Engaging Times - We are the Engagement Generation (Online)
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Engaging Times Steven Clift , E-Democracy.org @democracy Slides: e-democracy.org/learn
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A fresh keynote to the Consultation Institute annual conference in London. 5 key lessons from 20 years of e-democracy and 3 major themes for the next decade. (And two more bonus themes in slides only.) To schedule an updated version of this speech, contact Steven Clift: http://stevenclift.com Live/updated Google Slides version from: http://e-democracy.org/learn
Transcript of Engaging Times - We are the Engagement Generation (Online)
Engaging Times
Steven Clift, E-Democracy.org@democracy
Slides: e-democracy.org/learn
1. Story - Engagement Generation
2. 20 Years in 20 Minutes - 5 Lessons
3. Next Decade - 3 Challenges and Opportunities
(Keynote to Consultation Institute, London Oct. 2104)
Outline
Joe
“My husband is missing …”
Raging Mississippi
Search for Joe
Digital engagement engine emerges out of necessity
Tools of engagement● Facebook● Text/SMS● Google Docs● Online maps● Signup Genius
● Weebly● YouTube● Paypal● Email● AKA “The Cloud”
Digital request oneTo: Open Twin Cities Online Group -300 membersRe: Mapping tools
Maps & Open Data● Government: PDFs,
Difficult interfaces
● Commercial: Pretty, less adaptable
● Community: Open Street Maps, gov and crowd-sourced data - FieldPaper.org to print river search areas (rec. by Open TC)
Digital request twoTo: Federal agency that runs river lock and damsRe: Posters for staff on river, questions
Response: Nothing but crickets
Note to self ...
Pick up the
phone!
Engagement hive responds● River shoreline search
coordination
● Helping the family
● Community fundraiser
● Local councillor connection at event, offers to help with police
● Note: Joe remains missing as of Nov. 18, 2014, presumed drowned
You are in the center
“networked individualism”
You
Friends
Family
Communities
Prof. Peers
Public
“Entities”
Networked engagement ● How can institutions join in?
… as individuals digitally engage vs.
● How do we invite people in on our terms?
We are the
Engagement GenerationWill we use digital engagement to
re-shape the public world around us?
20 Years, 20 Minutes
I’ve been stuck in the future ...
5 lessons
Government by day, Citizen by night ...
#HongKong, Arab Spring, ...
Is not “everyday” democracy.
Scale to local public life?
And scale to community life?
1. About people2. Agenda-setting3. Institutions matter4.Loudest voices5. Beyond passion
… questions, then future Challenges and Opportunities
20 Years, 5 Lessons
1.About people
Circles Flashback● Defining e-
democracy early days
● Seeking the citizen-centre, now social media based in public life
Political
Groups
Private
SectorGovernment
Media and
Commercial
Content
E-Citizens
2.Agenda-setting
Two-way democratizes
City Hall
In-person
ConversationsShared on
Your
Networks
Local
Media
Y
o
u
Local Biz
Nei
gh
bo
r #
1
Local
Online
GroupsJoin Group
Online public space in “real community”
3.Institutions Matter
Institutions - Build Capacity● “Of” verses “On” the Internet● Evolution of project accountability
o Late 1990s: Shoot for the moon, get halfway, feel like a
failure … disappear EDem: Set low expectations and declare victory
o 2014: Set expectations and measure results
4.Loudest voices
● Key barrier. Most partisan, angry often poison the pool.
● Many use this to dismiss ALL, very diverse online voices.
Loudest voices quagmire
Only 23%
Never Talk
Politics
Source:
http://bit.ly/pewcivicreport
Over 2x
Never Talk
Politics
Online
Countering Loudest Voices? ● Culture of civility, real names, accountability
● “They are my voters” - Representative geo connection
● Strong facilitation without costly pre-moderation?
● E-consultation tools laundry lists and guides
● Ideal? Lake Hiawatha exchange: 36 posts, in-depth, input requested, results into process
5.Beyond Passion
5. Building beyond passion● Investment: More are *paid* to care, make
change, engage
● Sustained Impact: mySociety, OKFN, ODI, Sunlight, CfA, Local Code for X, GovLab, Gov policies, OGP - Open Government Partnership
● Global Lesson Sharing: DoWire -> #opengov, gazillion online groups, Open Gov FB
Open Government Partnership
Commitments, Action Plans, IRMVideo on
YouTube
These are Engaging Times
We are the engagement generation. We are using the
new tools of our times - digital.
