EO New Jersey Oct 2014

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Management in the Digital Age PRESENTER: Stephen Lynch Twitter: @StephenLynch @RESULTSdotcom Email: [email protected] EO New Jersey - Oct 2014

description

Lessons learned from working with thousands of SMB clients - Entrepreneurs Organization presentation - EO New Jersey - Oct 2014. Management in the Digital Age We are entering an era of “Digital Darwinism,” when society and technology is evolving faster than many companies can adapt. More specifically, it is the way we manage people that has struggled to keep pace with the rate of change. We need to reinvent management Using Radical Transparency to drive Accountability and Engagement Despite good intentions, most EO business leaders make the same fundamental mistake when they set goals for their people. Learn what really works and what doesn’t in terms of engaging and motivating your people, and holding them accountable for performance - based on direct observations of more than 5000 clients. Key Performance Indicators - the right way Research shows that 92% of companies do a poor job of measuring KPI's. Learn how to choose and track the key measures that will drive the success of your current business model, and drive the key functional areas of your company (the outcomes for this workshop are even more powerful if other members of your leadership team are present) RESULTS.com’s software gives them unique and privileged insights into the day to day operations of thousands of small-medium sized growth firms. We see what really works and what doesn’t in terms of strategy execution, goal setting, tracking performance, running effective meetings, engaging employees and holding them accountable. To save you from spending several lifetimes trying to figure it all out for yourself, you can access these powerful (and often counter intuitive) insights in his workshop.

Transcript of EO New Jersey Oct 2014

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Management in the Digital Age

PRESENTER: Stephen Lynch Twitter: @StephenLynch @RESULTSdotcom

Email: [email protected]

EO New Jersey - Oct 2014

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Management in the Digital AgeThe way we manage our businesses is struggling to to keep pace with the rate of change. We need to reinvent management

Radical Transparency & AccountabilityWhat works and doesn’t work in terms of setting goals and holding people accountable - based on direct observations of thousands of client firms

Key Performance IndicatorsHow to define and track the key measures that will drive the success of your business model,

Agenda

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MANAGEMENTin the digital age

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“This is a fantastic time to be entering the business world, because business is going to change more in the next 10 years than it has in the last 50”

Bill Gates

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18,446,744,073,709,551,615

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“We’re in the second half of the chessboard”

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“In short, software is eating the world.”

Marc Andreessen

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“Digital Darwinism” (when technology and society

evolve faster than your company’s ability to adapt)

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“It is not the strongest who survive, nor the most intelligent,

but the ones most responsiveto change”

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“We are going to have to reinvent management; the way we lead, we plan, we organise, we hire, we motivate... because today, organisations are facing a set of challenges that are truly unprecedented."

– Gary Hamel

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TECHNOLOGYchange

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Taxi rides

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What major technology changes

will impact your industry?

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SOCIETALchange

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I like the people

I work with.

Someday I’ll meet

them in person.

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13%

more productive

50%

higher retention

FLEXIBILITY

workplace

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ALIGNMENT

company-wide goal

Company goal

Team goal 1

Individual goal 1

Team goal 2

Individual goal 2

Individual goal 3

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Baby Boomer1946 -1964

Generation X1965 - 1980

Millennial / Gen Y1981 - 2000

Key life influences Cold War nuclear threat, NASA, Vietnam, Civil rights, Drug culture, John Lennon

AIDS, Divorce, MTV, Cold War ending, Heavy Metal, Personal computer, Bill Gates

Internet, Always connected, Share everything online, Apple and Google

Work environment Long hours, Office only Office, Increasingly working from home

Office, Home, Wherever, Desires flexible schedule

Work ethic Workaholic, Quality focus, Team player

Clear direction, Get tasks done, Self reliant, Free agent

Entrepreneurial, Variety, Multitasking, What’s next?

Management style Hierarchy, Chain of command Everyone should manage themselves, Challenge people

Collaboration, Consensus

Personal Motivators Salary, Job title, Feeling valued and respected

Money, Freedom, Break the rules and do it your own way

Meaningful work, Work with creative people, Maintain personal life

Mentoring Does not like feedback. Does not take negative feedback very well

Does not think feedback is necessary. Will ask for it if wants it

Wants constant feedback, on demand at the push of a button

Internal communication Face to face meetings focused on process, Memos

Face to face meetings focused on results, Emails

Face to face participative discussions, Emails, Collaboration software

Client communication Face to face, Phone Face to face, Phone, Email Email, Social Media, Instant messaging

Career Goals Climb the ladder at one company, Job security

Build transferable career with variety of skills & experiences, Build a business.

