eTail Nordic 2014 - Are you loyal to your consumers?
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Transcript of eTail Nordic 2014 - Are you loyal to your consumers?
NB
We areand we would like to be
Your Digital Performance Architects
Hi
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Europe’s Largest Independent Performance Agency
Kristoffer EwaldHead of DnA by NetBooster
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Are YOU loyal to your consumer?
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Customer Journey
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Complex?
15+ sites, apps and news sources
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ConsumersProspects
Awareness Consideration Preference Action Loyalty
Marketing Used to be Simple
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But Digital Changed the Rules
Prospects
Peer reviews
Social approval
Brand content
Competitoranalysis Consumers
Contrubitors
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The Challenges Ahead
Paid Media CRMeCommerce
Opportunity
OwnedEarned
Intelligent involvement builds loyalty
In-Store
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Engagement driven through data…
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…is only possible with data collection
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Power Loyalty with Ground Control
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We power your brand to be loyal with consumers.
www.killthesilos.com #BrandAmnesia
Thank you for your attention!
NB
We areand we would like to be
Your Digital Performance Architects
Come talk to us at Booth #9 and see our customer centric live data demo!