Elttila Investor Pitch Deck

Click here to load reader

Embed Size (px)

Transcript of Elttila Investor Pitch Deck

  1. 1. www.el%la.com June2015
  2. 2. MentalHealthServiceintheUS $130billionayearinMentalHealthService AlmostnoserviceonlineornaAon-wide,no providerhassignicantmarketshare Atleast70millionAmericanseachyearwho needmentalhealthservicebutgowithoutit USsuiciderateisathighestin25years* 11percentoftheteenshasincidenceof depression* *DepartmentofHealthandHumanServices
  3. 3. Whypeopledontgethelp? SAgma "Hedidn'tbelieveit(seeingacounselor)wouldhelp,andIdidn'tpushitfurther. Sheknewherfathersuspectedsomethingwaswrong,butneitherhenoranyoneelse knewtoaskifshewasdepressedorthinkingaboutkillingherself. At16,[Name]saidshegaveoutsignalsthatshewassuicidal,thoughshewastoo ashamedtomakeherintenIonsexplicit. HighCost $120-300/hour AccesstoService buttherewerewaitsforreferralsandappointments.Intheend,itwastoolate. OutdatedTherapyTechnique Theykindof,like,forceyoutotalktothem,
  4. 4. El%laSoluAon OutdatedTherapy Technique Accessibility HighCost SAgma FreeSymptom Checker Anonymous Access Self-help Program Interac:ve Online/Mobile moodtracker, journaling,daily reminders, worksheetetc. $49/hour $20/weektext/ chattherapy 24x7 appointment Video/Audio, Text/Chat Therapy Any:me, anywhere
  5. 5. TracAons
  6. 6. Milestones SoV Launch Mobile Apps Discussion Group Financing Seed Round Symptom Checker App Mood Tracker App Apr Jun Jul Sep Nov Dec 30 1300 2600 10000 60000 100000 Customer: Product:
  7. 7. BusinessModel Fee-basedconsultaAon:$49/session Industryaveragerecurring:8 SubscripAonbasedchattherapy $29/weekor$89/month Self-pacedEducaAonProgram $199perperson
  8. 8. CompeAAveLandscape
  9. 9. Team MeiFullerton BradMessenger Co-FounderEl%la WorkedatAEO,OceDepot,Motorola,GE 17yearsineCommeredevelopment Co-founderEl%la FoundedClintonCountyMedicalCenterPsychologicalServices DirectorofpsychologicalServicesOutpaAentPsychotherapist GeorgeJia Developer AndrewXue Developer TedFullerton MobileDeveloper
  10. 10. Weareraising $200K
  11. 11. angel.co/elTlafounders@elTla.com