Build several parallel careers or businesses simultaneously

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What major societal changes

are you experiencing?

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MANAGEMENTmust change

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“We are going to have to reinvent management; the way we lead, we plan, we organise, we hire, we motivate... because today, organisations are facing a set of challenges that are truly unprecedented."

– Gary Hamel

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STANDARDIZED

Industrial age CUSTOMIZEDNetwork age

LABOUR:obediencesystemsprocessesproductivity

TALENT:initiative

innovationcreativitypassion

Management 1.0

Management 2.0

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18%

actively disengaged

52%

not engaged

30%

engaged

DISENGAGED

70% of employees are

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[1] Renaissance Solutions Survey, 1996[2] Kaplan and Norton, Harvard Business School Press, The Strategy-Focused Organization, 2001[3] Strategy & Leadership Journal, May/June 1999[4] Covey and Whitman , Predictable Results in Unpredictable Times, 2009

1.0 is NOT WORKING

MANAGEMENT

▪ 92% of organizations do not measure KPIs

▪ 90% of strategies fail due to poor execution

▪ Only 27% of employees have access to

their company strategic plan

▪ Only 5% understand their company strategy

▪ Only 15% of employees know their

company’s top priorities

▪ Only 6% of employees know their own

priorities

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GOALS & TASKS

▪ 70% of employees want regular conversations about their Goals with their manager

▪ But, only 36% of employees report their managers are having such conversations

ACCOUNTABILITY & RESULTS

▪ 67% of employees want regular performance feedback from their manager

▪ But, only 29% report actually getting feedback on their results from their manager

FEEDBACK

EMPLOYEES WANT MORE

[1] Training Magazine - July 2013

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[1] Harvard Business Review, May 2014, Your Scarcest Resource

MEETINGSare NOT WORKING

▪ 15% of an organization’s collective time is

spent in meetings

▪ 67% of meetings are rated as “ineffective”

by managers

▪ 92% of people admit multitasking during

meetings (checking email, unrelated work)

▪ $37 Billion wasted on unproductive

meetings per year in the USA

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We leave the manner of accomplishing the mission to the soldier, allowing them the freedom to take whatever steps deemed necessary based on the situation. The leader prescribes the method of execution only to the degree that is essential for coordination

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Transparencydrives results

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Radical

Transparency

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REDUnacceptable performance standard

YELLOWWatch closely. Need help?

GREEN Target performance standard

Traffic light concept

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In the past we used spreadsheets

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don’t engage peopleSPREADSHEETS

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Now we use software

+ multiple integrations

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How do you make performance

transparent in your organization?

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Always aim for the STARS, if you miss…

..you’ll at least reach the moon

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CELEBRATE small wins

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What % of the time do your

people achieve their Goals?

If not “most of the time”, what do

you need to do differently?

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COMMUNICATION +COLLABORATION

company-wide

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SHARED VISION + STRATEGY

your company’s

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ALIGNMENT

company-wide goal

Company goal

Team goal 1

Individual goal 1

Team goal 2

Individual goal 2

Individual goal 3

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Key Performance Indicators

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Projects + Tasks

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See how other teams are PERFORMING

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Drill down to identify ISSUES

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Looks like someone is struggling GOALS MISSED?

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What’s happening here?LET’S HELP…

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Assign a TASK to address the issue

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Good data drives good meetings

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What have you learned from

introducing technology change

in your organization?

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Drivers● Task-focused managers● Set high standards● Push people to go the extra mile● Keep employees focused on high

priority Goals and Tasks. ● Focus on getting things done.

Enhancers● People-focused managers● Build strong relationships and trust● Give encouraging feedback● Keep employees happy &

motivated.● Focus on taking care of people

“Drivers” vs. “Enhancers”

Which style of manager are you?

Which style of management is the most likely to increase employee engagement?

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1 on 1 Meetings

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● Booked in calendar every week. 30 minutes max

● Dashboard data must be updated

● Status update on Goals & Tasks Reinforce focus and accountability

● What’s happening here? Weed the garden

● What next? Capture Tasks in software & follow up

● What support do you need from me?

