Embrace-Social Entreprenuership
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Transcript of Embrace-Social Entreprenuership
EMBRACECOMMERCIALISATION
&DEVELOPING A
BUSINESS MODEL
Presentation by Syndicate 3AFP 19
IdentificationConstruction of the aircraft carrier USS Nimitz was a huge project that took almost 10 years to complete.
AssessmentAt Martin Guitars bindings on the guitar frame are installed by hand and are wrapped with a cloth webbing until glue is dried.
CompetitionHere in a clean room a worker performs quality checks on a computer assembly line.
Business ModelA paper manufacturer produces a continuous sheet paper from wood pulp slurry, which is mixed, pressed, dried, and wound onto reels.
More S
tanda
rdise
d – H
igher
Volum
e
Produ
ct-Pro
cess
Matr
ix
SYNOPSIS
VIABILITY & REACH AS GE DOES?
DISTRIBUTION, SALES & SERVICE
NEONATAL MARKET
PRODUCTS – REVERSE INNOVATION
GE - INDIA
TARGET
SITUATION IN INDIA
IN INDIA
NEONATAL MARKET
LULLABY WARMER - 150000
DIVERSE SALES FORCERURAL AND URBAN
TRANSPORT INCUBATOR
REACH
IdentificationConstruction of the aircraft carrier USS Nimitz was a huge project that took almost 10 years to complete.
AssessmentAt Martin Guitars bindings on the guitar frame are installed by hand and are wrapped with a cloth webbing until glue is dried.
Mass ProductionHere in a clean room a worker performs quality checks on a computer assembly line.
Business ModelA paper manufacturer produces a continuous sheet paper from wood pulp slurry, which is mixed, pressed, dried, and wound onto reels.
More S
tanda
rdise
d – H
igher
Volum
e
Produ
ct-Pro
cess
Matr
ix
SYNOPSIS
PRODUCTION
DISTRIBUTION, SALES & SERVICE
APPROACH
INNOVATIVE STRATEGY
PHASE CHANGE MATERIAL – ORGANIC ORIGIN
INFANT WARMER
DESIGN CONCEPT
DESIGN CONCEPT
INFANT WARMER
PCM – INVENTION OR INNOVATION
INNOVATIVE STRATEGY
Improved product design
APPROACH
INTEGRATED BUSINESS MODELEXPENSIVE FOR START-UPS
DIS-INTEGRATED MODELQUALITY CONTROL?
SYNERGY BETWEEN PARTIES VIS-À-VIS’ PRICE
POSITIONINGHIGH
HIGHLOW
LOW
Imported Incubator
GE LullabyIncubator
TransportIncubator
IndianIncubatorEA
SY T
O U
SE A
ND
SAFE
AFFORDABILITY
Embrace
DISTRIBUTION, SALES & SERVICE
Tier 3
Tier 2
Tier 1
APPA
REN
T N
EED
IN A
LL M
KTS
DISTRIBUTION, SALES & SERVICE
PHARMACEUTICAL PRODUCT?
MEDICAL DEVICE?
PRODUCTION
MEDICAL DEVICEDIRECT MARKET-LESS SALES FORCELITTLE WAREHOUSING/LOGISTICS
REFERENCES
http://embraceglobal.org/
http://www.embraceinnovations.com/
https://en.wikipedia.org/wiki/Embrace_(non-profit)
http://www.phoenixmedicalsystems.com/
Social Entrepreneurship by David Bornstein and Susan Davis
And other copyrights as published and held with respective Publisher/Author
THANK YOU