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Transcript of Engro Corporation - TradeKeyimgusr.tradekey.com/images/uploadedimages/brochures/1/8/...Engro Corp...
Engro Corporation Growth through diversity
A journey through time…
1997-2010
Launched Chemical Jetty PVC Manufacturing Dairy & Food Power Generation Fertilizer Trade Rice Business
1965 ESSO Pakistan Fertilizer Co. Ltd incorporated after discovery of Mari
Gas Field
1978 ESSO
becomes
EXXON
1991 Exxon divested Its
equity company
Renamed Engro
Chemical Pakistan
Limited
Engro Corp
Engro Corp Presence in Pakistan…
Engro Fertilizers Limited, a wholly owned Engro subsidiary. Premier fertilizer manufacturing and marketing company 2010 Revenue – USD 220.9 Million
Engro Vopak Terminal Limited is a joint venture with Royal Vopak of the Netherlands Services to the growing chemical and petrochemical industry of Pakistan 2010 Revenue – USD 58.8 Million Engro Powergen is a fully owned subsidiary, to develop power projects in Pakistan. Engro Energy Limited Thar coal project 2010 Revenue – USD 66.3 Million
Engro Polymer & Chemicals Limited Pakistan's leading manufacturer and marketer of PVC (polyvinyl chloride) resin, 2010 Revenue – USD 169.7 Million
Leading global automation business providing process and control solutions Operating in UAE and the United States 2010 Revenue – USD 20.9 Million
Engro Foods ltd. Dairy business set up as a stepping stone to enter the food business 2010 Revenue – USD 240 Million
Engro EXIMP is Pakistan's largest importer of phosphates and potash fertilizers Entering Global rice export market - Owner of an Integrated Rice Processing Unit 2010 Revenue – USD 205.8 Million
over the
years
2004 2010 2011
USD. Million
228 930 1,300
30 80 93
235 1,915 2,000
Revenues
PAT
Total Assets performance
• Currently has long term credit rating of
AA from Pakistan Credit Rating Agency
• Investments from 2007 to 2012 have amounted to over USD 1.9 Billion
o Fertilizer(USD 1.1B) o PVC (USD 265M) o Foods (USD 180M) o Chemical handling (USD 36M) o Power Generation (USD 200 M) o Rice Business (USD 55Mn)
2012
1,340
14
2,030
Corporate Social Responsibility we help turn dreams into reality
Introducing…
Engro EXIMP Private Limited, established in 2003, is a wholly owned subsidiary of Engro Corporation
• Trades in commodity fertilizers such as DAP, MAP, MOP and SOP
• Established a fast growing basmati rice trading
business over the last 3 years
• Procures high quality basmati rice paddy directly from farmers and exports finished and packed basmati rice to customers across the world
• Owns & operates a large and state-of-the-art rice processing mill
• Annual turnover of Engro EXIMP Agri-Products in 2012 was Rs. 3.6 billion and in 2011 was Rs. 1.6 billion
Engro EXIMP
Basmati is a variety of extra long grain rice grown only in Pakistan & India. It is notable for its fragrance and delicate taste. Its name means "the fragrant one" in Sanskrit, but it can also mean "the soft rice”. It is primarily grown through paddy field farming in the northern Punjab region of Pakistan and the Punjab and Haryana region of India.
Truly Aromatic…
The grains of basmati rice are longer than most other types of rice Cooked grains of Basmati rice are characteristically free flowing rather than sticky, and have a unique fragrance
Basmati is a variety of extra long grain rice grown only in Pakistan & India It is notable for its fragrance and delicate taste. Its name means "the fragrant one" in Sanskrit, but it can also mean "the soft rice” It is primarily grown in the northern Punjab region of Pakistan and the Punjab and Haryana region of India
Basmati
The Jewel of Punjab…
Area “000” acres
Production “000” MT
2010 2011 2012 2010 2011 2012
3,246 3,327 2,917 4,165 4,260 3,734
Basmati
The Rice Business…
• Focus on providing end-to-end contract packing solutions globally from product & packaging development to logistics – Consistent supply of quantity and quality
• Sampling and testing as per EC regulations and norms including DNA finger-printing, Aflatoxins, Pesticides Residue, Heavy Metals tests etc through globally renowned independent quality surveyors of Customer’s choice – Food Safety is our priority
• Product Portfolio includes White, Steamed, Brown and Parboiled Rice of all Basmati and most Non-Basmati Varieties
• Recommended for the following 9 certifications by a globally renowned and accredited certification agency Bureau Veritas:
ISO-9001:2008, ISO-14001:2004, OHSAS-18001:2007, ISO-22000:2005, Dutch HACCP:2006, BRC, IFS, Halal and Kosher Standard
Engro EXIMP
To become the ‘Contract Packer of Choice’ for Brands and Private Labels globally
VISION
FOCUS
Procuring from the rice fields…
• Largest Paddy Procurer in Pakistan in 2012.