● How are you feeling?

● Finish with praise and encouragement

1 on 1 Meetings

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What do you need to do

more of (or less of) in order to

practice the 5 to 1 ratio?

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MEASURE THE

RIGHT KPI’s

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Tropical Island Test

Questions / Answers:#realKPIs || @RESULTSdotcom

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Imagine this…

Questions / Answers:#realKPIs || @RESULTSdotcom

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Business Model / Industry KPIs (example)

Questions / Answers:#realKPIs || @RESULTSdotcom

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Business Model / Industry KPIs

Questions / Answers:#realKPIs || @RESULTSdotcom

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KPI TablesWorksheet Table Available:

http://bit.ly/KPI_Tables

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The 4 Gears

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Questions / Answers:#realKPIs || @RESULTSdotcom

Create leads

Convert leads into sales

Provide product / service that delights customers

Grow cash & make a profit

KPIs - The 4 Gears

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Questions / Answers:#realKPIs || @RESULTSdotcom

Outcome

Activity Effectiveness

Outcomes are good, but what drives them?

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Questions / Answers:#realKPIs || @RESULTSdotcom

Outcome

Activity Effectiveness

$ Sales

# phone calls# appointments booked # sales presentations

% who attend presentation% who buy at presentation

Convert leads into sales

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Scope out your KPIs (example)

Questions / Answers:#realKPIs || @RESULTSdotcom

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KPI Hierarchies (roll ups) (example)

Questions / Answers:#realKPIs || @RESULTSdotcom

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KPI Hierarchies (roll ups) (example)

Questions / Answers:#realKPIs || @RESULTSdotcom

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Questions / Answers:#realKPIs || @RESULTSdotcom

Single Point Accountability

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Questions / Answers:#realKPIs || @RESULTSdotcom

The sniff test:

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Questions / Answers:#realKPIs || @RESULTSdotcom

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Questions / Answers:#realKPIs || @RESULTSdotcom

Create leads

Convert leads into sales

Provide product / service that delights customers

Grow cash & make a profit

KPIs - The 4 Gears

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Team / Functional Area KPIs

Questions / Answers:#realKPIs || @RESULTSdotcom

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KPI Hierarchies

Questions / Answers:#realKPIs || @RESULTSdotcom

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Marketing KPIs (sample) What it is

Total Leads Lead shows the total raw number of leads being created by your marketing endeavorsMarketing qualified leads Marketing Qualified Leads (MQL) tracks the number of Leads that meet the qualifying criteria as being an

ideal target market customer for your offering, based on information known about the lead

Sales qualified leads Sales Qualified Leads (SQL) tracks the number of Leads that have been qualified as interested in your offer, and potentially "ready to buy" within the desired timeframe

Cost per sales qualified lead Cost per Sales Qualified Lead measures the average cost required to get a lead to the sales team for further contact from the sales team. It is calculated by dividing total marketing spending by the number of new SQLs generated.

Sales by lead source Sales by Lead Source measures the sales generated by each available sales source (e.g. reseller, affiliate marketer, search engine, client referral). :

Click-Through Rate Click-Through Rate measures the rate at which an ad or link on a landing page is clicked relative to the number of times the ad or page is shown (impressions). It can also measure the success of an online advertising campaign for a particular website as well as the effectiveness of an email campaign by the number of users that clicked on a specific link. .

Cost per conversion Cost per Conversion measures the average cost incurred to acquire a lead or sale through an advertising campaign.

Total Impressions Total Impressions measures the total number of times an ad is displayed, whether it is clicked or not. Each time an ad is displayed it is counted as one impression.

New Subscribers Subscribers tracks the number of new subscribers to defined media content.Website Visits Visits tracks the total number of visits to a website. One visitor can account for multiple visits.Visitor bounce rate Visitor Bounce Rate the percentage of visitors who enter the site and "bounce" (leave the site) rather than

continue viewing other pages within the same site.

Page views Page Views tracks the total number of times a web page is viewed by visitors to a website.