Questions Break
Then five challenges ...
Challengesand
Opportunities Next decade and more ...
1. New Voices2. Facebook Native Politicians3. Open Data and Civic Apps
4.Serendipity versus Filters5. Making it Visual
Challenges and Opportunities
1.New Voices, Reach All
Over 50K Income
2x more likely
New Voices - Just Ask? Yes.
Slides
Video
More
2.Facebook Native Politicians
● Facebook: Engage YOUR local constituents, community activists, supporters … “friends”
● Twitter: Message media, be visible political player, engage most wired
2. Facebook Native Politicians
2. Facebook Native Politicians● “Friending for Office”● Councillors asking questions, directly
engaging - New councillors Minneapolis● Personal profiles key - Pages secondary
Open Gov Facebook Group● Secret
strategy: One click to link wired councillors to #opengov
● 2200 members, 100+ countries
3.Open Data and Civic Tech
Will work for stickers ... civic hacking
Open Gov’t Data
Services v. Democracy● Local Civic Tech movement more services focused -
Code for America Summit highlights:o Food stamp web app redesigno Expunge.io - remove juvenille recordo Atlanta courts - tackling long lines
● Democracy, citizen engagement, consultation, deliberation, power impact needs “local everywhere” attention for national change
● Inclusive user design, Service Design gaining steam
With, not for
Chicago is smart● Smart Chicago
Collaborative
● CUTGroup - User testing
● Large Lots - Buy empty lots near you from city
● SchoolCuts.org
Democratic Open Data Deficit● Stronger
o Budget and spendingo National politician infoo Politicized
accountability
● Weakero Transparency for
engagemento Public meetingso Local democracyo Timely notice
● Projects to Watcho Open Civic Datao Poplus “Components” -
mySociety et alo Google Civic APIo OpenStateso Free Law Founderso Councilmatic
Conclusion
Engagement Generation
Let’s be the engagement generation in public life.
Build what can be. Together.
● Democratic data generation - fill gaps
● E-Listening - Better, more representative decisions not just more input
● Empower representatives
● Funding, support, convening, research
Making Challenges Opportunities
● Take OGP commitments, plans across govs
● Equity, inclusion, outreach
● Rule of law - create legal baseline, rights
● Direct citizen problem-solving
Making Challenges Opportunities
Slides I pulled out due to time constraints…
Bonus Slides
3. Agenda-setting works● ... pre-condition to impact
decision-making, deliberation● Key:
o Two-way, real names, volume constraintso Visit social media “parade” versus
destination experiences● Continuous diffusion of power,
spaces, well-resourced adapt
E-Democracy 50 year planScenario cross from 2002
● “Family and social networking”
● “social networks evolve into movements?”
● “E-citizens ultimate challenge”
E-Listening? ● Tools for decision- makers?
o E-Consultation - Delib, Peak Democracy, MindMixer, Bang the Table, etc.
o APM - Public Insight Network from journalism converted for gov? Edmonton Insight Community
o Pew - Greater equity in name brand social media use
Civic Tech Ecology -
Knight Foundationdocuments $695 millionUS invested
4. Serendipity v. Filters
● Facebook filter - Bubble or saving grace?
● Twitter torrents - Find like-minds, lost at sea?
● Where will we engage different views, people?
2. Serendipity v. Filters
The Email is Dead, Long Live the Email
● Direct access - location, location, location
● E-Newsletters
● Personalized notification
5.Make it Visual
5. Make it Visual
● Pictures, maps, infographics v. text “equality”
Over 1 mil comment to FCC.gov
Online Deliberation Common Ground
● Kettering Fnd tool visualizes “common ground” with live online deliberation: e-democracy.org/cga
Building networked engagement - with people5 Lessons from 20 Years1. About people2. Agenda-setting3. Institutions matter4. Loudest voices5. Beyond passion
Challenges and Opps1. New Voices2. Serendipity versus Filters3. Facebook Native
Politicians4. Making it Visual5. Open Data and Civic Apps
