Email Marketing 10115 Statistics that will blow your mind

First, Lets Just Talk about Email

of adult internet users maintain at least 1 email account92%

72% Of email users check their inboxes 6 or more times each day

There are 3 times as many email accounts as of all Facebook and Twitter Combined!Daily Worldwide email traffic in 2014: 165.8 billion

Consumers who receive email marketing spend 83% more when shoppingOrders are 44% Larger Customers Order 28% more oftenAverage Return on email investment: $44.25 for every dollar spent

So what does that mean?

Email Marketing is a powerful and Efficient way to reach your Customers

WHY IS MOBILE MARKETING SO IMPORTANT?

More Customers are using mobile devices to open emails than Desktop. (And it is only growing)

Users Open More Emails on SmartphonesA 180% Grown in three Years

IN FACT, IT IS THE MOST POPULAR ACTIVITY ON A SMARTPHONE.

NEARLY 80% of users REACH FOR THEIR PHONE AS SOON AS THEY WAKE UP.

AND CUSTOMERS ARE READING YOUR EMAIL LONGER ON SMARTPHONES

EMAIL READ LENGTH BY DEVICE

SO HOW CAN THAT HELP MY BUSINESS?

16

EMAIL IS THE SECOND BIGGEST DRIVER OF REVENUE BOTH ON MOBILE PHONES AND TABLETS.

RESPONSE FROM AN EMAIL LED TO A PURCHASE MORE THAN ANY OTHER DIGITAL MEDIUM.

Convinced yet?okone more

US MOBILE E-COMMERCE IS GROWING TREMENDOUSLY

E-COMMERCE IS A 40 BILLION DOLLAR MARKET

The Question is When, not IF you Should Use email Marketing.

How are you using email to Market to your Customers? Feel free to contact me with Questions or Comments.

Dylan GrahamDigital Marketing SpecialistEdifice Group, Inc678-684-5972dgraham@edificegroup.comwww.edificegroup.com

RESOURCESALWAYS CONNECTED: How Smartphones and Social Keep us ConnectedAn IDC Research Report: http://www.nu.nl/files/IDC-Facebook%20Always%20Connected%20(1).pdfUltimate Mobile Statistics Overview: http://www.emailmonday.com/mobile-email-usage-statisticsCustora E-Commerce Pulse Mobile Report:http://pages.custora.com/rs/custora/images/Custora_E-commerce_Pulse_Mobile_Report.pdf?aliId=170450