*PLEASE NOTE: The pictures used in this presentation are for presentational purposes only .

URJA FOUNDATION, 104 - A Rizvi House, Hill Road, Bandra (W), Mumbai: 400 050, INDIA. Tele: +91 22 6512 1814 ; Fax: +91 22 2643 0634

www.urjafoundation.org

Nobody can do everything, but everyone can do something.

- Anonymous

Invites Corporates , fellow NGO’s and individuals to contribute towards the cause of energy security in India.

&

Dr. Harivansh Rai Bachchan

Memorial Trust

LET’S LIGHT UP INDIA THIS DIWALI

Powering Rural India With Solar Home Lighting Systems

In focus Rural Electrification

Stats Speak

In December 2012, over 250 million Indian citizens had no access to electricity.

Over 1/3rd of India's rural population lacked electricity, as did 6% of the urban population.

The electricity supply in India for those who have access is intermittent and unreliable.

A Global Opinion

The United Nations General Assembly unanimously declared the decade 2014-2024 as the Decade of Sustainable Energy for All, underscoring the importance of energy issues for sustainable development and for the elaboration of the post-2015 development agenda. In adopting the resolution, the General Assembly reaffirmed its determination to make sustainable energy for all a reality. The text calls upon Member States to galvanize efforts to make universal access to sustainable modern energy services a priority, noting that 1.3 billion people are without electricity and 2.6 billion people in developing countries rely on traditional biomass for cooking and heating. It expressed concern that even when energy services are available, millions of poor people are unable to pay for them. The resolution stressed the need to improve access to reliable, affordable, economically viable, socially acceptableand environmentally sound energy services and resources for sustainable development. To that end, it also highlighted the importance of improving energy efficiency, increasing the share of renewable energy and cleaner and energy-efficient technologies…

The Need – Taking the right steps forward

Let us contribute towards reducing the

Widening Socio Economic Gap

The Need – Taking the right steps forward

Let us Empower our children,

our future with the basic necessities.

The Need – Taking the right steps forward

Let us contribute to a family that

has no electricity and has to

walk miles just to get kerosene if they can afford it.

No Electricity. No Home Deliveries

Available For Necessities Here

Let us start contributing

at least just for the basics

The Need – Taking the right steps forward

One Step Ahead From The Darkness To A Brighter Tomorrow

Coming together for the cause of sustainable development and inclusive growth supported by Shri Amitabh Bachchanji.

In focus Rural Electrification

Dr. Harivansh Rai Bachchan

Memorial Trust &

In focus Rural Electrification

Project Details: No. of Homes – 3,000 (28 states) Target Locations – Non Grid and remote homes Project Launch – Shri Amitabh Bachchanji’s Birthday i.e. 11th Oct’ 2013 Project Commission – Post Diwali (November 2013) Overall Seeking Funds - Rs. 3.8 Cr. (INR) Contributions amounting to any amount is appreciated.

Donor Options: i. Exclusive Donor Amount - Rs. 3.8 Cr. (INR) ii. Lead Donor Amount - Rs. 1 Cr. (INR) and above > The donor can also contribute in the following ways: iii. Zonal Contribution – Adopting a zone, each zone consists of multiple states (North Zone – 6 States – 600 Homes) ; (East Zone – 5 States – 500 Homes) ; (North East Zone – 8 States – 800 Homes) ;

(South Zone – 4 States – 400 Homes) ; (West Zone – 5 States – 500 Homes)

iv. Adopt A Village – 100 homes in 1 state Note: Approx. cost per Village for 100 homes = Rs. 8,50,000/- (INR) > Contributions amounting to any amount is appreciated.

Shri Amitabh Bachchanji

An Indian Icon

Supporting A Cause Impacting All India

For Progress For Sustainability

1. Towards Inclusive Growth:

Providing the basic necessity of life - energy by lighting up rural / tribal villages of India with Solar Home Lighting Systems

2. Nation Building:

A unified effort of corporates, NGO’s, youth and citizens of India towards sustainable development and inclusive growth.

3. Creating awareness

Creating awareness about renewable energy resources.

Objective

Individual Solar Home Lighting Solution

Our focus on individual home lighting systems for rural, remote and tribal places are key to the beginning of providing basic necessities to the required people.

Product/Features: • 3 LED Lights • 1 Battery • Solar panel • Charge Controller • Mobile charging

Benefits: • Efficient lighting with long life LEDs • Reduce dependence on kerosene & candles • Mobile phones can be charged

A. Solar Home Lighting Systems

The Product

Achieving 2 Goals Using One Platform

a. facilitating the human basic

necessity of power in the rural / tribal areas

b. Promoting the use of renewable

resources of energy and energy efficiency

Social Causes =

Great Brand Value

Benefits

Rural Electrification

Benefits

Socio-Economic

• Enabling and Empowering Rural Society

• Reduce Poverty

Education

• To empower our Children for a better tomorrow

Employment

• To generate skilled and semi skilled employees

• Create avenues for extra income generation

Environmental

• Creating a culture of using renewable resources for growth and development.

Inclusive and sustainable growth

Empowering Rural India: Contributing towards a sustainable development movement and nation building the associated brands will add social value to their organisation by contributing towards sustainable development and create social consumer connect with rural and urban India. Highlighted below are benefits of association:

i. CSR Association - Social Value:

Impacting over 15,000 lives

Covering all 28 states in India

Rural Engagement

Urban and rural social connect

Deliverables – Donor Benefits

ii. Additional Brand Value via CSR Association On Becoming Our Exclusive Donor / Lead Donors: Contributing on a large scale a corporate can gain brand value for their contributions towards the nationwide engagement of rural electrification. Additional Scope of Benefits for Exclusive Donor/Lead Donors:

A] Events: 2 Press Conferences (1 inaugural and 1 at activation) 1 Site Visit

B] Documentary: Titling and Credits Catering to domestic and international audience Interview with key personnel of the partner organisation and their views on nation building and sustainable development

Deliverables – Donor Benefits

C] Internet (event website and social media): Logo presence on Official Campaign Website Logo presence on Official Campaign Social Media Page Social Media Mentions on official campaign page engaging with the users.

D] Merchandising: Team T-shirts

E] Volunteer Program for corporates *Please Note: The deliverables for exclusive donor/lead donors will be as per the contribution made by the donor. All collaterals and communication materials that have resulted from this project will be exclusively used for CSR project activity.

Deliverables – Donor Benefits

Let Us Come Together For The Future

Let Us Come Together For India

Urja Foundation - Our Mission

Lighting Up 10,000

rural homes by 2015 in India

Bringing light to approx.

50,000 lives

- Provision of 3000 solar lights at Tribal Village belt of Mukhara in WADA district via a private project partnership. - Installation of 200 solar powered LED tube lights for eye hospital in Talwada – Dahanu district. - Installation of 300 solar power LED tube lights for ashram school of 450 kids in Dahanu district. - Installation of street lights for Oval Maidan and garden in Churchgate Mumbai. - Installation of solar system powering the Garbhagriha at Shri Siddhivinayak temple in Prabhadevi. - Currently engaged into lighting up the Shri Shirdi Sai Baba Temple.

The Road So Far

THE ROAD SO FAR

*PLEASE NOTE: The pictures used in this presentation are for presentational purposes only .

URJA FOUNDATION, 104 - A Rizvi House, Hill Road, Bandra (W), Mumbai: 400 050, INDIA. Tele: +91 22 6512 1814 ; Fax: +91 22 2643 0634

www.urjafoundation.org

Thank You!