiving the Cheit Award as the outstanding professor in the Berkeley Executive MBA program in both 2003 and 2004. Dr. Tiffany currently leads Paul Tiffany & Associates, a multi-specialty consulting and training organization that offers management services to firms throughout the world. Recent clients have included Wells Fargo Financial Advisors, Deutsche Post DHL (Germany), Siam Cement Group (Thailand), Thai Beverage (Thailand), PepsiCo SE Asia, The Hartford Insurance Co., Krungsri Bank (Thailand), Statoil (Norway), Microsoft, Mohegan Sun Resort and Casino, US Steel, Cisco Systems, Zoetis-SE Asia, Korean Management Association (Korea), National Broadcasting and Telecommunications Commission of Thailand, and MinSheng Bank (China), among many others. Dr. Tiffany resides in Northern California and on United Airlines.

MICHAEL UNGAR currently serves as Chair of Ulmer & Berne LLP’s Litigation Department, is a member of the firm’s Management Committee, and is a past President of the Cleveland Metropolitan Bar Association. Mike has been named the highest ranking attorney in Ohio (out of approximately 44,000 active attorneys) for the third consecutive year on the 2015 Ohio Super Lawyers list. He has been selected as one of the top 100 Trial Lawyers in the country by Benchmark Litigation (2015), which also recognized Mike as a “state litigation star,” defined as an attorney who is recommended consistently as a reputable

and effective litigator by clients and peers (2014/2015). Mike’s practice encompasses a broad range of general business disputes with a focus on commercial, banking, professional liability, securities, and broker-dealer matters, including arbitrations, class actions, and other types of complex litigation. He also frequently serves as a mediator and arbitrator in complex disputes. Mike is recognized in Chambers USA: America’s Leading Lawyers for Business (2007-2014) and ranked in Band 1 (the highest of 6 bands) for General Commercial. According to client feedback obtained during the selection process, Mike was described as “a razor-sharp litigator and all-around high class guy.” Chambers USA further described Mike as a “go-to attorney,” noting that his practice is “geographically wide-ranging and his expertise includes arbitration and consumer class actions.” Mike was recently recognized by Best Lawyers in America® as the “2014 Securities Litigation Lawyer of the Year.” Best Lawyers designates only one lawyer per practice area as Lawyer of the Year in the nation’s largest legal markets.

YOUSEF VALINE is an Executive Vice President and Chief Risk Officer of First Horizon National Corporation. He has leadership responsibility for oversight of risk management and compliance activities across the firm. Additionally, he has administrative responsibilities for Internal Audit and Credit Risk Review. Prior to joining First Horizon, Valine was an Executive Vice President of Wachovia Corporation. He served as the head of the Institutional Risk Group as well as Chief Operating Officer of the Risk Management Division. Valine had enterprise-wide responsibility for Operational and Treasury Services

Risk Management, Business Continuity Planning, Technology and Change/Implementation Risk Management, Credit Risk Management Reporting, Risk Governance/Policies, Environmental Risk Management, Risk Information Strategies Group, and Basel II Compliance program. During his 24-year tenure with Wachovia he served in various leadership positions which included: Mergers and Acquisitions, Operations, Information Technology, Product Development, Treasury Services, Finance, Consumer Banking Services, Compliance, and Risk Management.



JULES VAN BINSBERGEN conducts theoretical and empirical research in finance. His current work focuses on asset pricing, in particular the relationship between financial markets and the macro economy, and the organization, skill and performance of financial intermediaries. Some of his recent research focuses on measuring the skill of mutual fund managers, the term structure of cash flow growth and stock return predictability and the implications of good-specific habit formation for asset prices. Professor van Binsbergen’s research has appeared in leading academic journals, such as the American Economic

Review, the Journal of Finance, the Journal of Financial Economics and the Journal of Monetary Economics. He received his PhD from the Fuqua School of Business at Duke University. After obtaining his PhD in 2008, he joined the faculty at Stanford’s Graduate School of Business, where he got tenure in 2014. He joined the Wharton School in 2014.

PEDRO VIDELA is professor in the Department of Economics. He holds a Ph.D. and an MA in economics, both from the University of Chicago, and a commercial engineering degree in economics from the Universidad Católica de Chile. His areas of specialization include macroeconomics, international economies and emerging economies. As a consultant Prof. Videla has been involved in projects with institutions such as the World Bank, IMF, EU, the InterAmerican Development Bank, and USAID. He has taught at the Universidad Adolfo Ibánez (Chile), the Roosevelt University (Chicago, USA), and currently

teaches economics courses on the MBA program at IESE.

