Effective Community Engagement to Support Conservation

November 6, 2015

Casey Hancock & Amanda Stone

Outreach & Engagement

Spectrum of Public ParticipationInternational Association for Public Participation

http://www.iap2.org

InformProvide information

ConsultGet feedback

InvolveEnsure concerns are considered

CollaboratePartner on solutions

EmpowerPublic has final decision

Increasing level of public impact

Why Engage?

Engagement Tools

Interviews

Community Forums

Focus Groups

Sticky Dot Exercise

Posters & Chalkboards

Post-it Note Flash Mob

Stickers

Stickers

Stickers

Children’s Artwork

Oral History

Rich Pictures

Story Maps

Map Activity

Host Public Events

Photography

Photography

Planning for Outreach & Engagement

Populations that have a stake

in your work

OBJECTIVE

inform, consult, involve,

collaborate, empower

Groups that

represent these

populations

OUTREACHHow to reach out with one way

communication:

mail, email, flier, postcard, social

media

ENGAGEHow to engage:

Visit, presentation, call, go to!

Use tools such as forum, focus groups, storytelling,

interviews, World Café, story maps , art, post it note flash

mob or other

General Public

Partners

Stakeholders

Neighbors

Recreational Users

Landowners

Community Leaders

Seniors

Businesses

Youth (under 18)

College students

Young Adults (18-30 yrs.)

Disabled

Veterans

Minority populations

Other

• Scenario 1: Your Conservation Commission wants to incorporate wildlife into conservation planning. How could the commission go about getting community members to value wildlife?

• Scenario 2: Your town has recently designated a parcel as the town forest. The Conservation Commission needs to determine how best to use the land. How could the commission find out how the community wants to use the land?

Questions?

Casey Hancock casey.hancock@unh.edu

Amanda Stone amanda.stone@unh.edu