End-to-end platform for eCommerce Dipl.-Ing. (BA) Martin Kühn Director Market Development.

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End-to-end platform for eCommerce Dipl.-Ing. (BA) Martin Kühn Director Market Development

Transcript of End-to-end platform for eCommerce Dipl.-Ing. (BA) Martin Kühn Director Market Development.

End-to-end platform for eCommerce

Dipl.-Ing. (BA) Martin KühnDirector Market Development

Intershop: The E-Commerce Pioneer

First Java/XML-based enterprisee-commerce platform - Enfinity

Enfinity ranked number onein analyst reports

Solutions, MultiSite,Content Management launched

First online shop

First packaged e-commerce application

First e-commerce hosting system

Intershop founded

First mass deployment platform

Our Business

Intershop enables enterprises to realize the

full potential of automated commerce processes

by providing complete, flexible set of e-commerce

solutions that:

Automate buying and selling processes Dynamically integrate e-commerce and

content management systems Centralize the management of multiple

e-commerce sites Integrate with all back-end systems

5. ATG’s Dynamo e-Business

Best-In-Class E-Business Platform

1. Intershop’s Enfinity 2.0

3. BroadVision’s CommerceSuite 6.0

1. IBM’s WebSphere Commerce Suite 5.1

4. Blue Martini’s 4.0

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VENDOR & PRODUCT

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Enfinity is ranked No. 1 out of 5 e-business platformsby Forrester Research

3.1

2.5

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December 2001

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3.1 3.3 3.5 3.0 2.34.5 1.5 5.0 3.1 2.4 1.7

Global Customers

Telecommunications Customers

Most visited E-Shops in Germany

E-Shop Number of Visitors Scope in %

Amazon.de/com 3.322.000 28,4

BOL.de 1.055.000 9,0

Quelle.de 758.000 6,5

Handy.de 596.000 5,1

Otto.de 584.000 5,0

Tchibo.de 552.000 4,7

Letsbuyit.com 540.000 4,6

Erhebungszeitraum: 01/2001 Quelle: MMXI Europe

Our Vision of the Connected Enterprise

Complete E-Commerce Solutions

Complete Buy-Side & Sell-Side Solutions

Flexible Packaged Business Functionality

Central Management of Multiple E-Commerce Sites

Integrated Content Management

Best-of-BreedE-Commerce Platform

Industry Specific Solutions

Intershop E-Commerce Solutions

High Scalability & Open Architecture

Low Total Cost of OwnershipLow Total Cost of Ownership

what we do...

Intershop 4 Product Line

ePages, Hosting, Merchant logical upgrade path from entry-level to advanced, highly

customizable hosting solutions

Entry-Level, Mass Deployment

Advanced, Multi-Store

Dedicated Server

INTER

SH

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Intershop 4 Hosting/Merchant

Advanced Hosting SolutionAdvanced Hosting Solution

Advanced Stores store creation, customization, back office management

Scalability flexible architecture, globalization, upgrade path

Deployment shared server, site management, integration (xIDK)

Intershop 4 ePages

entry-level B2C solution, built upon Intershop 4 Hosting foundation

Service Provider can configure the level of service different store types and feature packs

Merchants can easily setup a store upgrade the functionality of a store manage product catalogs, customers and orders change store style and customize the shop appearance

Scalability

Deployment

HThinet ‘etc...’ e-commerce service

customized and localized english and croatian user interface enhanced functionality of Intershop 4 ePages

fault-tolerant deployment environment separate multiple application and database servers MS Windows 2000 cluster and load-balancing service

extra security for database and payment gateway protection firewall data encription