• Engro is in direct contact with more than 3,000 farmers and 100 traders for the procurement of Basmati rice from the fields of Punjab
• To ensure top quality of raw material Engro is now directly involved with farmers and targets to procure majority of raw material directly from farmers:
• 2012: farmers (40%) / traders (60%) • 2015 target: farmers (60%) / traders (40%)
• 44 employees at Engro are directly involved with
farmers on a daily basis: • 33 – Rice Procurement • 11 – R&D Development and Agri Services
Engro Rice Procurement Centers
Engro EXIMP
Working with the farmers…
Baseline Survey, Initial Awareness Farmer Visits / Meetings, Workshops,
Focus Groups, Blitz, BTL, Town Storming, Briefings
Group Discussions with Farmers, Literature Folder Distribution,
Farm Input / Services Briefings
Identification of Anchors, Potential Villages, Early
adapters , Opinion Leader, Area Needs , Introductory, Awareness , Orientation &
Motivational Visits & Meetings
Direct Rice Paddy Purchase from Farmers, Arrangement of Bank loans for Farmers,
Full Payments to Farmers within 3 days of supply
Agricultural Information Database,
Contract & Contact Farmer Training
Broader Collaboration with Ambassadors farmers, Agricultural input
sectors
Agro Services
Basmati Seed Program Contract Farming Program
Engro EXIMP
From field to final product…
Engro EXIMP
Rice Grower Product Received at
Plant Paddy
Classification
White Rice Packing
Processing
Parboiled Rice Packing
Brown Rice Packing
Schmidt Seeger Germany
Paddy Cleaning
Schmidt Seeger Germany
Indus - India
Brock USA
Parboiling
Dryer
Buhler - Germany
Whitening (1 pass)
Silos Storage
Schmidt Seeger Germany
Grading
Buhler - Germany
Color Sorting
Schmidt Seeger Germany
Cleaning
Buhler - Germany
De-stoning
Buhler - Germany
Husking
Buhler - Germany
Buhler - Germany Satake- Japan
Whitening (4 Pass)
Color Sorting
Schmidt Seeger Germany
Grading
Polishing (4 pass)
Integrated Rice Processing…
Engro EXIMP
• Integrated Rice Mill located in the heart of Punjab’s Basmati growing area • Land: 65 acres • Initial cost of mill in 2010: US$ 38 million
• Plant Capacity o Reprocessing: 2 lines of 12 TPH each o Processing, Reprocessing from Buhler & Satake o Color Sorter from Buhler (Z 4 +) o Paddy Drying Capacity: increasing from 75 TPH to 150 TPH o Paddy Receiving, Drying, Parboiling and Silo Storage from Germany & U.S.A o Paddy Storage capacity increasing from 36K T to 66K T
Ensuring quality products …
Engro EXIMP
Mill Certifications
BRC Global Standard for Food Safety
International Food Standard (IFS)
ISO 22000:2005
ISO 9001-2008
SQF (Safe Quality Food) 2000 Quality Code
ISO 18001:2007
Environmental Compliance
Occupational Safety & Health Administration (OSHA) Compliant
National Environment & Quality Standards Compliant
Treated (Disinfected & Filtered) water for Parboiling – WHO standard for drinking water
Effluent Treatment Plant – IFC Limits
Quality Control Tests
Detailed Physical Analysis (Pre and Post Cooking – Organoleptic benchmarking)
DNA Testing (Genetic Mapping)
Aflatoxin & Ochratoxin Tests
Pesticide Residue Analysis for Rice
Heavy Metals Test
GMO Test
Dutch HACCP
ISO 14001:2004
OHSAS 18001:2007
Halal
Kosher Standard
Complete packaging solutions for both Consumer & Commercial use
Packaging options can range from 1-50KG
Our Packaging options include the following & more:
Plain Cotton Cotton Zeen
Jute (Natural/Bleached) Woven PP bags
Non- Woven PP (China Fabric) PET/LDPE
Automated pre-formed packaging equipment at our Plant
Consumer Packaging Solutions …
Engro EXIMP