Section 2) – Evaluation

In what ways does your Media product use, develop or challenge forms and conventions of real media products?

The magazine, across the 4-pages, ‘repeats’ (Steve Neale) codes and conventions of many well known magazines like Vibe and Q. All of the magazine that I looked at have all given me inspiration of different aspects of my magazine. Some of the this I got inspiration were the layout the font style and how the pictures were laid out on the page. I used similar conventions as if I know a big magazine company like that has success then they must be doing the right thing and therefore I will then try to do the same as them.

How does your media product represent particular social groups?

The denotation of representation is to groups which are big fans of the music genre of hip pop or rap. These group of people are really passionate about there music and love to see and listen to their favourite artists like Drake, Nico and Vinz.Therefore my media production denotes the sense of being a fan for the genre of music I have chosen. On the font cover you can see all the different types of people that will be in the magazine from heavy rap to hip pop music and what is happening with them inside of the magazine.

What kind of media institution (Publisher) might distribute your media product and

why?

From my research I have found out that the media distribution that may distribute my media product is spin media, this Is because of the magazine that they publish a magazine called vibe this is very similar to my magazine as they both my magazine and the vibe magazine have the same genres and therefore celebrities may be in both magazines. Spin media is likely to publish my magazine as my magazine also has similar codes and conventions to vibe such as layout and structure.

Who would be the audience for your media product and why?

According to Hartley’s seven subjectivities, the audience of my magazine are both males and females between 16 and 23. This is because the genre of rap and hip pop is very popular in this age group. As my magazine VERSE is also rap and hip pop the target audience will also be 16-23 .

According to Katz’ Uses & Gratifications theory, , the target audience will want to ‘personal identify’ with the artists. The reason that my target audience would want to buy this magazine is because that they like what they see and they are interested in the people that are on the front cover or they like who is being interview inside he magazine.

According to Maslow’s hierarchy of needs, , my target will be in the esteem stage this is because they will have respect of the people that are in the magazine, This also might be social climbs this is people that see something and idolize it. For example if they see something they like there favorite celebrity is wearing they may go out and try to get it.

How did you attract/address your audience?

In order to attract the intended target audience to sell my magazine I used many codes and conventions like puff/promotion, young adults and teen agers would always be looking to enter competitions or getting this for free. As my magazine genre is hip pop/ rap and this is a big genre of music in society so if there is many codes and conventions people would recommend it to their friends. As many people in society spend hours on social networking sites the use of convergence will increase the popularity to others because it will be spread as people may be talking about it so more people will see it.

What have you learnt about technologies from the process of constructing this

product?

In order to make the magazine look professional I had to make sure that the main pictures and any cover line pictures looked professional so for this I used the magnetic lasso tool this allows me to go around a picture and just keep the part that I want. Another similar tool that works the same but is quick is the magic wand tool. I used this as a started point then zoomed in and deleted the parts I didn’t want pixel by pixel.

I also used the healing brush tool to make sure that the model looked perfect if they had any sports that were really obvious I used the tool and got rid of them

Photography Planning

Here I asked the people that I wanted to model in my magazine, I had to explain why I wanted them to model for me and who they were going to model and where the pictures of them modelling would go this is because they may be more they happy to model, but they may not want the picture of them to go around to all sorts of places that’s why I explained it will only be in one magazine only on two pages.

Analysing my Front CoverMasterhead- Uses the verse logo. Is seen on every edition that would be made for this magazine line., so it is easily recognisable. The font is a very in-formal meaning that is aimed towards teenagers. The font is very bold, and has a very strong striking colour of red. The colour red is a neutral colour so it is appearing to both sexes.

The Featured Headline- The use on the box behind the text makes the title stand out. So when the customer looks at the magazine the customers eyes will be attracted towards what the magazine straight away if they didn’t know who the main picture was.

Bar Code- A common convention on a magazine. It is needed in order to purchase a magazine.

Date and Price- A common convention in all magazines. Price is very small conveying that the company doesn’t want the price to stand out as it doesn’t appeal to the audience.

Picture of Nico and Viniz overlaps the masterhead suggesting that the magazine company verse is very professional company and that customers will recognise it even if it was covered.

Main image- The main image is what the main article of the magazine is about. This is shown as the celebrities Nico and Vinz cover up the whole up of the page where as one of the cover stories has a picture and only takes up a corner, this shows that the bigger picture Is the main one.

Cover line- This is another way of attracting the audience to read the magazine by telling them what else will be inside of the magazine in case anyone doesn’t like the main story.

Analysing my Contents Page

Heading- “Contents” is clearly placed at the top right of the page, informing the reader that this Is what the page is for. If it wasn’t there is may be hard to tell that it Is a contents page. The font that I have used it white and it had a red background this makes the white text stand out more. The font looks quite serious and formal in comparison to the masterhead.

Masterhead- Uses the verse logo. Is seen on every edition that would be made for this magazine line., so it is easily recognisable. The font is a very in-formal meaning that is aimed towards teenagers. The font is very bold, and has a very strong striking colour of red. The colour red is a neutral colour so it is appearing to both sexes. The verse logo is used on every page so that the company name is repeated and the customer will always remember it.

Layout- The layout of this page is very simple and easy to navigate around, the page has been split up into different sections with the use of subheadings. This is suitable for the target audience of young adults or teenagers, as they wont want to be wasting time.

Colour scheme- I have kept the colour scheme very simple and it matches all of the other pages with the use of the colour of the grey back ground and with red and white titles and the masterhead is also red on all pages..

Editorial- This is a way of introducing the magazine and tells the customers a bit about the editor and the ways to contact the magazine.

Analysing my Double Page spread Interview

Masterhead- Uses the verse logo. Is seen on every edition that would be made for this magazine line., so it is easily recognisable. The font is a very in-formal meaning that is aimed towards teenagers. The font is very bold, and has a very strong striking colour of red. The colour red is a neutral colour so it is appearing to both sexes. The verse logo is used on every page so that the company name is repeated and the customer will always remember it.

Layout- In comparison to the image, the text is very small and insignificant. This could tell us that the main focus is the celebrity rather that what he has to say. As he dominaes half of the double page spread.The Heading- the heading of this page is just

of who Is being interview this is because the customers that are reading wont have to read to through the whole thing to find out who it is about. Especially my target audience they wont want to waste time.

Main image- The main image is what the main article of the magazine is about. This is show as the picture takes up half of the double page spread.

Colour scheme- I have kept the colour scheme very simple and it matches all of the other pages with the use of the colour of the grey back ground and with red and white titles and the masterhead is also red on all pages..

Looking back at your Preliminary task, what do you feel you have learnt in the progression from it to the full product?

I feel that, having completed the preliminary task and learning about the demands of this production process, I have learnt my time keeping and what I have to do to make a professional looking magazine. I knew how to use Photoshop more confidently and I knew how to layout my magazine for example where I should put the titles and where I should put the picture and what the scale should be for both of them.

There is evidence of progression that I feel particularly demonstrates how I met the demands of the production process, for example when I initially made my magazine I thought that it looked fine and was suitable for my target audience but after I had got feedback from my peers on what they thought I had to go back and make changes to the parts that they thought weren't or right or the things that just need to be changed a little.