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Style Guide 3.0 1 BORDER REGION MENTAL HEALTH CENTER STYLE GUIDE 3.0 Version A
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BORDER REGION MENTAL HEALTH CENTER S t y le G u id e 3 .0 1
Transcript of Espinoza_10.2.2a
Style Gu
ide 3.0
Border Region Mental Health Center
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BORDER REGION MENTAL HEALTH CENTER
STYLE GUIDE 3.0Version A
Border Region Mental Health Center
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Border Region Mental Health Center is a state
funded agency that provides treatment services
for both adults and children from Webb, Jim
Hogg, Starr and Zapata counties. The center
strives on treating challenged clients holistically
by providing a diverse and current regimen of
psychoactive medications and therapies within
the psychological and psychosocial domains.
Since their establishment in Laredo, Texas in
1979, Border Region Mental Health Center has
undergone various transitions ranging from
name changes, new buildings, numerous state-
of-the-art treatments plans and conception of a
volunteer service council.
TYPOGRAPHYBig Caslon
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Border Region Mental Health Center
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Body Adult and Child Mental Health Services
TitleBorder Region Mental Health Center
SubtitleFor a Brighter Tomorrow
Border Region Mental Health Center
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COLOR PALETTE
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Border Region Mental Health Center
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C : 100M : 10Y : 28K : 47
C : 48M : 4Y : 16
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C : 0M : 63Y : 99K : 0
C : 0M : 63Y : 99K : 0
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B : 115
R : 112G: 174B : 185
R : 184G: 226B : 222
R : 244G: 125B : 34
R : 244G: 125B : 34
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Border Region Mental Health Center
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Words can communicate a message to
viewer but photos can communicate
quicker and in different ways than
text. Vivid images used in combination
with the right words can be incredibly
powerful. These images do more than
just play a mere complementary role
in the design. The combination of text
and imagery blend to create the ideal
combination.
IMAGERY
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Border Region Mental Health Center
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TEXTURESThe many images and textures can be
utilized for the Border Region Mental
Health Center rebranding campaign.
The warm and comforting colors ap-
peal to the viewers will radiate a sense
of calm. The images portray a sense of
safety and assurance in the quality of
care attained through the programs
and services.
