Engaging Youth
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Transcript of Engaging Youth
ENGAGING YOUTH:
FINDING OUT WHAT THEY WANT
AND NEED
Teresa Penbrooke, MAOM, CPRE
Faculty and Co-Founder, GP RED
CEO and Founder, GreenPlay, LLC
PhD Student, North Carolina State University
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DESKTOP EDUCATION FOR PARKS AND
RECREATION
WELCOME AND SIGN-IN
Please sign in (by typing in the chat box):
• Your Agency Name
• The number of people watching/attending the webinar from your agency today
• What is the name of the person who will be inputting answers into the webinar application
PLEASE WELCOME TERESA
PENBROOKE, MAOM, CPRE
• CEO AND FOUNDER - GREENPLAY, LLC
• WWW.GREENPLAYLLC.COM GREENPLAY HEADQUARTERS PHONE: 303-439-
8369
• PHD STUDENT AND RESEARCH ASSISTANT
• NORTH CAROLINA STATE UNIVERSITY – DEPARTMENT OF PARKS, RECREATION, AND TOURISM MANAGEMENT
• HTTP://CNR.NCSU.EDU/PRTM
• FACULTY, RESEARCHER, AND SECRETARY OF THE BOARD – GP RED
• DIRECTOR – HEALTHY COMMUNITIES RESEARCH GROUP
• WWW.GPRED.ORG MINDMIXER: WWW.GPREDVIRTUALTHINKTANK.ORG
•
LEARNING OUTCOMES
• DIFFERENTIATE AND COMPLEMENT
BETWEEN INFORMATION GATHERING
VS. YOUTH ENGAGEMENT
• IDENTIFY THE DIFFERENT TYPES OF
CURRENT YOUTH ENGAGEMENT TOOLS
AND WHAT THEY TYPICALLY ENTAIL
• DISCERN HOW THE VARIOUS
INNOVATIVE METHODS WORK, WHICH
TOOLS TO USE WHEN, AND CREATE
AN ACTION LIST
Information Gathering Vs.
Engagement
COMMUNICATION CHALLENGES
• LACK OF SHARED VISION AND MISSION
• DISSATISFACTION WITH CURRENT DATA
• POLITICAL ROADBLOCKS
• POWER STRUGGLES
1 SULLIVAN ET AL., (2001). RESEARCHER AND RESEARCHED-COMMUNITY PERSPECTIVES: TOWARD BRIDGING THE GAP. HEALTH
EDUCATION & BEHAVIOR, 28, 130-149.
“You cannot alienate and influence at the same time.”
Chris Dropinski, CPRESenior Principal and Managing MemberGreenPlay, LLC
NECESSARY CONDITIONS TO
REDUCE/ELIMINATE BIAS
NEED SHARED
GOALS
An Overview of Community-Based Participatory Research (CBPR)Gail Coover, PhD, Executive Director, WI Alliance for Minority Participation
www.cbprcurriculum.info
“It not enough to invite them to the table, you have to have them help set the menu and prepare the meal.”
Carolyn Finney, PhDProfessor in Environmental Science, Policy and Management at the College of Natural Resources at the University of California, Berkeley
SOCIAL ECOLOGICAL MODEL
Bronfenbrenner, U. (1979). The ecology of human development: Experiments by nature and design. Cambridge, MA: Harvard University PressModel version - Jane Moore, PhD, RD
KNOWLEDGE, ATTITUDES, SKILLS
• SUCCESSFUL COLLABORATIONS:
• EARLY INVOLVEMENT OF COMMUNITY
• POWER SHARING
• MUTUAL RESPECT
• COMMUNITY BENEFIT
• CULTURAL SENSITIVITY
Don’t ask a question unless you can live with ANY
answer you get
Building Trust
Some Public Assessment & Information Gathering Tools
Who Users Citizens/ Voters Key StakeholdersStaff & Decision MakersPartners & Alternative Providers
Project TeamConsultants
Methodologies
Quantitative and Qualitative
Intercept SurveysFocus GroupsQuestionnairesVarious Group Process TechniquesSWOT AnalysisMindMixerPhotovoiceUmapBehavior MapSOPARC
Public MeetingsStatistically-Valid SurveyBoard/Commission MeetingsWebsitesOther Media OutletsNominal Group ProcessSWOT AnalysisDot-ocracy
Individual InterviewsSmall Group MeetingsSWOT
FacilitationInventoryTrendsDemographicsBenchmarkingBest Practices
Outcomes IssuesNeedsSatisfactionWillingness to PayDesired AmenitiesIdentityStakeholdersUsageImpacts
SupportConsensusEducationFunding TolerancePriorities
OpportunitiesConstraintsGap AnalysisSpecial InterestsPolitical/ Historic IssuesNiche Markets
RecommendationsPoliciesStaff & Strategies DevelopmentSustainabilityLevel of ServicePartnershipsBusiness PlanningFundingCapital Plans Action Plans
CONSENSUS?• OPINION OR POSITION
REACHED BY A GROUP
AS A WHOLE
• GENERAL AGREEMENT
OR ACCORD
• MAY NEED OBJECTIVE
3RD PARTY
• “CAN LIVE WITH”
Structure
Open, structured, or semi-structured?
