5 Principles For Making PowerPoint Slides With

Impact

5 Principles For Making PowerPoint Slides With

Impact

• Delivering effective and powerful presentations is critical to business success.

• It’s about making an impact that influences your audience,• whether you are an entrepreneur pitching investors, a

small business owner pitching a product to a retailer or potential customer, a start up presenting a new initiative, or a manager asking for budget or staffing resources.

1. It’s About You, Not the Slides1. It’s About You, Not the Slides

• Whatever the purpose is for the presentation, it’s about your purpose or message, what you know, your passion, and your delivery. It’s not about what’s written on the slides.

1. It’s About You, Not the Slides1. It’s About You, Not the Slides

• You won’t be able to do that if you let the slides themselves dominate the presentation, if you read from your slides, or have so much text on your slides that the audience themselves read the slides instead of listening to you

1. It’s About You, Not the Slides1. It’s About You, Not the Slides

• Switch the focus of attention from the slides themselves and onto your message, your expertise, and your grasp of the content — not to mention your ultimate goal for the presentation itself.

2. Let Your PowerPoint Slides Support Your Point, Not Make It2. Let Your PowerPoint Slides Support Your Point, Not Make It

• I’ve seen people, including experienced professionals at senior levels, essentially read from their slides when presenting.

• their slides have lots of points but the presenter ignores them and leaves the audience confused about whether to focus on the side or the presenter.

2. Let Your PowerPoint Slides Support Your Point, Not Make It2. Let Your PowerPoint Slides Support Your Point, Not Make It

• Slides that accompany a presentation shouldn’t be the focus of attention or prop up a poor presenter.

• don’t develop slides so you can read them. Develop them to support you.

• Start with what you need to say by developing your outline,

• then create slides that complement and emphasize your points rather than starting with a slide and then scripting what you say around the slide.

3. Incorporate Graphics Into Your PowerPoint Presentation to Evoke Emotion

3. Incorporate Graphics Into Your PowerPoint Presentation to Evoke Emotion

• Slides don’t need to have bullets. If you do your presentation slides properly, they will be a guide or support to what you are saying.

• And you don’t need follow the so-called rules of thumbs for the number of slides, since the time you spend on each slide is what should guide you.

4. Keep Your Power Point Slides Simple4. Keep Your Power Point Slides Simple

• If you are making a point, be clear and concise on your slide.

• Eliminate as many words as possible, use graphics as mentioned above, and, if you are creating a graph or using a table to show information, simplify them down to the essential elements that matter.

5. Tell a Story with Your Presentation5. Tell a Story with Your Presentation

• Storytelling has always been an effective way to convey information and make it more memorable. So, don’t just give information, facts, and figures on your slides.

5. Tell a Story with Your Presentation5. Tell a Story with Your Presentation

• Build a story into your presentation, whether a single scenario that you carry through your presentation or separate stories (or examples)

• throughout your presentation to emphasize and give context to specific points. Not only will it be more memorable if you can tailor your story to the audience, it will connect more readily.

5. Tell a Story with Your Presentation5. Tell a Story with Your Presentation

• The story isn’t for entertainment, although it should be interesting.

• The story should be related to the topic. For instance, if you are presenting a business case about new equipment,

• Create your story based on the real-life implications and benefits in a real-world application instead of just presenting uninteresting facts and figures that your audience will immediately forget.

Thank You

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