EVALUATION QUESTION 1

Georgia Ray

I N W H AT WAY S D O E S Y O U R M E D I A P R O D U C T U S E , D E V E L O P O R C H A L L E N G E

F O R M S A N D C O N V E N T I O N S O F R E A L M E D I A P R O D U C T S ?

1.

Our teaser trailer is enigmatic and mysterious

throughout. Meaning that the shots we have used

and the juxtaposition when editing them creates a

mysterious feel of a psychological thriller. An

example of this in action can be seen in the

dramatic ‘blank’ screens at the end of the trailer

which make the last shot tension-building and

mysterious.

CONTINUED…

This form of tension building can be seen

in the majority of thriller/horror teaser

trailers as a way to grab the audiences

attention.

One teaser trailer that uses this well is

Paranormal Activity (1, 2 and 3), these all

have blank areas interposed within the

shots during the editing process to create

this foreboding atmosphere.

2.

In the editing process we have added effects such as

static, which is used in The Pacts teaser trailer, to

give a foreboding atmosphere to the shots. The

audience would view this as foreboding because the

image of static is used particularly in horror or

thriller genres. Connotations of static include signal

failures or broken appliances etc. all of which give

the impression something is wrong.

CONTINUED…

As well as The Pact, other

thriller/horror teaser trailers use

the same static technique. The

Paranormal Activity series of films

is well-known for using these

successfully, as demonstrated on

the next slide.

PARANORMAL ACTIVITY STILL

THE PACT STILL

3.

The titles in our teaser trailer have been heavily

influenced by the titles on horror/thriller/psychological

films such as Insidious and The Pact. We know these are

successful films in their genre and so can assume that their

titles and typography work to connote their genre well. We

took the colours of the insidious poster, black, white and

red and paired it with the font style of The Pact’s poster

which is simple but bold. This has resulted in us having

titles that greatly convey our genre.

CONTINUED…

As well as The Pact, There was also

the Safe House which influenced us

heavily particularly in developing ideas

for the typography and composition of

our poster. The shots of which will be

shown on the next slide.

THE PACT POSTER

Simple text, so as

not to detract

attention from the image,

which is the main

focus.

The “Pact” is extremely

bold, grabbing

the audiences attention towards

that word rather

than the “The”.

SAFE HOUSE POSTER

Simple bold text, holds

the audiences attention, but

the central placement means it is the focus of the poster

rather than the image, unlike the

pact’s poster.

Very typical thriller/horr

or conventions with regard

to colour theme this shows the audience

what genre this film is.

GEORGIA RAY