Evaluation q5

4
How did you attract/address your audience?

Transcript of Evaluation q5

CoverHere is the cover of my magazine. I used a basic yet effective colour scheme of grey, red and black so it would not blind the audience yet the contrasting red would grab their attention. On the cover of the magazine I decided to use a logo as a masthead so the magazine would be easily identifiable. To add to this, I chose to use one main image on the cover instead of many so the main artist is the main focus. Furthermore, I included other artist’s names on the side of the page to show the audience that it isn’t just one genre or artist included in the magazine. The barcode is out of the way yet still there as it is a legal requirement. It is easy to find so if the potential buyer of the product was going to buy this magazine at say a self checkout then they will not be struggling for ages trying to find it, same with the price.

Another feature I used on the cover of my magazine was cover lines. These are not obstructing the main image however they still stand out and grab the readers attention. Along with this, I added a puff to the page to engage the reader. When things are promoted as free, the population will be drawn towards this as they tend to think that the free gift ensures that they get their moneys worth. The image I chose to use is high quality and clear, which could attract more people to reading the magazine or even potentially purchasing it. I also chose to keep the fonts the same throughout my whole product as they are simple, clear and easy to read, which could be a reason the audience would be attracted to read the magazine.

The artists names I chosen to include were all made up and some were a play on real artists names. I included names that would fit different genres, for example Spring Warriors - alternative, Synderella - R&B, Nicole Robert - Pop and Jacob Foster - Indie Pop.

ContentsHere is the contents page to my magazine. It uses the same colour scheme and logo, as well as fonts. I included more colour to this page as well as two more images than only one previously. I did this in order to attract the audience as images tend to be the first thing you look at when reading a magazine. The images I used are all high quality and clear. This was so people would clearly be able to see what was in the image or what the image was of (you wouldn’t want to buy a magazine with poor quality images used; it doesn’t look professional). The bar at the bottom of the page tells the audience the issue date in case they want to know, as well as page number and a web address where they can choose to subscribe to the magazine online.

The images I chose to use are all spaced out and not obstructing any other images. The small image at the bottom of the page overlaps the main image, however nothing is cut off by it. The page numbers over the images are large and clear so the audience can easily navigate themselves around the magazine.

DPSHere is the double page spread to my magazine. Similarly to my cover and contents page, the colour scheme and fonts were the same. This was to make the magazine pages look like they belong together and therefore look more professional. The text is also in columns and there isn’t too much which wouldn’t be too much of a problem for the audience because it would not take too long to read and therefore would not be boring.

The image used is a clear image and good quality. You can clearly see the main artist as I blurred out the background and edited the hue/saturation to make her stand out even more. The page numbers at the bottom again allow the readers to navigate through the magazine easily. The final paragraph is mainly promotional information for the readers about the artist, informing them where they can find her music or see her next.

I chose one image for the DPS and I decided to make it take up the whole of one page. This was to gather more attention and have the main artist as the audience’s main focus. The caption which tells people about the image is not too obstructive and is still big enough for the readers.

As a regards to addressing the audience, all text was formal with a few informal bursts, making the magazine seem like it is appropriate for young people yet has a mature sense to it.