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Questions / Answers:#realKPIs || @RESULTSdotcom

Create leads

Convert leads into sales

Provide product / service that delights customers

Grow cash & make a profit

KPIs - The 4 Gears

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Team / Functional Area KPIs

Questions / Answers:#realKPIs || @RESULTSdotcom

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KPI Hierarchies

Questions / Answers:#realKPIs || @RESULTSdotcom

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Scope out your KPIs (example)

Questions / Answers:#realKPIs || @RESULTSdotcom

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KPI Hierarchies (roll ups) (example)

Questions / Answers:#realKPIs || @RESULTSdotcom

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Sales KPIs (sample) What it is

Appointments booked Appointments books tracks the number of appointments made with Sales Qualified leads in the period (typically per week).

Sales presentations given Sales presentations tracks the number of sales presentations your sales team actually delivered to Sales Qualified leads in the period (typically per week)

Sales made Sales tracks the number of sales made, or the $ value of sales closed in the period (typically per week)

Average Sale Value Average Sale Value shows the average amount spent by customers

Sales Qualified Leads (SQL) to Sales conversion

Sales Qualified Leads (SQL) to Sales Conversion measures the number of sales as a percentage of Sales Qualified Leads.

Presentations to Sales conversion Presentations to Sales Conversion measures the number of actual sales made as a percentage of sales presentations given

Cost of Customer Acquisition Cost of Customer Acquisition measures the cost to acquire a new customer. It takes into account both the marketing and sales costs, divided by the number of sales made.

Sales Pipeline Sales Pipeline displays the estimated $ value of Sales Qualified Leads in the pipeline that are expected to purchase within the desired timeframe - based on existing sales qualified leads conversion rates

Sales vs. Last year Sales vs. Last year compares last year's sales to this current year's sales over the same weekly or monthly period, typically expressed as a %

Customer orders Customer orders shows the number of orders placed , or the $ value of orders placed

Upsells Upsells shows the value of sales made to existing customers during the period.

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Questions / Answers:#realKPIs || @RESULTSdotcom

Create leads

Convert leads into sales

Provide product / service that delights customers

Grow cash & make a profit

KPIs - The 4 Gears

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Team / Functional Area KPIs

Questions / Answers:#realKPIs || @RESULTSdotcom

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KPI Hierarchies

Questions / Answers:#realKPIs || @RESULTSdotcom

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Operations KPIs (sample) What it is

Customer Satisfaction Customer satisfaction is a survey measure of how well your customers are satisfied with your product / service by aggregating the results of satisfaction surveys sent to customers. Net Promoter Score is commonly used here

Lost customers Lost customers shows the number of customer accounts that have been lost due to other competition, dissatisfied customers, or any other reason.

Customer retention Customer churn measures the proportion of contractual customers or subscribers who remain customers during a given time period. It can be based on the % of customer accounts retained, or % of "existing customer revenue" that is retained

Customer churn Customer churn measures the proportion of contractual customers or subscribers who were lost during a given time period. It can be based on the % of customer accounts lost, or % of "existing customer revenue" that is lost. In the case of revenue churn it is possible to have "negative churn" if upsells to existing customers exceed lost revenue from customers who terminate

Complaints Complaints show the number of customer complaintsSupport Tickets Support tickets show the number of customer requests for supportAverage response time Average response time measure how quickly you respond to customer support requestsDeliveries In-Full and On-Time

DIFOT shows what percentage of orders has been fulfilled successfully

Return Rate Return Rate shows the rate at which products returned to due to damage or dissatisfactionCost of Inventory on Hand Cost of Inventory on Hand shows the current cost of the inventory owned by the company in its various

stages. The inventory stages are Raw Materials, Work-In-Process, Finished Goods, and In Transit.

Inventory Turnover Inventory Turnover shows the number of times inventory is sold or used each month during the period. Inventory turnover is also known as inventory turns, stock turn, stock turns, turns, and stock turnover.

Labor Costs Labor costs is usually calculated as a percentage of revenue. It includes all expenses associated with employees, including wages, insurance, taxes, and benefits

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Questions / Answers:#realKPIs || @RESULTSdotcom

Create leads

Convert leads into sales

Provide product / service that delights customers

Grow cash & make a profit

KPIs - The 4 Gears

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Team / Functional Area KPIs

Questions / Answers:#realKPIs || @RESULTSdotcom

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KPI Hierarchies

Questions / Answers:#realKPIs || @RESULTSdotcom

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Finance KPIs (sample) What it is

Gross Profit Margin Gross Margin measures difference between revenue and the cost of making a product or providing a service, before deducting overhead, payroll, taxation, and interest payments.