TYPES OF INPUT – MIXED METHODS
• QUALITATIVE
• CREATE HYPOTHESES
• GENERATE A DEEPER
UNDERSTANDING OF THE
ISSUES
• GENERATE OPTIONS
• GAIN PERSPECTIVE
• QUANTITATIVE
• TEST HYPOTHESES
• PRIORITIZE OPTIONS
• RANK WHAT IS MOST
IMPORTANT
• FIND COMMON GROUND
QUANTITATIVE
• RANDOM STATISTICALLY-VALID SURVEYS
• VOTING GAMES
• REPRESENTATIVE OF THE
WHOLE
• RANDOM-CONTROLLED
TRIALS
QUALITATIVE
• FOCUS GROUPS
• STAKEHOLDER INTERVIEWS
• INTERCEPT SURVEYS (USERS)
• ON-LINE FORMATS
• PUBLIC MEETINGS
MEETING TECHNIQUES
• AGENDA STRUCTURING
• SWOT ANALYSIS
• VISIONING
• DOT VOTING
• MAPPING
• IF I HAD $100 TO SPEND
• AFFINITY DIAGRAMMING
• OPEN HOUSE
• INTERACTIVE POLLING
• CHARRETTES
Tools
SETTING THE STAGE
• EVERY TIME – CLEARLY LAY OUT:• THE PURPOSE
• WHAT HAS LED UP TO THIS POINT/WHAT DOYOU KNOW TO DATE
• THE TOTAL PROCESS
• WHERE THIS PARTICULAR EFFORT FITS IN
• NEXT STEPS
• WHO FINALLY DECIDES
• TIMEFRAME
The Parking Lot
SYSTEM-WIDE ANALYSIS
• HEALTH IMPACT ASSESSMENTS
• HCRG SURVEILLANCE AND MANAGEMENT
TOOLKIT
• WALK AUDITS
• MASTER PLANS
• NEEDS ASSESSMENTS
Youth Specific
Surveying
Relationship with Schools
Component-Based
Inventory and
LOS Analysis
In GIS
Assets – Walkability• Components
• Access / Location
• Functionality
Affordances (Programs) Analysis
SAFE ROUTES TO PLAY A CHILD-CENTERED TRANSPORTATION
INITIATIVE
SAFE ROUTES TO PLAY OBJECTIVES
COMMUNITY ASSESSMENT TOOLS
FUNDING MECHANISMS
PROMOTE AWARENESS
ACCEPTED PLANNING PRACTICES FOR TRANSPORTATION, COMMUNITY, AND TRAILS PLANNERS
PARTNERSHIPS – WITH KEY GOVERNMENT, ACADEMIC, NON-PROFIT AND BUSINESS ENTITIES
COMMUNICATE THE VALUE OF A CHILD-CENTERED ACTIVETRANSPORTATION MODEL
What if all children had the opportunity to safely bicycle,
ski, skate, scoot, or walk to their play destinations?
For more information, contact Cindy Heath, [email protected]
SITE – SPECIFIC ANALYSIS
• SITE - SPECIFIC MASTER PLANS AND STUDIES
• SOPARC, SOPARNA, SOPLAY, ISOPARC
• MICROSCALE AUDIT OF PEDESTRIAN
STREETSCAPES (MAPS)
• THE COMMUNITY PARK AUDIT TOOL APP
(ECPAT)
• SAFE ROUTES TO SCHOOL
BEHAVIOR OBSERVATIONS AND
MAPPING (NLI PROTOCOLS)
Tools
Moore and Cosco, NSCUNatural Learning Initiativehttp://www.naturalearning.org/
PHOTOVOICE
Youth Engagement Tools
MENTAL MAPPING
Umap
Photovoice or GP RED orDennis and Gaulocher, Photo Mappinghttp://videos.med.wisc.edu/videos/6900
Dr. Pamela Wridt
Childrens Environments Research Group
www.cergnyc.org
Lynch, Kevin (1960). The Image of the City. Cambridge MA: MIT PressGould, Peter; White, Rodney (1993). Mental Maps. New York: Rutledge. p. 93.
