Emp presentation short2012
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Content & Technology Solu0ons
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Transcript of Emp presentation short2012
Content & Technology Solu0ons
Read all about Market Intelligence Group sa, and its technology solu9on that embraces the new
ways to connect to the customer and to inform in a customized way relevant content.
Welcome to
About Market Intelligence Group sa
Who ?
What ?
Why ?
How?
Market Intelligence Group sa is a privately owned Swiss company located in the area of Geneva. 12 energy experienced professionals are leading the energy industry to the new technology era
The customer wants to be informed with the content he needs and specific to his situation and chose the timing and device
We design, develop and maintain technology solutions for our customers, bringing along accurate and customized content
Our solutions enables our customers to control the communication with their clients and we organize this communication
Marketing opportunities: web 2.0
Source: Nielsen Media Research Custom Survey 2008 and Samar Arora Glarn Media Presentation; JP Morgan
Time Spent Vs. Ad Spending On Different Media
People spend 38% on line while marketers invest 8% there !
Marketing opportunities: web 2.0
PRE PC ERA
PC ERA
INTERNET ERA
CONSUMER ERA
1980 1995 2000 Today+
Personalized
Anywhere, Anytime
Choice of information
Connected
We have moved towards the consumer era, which allows to customize information for the market, your market
Marketing opportunities: web 2.0
The Consumer Era: the speed of adoption of new technologies
People are getting used to the internet
Once an internet service has been launched, people will rarely change their habits
Speed of adoption has gone up dramatically the last decade, since the internet has been used more widely
MIL
LIO
NS
OF
USE
RS
9 months 100M 3 years 4 years 38 years 13 years
Facebook iPod Internet TV Radio
Value Proposition
Market Intelligence Group proposes a tool to communicate in an efficient way to your customers
Your customers will be informed about their energy situation, anytime, anywhere and on multiple devices
You will have a direct, daily communication with your customers, organized by Market Intelligence Group. You will access to a reporting on customer’s behavior in order to detect sales opportunities
You can bring own content, next to proprietary and detailed, customized and accurate pricing information
Video news items, brought by experts in the energy markets
Possibility to bring own video content
Our Solution
Mobile apps
Pushed emails one to one
We organize, you control
Admin tool
Secured Webpage
App Layer
Database
Your content
Third party
Our Content
News
Data
Videos
Type of Content
Data
Video
News
Customized webpage and pushed email one to one
Data (price, tariff, modeled curve,…) chosen by your customer.
Video news: topics chosen by your customer
Possibility to add own content
News items chosen by your customer
Download possibilities
Your LOGO
The market goes mobile….
More than 50% of available devices are mobile
65% of internet broadband will be taken by videostream in 2015….
More than 300,000 Android phones and 230,000 Iphones acKvated daily….
=> How do you posi0on yourself……?
Latest technologies: ubiquitous content
Latest technologies: ubiquitous content
Admin Tool – Reporting
Customized relaKonship with your contacts
Daily repor0ng on the behavior of your clients and prospects
Generate new contacts and new business
Retain business
Your customer will get on a daily or weekly basis his personalized information
These services will increase customer loyalty to your company
Your customer can go online, on a customized webpage, branded by your company. He will also get this same information pushed to his mailbox
You will stay in control of this communication
You will be able to add own content
Your customer will have access to the applications on iPad, iPhone and Android operated devices
We guarantee the continuous technology upgrade to ensure compatibility with newest operating systems on all devices !
24/7 guaranteed service delivery
Your BeneUits
Key Features
Interface and push possibilities customized to your communication policies
Customized data and content, defined by you or your customer
Video analysis brought by experts in the energy markets
Easy to use search and download possibilities
Clear, advanced graphs on chosen pricing data
In depth reports and market analysis for all European countries and BRIC
A Market Intelligence Group s.a. Company
Contact:
Rue du Rhône 5 CH-‐1920 Martigny Tel. +41 (0)22 534 97 99 Fax:+41 (0)22 594 81 17 www.energymarketprice.com
Stéphane Querinjean Tel +32 478 310981 [email protected]
Your place leading to decisions
