Evaluation question 1
22
1. In what way does your media product use, develop or challenge forms and conventions of real media Ed Elliott
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Transcript of Evaluation question 1
1. In what way does your media product use, develop or challenge forms and conventions of real media products?Ed Elliott
FRONTCOVER
Masthead
Anchor Text
Cover Lines
Main Image
Features
Tag Line
Main Cover Line
Masthead
Large, Bold and placed at the top of the page as a common convention of music magazines. It’s usually placed above the head (except normally behind) but as it’s a new magazine, I’ve put it in front to gain visibility and awareness (developed convention). Usually in a prominent font as bold colour as to stand out and making easy to detect.
Other examples from magazines.
Main ImageConvention of medium close up and singular person who is covering the main story – direct mode of address – connects the artist and audience – Personal relationships (Uses and Gratification) – desirable positioning yet challenging object to male gaze (Mulvey) – contrasted lighting for defiance & to catch the eye – light direction
Other magazine examples.
Tag Line
“In Depth” – creates engagement – wanting to know more – break some of the secrecy – The Effects Model – buzz words/phrases ‘In Depth’ is informing of the private and unknown – more detail than what is currently known
Other magazine examples.
Features
Cover Lines
Insight into features include for entertainment and informative needs (Uses and Grat) – Right positioning – simple look – smaller font – not main selling points – contrast against background.
Want to read further inside – main articles – main selling point – make the reader want to know more – uses and gratification needs model – hypodermic needle – powerless to resist finding out.
Anchor Text
Name – entices fan – big names – anchors the main image – insight into the focus story of magazine – bold and contrasting – bold name use – makes people want to buy to find out more.
Other magazine examples.
Main Cover Line
Common convention made to contrast against image and anchor text – fits the magazine style – links to main article – stands out – informing (uses and grat) – creates hermeneutic question – entices the read as to why ‘not just black and white’.
Other magazine examples.
CONTENTSPAGE
Features
Numbers
Masthead
Feature Image
Regulars
Images
FeaturesBold feature title – eye catching – short – simple – different font size to stand out – easy navigation
Short description of feature pages – entices reader – want to know more – informing of what's included (uses and grat)
Wide range – shows variety – multi images
Alternate colors – match color scheme – eye catching – easy to read
Other magazine examples:
Regulars
Consistency column for regular readers – entices reader to buy for regular features – bright heading to draw attention – contrasting background to text
Other magazine examples:
Masthead
This is isn’t a common convention used in music magazines but one that I saw on occasion when doing research. It keeps the theme throughout with the backwards ‘E’ and the color scheme is continued. It links back to my front cover masthead and keeps the same theme throughout.
Other magazine examples:
Numbers
Bold page numbers – easy navigation – meets audience needs – creates shortcuts – convenience – linked with feature image/article – informing (uses and grat) – color co-ordinate to keep theme going.
Other magazine examples:
Images
Thumbnail positioning – variety – multiple genre music – organized boxes with borders for sleek look – no overlapping – little text – intriguing – draws attention to main articles
DOUBLEPAGE
Anchor Text
Image
Text
Columns
Quote
Page Number
Text
Common convention of altercations in font and colour – contrasting – red draws attention as subheadings – highlights features – separates and divides paragraphs
Other magazine examples:
Image
Personal Relationships (uses and grat) - medium close up for personal view – expression becomes more visual – attractive for target audience – shadows match the feature article (black and white)
Other magazine examples:
Pull Quote
Pull quote – insight into the story – creates engagement and questions – personal relationships to those experienced (uses and grat) – important to draw people in – will want to read to find out context
Other magazine examples:
ColumnsArticle neatly aranged – 3 columns – smaller than enticing titles – informing of artist (uses and grat) – detailed – easy to follow and readOther magazine examples:
Page Numbering
Convention used to be positioned at bottom of the page – bold and clear – easy to see – easy to navigate pages – allows it to be separate from main textOther magazine examples:
