Enterpreneurship

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ENTREPRENEURSHIP PREPARED BY: Surbhi Sharma MBA 3 rd Sem. RCEW

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Transcript of Enterpreneurship

Page 1: Enterpreneurship

ENTREPRENEURSHIP

PREPARED BY:

Surbhi Sharma

MBA 3rd Sem.

RCEW

ENTREPRENEURSHIP

PREPARED BY:

Surbhi Sharma

MBA 3rd Sem.

RCEW

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International Entrepreneurship

Opportunities

International Entrepreneurship

Opportunities

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International Entrepreneurship

Process

International Entrepreneurship

Process

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International Entrepreneurship is the process of an entrepreneur conducting business activities across national boundaries.• Foreign investors helped build

the early industrial base of the United States.

• Ability of US. entrepreneursto take advantage of foreignmarkets will significantly impact future, U.S. economic health.

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International Joint Venture

International Joint Venture

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The entrepreneur attempting to “go international” should also consider an international joint venture. Here, two firms get together and form a third company in which they share the equity.

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The joint venture should have synergy.

• Synergy means that the whole is greater than the sum of its parts so that:

1 1 3

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Strategic Issues to Consider

Strategic Issues to Consider

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Strategic Issues to Consider:1. Is rapid entry into the market needed?

2. Will joint venture result in obtaining a competitive advantage?

3. The allocation of responsibility between the U.S. and the foreign operation.

4. Would the joint venture lower the chances of expropriation (mining ventures)?

5. What’s the degree of standardizationpossible?

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Options for entering international

markets

Options for entering international

markets

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Options for entering international markets.

• Indirect exporting involves using a foreign purchaser in a local market.

• Direct exporting uses independent distributors.

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Entrepreneurial Partnering

Entrepreneurial Partnering

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Consider ‘entrepreneurial partnering’ to enter international market. Local partner has better understanding of the nature of entrepreneurship in that country. Suggested targeted areas:

• Europe

• The Far East

• Controlled and transition economies (China, Latvia, Hungary).

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Barriers to International Trade• GATT (the General Agreement on Tariffs

and Trade) seeks to help overcome barriers.

• Some countries (Japan) allegedly present barriers due to their complicated distribution system.

• FTA’s (free trade agreements)such as NAFTA reduce barriersand encourage investment between countries (in this case the U.S., Canada and Mexico.)

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Creativity and the Business Idea

Creativity and the Business Idea

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Sources of ideas for new ventures

Sources of ideas for new ventures

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Sources of ideas for new ventures:• Consumers. Determine their wants/needs.• Existing companies. See if there are ways to

improve upon products and services in the market.

• Distribution channels. Elicit suggestions from channel members.

• The Federal Government. Check the Government’s Patent Office files.

• R.&D. Conduct your own research & development.

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Thank You

Have Vive La Life