EUROPEAN CULTURAL ROUTE OF SAINTS CYRIL AND METHODIUS July 3, 2012 CONFERENCE HOTEL U SKANZENU...
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Transcript of EUROPEAN CULTURAL ROUTE OF SAINTS CYRIL AND METHODIUS July 3, 2012 CONFERENCE HOTEL U SKANZENU...
EUROPEAN CULTURAL ROUTE OF SAINTS CYRIL AND METHODIUS
July 3, 2012
CONFERENCE HOTEL U SKANZENU MODRÁ
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Jindřich OndrušDeputy Governor of the Zlín Region
■■ ■■ Zlín Region
CONTENTS
1. RELIGIOUS TOURISM IN EASTERN MORAVIA
2. PROJECT “OPEN GATES”
3. I CAMMINI D’EUROPA
4. PROJECT “CERTESS”
5. VELEHRAD 2013
6. NECSTOUR
7. PROGRAMME “CULTURAL ROUTES OF THE COUNCIL OF EUROPE”
8. EUROPEAN CULTURAL ROUTE OF SAINTS CYRIL AND METHODIUS
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■■ ■■ Zlín Region
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over a thousand-year tradition in Christianity
large concentration of sacral monuments from times of the first Slavic missionaries to today
strong religious tradition and ties of its citizens to religion above-average proportion of believers in the CR:
�̶ Czech Republic 13.9%�̶ Zlín Region 29%
(Source: www.scitani.cz) important places of pilgrimage within the CR Velehrad – Basilica bestowed the Golden Rose
by the pope Holy Hostýn – estimated 500,000 pilgrims
annually existence of pilgrimage routes in the Zlín Region
Velehrad – Holy Hostýn Velehrad – Holy Antonínek Holy Hostýn – Holy Kopeček Rosary Pilgrimage Route and others
RELIGIOUS TOURISM IN EASTERN MORAVIA
■■ ■■ Zlín Region
providing access to important sacral monuments in the Zlín Region
familiarizing visitors with monuments in terms of architecture, art, cultural and spiritual value
BENEFITS OF THE PROJECT implemented since 2009:
unique project in the CR
example of cooperation of local government and churches
2011 – 95,000 visitors in the Zlín Region (21 key tourist locations)
creation of 140 new jobs
PROJECT “OPEN GATES”
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■■ ■■ Zlín Region
Membership of the Zlín Region and East-Moravian Tourist Authority Zlín in I Cammini d’Europa
First contact in October 2010 Signature signed in September 2011
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I CAMMINI D’EUROPA
■■ ■■ Zlín Region
BENEFITS FOR THE ZLÍN REGION:
Participation of the region in “I Cammini d'Europa” involves presentation of a pilgrimage tourism product at trade fairs in Madrid, Paris, Rome, Rimini, Milan and Berlin
Cooperation with already engaged partners in religious tourism
Achieving good practice and sharing experiences in the area of religious tourism
Engagement in EHZS projects “I Cammini d'Europa”
Engagement in elaboration and implementation of tourism products and promotional materials
Engagement in studies and marketing research projects
Creation of a special tourism package for the territory of the Zlín Region
Promotion of territorial products (gastronomy, crafts, culture) at exhibitions and trade fairs
Use of the quality brand name “I Cammini d'Europa” on religious tourism promotional materials
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I CAMMINI D’EUROPA
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■■ ■■ Zlín Region
Program: INTERREG IV C
Priority: 2 Environment and Risk Prevention
Area of intervention: 2.6 Cultural heritage and landscape
Call for Proposals: no. 4
Implementation period: January 2012 – November 2014 (33 months)
Project status: implementation phase
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PROJECT “CERTESS”
Project partners
LUXEMBOURG: Europ. Institut of Cultural Routes
ITALY: Region Lazio
MALTA: Department of local government
POLAND: Administrative district of Gorlice
AUSTRIA: Salzburg Research
ROMANIA: Sibiu County Tourism Association
SPAIN: Tourism Agency of the Balearic Islands
FINLAND: JAMK University of Applied Sciences
GERMANY: Karlsruhe Institut of Technology
CZECH REPUBLIC: Zlin Region
LUXEMBOURG: Ministry of Culture Luxembourg
SPAIN: Regional Ministry of Tourism, Commerce and Sport
■■ ■■ Zlín Region
1,150 years since the arrival of the Slavic missionaries - Saints Cyril and Methodius - to the territory of Great Moravia
An opportunity for remembrance, to celebrate with dignity and use this important historical event not only for raising consciousness amongst citizens, but also for tourism and cultural routes
The anniversary honors the founding principles of Christianity passed on to people in their own language, the creation of a Slavic writing system, the first legal documents and laying of the foundations for education and culture
Opportunity to raise interest in the ideas of peaceful coexistence of cultures, spiritual, ethical and cultural values
VELEHRAD 2013, PLACE OF MEETING AND DIALOGUE
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■■ ■■ Zlín Region
National cultural monument since 2008
Symbol of the arrival of Saints Cyril and Methodius to Moravia
Meeting place for believers and for western and eastern cultures
Burial place of Cardinal Špidlík
Venue for important cultural and spiritual events in the jubilee year 2013
Cyril and Methodius Pilgrimage and Days of People of Good Will
International conference with the Cyril and Methodius theme
Exhibitions, concerts, training and education programmes
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VELEHRAD – CENTER OF CULTURAL AND SPIRITUAL HERITAGE OF EUROPE
Place and opportunity for initiating the creation of the European Cultural Route of
Saints Cyril and Methodius
■■ ■■ Zlín Region
Network of European regions for tourism development in Europe
Gathering relevant regions and institutions in tourism
25 regions 30 public and private institutions (European
Intitute of Cultural Routes)
Zlín Region member of the network since 2011 – the only member from Central Europe
Simultaneously, member of the Executive Committee
NECSTOUR - NETWORK OF EUROPEAN REGIONS FOR A SUSTAINABLE AND COMPETITIVE TOURISM
■■ ■■ Zlín Region
Programme “Cultural Routes of the Council of Europe” founded by the Council of Europe in 1987 with the aim of demonstrating through travel across space and time how cultural heritage developed in various places of today’s European countries.
