Examples of Transport for London Campaigns appearing in the Evening Standard for FY’s April...
Transcript of Examples of Transport for London Campaigns appearing in the Evening Standard for FY’s April...
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Examples of Transport for London Campaigns appearing in the Evening Standard for FY’s April 2007-March 2013
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Campaigns and public information notices appearing in the Evening Standard for FY’s April 2007-March 2013
April 2007-March 2008
April 2008-March 2009
April 2009-March 2010
April 2010-March 2011
April 2011-March 2012
April 2012-March 2013
Public and legal notices
• Audit of accounts public notice
• Tube upgrade programme• Cycling, • Safer travel at night• Oyster• Congestion Charging retail• Public inspection notices, closure of audit notice
• Tube upgrade programme• Congestion Charging• River services• Cycle hire• Low Emission Zone• Overground• Public notices (Accounting public notice, Blackwall tunnel)
• Low Emission Zone• Tube investment programme• public notices•Tube ‘check before you travel’• Congestion Charging• Powered two wheelers in bus lanes• River Crossings consultation
• Tube investment programme• Public inspection notice (audit of accounts)• River Crossings consultation• Congestion Charging• London 2012 Olympic Route Network
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London Underground Investment Programme 2009-2012
Campaign objective: To inform Londoners about the London Underground Investment Programme
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Tube Northern Line Closure 2010
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Tube Upgrade Programme Feb 2011 - 2012
Campaign objective: To inform Londoners about the Tube Upgrade Plan
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Check Before You Travel 2011-2012
Campaign objective: To encourage customers to check for planned Tube disruptions when travelling at weekends
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Overground East London Line Extension 2009
Campaign objective: To raise awareness of the improvements to the London Overground.
Overground 2011
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Oyster 2009
Campaign objectives: to help Oyster customers avoid paying the maximum fare.
Campaign objectives: to help Oyster customers understand that they can use Oyster across a number of different modes including national rail
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Congestion Charging: Launch of the new Retail provider 2009
Campaign objective: To inform drivers about the location changes of the retail channel and to encourage them to use the online shop locator.
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Congestion Charge 2010-2011
Campaign objectives: To inform drivers about the changes to the operation of the scheme and to encourage drivers to register for Auto Pay to reduce the risk of drivers receiving penalties
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Congestion Charge Xmas Free days 2012
Campaign objectives: To raise awareness of the suspension of the charge during the Festive period.
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Cycling 2009
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Cycle Hire 2010
Campaign objective: To announce the launch of the new cycle hire scheme
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Powered two wheeler Bus Lanes 2011-2012
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London River Services 2010
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Low Emission Zone consultation 2010
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River Crossing Consultation Feb and Oct 2012
Campaign objective: To encourage Londoners and local residents to have their say on the proposals
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Congestion Charge Consultation 2010 Congestion Charge Consultation 2012/13
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Low Emission Zone 2011
Campaign objective: To encourage owners of affected vehicles to take timely action to meet the required emissions standards
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Safer Travel at Night 2009
Campaign objective: To reduce the propensity to use unbooked minicabs and to help contribute to a reduction in the number of minicab related sexual offences
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London 2012 Olympic road network 2012
Campaign objective: To raise of awareness of how and where the Olympic/Paralympic route network operated and to encourage drivers to plan ahead to avoid the route