Energeticcity.ca Media Kit
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Energetic city.caEverything Fort St. John
THE ONLY LOCAL
WebsiteAll AboutFORT ST. JOHN.News Sports Classifieds Community Upcoming Events Energy News Breaking News Opinion National Podcasts Special Features Community Groups Photo Galleries Reference Business Directory
April 2010
AdvertisingOpportunity
Guide
Energeticcity.ca visitors were invited to take the user survey over a two week period in Feb. 2009. 429 responses were recieved.
Energetic city.caEverything Fort St. John
About the Site
Get Started!Phone: 250-787-7100General Inquiries: [email protected] Opportunities: [email protected]
The future is heading on the web. Your customers are increasingly heading online to find out what they want to know about your product or service.
Energeticcity.ca is the only full featured web portal designed from the ground up to serve the needs of the Energetic City, Fort St. John, BC.
The site is a partnership between two Fort St. John based companies that recognize the opportunities that exist here, and also want to help business and organizations use the internet to its full advantage.
100.1 Moose FM, Fort St. John’s Local Radio station provides the content for the site, such as news, sports and community events. The site is also heavily promoted by the station as a destination for Listeners to find out what they want to know about Fort St. John.
Motion Media, a Fort St. John based media production and web development company provides assistance with content and the technical infrastructure for the site.
More people than ever before get their news and information from the web.
Now Fort St. John residents have a place to discover what’s happening in their community at any time of the day.
And, now, you have an opportunity to reach this audience.
Graph Showing the Growth Since July 2008 - May 2009
Fort St. John’s
Jul 1, 2008 - Jul 31, 2008 Sep 1, 2008 - Sep 30, 2008 Nov 1, 2008 - Nov 30, 2008 Jan 1, 2009 - Jan 31, 2009 Mar 1, 2009 - Mar 31, 2009
Fastest Growing News Source
Male Female Under 24 25-34 35-44 44-55 55+43 57 14 19.8 23.5 23.5 19.1
Many Times a Day Once a day Less than once a day Under 35k 36-55k 56-75k 76-100k 100k +52.5 30.6 16.6 16.1 18.3 13.2 11 11
Male43%Female
57%
Gender
Many Times a Day53%
Once a day31%
Less than once a day17%
Under 2414%
25-3420%
35-4424%
44-5524%
55+19%
Under 35k23%36-55k
26%
56-75k19%
76-100k16%
100k +16%
Gender
Annual Income
Male Female Under 24 25-34 35-44 44-55 55+43 57 14 19.8 23.5 23.5 19.1
Many Times a Day Once a day Less than once a day Under 35k 36-55k 56-75k 76-100k 100k +52.5 30.6 16.6 16.1 18.3 13.2 11 11
Male43%Female
57%
Gender
Many Times a Day53%
Once a day31%
Less than once a day17%
Under 2414%
25-3420%
35-4424%
44-5524%
55+19%
Under 35k23%36-55k
26%
56-75k19%
76-100k16%
100k +16%
Age of VisitorsMale Female Under 24 25-34 35-44 44-55 55+
43 57 14 19.8 23.5 23.5 19.1
Many Times a Day Once a day Less than once a day Under 35k 36-55k 56-75k 76-100k 100k +52.5 30.6 16.6 16.1 18.3 13.2 11 11
Male43%Female
57%
Gender
Many Times a Day53%
Once a day31%
Less than once a day17%
Under 2414%
25-3420%
35-4424%
44-5524%
55+19%
Under 35k23%36-55k
26%
56-75k19%
76-100k16%
100k +16%
Energeticcity.ca visitors were invited to take the user survey over a two week period in Feb. 2009. 429 responses were recieved.
Energetic city.caEverything Fort St. John
Square Blocks - Run of Site $12 CPM
Banner Ads - Run of SIte $10 CPM
Mini Blocks - Run of Site $279 Month
The Specs
What does CPM Mean?
How It Works.
• Sign a 3, 6, or 12 month contract to get guaranteed, locked in rates
• You don’t need a website to advertise! Ads can link to your existing web site or a special display page hosted on energeticcity.ca, where you can have a basic page with information about your business and contact information.
More Online Advertising That works.
Where will my ad show?
Step One.Choose your Rate & Size
Step Two.Choose your rotationRotation Daily Weekly MonthlySUPER 12k 84k 360kHIGH 8k 96k 240kMEDIUM 5k 35k 150kAWARENESS 12k 50k
Make Your Own Package...
Business Directory ListingEnergy News
Special FeaturesAsk your rep for more details!
Great Opportunities, & Great Ways To Save.
Square BlockApprox 2 1/2” wide x 2” high - 300x250 Pixels
Mini BlockApprox 2 1/2” wide x 3/4” high - 300x100 Pixels
Banner AdApprox 5” wide x 1/2” high - 728x90 Pixels
The Specs
Banner Ad
SquareBlock Top
SquareBlock Bottom
SquareBlock
Content
Banner Ad
Mini Block
Mini Block
Mini Block
When you’re looking to reach out to the Fort St. John Audience, and build your brand awareness, advertising on Energeticcity.ca is perfect for you.
What does CPM Mean?
How It Works.
(How many thousand views you want) X
(The CPM rate for your ad size) = Your Monthly Rate
Cost Per Thousand - how much it costs you to have your ad displayed 1000 times.
Your ad will rotate through all availible spots in your ad size through the length of your contract.
Our website uses sophisticated software to predict and track traffic patterns - your ad views will be spread out throughout the length of your contract.
Where will my ad show?
Make Your Own Package...
11,500We Receive Over
Visits A Day.
On Average,