Net Profit Margin Net profit margin is the percentage of revenue remaining after all operating expenses, interest, taxes have been deducted from a company's total revenue.

Accounts Receivable Days Accounts Receivable Days (also known as Days Sales Outstanding or DSO) shows the average number of days that a company takes to collect revenue after a sale has been made.

Monthly Recurring Revenue Monthly Recurring Revenue (MRR) is a measure of the predicable and recurring revenue components of your subscription business. It will typically exclude one-time and variable fees.

Annual Recurring Revenue Annual Recurring Revenue (ARR) is a measure of the predicable and recurring revenue components of your subscription business. It will typically exclude one-time and variable fees.

Customer Lifetime Value Customer Lifetime Value (LTV) assesses the average financial value of a customer. The present value of the future cash flows attributed to a customer during their relationship with the company

Average Subscription Days per Customer

Average Subscription Days per Customer shows the average number of days customers have been subscribing to the product / service

Cash Balance Cash Balance measures the amount of cash contained in company bank accounts.Cash Burn rate Cash Burn rate is a term synonymous with "negative cashflow". It is the additional capital that needs to

be injected per month to finance operations. For example, a burn rate of 1 million would mean the company is spending 1 million of capital per month to stay afloat.

Cash Runway Cash Runway is the amount of time until your cash runs out, assuming your current income and expenses stay constant. Typically calculated by dividing the current cash position by the current monthly burn rate.For example, if a firm that's not generating profits is burning $20,000 per month and has $100,000 in the bank, it has a "runway" of five months.

Revenue per employee Revenue per employee is a measure of how efficiently a particular company is utilizing its employees. Divides revenue by the number of employees.

Revenue growth Revenue growth represents the percentage growth in a company's revenue, often measured over the trailing 12 months

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Individual KPIs

Questions / Answers:#realKPIs || @RESULTSdotcom

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Questions / Answers:#realKPIs || @RESULTSdotcom

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Questions / Answers:#realKPIs || @RESULTSdotcom

What’s your number?

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Individual KPIs

Questions / Answers:#realKPIs || @RESULTSdotcom

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Individual KPIsWorksheet Table Available:

http://bit.ly/KPI_Tables

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By what day each week / month will the KPI data be posted?What 1 person will be accountable to post this data?

Questions / Answers:#realKPIs || @RESULTSdotcom

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Review KPI performance thresholds every quarter

Questions / Answers:#realKPIs || @RESULTSdotcom

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Questions / Answers:#realKPIs || @RESULTSdotcom

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They wish they had dealt with poor performance sooner!

#1 Regret of Business Leaders

Questions / Answers:#realKPIs || @RESULTSdotcom

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“He that is good for making excuses is seldom good for

anything else.”

Benjamin Franklin

Leaders owe it to the organization& their fellow workers, not to tolerate non-performing people in important jobs

– Peter Drucker

Questions / Answers:#realKPIs || @RESULTSdotcom

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“Accountability is meaningless without consequences”

Questions / Answers:#realKPIs || @RESULTSdotcom

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Questions / Answers:#realKPIs || @RESULTSdotcom

Review your performance thresholds

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KPIs – getting it right

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RESULTS focused management dashboard

A COMPLETE SOLUTION FOR SMB

IDENTIFY WHAT’S HAPPENING IN YOUR BUSINESS RIGHT NOW

VISIBILITY INTO WHAT DIFFERENT PEOPLE AND TEAMS ARE WORKING ON

IDENTIFY WHICH AREAS ARE WORKING WELL AND WHICH REQUIRE ATTENTION

UNDERSTAND WHO’S EXCELLING AND WHO NEEDS HELP

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#RealKPIs

JOIN THE CONVERSATION ONLINE

PRESENTATION AVAILABLE POST PRESENTATION:

www.RESULTS.com/slides

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FOR CEOs and business leaders of fast growth SMBs

WHO are trying to take control of their business, engage their workforce, and achieve extraordinary RESULTS

OUR PRODUCT

IS ARESULTS focused management dashboard

THAT PROVIDES

transparency into your entire organization from company-wide strategic goals to individual tasks

UNLIKE other software providers, we offer SMBs the complete suite of tools to manage their business and engage their team

OUR PRODUCT engages your workforce to accelerate your success

OUR PURPOSE to end employee disengagement by reprograming management