Email Split Testing is Essential for Profitability
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SPLIT TESTING
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The disadvantage of email is that you don’t get the same kind of feedback that you’d get talking to each subscriber face to face. Since you’re not getting one on one feedback, your email campaign strategies end up being made in a vacuum. This is why you should test.
Transcript of Email Split Testing is Essential for Profitability
EMAIL SPLIT TESTING
Why Email Split Testing is Essential for Profitability…
Does split testing REALLY increase revenues?
ABSOLUTELY!
The only way to find out if you’re leaving money on the table is through SPLIT TESTING
Opportunity Cost!
5 Main Conversion Elements You Should Be Testing & Tracking…
How Do You Test These Variables?
Give ample time to process the results
IMPORTANT!
Maximize conversions AND profits