'eGo' make the web work for you! (2013)
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make the web work for You ! Manage your online image & take advantage of social networking opportunities to promote yourself & your work using… • Facebook • LinkedIn • Twitter • Blogs • Pinterest eG o
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Transcript of 'eGo' make the web work for you! (2013)
make the web work for You!
Manage your online image & take advantage of social networking opportunities to promote yourself & your work using…
• Facebook• LinkedIn • Twitter• Blogs• Pinterest
eGo
Did you realise…?
See http://www.onlinedegrees.com/degree360/visuals/social-recruiting.html for the full picture
Make the most of your Facebook Profile
Timeline = your personal profile
Check your public view to manage best self-promotion activity
Add a ‘subscribe’ button so non-friends can view your public posts on their newsfeed
Create ‘lists’ to manage who sees what
SeeThe Beginner’s Guide to Facebook
See ‘Get started with LinkedIn’
LinkedIn is the world’s largest professional network
Includes job search & recruitment tools
Join groups to share news, search for jobs & network with others
Post status updates – share what you’re working on or reading
Using LinkedIn
Building your LinkedIn Profile
Represents your professional image
Completely controlled by you to showcase your skills & talents
Embed content from your other online accounts
‘Build Your Professional Brand’
’10 Tips to a More Professional LinkedIn Profile’ ‘8 Creative Tips to Maximise Your LinkedIn Profile’
Adding Content
You can embed visual content, such as…
(for PowerPoint presentations)
WordPress (for blog posts)
Behance (online portfolio for creative industries)
videos you have created
• SlideShare gives you the ability to share PowerPoint presentations, Word documents & PDFs
• You can also view, download & embed others’ presentations
• Sign up for a free account athttp://www.slideshare.net
Using SlideShare
A WordPress blog is an online journal & website.You can embed pictures, presentations, Google maps, videos, etc…
Blogs are good for sharing expertise and showing writing, journalistic and design skills. Readers can also leave comments, which can be good for getting feedback or developing ideas. Leaving comments on someone else’s blog is a good way of expanding your network.
Get started with a free blog at http://wordpress.com/ You may also find this ‘WordPress Ultimate Guide’ useful.
Blogging with WordPress
Using Behance
• Behance is a network for promoting, selling & finding work in the creative industries
• Free, easy to manage & supports unlimited multimedia content
• Sign up at http://www.behance.net/
An online portfolio to showcase your creative work
al dudley @dude
Watching ‘Twitter in Plain English’
ann expert @twittergirl
Users share updates in 140 characters – these can include links & is great for real-time news – see ‘Twitter Search in Plain English’
eIla knowles @curlygirly
Twitter is a great tool for expanding your professional network even further through ‘following’ like-minded users Luki Here @lookinup
See ‘The Twitter Guide Book’
A virtual pinboard you can share with others
Pinterest is another platform which is becoming increasingly popular. You can easily create an online portfolio of your work by uploading images or linking to your content . See
‘5 Ways to use Pinterest for Your Job Search’ & ‘Pinterest: A Job Search Tool?’ for inspiration. Be aware though, others can repost your work and copyright implications can be
complicated. See guidance from JISC Legal.
See eGo: using the web safely & confidently to promote yourself & your work
Also ‘make the web work for You creatively!’ for more ideas & inspirations…
Contact (and examples…)
• http://www.facebook.com/flea.palmer• http://uk.linkedin.com/in/fleapalmer • https://twitter.com/#!/fleapalmer • http://fleapalmer.com
Presentation updated February 2013
