[ Young marketers marathon] Campaign Practice Session Mai Văn Bằng
ENERGY CAMPAIGN Education Session
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Transcript of ENERGY CAMPAIGN Education Session
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ENERGY CAMPAIGNEducation Session
welcome
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architecture | interior design | planning | urban designlandscape architecture | sustainability
global • 1700 professionals • 24 offices • est. 1955
HOK Toronto Studio | LEED CI Gold Certified
18 years of leadership and commitment to sustainable design and consulting
Lisa Fulford-Roy, OACAD ED LEED-APVice President
Heather Spithoff, LEED-APInterior Designer
Mary Ostafi, AIA, LEED-APOccupant Engagement Program Lead
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buildings don’t use energy...
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… people do!
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of a typical energy bill can be saved through
behavior change alone
up to 30%
source | New Ways of Working: Linking Energy Consumption to People; REHVA Journal – Dec 2011
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Engaging stakeholders for a sustainable future through a customised program of campaigns, events,
communications, marketing and social media
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TEC- Green Council
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foundational element in developing & driving engagement program
oversight for all “green” program initiatives
conduit to and representative for larger tenant body
develop & support engagement events
identify educational content needs
alignment with tenant objectives
OBJECTIVES
Green Council- Objectives
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To be a 100 % sustainable TEC community and green destination
that is environmentally sustainable everyday.
VISION
TEC- Vision
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MISSIONWorking together as the catalyst to foster,
promote and align sustainable green practices and green consciousness for the TEC
community: office, retail and visitors alike.
TEC- Green Mission
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TEC- Campaigns
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Turn Off Computer and Monitor Initiative
Twenty-five tenant companies from all three towers at TEC undertook the Computer & Monitor
Audit, including multi-floor tenants to small-scale tenants:
20 Queen Street West
Brightway Capital Energy
Cadillac Fairview
Daniels Corporation
Daoust Vukovich LLP
Government of Quebec
Howie, Sacks & Henry LLP
The Law Foundation of Ontario
Scotiabank
Youth in Motion
1 Dundas
AMAPCEO
Hines Canada
Mediacom
OFA
Plexxus
Pro Mexico
Ryerson University
250 Yonge
ASSURIS
Bank of America Merrill Lynch
Bank of Montreal
Boiler Inspection & Insurance Co.
Cadillac Fairview
CGI
Law Pro
National Bank
Ontario Investment and Trade Centre
TIC Travel Insurance
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Turn Off Computer and Monitor Initiative
TENANT PARTICIPATION
Participation by Number of Tenancies
20 Queen 9/25 = 36%
1 Dundas 7/21 = 33%
250 Yonge 10/19 = 53%
Total participation by tenancies = 41%
Participation by Square Footage
20 Queen 212,128/672,797 s.f. = 32%
1 Dundas 183,126/449,763 s.f. = 41%
250 Yonge 384,113 /714,512 s.f. = 54%
Total participation by square footage = 42%
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Turn Off Computer and Monitor Initiative
OUTCOMES
193,000 kWh savings in energy use
equating to an annual savings of approximately $23,000Equivalent to removing 23 passenger vehicles from the
road annually
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Questions
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| review the toolkit and ask questions
| lead an initiative in your office
| kick-off today, through October
Next Steps
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building sustainability together™it’s about …………