European Institute of Cultural Routes – programme administrator.
PROGRAMME AIMS
To increase consciousness of European cultural identity and citizenship
To support intercultural and interreligious dialogue through better understanding of events in European history.
To protect and enrich natural and cultural heritage as a means for improving the quality of life and the source of social, economic and cultural development
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CULTURAL ROUTES OF THE COUNCIL OF EUROPE
■■ ■■ Zlín Region
Since the start of the programme until today, there are a total of 29 certified European cultural routes.
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CERTIFICATION CRITERIA
1. Cooperation in research and development
2. Enhancement of the memory, history and European heritage
3. Cultural and educational exchanges of young Europeans
4. Contemporary cultural and artistic practice
5. Cultural tourism and sustainable cultural development
CULTURAL ROUTES OF THE COUNCIL OF EUROPE
■■ ■■ Zlín Region
AIMS
Building a network of partners linked to the mission of Saints Cyril and Methodius and their legacy
of developing Christianity in Europe
Founding the organization “European Cultural Route of Saints Cyril and Methodius”
Certification of the European Cultural Route of Saints Cyril and Methodius within the
programme “Cultural Routes of the Council of Europe”
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EUROPEAN CULTURAL ROUTE OF SAINTS CYRIL AND METHODIUS
■■ ■■ Zlín Region
The European Cultural Route of Saints Cyril and Methodius will be a European network of cities and regions interconnecting historically important places of pilgrimage and utilizing their common cultural heritage for increasing competitiveness and attractiveness of European cities and regions.
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AREAS FULFILLING CERTIFICATION CRITERIA
1. COOPERATION IN RESEARCH AND DEVELOPMENT
2. ENHANCEMENT OF THE MEMORY, HISTORY AND EUROPEAN HERITAGE
3. CULTURAL AND EDUCATIONAL EXCHANGES OF YOUNG EUROPEANS
4. CONTEMPORARY CULTURAL AND ARTISTIC PRACTICE
5. CULTURAL TOURISM AND SUSTAINABLE CULTURAL DEVELOPMENT
EUROPEAN CULTURAL ROUTE OF SAINTS CYRIL AND METHODIUS
■■ ■■ Zlín Region
BENEFITS OF THE CULTURAL ROUTE FOR DEVELOPMENT OF THE REGION
The network of the European Cultural Route of Saints Cyril and Methodius focuses on the legacy of Europe’s Christian roots in order to renew and utilize not only sacral monuments, but also Christian traditions and cultures of countries related to the brothers from Thessaloniki
It contributes to better handling of the seasonal nature of tourism thanks to a new travel model, and strengthening European citizenship through discovering our common heritage. Cultural routes accommodate other segments of tourists.
Cultural routes represent an opportunity for local citizens in the area of enterprise, support of investments and development of infrastructure and human resources, development of services, increasing revenue and due to an increased concentration of tourism options, creation of jobs and increase in employment.
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EUROPEAN CULTURAL ROUTE OF SAINTS CYRIL AND METHODIUS
■■ ■■ Zlín Region
EUROPEAN CULTURAL ROUTE OF SAINTS CYRIL AND METHODIUS
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■■ ■■ Zlín Region
POTENTIAL FUNDING SOURCES
I. Programme Culture 2007-2013
II. Financial Mechanism EEA 2009 – 2014, Priority Area 1 “Preserving European Cultural
Heritage”
III. The Lifelong Learning Programme - Programmes Erasmus, Leonardo da Vinci, Grundvig
IV. Visegrad Fund – within the framework of small and standard grants
V. Transnational cooperation of projects for European Cultural Routes, Programme of the
European Commission
VI. INTERREG, further programming periods (cross-border and transnational cooperation)
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The aim of the European Cultural Route of Saints Cyril and Methodius will be prepared for implementing objectives within the framework of individual areas in order to draw from subsidies as a part of the EU Cohesion Policy for 2014 - 2020.
EUROPEAN CULTURAL ROUTE OF SAINTS CYRIL AND METHODIUS
■■ ■■ Zlín Region
We are looking for partners for further cooperation in the interest of fulfilling the objectives of the overall aim. We expect to meet each other again in the jubilee year, and that we will reach agreement with our partners regarding the next steps for fulfilling the aim – certification of the cultural route.
Public Authorities
Education and Research Institutions
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►ALBANIA
►BULGARIA
►CZECH REPUBLIC
►CROATIA
►ITALY
►HUNGARY
►MACEDONIA
►GREECE
►SLOVAK REPUBLIC
►SLOVENIA
►SERBIA
►TURKEY
EUROPEAN CULTURAL ROUTE OF SAINTS CYRIL AND METHODIUS
■■ ■■ Zlín Region
“Saints Cyril and Methodius contributed immeasurably to building Europe, not just in terms of its Christian religious society, but also its civic and cultural unity.”
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BL. POPE JOHN PAUL II:
■■ ■■ Zlín Region
Thank you for your attention.
Jindřich Ondruš
Deputy Governor of the Zlín [email protected]
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