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Transcript of Emerce eDay - Why corporate digital talent is ready to hit the 'eject button' - Hans van Grieken -...
Moving digital transformation forward
Deloitte DigitalImagines, deliversand runs the future
Deloitte Digital has created a new model for a new age: the creative digital consultancy.
We’re transforming the digital journey in a new way.
Leaders across an entire organization can come to one place to have our blend of surprising creative, strategic excellence, and operational skill evolve their business and realize their biggest ambitions.
The research
3,700OVER Survey of business executives, managers, and
analysts from organizations globally to understand how the digital enterprise is evolving
34% 66%Respondents were
countries
131 27industries
org sizes
Executives & subject matter specialists15
United States
otherVARIOUS
©2016 Deloitte Development LLC. All rights reserved.Source: 2016 MIT SMR and Deloitte Digital business research
“imagine an ideal organization transformed by digital technologies and capabilities that improve processes, engage talent across the organization and drive new value-generating business models.”
rate their company against that ideal on a scale of 1 to 10. Three maturity groups were observed, ‘early’ (1-3), ‘developing’ (4-6), and ‘maturing’ (7-10).
We asked respondents to:
We then asked them to:
Source: 2016 MIT SMR and Deloitte Digital business research ©2016 Deloitte Development LLC. All rights reserved.
Digital maturity needs cultivation and vision
INTERNAL OBSTACLES ARE THE BIGGEST REASON COMPANIES FALL BEHIND.
The results:
©2016 Deloitte Development LLC. All rights reserved.
Digitally maturing organizations typically experiment rapidly, take risks, invest in their own talent, and value soft skills in leaders more than technology expertise.©2016 Deloitte Development LLC. All rights reserved.
Most organizations are still striving to reach maturing levelOrganization digital maturity (on a scale of 1–10)
Source: 2016 MIT SMR and Deloitte Digital business research ©2016 Deloitte Development LLC. All rights reserved.
Source: 2016 MIT SMR and Deloitte Digital business research
feel their organizations are adequately preparing for disruptions projected to occur in their industry due to digital trends
of respondents believe digital technologies will disrupt their industry
©2016 Deloitte Development LLC. All rights reserved.
“Many business leaders still believe that if your product exists in the physical world, you can't be digitally disrupted.”Arun Sundararajan, professor of business at New York University and author of The Sharing EconomySource: 2016 MIT SMR and Deloitte Digital business research ©2016 Deloitte Development LLC. All rights reserved.
“That’s the wrong attitude. Any responsible company today should view digital technologies as a means to create a more efficient organization or a different form of customer engagement, irrespective of how physical the product may be.”Arun Sundararajan, professor of business at New York University and author of The Sharing EconomySource: 2016 MIT SMR and Deloitte Digital business research ©2016 Deloitte Development LLC. All rights reserved.
Talent
Maturing companies develop from within.
People who aren’t getting digital opportunities may leave.
WAIT...WHERE’S EVERYONE GOING?
©2016 Deloitte Development LLC. All rights reserved.
Source: 2016 MIT SMR and Deloitte Digital business research
Talent gap is acute, and may grow MY ORGANIZATION’S EMBRACE OF DIGITAL ATTRACTS NEW TALENT
(% of respondents agree/strongly agree)
MY ORGANIZATION NEEDS NEW TALENT TO COMPETEIN THE DIGITAL ECONOMY
(% of respondents agree/strongly agree)
Organizational Digital Maturity
Resp
onde
nts
©2016 Deloitte Development LLC. All rights reserved.
…and the war for digital talent is heating up; talent may take flight% who plan to leave their company in less than one year given digital trends:
as many VP level leaders at risk of leaving in
6 TIMES1 YEAR
Source: 2016 MIT SMR and Deloitte Digital business research ©2016 Deloitte Development LLC. All rights reserved.
Culture
Motivating cultural traits are shared across maturing
companies.
CORPORATE DIGITAL CULTURE MATTERS…A LOT.
©2016 Deloitte Development LLC. All rights reserved.
Digitally maturing organizations adhere to a distinct culture mindset
Source: 2016 MIT SMR and Deloitte Digital business research ©2016 Deloitte Development LLC. All rights reserved.
In-house talent becomes critical as you mature
Source: 2016 MIT SMR and Deloitte Digital business research
MATURING & DEVELOPING COMPANIES TEND TO FIRST LOOK INSIDE, NOT OUT
1. Hire Contractors/Consultants Develop Employees Develop Employees
2. Don't know External Relationships Recruit Digital Employees
3. External Relationships Hire Contractors/Consultants External Relationships
4. Develop Employees Recruit Digital Employees Recruit Digital Leaders
How is your organization primarily strengthening digital innovation capabilities?
©2016 Deloitte Development LLC. All rights reserved.
Digitally maturing companies are consistent in how they work across the enterpriseORGANIZATIONAL CONGRUENCEINPUTS
STRATEGY
TASKS
STRUCTURE
PEOPLE
CULTURE
OUTPUTS
Continuous feedback; learning and adapting
Based on concepts from A Model for Diagnosing Organizational Behavior, David Nadler, Michael Tushman, American Management Association. ©2016 Deloitte Development LLC. All rights reserved.
Leadership
Leaders with vision are critical to driving digital
changes.
STEADY AT THE HELM
©2016 Deloitte Development LLC. All rights reserved.
Leadership requirements don’t change
Source: 2016 MIT SMR and Deloitte Digital business research
REGARDLESS OF MATURITY LEVEL, A RANGE OF SKILLS ARE VALUED ©2016 Deloitte Development LLC. All rights reserved.
Effective change management is imperative to making the transformation from “doing” digital to “being” digital.
©2016 Deloitte Development LLC. All rights reserved.
Strategy
Take a long-term view. Longer than that.
No, even longer.
WHERE DO YOU GO FROM HERE?
©2016 Deloitte Development LLC. All rights reserved.
“Time frames greater than 10 years may be needed in a digital environment.”John Hagel, co-chairman of the Center for the Edge at Deloitte
©2016 Deloitte Development LLC. All rights reserved.Source: 2016 MIT SMR and Deloitte Digital business research
Digital strategies are evolving
Source: 2016 MIT SMR and Deloitte Digital business research
23%
54%81%
38%64%
86%
34%46%52%
Clear and coherent Integrated into overall company
strategy
Forward looking (2 years or greater)
…BUT DIGITAL STRATEGIES EVEN FOR MATURING COMPANIES MAY NOT LOOK LONG ENOUGH INTO THE FUTURE.
Company’s digital maturity level:
My company’s digital strategy is…
©2016 Deloitte Development LLC. All rights reserved.
Silicon Valley companies follow a ‘Zoom Out and Zoom In’ approach:
Source: 2016 MIT SMR and Deloitte Digital business research
Consider Address the next
time horizon by defining what the market will likely look like and what customers will expect.
and identify the two or three business initiatives that will have the greatest potential to accelerate movement toward the longer-term destination.
©2016 Deloitte Development LLC. All rights reserved.
To read the full report, visit Deloitte.nl/digital
Contact:
Hans van GriekenDirector Digital Business Innovation [email protected]+31 88 2884916
Follow @DeloitteDIGI_NL.
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eRetail event - Oct '16© 2016 Deloitte Digital The Netherlands
Last week’s announcement is part of Deloitte Digital’s strategy …