Engaging Biffa employees on sustainability · 2014. 5. 1. · • Reputation and brand – DJSI...
Transcript of Engaging Biffa employees on sustainability · 2014. 5. 1. · • Reputation and brand – DJSI...
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Corporate Citizenship Sustainability, Simplified.
Webinar: Getting value from sustainability rankings, standards and awards April 29 2014
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2 Sustainability, simplified
Agenda
Introduction: Charlie Ashford, Corporate Citizenship
Guest Speaker: Manjit Jus, RobecoSAM AG
Guest Speaker: Lily Heinemann, Royal Mail Group
Questions and answers
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3 Sustainability, simplified
Asking questions
Ask a Question
Corporate Citizenship Webinar
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4 Sustainability, simplified
1997 Depth and Breadth
Society and Environment
Business Impact
FTSE 100 and Fortune 500
About Us: Corporate Citizenship
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5 Sustainability, simplified
Introduction to rankings, standards and awards
There are a large and growing number of rankings, standards and awards operating in the field of corporate responsibility.
The volume of requests, a lack of clear methodologies and the shifting nature of the landscape make responding complex and resource intensive.
Whilst they provide reputation benefit, this may be short-lived.
The real value lies in improving core performance and resiliency in the long-term.
Corporate Citizenship Briefing paper: http://www.corporate-citizenship.com/our-insights/rankings-standards-and-awards/
The challenge for companies is how to prioritise their efforts and focus on value-adding schemes
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6 Sustainability, simplified
We help companies to prioritise
Identify value areas
Understand the landscape
Link to communication
and engagement strategy
Link to investor relations
Make a winning submission
Review and evaluate
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April 2014
Getting Value from Sustainability Rankings, Standards and Awards
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RobecoSAM at a Glance
• Investment specialist focused exclusively on Sustainability Investing since 1995
• Offering complementary capabilities to Sustainability Investing
• Powering the Dow Jones Sustainability Indices since 1999
• USD 11.8 billion total assets (as per 30.06.2013)
• Servicing a global and diversified client base
• Approximately 130 employees headquartered in Zurich, Switzerland
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RobecoSAM Corporate Sustainability Assessment Overview
• Over 3,000 companies invited annually
• 818 companies participated in 2013
Methodology
• Integrated assessment of economic, environmental and social criteria
with a strong focus on long-term shareholder value
• Rules-based methodology and use of primary research
• Focus on best-in-class companies. Yearly review of component selection
and continuous monitoring of companies
• Assurance of the assessment process by Deloitte
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1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013
Company Participation
CAGR: + 7.4%
Increasing participation of companies in DJSI over the years
RobecoSAM CSA: Participation Trend
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Involvement of Internal Stakeholders
A wide range of topics spanning all parts of the business
Risk & Crisis Management
Customer Relationship Management
Brand Management
Climate Strategy
Corporate Citizenship
Occupational Health & Safety
Supply Chain Management
Innovation Management
Stakeholder Engagement
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Benchmarking and External Recognition
Sustainability strategy development and data collection
Corporate Sustainability Assessment
Company Benchmarking Scorecard
Dow Jones Sustainability Index Membership
RobecoSAM Sustainability Yearbook inclusion
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Benefits of Participation
• Comparison against industry peers
• Reputation and brand – DJSI Member Logo & Sustainability Yearbook inclusion
• Higher visibility to a growing group of investors
• Greater buy-in from top management on importance of sustainability
• Strengthening internal networks and communication
• Improvement of sustainability performance and reporting
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Internal Benefits
• Reputation - Internal communication and brand positioning
• Year-on-year benchmarking against global industry peers
• Stronger recognition and buy-in from senior management
• Strengthening of internal communication channels
• Strengthening of data collection and reporting process
• Increased focus on quantification of sustainability benefits
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External Benefits
• Recognition of commitment to sustainability by investors, customers, business partners and other stakeholders
• Attracting new investors and business by fulfilling sustainability requirements
• Reputation through marketing, communication and brand positioning
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Driving Factors for Success
• Embedded sustainability strategy throughout the entire organization
• Centralized data collection and verification
• Commitment of senior management
• Focus on incremental progress vs. short-term image benefits
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Disclaimer
No warranty This publication is derived from sources believed to be accurate and reliable, but neither its accuracy nor completeness is guaranteed. The material and information in this publication are provided "as is" and without warranties of any kind, either expressed or implied. RobecoSAM AG and its related, affiliated and subsidiary companies disclaim all warranties, expressed or implied, including, but not limited to, implied warranties of merchantability and fitness for a particular purpose. Any opinions and views in this publication reflect the current judgment of the authors and may change without notice. It is each reader's responsibility to evaluate the accuracy, completeness and usefulness of any opinions, advice, services or other information provided in this publication.
Limitation of liability All information contained in this publication is distributed with the understanding that the authors, publishers and distributors are not rendering legal, accounting or other professional advice or opinions on specific facts or matters and accordingly assume no liability whatsoever in connection with its use. In no event shall RobecoSAM AG and its related, affiliated and subsidiary companies be liable for any direct, indirect, special, incidental or consequential damages arising out of the use of any opinion or information expressly or implicitly contained in this publication.
Copyright Unless otherwise noted, text, images and layout of this publication are the exclusive property of RobecoSAM AG and/or its related, affiliated and subsidiary companies and may not be copied or distributed, in whole or in part, without the express written consent of RobecoSAM AG or its related, affiliated and subsidiary companies.
No Offer The information and opinions contained in this publication constitutes neither a solicitation, nor a recommendation, nor an offer to buy or sell investment instruments or other services, or to engage in any other kind of transaction. The information described in this publication is not directed to persons in any jurisdiction where the provision of such information would run counter to local laws and regulation.
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Royal Mail Group
Getting value from sustainability rankings, standards and awards 29th April 2014 Lily Heinemann Head of CR & Community Investment
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Royal Mail Group
Our approach
• We participate in the DJSI, BITC CR Index and
CDP – the preeminent benchmarks
• We take a proactive approach to information
requests from ratings agencies
• We enter best practice & industry awards
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Royal Mail Group
Why take this approach?
• Supports CR measurement
• Highlights trends & emerging
best practice
• Delivers reputation and
commercial benefits
Silver RobecoSam award
Top 10 in BITC CR Index
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Royal Mail Group 21
Challenges of participation…
• Finding the right stakeholders & information
• Investing time in educating stakeholders
• Keeping them on-board and engaged
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Royal Mail Group 22
… and key learnings
• Start early & make it easy for people to contribute
• Make participation important to your stakeholders
• Communication is key: know your audience
• Be prepared to challenge information you receive
• Answer questions directly, thoroughly and clearly
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Royal Mail Group 23
Benefits of taking part
• Supports internal engagement
• Highlights areas for improvement & provides
leverage for implementing and driving change
• Provides insight into different stakeholder
perspectives
• Improves CR reporting – benchmarks can prompt
production of good content for reports
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24 Sustainability, simplified
Thank you – any questions?
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For further information please contact: Charlie Ashford Senior Researcher, UK Corporate Citizenship Holborn Gate, 5th Floor 26 Southampton Buildings London WC2A 1PQ United Kingdom
T: +44 (0)20 7861 1616 E: [email protected]
W: www.corporate-citizenship.com
Contact details
Thomas Milburn Consultant, UK Corporate Citizenship Holborn Gate, 5th Floor 26 Southampton Buildings London WC2A 1PQ United Kingdom T: +44 (0)20 7861 1616 E: [email protected]
W: www.corporate-citizenship.com