BUSINESS DEVELOPMENT CENTER Schoolcraft College, Livonia, MIp 734.462.4438 | f 734.462.4673 www.schoolcraft.edu/bdc | www. SBDCMichigan.org

Etsy for EntrepreneursChoose one class, any combination, or save on all five classes!

Are you an artisan of unique handmade products or a seller of vintage goods and craft supplies interested in establishing an online business? Learn to use Etsy, a global creative commercial platform. New and experienced Etsy users will learn all aspects of creating a successful Etsy shop. Prerequisite for all classes: proficiency with basic computer and cell phone use; existing inventory for an online store. Series includes all 5 of the following classes.CES2 1688 | Section 910761 | Tuesdays | 3/13/18-4/10/18 | 7-9pm | $150

Building a Successful Etsy ShopLearn the advantages, rules, regulations and the steps to opening a shop on Etsy. CES2 1689 | Section 910727 | Tuesday, March 13, 2018 | 7-9pm | $35

Create Appealing Product Photos on EtsyCreating a positive emotional shopping experience is key to successful online selling. Learn best practices in digital photography and how to develop a creative aesthetic that aligns with your Etsy brand utilizing Etsy and Snapseed apps. Requirement: bring a charged cell phone (iPhone or Android) with digital camera and Internet functionality. CES2 1691 | Section 910730 | Tuesday, March 20, 2018 | 7-9pm | $35

Effective Search Engine Optimization (SEO) for EtsyMaster the art of being found in a buyer’s search. Improve your listing through effective keywords, tags, and description. CES2 1690 | Section 910750 | Tuesday, March 27, 2018 | 7-9pm | $35

Business Logistics on EtsyDetermine how to optimally price your products, plan for packaging and shipping, and manage cash flow. CES2 1692 | Section 910755 | Tuesday, April 3, 2018 | 7-9pm | $35

Marketing Your Etsy StoreLearn the ins and outs of marketing your Etsy shop including: advertising strategies, how to manage social media, tips for stellar customer service in an online environment, and effective use of the Sell on Etsy app. CES2 1693 | Section 910756 | Tuesday, April 10, 2018 | 7-9pm | $35

REGISTRATION INSTRUCTIONSRegistration is a two-step process; please complete Steps 1 & 2 below:

Registration for classes begins November 20th and continues until the day before the class meets. Register early for best class selection!Credit card payment is required when registering; please have your credit card on hand.

STEP 1Register for seminar via Schoolcraft College’s WebAdvisor• Go to https://webadvisor.schoolcraft.edu

(or enter the URL in your browser window)• Continuing Education (Non-Credit)• Register and Pay for Continuing Education Classes• Insert appropriate CES2 Number • If you experience problems registering, contact the

Answer Center at 734-462-4426, during business hours:

Monday-Thursday, 8:00 am–9:00 pm Friday, 8:00 am–6:00 pm Saturday, 9:00 am–6:00 pm

STEP 2Register with the MI-SBDC• Choose the link below that corresponds to the class

you wish to attend. Full Series: March 13-April 10, 2018 Building a Successful Etsy Shop, March 13, 2018 Create Appealing Product Photos on Etsy,

March 20, 2018 Effective Search Engine Optimization for Etsy,

March 27, 2018 Business Logistics on Etsy, April 3, 2018 Marketing Your Etsy Store, April 10, 2018• Register for this event online.• Enter your email address.

If you are already in our database it will ask you for a password.If you do not know your password, the Send Verification Code button can be used.

• Confirm Registration information and select Register.

BUSINESS DEVELOPMENT CENTER Schoolcraft College, Livonia, MIp 734.462.4438 | f 734.462.4673 www.schoolcraft.edu/bdc | www. SBDCMichigan.org