TODAY

1.Icebreaker2.Quick and fun: visual illusions3.Activity– based on how Bolin Carroll asks us to look

at things…4.Make a new header for the course website5.Homework

ICEBREAKERToday’s icebreaker should be fairly easy, I hope. Say your name for everyone– like last time– and tell us your favorite artist.

Dr. Phill’s favorites:

Some quick Visual fun

Take a look at the next few slides and tell me what’s going on here. Look carefully. Sometimes you might need to squint.

These illusions depend on intricate line work, very specific color and contrast choices, the mind’s desire to complete shapes and patterns and the fact that our eyes jitter a bit normally.

If you squint hard and look at each of these images, they WILL become still. But not for long.

From the readingsIn her piece, Bolin Carroll writes: One of the first places to start is context. Rhetorical messages always occur in a specific situation or context. The president’s speech might respond to a specific global event, like an economic summit; that’s part of the context. You choose your clothing depending on where you are going or what you are doing; that’s context. Atelevision commercial comes on during specific programs and at specific points of the day; that’s context.A billboard is placed in a specific part of the community; that’s context, too

And Booth……talks to us about three types of rhetoric.1.Win rhetoric2.Bargain rhetoric3.Listening-rhetoric

Think about how each of these works. We’re about to put them in a context where they aren’t AS useful as they will be in other scenarios. Bolin-Carroll’s advice to think about context, however, will be MASSIVELY important.

So…

I’m going to hit you with some advertisements that are what we’d call low hanging fruit. We all know that “sex sells.” The following images play off that in various ways. Let’s try to figure out the context and why, rhetorically, they are meant to work. What are we supposed to think when we see them? Do we? Is that good?

And now, Rhetorical Analysis IGo to the rhetorical analysis one page of the course website, by clicking on “Assignments”. I’m going to pull it up so we can talk through it.

For Thursday

Read for class: Read for class: The future of intellectual property , read/watch this: Lessig at TED , this Fairey Case (Read the tweet in the first comment, from Fairey himself, too), and On The Grey Album