Linkedin Certification Program Handbook for Professional-Recruiter
Enhancing the Recruiter and Candidate Experience with LinkedIn Integrations | Talent Connect London...
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Transcript of Enhancing the Recruiter and Candidate Experience with LinkedIn Integrations | Talent Connect London...
Máiréad Behan Technical Consultant
Rory Cawley Technical Consultant
Enhancing the recruiter and candidate experience with LinkedIn integrations
#intalent
Valerie Blasco Global Head of Talent Acquisition
SGS #intalent
Nº1 WORLD LEADER INSPECTION, VERIFICATION, TESTING AND CERTIFICATION
80,000 EMPLOYEES
1,650 OFFICES AND LABORATORIES
13 GLOBAL INDUSTRIES
GLOBAL SERVICE LOCAL EXPERTISE
AT A GLANCE
#intalent
The world is changing fast.
Candidates & Your Company
More Connectivity
More Choice
More Channels
1980s 1990s 2000s 2010s
Filing Cabinet
Recruiters
Offline Database
Job Channels
Social Media
Evolution of recruiting
#intalent
Embrace the power of social media
Source: “The End of Solution Sales,” Brent Adamson, Matthew Dixon, and Nicholas Toman. Harvard Business Review, July 2012.
Socially Driven
Decision Making
#intalent
Steps to
Embracing Social Recruitment
Update followers
Tailor your content Streamlined cross- system experience
Best job application experience
Grow your followers
Develop your talent brand
Build Engage Recruit
#intalent
ENGAGE BUILD
Build
RECRUIT
#intalent
BUILD
Engage the right audience with the Follower plugin
#intalent
79% of members are interested in job opportunities
from companies they are following
#intalent
Followers are your company’s friends
BUILD
#intalent
76% of page views are members looking
at members
#intalent
10x Recruiters have 10x more traffic to
their profile than the average member
#intalent
Leverage your team with the Member Profile plugin
BUILD
#intalent
ENGAGE BUILD
Engage
RECRUIT
#intalent
ENGAGE
Your potential audience
Beyond Your Network
Keep your audience interested
#intalent
Improve follower engagement with relevant messaging
Source: “Quality & relevance: The twin keys to digital growth,” David Edelman. McKinsey on Marketing & Sales, McKinsey & Company, March 2014.
ENGAGE
#intalent
RECRUIT ENGAGE BUILD
Recruit
#intalent
My Candidates
Streamline the application process
RECRUIT
#intalent
Cross-system awareness: your system
Jeff Weiner
RECRUIT
#intalent
Cross-system awareness: Recruiter
RECRUIT
#intalent
Coming soon!
Available in an ATS near you
RECRUIT
#intalent
• Get the Follow button! • Start sharing content! • Get Connected!
developer.linkedin.com
Next steps
#intalent