ONLINE ENGAGEMENT AND RESEARCHPROJECT – SPECIFIC WEBSITES AND…
• FLICK, U. (2014) AN INTRODUCTION TO QUALITATIVE RESEARCH (5TH
ED.). “ONLINE QUALITATIVE RESEARCH”, PP. 117 – 121, THOUSAND
OAKS, CA: SAGE
• KOZINETS, R.V.. (2010), “NETNOGRAPHY: THE MARKETER’S SECRET
WEAPON”; WHITE PAPER AVAILABLE AT:
HTTP://INFO.NETBASE.COM/RS/NETBASE/IMAGES/NETNOGRAPHY_WP.PDF
• MAROTZKI, W., HOLZE, J., AND VERSTANDIG, D. (2014) “ANALYZING
VIRTUAL DATA“, IN U. FLICK (ED.), CHAPTER 31, PP 450 - 463. THE
SAGE HANDBOOK OF QUALITATIVE DATA ANALYSIS. LONDON: SAGE
• PLACE MATTERS, TOOLS FOR COMMUNITY ENGAGEMENT, SUMMARY
CHART PROVIDED, ADDITIONAL INFORMATION IS AVAILABLE AT
WWW.PLACEMATTERS.ORG
Tools
https://ukyouthblog.wordpress.com/
Presented by MindMixer
MindMixer
MindMixer is an online community engagement tool designed to supplement other outreach (public meetings, focus groups, etc.) through ongoing web and mobile dialogue.
Engage with other community members to help up answer specific questions, prioritize, suggest new ideas, etc.
www.engage.wakeforestnc.gov
BOULDER SKATEPARKCITY OF BOULDER, COLORADO
• 13,000 SF concrete park
• $869,000 cost (2001)
• Over $300,000 in
partnered “alternative
funding” revenue
• Public art with Arts
Commission
• Grants, sponsorships,
and in-kind donationsYouth Skatepark
Advisory Committee
BOTTOM LINE – WHAT WORKS?• YOUTH FOCUS GROUPS
• YOUTH ADVISORY BOARDS
• RELATIONSHIP WITH SCHOOLS
• TRUSTED LEADERS
• GOING TO THEM
• ASKING
• PIZZA
Tools
CONSISTENT PLANNING AND MESSAGES
• COMPREHENSIVE PLAN
• MASTER PLAN
• STRATEGIC PLANS
• BUSINESS PLANS
• IMPLEMENTATION AND WORK PLANS
• BUDGETS
• COMMUNICATIONS AND MARKETING
• STAFF AND VOLUNTEER TRAINING
Tools
EXERCISE AND YOUR ACTION PLAN
WHAT DO YOU NEED TO DO?
• __________________________________
• __________________________________
• __________________________________
• __________________________________
• __________________________________
Tools
Questions?
Call or Email
Teresa Penbrooke, MAOM, CPRE
PhD Student and Research Assistant
NCSUFaculty and Researcher, GP RED
www.GPRED.org
CEO and Founder, GreenPlay, LLC
www.GreenPlayLLC.com
[email protected]@ncsu.edu
PLEASE THANKS TERESA PENBROOKE,
MAOM, CPRE
• DIRECT (MOBILE): 303-870-3884 EMAIL: [email protected]
• CEO AND FOUNDER - GREENPLAY, LLC
• WWW.GREENPLAYLLC.COM GREENPLAY HEADQUARTERS PHONE: 303-439-8369
• PHD STUDENT AND RESEARCH ASSISTANT
• NORTH CAROLINA STATE UNIVERSITY – DEPARTMENT OF PARKS, RECREATION, AND
TOURISM MANAGEMENT
• HTTP://CNR.NCSU.EDU/PRTM
• FACULTY, RESEARCHER, AND SECRETARY OF THE BOARD – GP RED
• DIRECTOR – HEALTHY COMMUNITIES RESEARCH GROUP
• WWW.GPRED.ORG MINDMIXER: WWW.GPREDVIRTUALTHINKTANK.ORG
•