PATRICIA WILLIAMS is the Ira A. Lipman Associate Professor of Marketing at the Wharton School. She received a BA in communication from Stanford University and an MBA and PhD in marketing from UCLA’s Anderson School of Management. Prior to joining the Wharton School in 2000, she was an assistant professor at the Stern School of Business at NYU. Patti currently teaches the core marketing planning course to Wharton’s full time and executive MBA students. She is the recipient of multiple Wharton Excellence in Teaching Awards for outstanding performance in the undergraduate, MBA and Executive

MBA classroom and has received the “Goes Above and Beyond the Call of Duty” MBA Core Teaching Award numerous times. Her research interests include the role of emotions in consumer decision making. Her papers have appeared in the Journal of Consumer Research and the Journal of Marketing Research, among others. She has served as Associate Editor for the Journal of Consumer Research and serves on the Editorial Review Boards for the Journal of Marketing Research and the Journal of Consumer Psychology. She is co-author of Marketing for Financial Advisors, published by McGraw Hill. Patti serves as the Academic Dean for the Global Marketing University at the Estee Lauder Companies and teaches executive education courses to many companies and organizations on a variety of marketing topics including developing an outside-in strategic perspective, consumer insights and segmentation, branding and managing brand experiences.

AMY WRZESNIEWSKI is Associate Professor of Organizational Behavior at the Yale School of Management, Yale University. She earned her B.A. from the University of Pennsylvania, where she graduated magna cum laude with an honors degree in psychology. She received her Ph.D. and M.A. degrees in organizational psychology from the University of Michigan. She has won the IBM Faculty Award for her research, and has won awards for her undergraduate, graduate, and executive teaching. Her research on the meaning of work has been published in a wide range of top academic journals and

highlighted in several best-selling books and popular press outlets, including Time, BusinessWeek, Harvard Business Review, U.S. News and World Report, and The Economist, as well as bestselling books such as Drive by Daniel Pink, The Happiness Advantage by Shawn Achor, Authentic Happiness by Martin Seligman, and The Art of Happiness by the Dalai Lama and Howard Cutler. Her current research involves studying how employees shape their tasks, interactions and relationships with others in the workplace to change the meaning of the job.


STEPHEN YOUNG is the Senior Partner of Insight Education Systems, a management consulting firm specializing in leadership and organizational development services. As a recognized leader and foremost expert in this field, Mr. Young frequently consults with senior executives and management teams of Fortune 500 companies. For more than a decade, Steve has been a featured speaker at business conferences worldwide. He is much sought after for his powerful and engaging presentation style. His widely acclaimed seminar MicroInequities: The Power of Small™ has been embraced by over 20% of

Fortune 500 corporations in 28 countries, and is being touted by corporate America as the new paradigm for diversity and leadership. His work has been published in numerous business articles and recognized in a wide range of business publications, including The Wall Street Journal and Time Magazine and Harvard Business Review’s Management Newsletter. His program was also featured by Oprah Winfrey in two issues of her “O” Magazine. McGraw-Hill published his top-selling book, Micromessaging: Why Great Leadership is Beyond Words. As former Senior Vice President and Chief Diversity Officer at JPMorgan Chase, Mr. Young managed the firm’s diversity strategy worldwide. Under his leadership, the company garnered numerous awards for its diversity initiatives, including the Catalyst Award, Fortune Magazine’s Top 50 Companies for Minorities Award, the Best Companies Award from Working Mother Magazine, and Diversity, Inc Magazine’s designation as the #1 company for diversity. Prior to joining JPMorgan Chase, Stephen was Vice President for Diversity with Merrill Lynch. He is a former staff member of the Rutgers University Graduate School of Management, has served on the Diversity Committee for the United Way of America and as an Advisory Board member to the Rev. Jesse Jackson’s Wall Street Project. He is the former Chairman of the Securities Industry Association’s Diversity Committee, and Board member of Scholastic’s Alliance for Young Writers and Artists. Additionally, he served on his local Board of Education.

GAL ZAUBERMAN Professor Gal Zauberman studies consumer behavior, time in judgment and decision making, and memory for emotions and choice. In his research, Professor Zauberman focuses on factors that affect individuals’ evaluations, preferences, and choice, with specific interest in the role of time in judgment and decision making. On this topic, Zauberman examines the psychological mechanisms that govern the way people develop preferences for outcomes in the future. He also studies how the pattern of a sequence of outcomes over time affects people’s evaluation of a consumption sequence. More recently,

he began work on how people evaluate forthcoming activities and how these activities affect their special memories for past events. The key idea is that people choose activities not just because of their immediate enjoyment, but because of how they relate to previous special memories. Professor Zauberman’s research has been published in top-tier academic journals including the Journal of Consumer Research, the Journal of Marketing Research, Management Science, and Psychological Science. His recent article published in the Journal of Experimental Psychology: General received international media coverage, including the New York Times, Scientific American, and others. He has won several awards and honors, among them the Young Scholars Program of the Marketing Science Institute and an honorable mention for the Association of Consumer Research’s Robert Ferber Award. His teaching interests include courses in Consumer Behavior, Internet Marketing, Marketing Management and Marketing Research. Professor Zauberman received his PhD in Marketing from Duke University (2000) and his B.A. from The University of North Carolina, Chapel-Hill (1994).

eyMap Key

1. Inn at Penn(Morning bus drop-offand evening pick-up)

2. Annenberg Center(Zellerbach Theater)

3. Jon M. Huntsman Hall

4. Steinberg Conference Center / Aresty Institute of Executive Education

5. Penn Bookstore

6. Fitts Auditorium / Golkin Hall

7. Johnson Pavilion

8. Claire Fagin Hall

9. Steinberg Dietrich

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EXCELLENCE IN LEADERSHIP...

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