ENACTUS ON CAMPUS. WHAT MAKES A GREAT TEAM? What characteristics are shared by successful Enactus...

ENACTUS ON CAMPUS

WHAT MAKES A GREAT TEAM?

What characteristics are shared by successful Enactus teams?

?

WHAT MAKES A GREAT TEAM?

Open and FriendlyProper EngagementClear Value-Add for MembersRespected BrandCulture of ExcellenceGreat Projects

OPEN AND FRIENDLY - DIVERSITY

What type of diversity are we talking about?

All types! Ideally, the makeup of your team’s membership should be comparable to that of the entire student body.

OPEN AND FRIENDLY - DIVERSITY

There is one type of diversity in which our teams struggle:

Expanding beyond business students

Why is this important?

OPEN AND FRIENDLY – RECRUITMENT AND RETENTION

• Steps to effective recruitment– Casting a wide net– Individual Follow-up– Individual Retention Strategies


-Casting a wide net-Classroom Presentations-Social Media-Email Blasts-Stunts and Posters-Team Tshirt Days!

OPEN AND FRIENDLY - RECRUITMENT

• Always be recruiting• Participate in the student clubs fair• Classroom Presentations• Create posters and handouts and

distribute them throughout the school


-Individual Follow-up


-You got their attention.-You learned their personal interests-How do you ensure that they stick around?


-Introducing them to the project manager-Going with them to their first few meetings-Following up to ask how things are going

OPEN AND FRIENDLY - SOCIAL

A big reason students ‘get involved’ in anything is to make new friends. Ensure your team is one where friendships are born!

If you’re looking for suggestions…

GROUP ACTIVITY – 5 MINUTES

In your groups, discuss the following question:

“How can our Enactus teams become more open and friendly?”

WHAT MAKES A GOOD TEAM?


PROPER ENGAGEMENT- PROJECT ACTIVITY

• Students are drawn to Enactus because they want to contribute, so it’s important to have opportunities to do so right away• Having volunteers sitting in on a meeting

is not properly engaging them.• Speaking of which…

PROPER ENGAGEMENT- WELL-RUN MEETINGS

• Disorganized meetings can be off-putting to new and old volunteers alike•Meetings which are purely updates can

feel like a waste of time.• So how do we ensure meetings are

engaging?

PROPER ENGAGEMENT- WELL-RUN MEETINGS

• Send out agenda beforehand• Keep regular scheduled meetings• Ensure you come with a list of to-dos

and assign them to specific volunteers–Group new and experienced volunteers

together to get everyone involved• If you’re running the meeting, be there

first there and the last to leave

PROPER ENGAGEMENT- ‘HAPPENING’

• There should always be something happening with your team• If you have a lull in your schedule, fill it

with volunteering in the community, having a social, or organizing a professional development session for your team.

PROPER ENGAGEMENT- ‘HAPPENING’



“How can our Enactus teams ensure they are properly engaging both new and experienced members?”

CLEAR VALUE-ADD – LEADERSHIP OPPORTUNITIES

• Building up the resume is top of a lot of student’s minds. Enactus teams can be the perfect resume builder.• Because of this, Enactus can attract a lot

of ambitious students who want to grow within the organization.• How do we retain these volunteers?

CLEAR VALUE-ADD – LEADERSHIP OPPORTUNITIES

• Talk to individual members to understand what positions interest them• Ensure transparency in the selection

process for any position• Touch-base with unsuccessful

candidates to explain reasoning and how they can still be involved

CLEAR VALUE-ADD – FEEL GOOD EXPERIENCE

Is it a fun team to be a part of?



“What’s the current value-add for our team members? Are there ways that we can improve it?”


Well Recognized and Respected Brand-Community Engagement-Brand Consistency

COMMUNITY ENGAGEMENT- MEDIA

• Study local media market• Create an up-to-date contact list of

media contacts and develop relationships•Work with your school’s marketing

department

COMMUNITY ENGAGEMENT- MEDIA

• Send press releases prior to an event• Develop media kits with photos and key

facts and figures of your team•Watch for National and International

campaigns

COMMUNITY ENGAGEMENT- ALUMNI

• Can be extremely valuable mentors for your team members• Successful alumni can be guest speakers

to inspire current students• Can help teams with fundraising and

other important operational areas

RESPECTED BRAND – BRAND CONSISTENCY

• There is a lot of potential for creativity within the Enactus brand, which is great.• That said, it is important to stay within

the brand guidelines outlined within your handbook• This has improved tremendously in the

past year

RESPECTED BRAND – BRAND CONSISTENCY

• Enactus Worldwide has provided teams with a great website to assist in your marketing efforts.•www.enactus.org/SeeOpportunity•What’s there? Well…

http://www.enactus.org/SeeOpportunity

SEE OPPORTUNITY CAMPAIGN

www.enactus.org/seeopportunity

http://www.enactus.org/seeopportunity

EXECUTIVE STORIES



TAKE ACTION



IN YOUR NETWORK – SOCIAL MEDIA



IN YOUR NETWORK – CAMPUS RESOURCES





“How can our Enactus teams strengthen our brand on campus and in our community?”

CULTURE OF EXCELLENCE - ACCOUNTABILITY

-Even though this is a volunteer organization, it is critical that people follow through on whatever they commit themselves to.

-How do we create this sort of environment on our teams?

CULTURE OF EXCELLENCE - ACCOUNTABILITY

- Lead by example. Accountability starts from the top down.-Clearly defined R&R-This can be done formally or informally-Ensure that your team members aren’t taking on more than they can handle

CULTURE OF EXCELLENCE – FINANCIAL STABILITY

• Create a budget for all of your projects and travel–Acknowledge all expenses you will incur

this year•Travel, projects, printing costs, etc.


Fundraising through sponsorship• Establish a fundraising team• Create a list of prospective companies

that can support you (your pipeline)• Create a sponsorship package


• Research prospective companies so you can tailor proposals• Utilize your current network for

introductions if possible• Develop relationships with your partners–Remember, it’s people, not businesses

who donate to organizations.


Entrepreneurial Activities• Set up a small business•Membership dues• Career Events• Social Events• Creative Fundraisers• Crowdfunding Platforms

CULTURE OF EXCELLENCE – THINK LONG-TERM

• Determine next year’s leaders in March or April at the latest (before Nationals)• Create a shadowing or mentorship

program• Focus on recruiting members from all

years at university

CULTURE OF EXCELLENCE – THINK LONG-TERM

• Create a yearly transition notebook that includes contact information, financial information and other important items• Pass along key contacts and introduce

incoming leaders to important constituents• Engage your Faculty Advisor and BAB


In your groups, discuss one of the following questions:“How can our Enactus teams better ensure a culture of accountability on their teams?”

“What efforts can Enactus teams make to become more financially stable?”

“What can get forgotten about in transition periods?”

ENACTUS ON CAMPUS. WHAT MAKES A GREAT TEAM? What characteristics are shared by successful Enactus...

Documents

Transcript of ENACTUS ON CAMPUS. WHAT MAKES A GREAT TEAM? What characteristics are shared by successful Enactus...